
Successful Selling for Professional Services: An Unstoppable Approach from Steve Gordon
This week's episode is entitled "Successful Selling for Professional Services: An Unstoppable Approach from Steve Gordon" and our guest is Steve Gordon, Founder of The Unstoppable CEO.
We cover strategy methodology for sales and marketing professionals all the time and naturally end up talking mostly about selling products. It's not often we step back and say, okay, "What is it when you're selling what people DO?"
I facetiously tell people, as a consultant I talk and type for a living, so I don't necessarily have the same widget to be able to sell to everybody or the same piece of software to…
The skinny
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