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Latest / No Days Off with Brian Gubernick

654. Jesse Itzler's Approach to Making a Contract with Yourself

Most entrepreneurs spend their lives signing contracts with clients, vendors, and partners. But few ever sign the most important one: a contract with themselves.

In today's episode, Brian Gubernick shares a powerful lesson from Jesse Itzler's book Living with the Monks: how writing a personal contract can bring clarity, discipline, and daily direction. This isn't about business terms, it's about who you commit to being before the day begins.

Brian unpacks how this simple practice flips the script from living reactively to living intentionally. You'll learn how to write your own self-contract…

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