Building Onescreen: From a Pandemic Launch to a National Marketplace

The Business RoundUp with Melissa Bill · Sep 11, 2026 · 24m

Greg Wise, Co-Founder of Onescreen, took an unconventional path to building a technology company. After starting his career in SaaS and moving into commercial real estate, Wise saw an opportunity at the intersection of technology and the physical world, eventually leading him into out-of-home advertising.

He incorporated Onescreen just as the world shut down in 2020, with his initial customers being bars, restaurants, and gyms, among the hardest hit businesses by the pandemic. Rather than walk away, Wise went door-to-door in Boston, talking directly with business owners and learning firsthand…