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Beyond Landmarks: The Changing Nature of Brazilian Luxury Travel
In this episode of Brazil (is not) for Beginners, Isaac Matzner sits down with Mayra Iguchi, partner at HIP Hotels to learn about the Brazilian luxury travel market. With over 20 years in the travel industry, Mayra has had a front-row seat to one of the most significant shifts in Brazilian consumer culture: the evolution of the affluent Brazilian traveler from someone checking landmark boxes in Paris and New York to someone seeking unique experiences like booking remote game lodges in South Africa or a multigenerational family trip that offers a local taste of Egypt while meeting the needs of…
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