244: Built a ₹1000 Cr brand with ₹5 lakh | The Souled Store Story | Unstarted
Most founders can't tell you the moment they decided to build. Vedang Patel can. He was 23, a finance analyst with IIM seats in hand, and he looked at the MBA-holder sitting next to him in office and asked himself one question: "Is that what I want to do?"
The resounding no from every section of his brain, and the ₹5.25 lakh he and his co-founders had between them is what became The Souled Store. ₹1000 crore in revenue,
₹150–200 crore in profit, an NSE bell on the way.
In this episode, Avnish and Vedang sit with three questions sent in by aspiring founders:
1. How do you actually validate an…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.