Private Brands 101: Kirkland, Target, Walmart & More | Spotlight Series
In this episode of the Omni Talk Retail Spotlight Series Podcast, hosts Chris Walton and Anne Mezzenga dive into the world of private brands with special guests Brandon Warren and Bethany Davis of the Barcode Group.
Discover why private brands are crucial to retail growth, who’s winning the private label game, and how retailers like Costco, Walmart, and Target are adapting their strategies. Brandon and Bethany also share actionable advice for manufacturers and retailers looking to elevate their private label programs.
Key moments to look for:
[00:00] Intro and overview of the Barcode Group…
The skinny
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