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Latest / The Pivot Podcast with Fexingo: How Businesses Change Direction and Survive Disruption

How Cisco Survived The Dot Com Crash

In 2001, Cisco Systems was the most valuable company in the world, trading at a price to earnings ratio that seemed immune to gravity. Then the dot-com bubble burst, and the stock plummeted ninety percent. This episode explores how CEO John Chambers didn't just cut costs—he fundamentally restructured the business model around recurring revenue from services and enterprise software. We look at the specific operational pivots, including the sale of non-core assets and the aggressive acquisition strategy that turned a hardware cycle into a subscription-like engine. By September 2026, we can…

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