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EP02 'Wes Braddock' Innovation, Kiwi Fishing & Lighting up the deep Get the Net NZ

🎙️ Wes Braddock – Bright Ideas & Better Fishing

In this episode of Get the Net, Nick chats with WesBraddock—former science teacher, keen fisho, and the inventive mind behind Glowbite. From battling kingfish in the shallows to lighting up deep water drops, Wes shares the backstory behind Glowbite lures, his journey from idea to production, and how data-driven testing helped him prove what actually works underwater.

They talk about lure design, drift techniques, fish behavior, and how fishing connects generations. Plus, Wes drops two epic recipes you’ll want to try after your next mission.

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