Latest / RedTech daily podcast - Powered by AI / Belgium's FM Transition, AI Ad-Tagging, and NewsCloud's Global Network Launch
Transcript
- 0:00Welcome to the RedTech Daily Podcast, powered by artificial intelligence.
- 0:05I'm Marguerite Clark, bringing you the latest updates in the global radio broadcast and
- 0:09digital audio industries.
- 0:12Today's highlights include the Belgian French-speaking radio sector's call for a
- 0:16broader FM switch-off plan, StreamGuys' launch of an artificial intelligence ad-tagging
- 0:21service for digital audio content, and the Worldwide News Network's debut on the NewsCloud
- 0:27platform.
- 0:31The French-speaking audiovisual sector in Belgium's Wallonia region is advocating for a
- 0:36broader plan for phasing out FM broadcasting.
- 0:40They've presented their analysis of a preliminary draft decree to the Conseil
- 0:44Supérieur de l’Audiovisuel.
- 0:46The sector supports eliminating simultaneous broadcasts on FM and D.A.B.
- 0:50plus to cut costs but is concerned about the proposed 15-year extension of broadcast
- 0:55licenses.
- 0:56They're calling for a three-year extension instead, allowing for more comprehensive
- 1:00discussions on radio's digital future.
- 1:04StreamGuys has launched an artificial intelligence-powered ad-tagging service for
- 1:09digital audio content, designed to automate ad marker placement in podcasts and archived
- 1:14audio.
- 1:16The service builds on artificial intelligence tools introduced at the twenty twenty-five NAB
- 1:21Show, supporting digital advertising and programmatic revenue strategies.
- 1:25By identifying natural transition points for ad insertion, it helps increase advertising
- 1:30inventory while reducing manual preparation.
- 1:33StreamGuys' service offers multilingual support and integrates with various content sources,
- 1:38enhancing digital audio monetization.
- 1:43Worldwide News Network, part of Red Apple Audio Networks, has launched on the NewsCloud
- 1:48platform.
- 1:49This new network distributes hourly news reports to affiliate stations across the United
- 1:54States.
- 1:55Lee Harris, vice president of news, highlighted NewsCloud's customization and quick deployment
- 2:01as key reasons for its selection.
- 2:04The platform, developed by Radio.Cloud, integrates newsroom production, content
- 2:09management, and distribution tools, enhancing efficiency and localization for affiliates.
- 2:15That wraps up today's RedTech Daily Podcast, powered by artificial intelligence.
- 2:22For more detailed articles, head over to redtech.pro.
- 2:26I'm Marguerite Clark, and I'll catch you in the next episode.