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Latest / The Rich Roll Podcast

Meatonomics: How the Bizarre, Rigged Economics of the Meat and Dairy Industries Co-Opt Consumer Choice

Sometimes I feel like some kind of fringe conspiracy theorist. I didn't used to be this way, I promise. But the more I delve into how things work — truly work — the more amazed I am by what I discover.

I don't care if you are vegan, locavore, pescatarian, paleo, primal, high-carb, low-carb, or slow-carb. Everyone deserves to be optimally informed when it comes to how our food is harvested, distributed and marketed. And yet, quite unfortunately, most consumers lack even a basic awareness of the dynamics at play, let alone a working understanding of the formidable economic protocols that…

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