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76. Why You're Not Getting Clients · Burning Brightly

• 0:00
  Don't
• 0:00
  forget
• 0:00
  to
• 0:00
  create
• 0:01
  urgency
• 0:01
  when
• 0:01
  you're
• 0:01
  selling,
• 0:02
  you
• 0:02
  wanna
• 0:02
  encourage
• 0:03
  people
• 0:03
  to
• 0:03
  take
• 0:03
  action
• 0:04
  in
• 0:04
  a
• 0:04
  way
• 0:04
  that's
• 0:04
  going
• 0:05
  to
• 0:05
  serve
• 0:05
  them
• 0:05
  and
• 0:05
  you
• 0:05
  as
• 0:06
  quickly
• 0:06
  as
• 0:06
  possible.
• 0:07
  You
• 0:07
  can
• 0:07
  do
• 0:07
  this
• 0:07
  by
• 0:07
  creating
• 0:08
  limited
• 0:08
  time,
• 0:08
  offers
• 0:09
  some
• 0:09
  sort
• 0:09
  of
• 0:10
  scarcity
• 0:10
  or
• 0:11
  a
• 0:11
  sense
• 0:11
  of
• 0:11
  exclusivity
• 0:12
  to
• 0:12
  get
• 0:12
  people
• 0:12
  to
• 0:13
  take
• 0:13
  the
• 0:13
  next
• 0:13
  step
• 0:13
  and
• 0:13
  become
• 0:13
  those
• 0:14
  clients.
• 0:15
  But
• 0:15
  here's
• 0:15
  a
• 0:15
  word
• 0:15
  of
• 0:15
  warning.
• 0:16
  Do
• 0:16
  not
• 0:16
  do
• 0:17
  this.
• 0:17
  Inauthentically
• 0:18
  meaning
• 0:19
  don't
• 0:19
  tell
• 0:19
  people
• 0:19
  that
• 0:19
  a
• 0:20
  promo
• 0:20
  is
• 0:20
  going
• 0:20
  away
• 0:21
  or
• 0:21
  a
• 0:21
  card
• 0:21
  is
• 0:21
  closing.
• 0:22
  If
• 0:22
  that's
• 0:22
  not
• 0:22
  actually
• 0:23
  the
• 0:23
  case,
• 0:23
  we
• 0:23
  don't
• 0:23
  wanna
• 0:23
  lie
• 0:24
  to
• 0:24
  our
• 0:24
  audience
• 0:24
  that
• 0:25
  erodes
• 0:25
  trust
• 0:25
  instead
• 0:26
  of
• 0:26
  building
• 0:26
  it.
• 0:27
  But
• 0:27
  consider
• 0:27
  this,
• 0:28
  if
• 0:28
  you're
• 0:28
  selling
• 0:28
  one-to-one
• 0:29
  coaching,
• 0:29
  there
• 0:30
  is
• 0:30
  a
• 0:30
  natural
• 0:30
  scarcity
• 0:31
  there.
• 0:31
  'cause
• 0:31
  there's
• 0:31
  only
• 0:31
  so
• 0:31
  many
• 0:32
  clients
• 0:32
  you
• 0:32
  can
• 0:32
  take.
• 0:35
  This
• 0:35
  is
• 0:35
  burning
• 0:35
  brightly,
• 0:36
  a
• 0:36
  podcast
• 0:36
  for
• 0:36
  Christian
• 0:37
  moms
• 0:37
  who
• 0:37
  are
• 0:37
  feeling
• 0:38
  called
• 0:38
  to
• 0:38
  build
• 0:38
  a
• 0:38
  business
• 0:39
  and
• 0:39
  share
• 0:39
  their
• 0:39
  light
• 0:40
  with
• 0:40
  the
• 0:40
  world.
• 0:41
  I'm
• 0:41
  Bonnie
• 0:41
  Wiscombe,
• 0:42
  a
• 0:42
  life
• 0:42
  coach,
• 0:43
  mom
• 0:43
  and
• 0:43
  entrepreneur.
• 0:44
  And
• 0:44
  I'm
• 0:45
  honored
• 0:45
  to
• 0:45
  be
• 0:45
  your
• 0:45
  guide
• 0:45
  as
• 0:46
  you
• 0:46
  face
• 0:46
  this
• 0:46
  business
• 0:46
  building
• 0:47
  adventure
• 0:47
  full
• 0:48
  of
• 0:48
  highs,
• 0:48
  lows,
• 0:49
  and
• 0:49
  everything
• 0:49
  in
• 0:49
  between.
• 0:51
  This
• 0:51
  is
• 0:51
  where
• 0:51
  we
• 0:51
  help
• 0:51
  each
• 0:51
  other
• 0:52
  find
• 0:52
  the
• 0:52
  courage
• 0:53
  to
• 0:53
  shine.
• 1:05
  Did
• 1:06
  you
• 1:06
  know
• 1:06
  that
• 1:06
  the
• 1:06
  life
• 1:06
  coaching
• 1:06
  industry
• 1:07
  is
• 1:07
  already
• 1:07
  valued
• 1:08
  at
• 1:08
  $1.5
• 1:09
  billion?
• 1:10
  That's
• 1:10
  right.
• 1:11
  Billion
• 1:11
  with
• 1:11
  a
• 1:11
  B,
• 1:12
  and
• 1:12
  it's
• 1:12
  projected
• 1:13
  to
• 1:13
  keep
• 1:13
  growing
• 1:13
  every
• 1:14
  year.
• 1:14
  To
• 1:14
  the
• 1:14
  tune
• 1:14
  of
• 1:14
  hitting
• 1:15
  $4.5
• 1:16
  billion
• 1:16
  by
• 1:17
  2028.
• 1:17
  Those
• 1:18
  are
• 1:18
  some
• 1:18
  incredible
• 1:18
  numbers.
• 1:19
  According
• 1:19
  to
• 1:19
  one
• 1:20
  study
• 1:20
  I
• 1:20
  read,
• 1:20
  it
• 1:20
  is
• 1:20
  the
• 1:21
  second
• 1:21
  fastest
• 1:21
  growing
• 1:22
  industry.
• 1:22
  Just
• 1:23
  behind
• 1:23
  it.
• 1:24
  And
• 1:24
  another
• 1:24
  recent
• 1:24
  survey
• 1:25
  said
• 1:25
  that
• 1:25
  43%
• 1:26
  of
• 1:26
  the
• 1:26
  people
• 1:26
  surveyed
• 1:27
  have
• 1:27
  used
• 1:27
  coach
• 1:27
  in
• 1:27
  the
• 1:27
  past,
• 1:28
  and
• 1:28
  22%
• 1:29
  were
• 1:29
  willing
• 1:29
  to
• 1:30
  use
• 1:30
  one
• 1:30
  in
• 1:30
  the
• 1:30
  future.
• 1:31
  So
• 1:31
  talk
• 1:31
  about
• 1:32
  a
• 1:32
  promising
• 1:32
  career.
• 1:33
  It
• 1:33
  makes
• 1:33
  sense
• 1:34
  that
• 1:34
  you'd
• 1:34
  want
• 1:34
  to
• 1:34
  become
• 1:34
  a
• 1:34
  life
• 1:35
  coach
• 1:35
  and
• 1:35
  to
• 1:35
  be
• 1:36
  a
• 1:36
  successful
• 1:36
  one.
• 1:36
  Right.
• 1:37
  I
• 1:37
  have
• 1:38
  to
• 1:38
  say
• 1:38
  from
• 1:38
  my
• 1:38
  own
• 1:38
  personal
• 1:39
  journey,
• 1:39
  life
• 1:39
  coaching
• 1:40
  has
• 1:40
  completely
• 1:40
  changed
• 1:41
  my
• 1:41
  life.
• 1:41
  And
• 1:41
  has
• 1:41
  changed
• 1:42
  lots
• 1:42
  of
• 1:42
  my
• 1:42
  friends'
• 1:42
  lives
• 1:43
  as
• 1:43
  well.
• 1:43
  It
• 1:43
  has
• 1:43
  changed
• 1:44
  my
• 1:44
  relationships.
• 1:44
  My
• 1:45
  career,
• 1:46
  parenting,
• 1:46
  physical
• 1:47
  health,
• 1:47
  emotional
• 1:47
  health,
• 1:48
  and
• 1:48
  it's
• 1:48
  given
• 1:48
  me
• 1:48
  the
• 1:49
  fulfillment
• 1:49
  of
• 1:49
  helping
• 1:50
  other
• 1:50
  people
• 1:50
  through
• 1:50
  becoming
• 1:51
  a
• 1:51
  life
• 1:51
  coach
• 1:51
  myself.
• 1:52
  But
• 1:52
  I've
• 1:52
  also
• 1:53
  noticed
• 1:53
  that
• 1:53
  it
• 1:53
  can
• 1:53
  be
• 1:53
  really
• 1:54
  easy
• 1:54
  to
• 1:54
  spin
• 1:54
  your
• 1:55
  wheels
• 1:55
  for
• 1:55
  months
• 1:55
  or
• 1:55
  even
• 1:56
  years
• 1:56
  without
• 1:56
  making
• 1:57
  money
• 1:57
  as
• 1:57
  a
• 1:57
  life
• 1:57
  coach.
• 1:58
  So
• 1:58
  what's
• 1:58
  the
• 1:58
  secret?
• 1:59
  A
• 1:59
  sales
• 2:00
  funnel.
• 2:00
  I
• 2:01
  have
• 2:01
  been
• 2:01
  an
• 2:01
  entrepreneur
• 2:01
  for
• 2:01
  over
• 2:02
  10
• 2:02
  years,
• 2:02
  and
• 2:02
  now
• 2:02
  I'm
• 2:02
  a
• 2:02
  business
• 2:03
  coach,
• 2:03
  and
• 2:03
  the
• 2:03
  number
• 2:03
  one
• 2:04
  problem
• 2:04
  my
• 2:04
  clients
• 2:04
  and
• 2:05
  audience
• 2:05
  in
• 2:05
  general
• 2:05
  have
• 2:06
  is
• 2:06
  that
• 2:06
  they
• 2:06
  can't
• 2:07
  get
• 2:07
  enough
• 2:07
  clients
• 2:07
  themselves,
• 2:08
  and
• 2:08
  they
• 2:08
  have
• 2:08
  no
• 2:09
  clear
• 2:09
  way
• 2:09
  of
• 2:09
  getting
• 2:09
  them.
• 2:10
  They're
• 2:10
  just
• 2:10
  kind
• 2:10
  of
• 2:10
  throwing
• 2:11
  spaghetti
• 2:11
  at
• 2:11
  the
• 2:11
  wall
• 2:11
  and
• 2:11
  hoping
• 2:12
  something
• 2:12
  sticks.
• 2:13
  The
• 2:13
  reason
• 2:13
  is
• 2:13
  because
• 2:14
  most
• 2:14
  aspiring
• 2:14
  coaches
• 2:14
  focus
• 2:15
  on
• 2:15
  the
• 2:15
  wrong
• 2:15
  things.
• 2:16
  They
• 2:16
  focus
• 2:16
  on
• 2:17
  becoming
• 2:17
  a
• 2:17
  better
• 2:17
  coach,
• 2:18
  perfecting
• 2:18
  those
• 2:18
  coaching
• 2:19
  skills,
• 2:20
  or
• 2:20
  creating
• 2:20
  really
• 2:20
  complicated
• 2:21
  marketing
• 2:21
  strategies
• 2:22
  that
• 2:22
  they
• 2:22
  picked
• 2:22
  up
• 2:22
  in
• 2:22
  some
• 2:23
  book.
• 2:24
  They
• 2:24
  spend
• 2:24
  a
• 2:24
  small
• 2:24
  fortune
• 2:25
  on
• 2:25
  a
• 2:25
  really
• 2:25
  fancy
• 2:26
  website
• 2:26
  and
• 2:26
  really
• 2:26
  great
• 2:27
  branding,
• 2:27
  but
• 2:28
  none
• 2:28
  of
• 2:28
  these
• 2:28
  things
• 2:28
  actually
• 2:29
  matter.
• 2:29
  If
• 2:29
  you
• 2:29
  don't
• 2:30
  have
• 2:30
  a
• 2:30
  solid
• 2:30
  sales
• 2:30
  funnel,
• 2:31
  nobody
• 2:31
  can
• 2:31
  actually
• 2:32
  experience
• 2:32
  your
• 2:32
  amazing
• 2:33
  transformational
• 2:34
  coaching
• 2:34
  if
• 2:34
  they're
• 2:34
  not
• 2:34
  buying
• 2:35
  coaching
• 2:35
  from
• 2:35
  you.
• 2:36
  A
• 2:36
  sales
• 2:36
  funnel
• 2:36
  is
• 2:36
  absolutely
• 2:37
  the
• 2:37
  backbone
• 2:38
  of
• 2:38
  any
• 2:38
  successful
• 2:39
  business,
• 2:39
  and
• 2:40
  it's
• 2:40
  what
• 2:40
  separates
• 2:40
  the
• 2:40
  pros
• 2:41
  from
• 2:41
  the
• 2:41
  amateurs.
• 2:42
  There
• 2:42
  are
• 2:42
  three
• 2:42
  main
• 2:43
  problems
• 2:43
  that
• 2:43
  a
• 2:44
  sales
• 2:44
  funnel
• 2:44
  will
• 2:44
  fix
• 2:44
  in
• 2:45
  your
• 2:45
  business.
• 2:45
  Number
• 2:45
  one.
• 2:46
  Most
• 2:46
  coaches
• 2:47
  just
• 2:47
  lack
• 2:47
  strategy.
• 2:48
  They
• 2:48
  don't
• 2:48
  have
• 2:48
  any
• 2:48
  clear
• 2:48
  strategy,
• 2:49
  so
• 2:49
  they're
• 2:49
  trying
• 2:49
  a
• 2:49
  little
• 2:49
  bit
• 2:49
  of
• 2:49
  everything,
• 2:50
  hoping
• 2:51
  that
• 2:51
  something
• 2:51
  will
• 2:51
  stick.
• 2:51
  Listening
• 2:52
  to
• 2:52
  a
• 2:52
  million
• 2:52
  different
• 2:52
  experts
• 2:53
  and
• 2:53
  nothing
• 2:53
  actually
• 2:54
  moves
• 2:54
  the
• 2:54
  needle,
• 2:55
  they
• 2:55
  start
• 2:55
  feeling
• 2:55
  overwhelmed
• 2:56
  and
• 2:56
  frustrated
• 2:57
  and
• 2:57
  defeated,
• 2:57
  and
• 2:57
  too
• 2:57
  many
• 2:57
  coaches
• 2:58
  quit
• 2:58
  at
• 2:58
  this
• 2:58
  phase.
• 2:59
  They
• 2:59
  might
• 2:59
  have
• 2:59
  a
• 3:00
  great
• 3:00
  coaching
• 3:00
  program,
• 3:01
  but
• 3:01
  if
• 3:01
  they
• 3:01
  can't
• 3:01
  get
• 3:01
  people
• 3:01
  to
• 3:01
  buy
• 3:02
  it,
• 3:02
  it's
• 3:02
  worthless.
• 3:03
  A
• 3:03
  sales
• 3:03
  funnel
• 3:04
  gives
• 3:04
  you
• 3:04
  the
• 3:04
  strategy
• 3:04
  you
• 3:05
  need,
• 3:05
  and
• 3:05
  you
• 3:05
  don't
• 3:05
  have
• 3:05
  to
• 3:05
  guess.
• 3:05
  You
• 3:06
  know
• 3:06
  exactly
• 3:06
  what
• 3:06
  you
• 3:06
  should
• 3:06
  be
• 3:06
  working
• 3:07
  on
• 3:07
  each
• 3:07
  day.
• 3:08
  The
• 3:08
  second
• 3:08
  problem
• 3:09
  I've
• 3:09
  noticed
• 3:09
  is
• 3:09
  that
• 3:10
  a
• 3:10
  lot
• 3:10
  of
• 3:10
  coaches
• 3:10
  lack
• 3:11
  automation.
• 3:12
  So
• 3:12
  many
• 3:13
  of
• 3:13
  us
• 3:13
  got
• 3:13
  into
• 3:13
  online
• 3:13
  business
• 3:14
  because
• 3:14
  we
• 3:14
  want
• 3:14
  to
• 3:15
  stop
• 3:15
  trading
• 3:15
  time
• 3:16
  for
• 3:16
  money.
• 3:17
  But
• 3:17
  if
• 3:17
  you're
• 3:17
  doing
• 3:17
  every
• 3:18
  last
• 3:18
  task
• 3:18
  in
• 3:19
  your
• 3:19
  business,
• 3:19
  you're
• 3:19
  still
• 3:19
  trading
• 3:20
  time
• 3:20
  for
• 3:20
  money
• 3:20
  and
• 3:20
  you
• 3:20
  can
• 3:20
  only
• 3:21
  grow
• 3:21
  so
• 3:21
  much.
• 3:22
  So
• 3:22
  if
• 3:22
  you
• 3:22
  create
• 3:22
  systems
• 3:23
  that
• 3:23
  work
• 3:23
  for
• 3:23
  you
• 3:23
  instead
• 3:24
  of
• 3:24
  against
• 3:24
  you,
• 3:24
  you
• 3:25
  won't
• 3:25
  be
• 3:25
  stuck
• 3:25
  in
• 3:25
  that
• 3:25
  cycle
• 3:26
  anymore.
• 3:26
  And.
• 3:27
  You
• 3:27
  can
• 3:27
  automate
• 3:28
  so
• 3:28
  many
• 3:28
  of
• 3:28
  those
• 3:28
  tasks
• 3:28
  that
• 3:29
  take
• 3:29
  up
• 3:29
  so
• 3:29
  much
• 3:29
  of
• 3:29
  your
• 3:29
  time,
• 3:30
  like
• 3:30
  reaching
• 3:30
  out
• 3:31
  to
• 3:31
  leads,
• 3:31
  nurturing
• 3:32
  the
• 3:32
  leads,
• 3:32
  selling
• 3:33
  to
• 3:33
  the
• 3:33
  leads,
• 3:34
  taking
• 3:34
  notes
• 3:34
  on
• 3:34
  calls
• 3:35
  following
• 3:35
  up
• 3:35
  with
• 3:35
  clients,
• 3:36
  and
• 3:36
  even
• 3:36
  taking
• 3:37
  payments.
• 3:37
  The
• 3:37
  third
• 3:38
  problem
• 3:38
  is
• 3:38
  a
• 3:38
  lack
• 3:39
  of
• 3:39
  measurement
• 3:39
  or
• 3:39
  tracking.
• 3:40
  So
• 3:40
  if
• 3:40
  you
• 3:40
  have
• 3:40
  no
• 3:40
  idea
• 3:41
  what's
• 3:41
  working
• 3:41
  in
• 3:41
  your
• 3:41
  business
• 3:42
  and
• 3:42
  what
• 3:42
  is
• 3:42
  not
• 3:42
  working,
• 3:43
  you
• 3:43
  can't
• 3:43
  make
• 3:43
  informed
• 3:43
  decisions.
• 3:44
  You
• 3:44
  again,
• 3:44
  you
• 3:45
  just
• 3:45
  keep
• 3:45
  throwing
• 3:45
  spaghetti
• 3:45
  at
• 3:45
  the
• 3:46
  wall
• 3:46
  and
• 3:46
  nothing
• 3:46
  actually
• 3:47
  works.
• 3:47
  You
• 3:47
  just
• 3:47
  end
• 3:47
  up
• 3:48
  flying
• 3:48
  blind
• 3:48
  hoping
• 3:49
  that
• 3:49
  something
• 3:49
  yields
• 3:50
  clients,
• 3:50
  but
• 3:50
  it
• 3:50
  rarely
• 3:51
  does.
• 3:51
  So
• 3:51
  that's
• 3:52
  why
• 3:52
  the
• 3:52
  sales
• 3:52
  funnel
• 3:52
  is
• 3:52
  so
• 3:52
  critical.
• 3:53
  If
• 3:53
  you
• 3:53
  keep
• 3:53
  track
• 3:54
  of
• 3:54
  your
• 3:54
  numbers
• 3:54
  with
• 3:54
  a
• 3:54
  simple
• 3:55
  sales
• 3:55
  funnel,
• 3:55
  you
• 3:55
  will
• 3:55
  know
• 3:56
  where
• 3:56
  to
• 3:56
  troubleshoot
• 3:57
  and
• 3:57
  where.
• 3:57
  People
• 3:58
  are
• 3:58
  falling
• 3:58
  through
• 3:58
  the
• 3:58
  cracks.
• 3:59
  are
• 3:59
  you
• 3:59
  ready?
• 3:59
  Let's
• 4:00
  talk
• 4:00
  about
• 4:00
  what
• 4:01
  a
• 4:01
  simple
• 4:01
  sales
• 4:01
  funnel
• 4:01
  looks
• 4:02
  like.
• 4:02
  A
• 4:03
  sales
• 4:03
  funnel
• 4:03
  is
• 4:03
  simply
• 4:04
  a
• 4:04
  client
• 4:05
  journey.
• 4:05
  It's
• 4:06
  how
• 4:06
  you
• 4:06
  find
• 4:06
  people
• 4:07
  and
• 4:07
  how
• 4:07
  you
• 4:07
  turn
• 4:07
  them
• 4:08
  into
• 4:08
  clients.
• 4:08
  That's
• 4:08
  it.
• 4:09
  They're
• 4:09
  gonna
• 4:09
  go
• 4:09
  from
• 4:09
  someone
• 4:10
  who
• 4:10
  doesn't
• 4:10
  know
• 4:10
  you
• 4:10
  at
• 4:10
  all
• 4:11
  to
• 4:11
  a
• 4:11
  raving
• 4:11
  fan
• 4:12
  that
• 4:12
  is
• 4:13
  a.
• 4:13
  Sales
• 4:13
  funnel,
• 4:14
  it
• 4:14
  starts
• 4:14
  with
• 4:15
  a
• 4:15
  lead
• 4:15
  magnet
• 4:15
  or
• 4:16
  also
• 4:16
  commonly
• 4:16
  known
• 4:16
  as
• 4:17
  a
• 4:17
  freebie.
• 4:17
  This
• 4:17
  is
• 4:17
  something
• 4:18
  of
• 4:18
  value
• 4:18
  that
• 4:19
  you
• 4:19
  offer
• 4:19
  to
• 4:19
  your
• 4:19
  potential
• 4:20
  clients
• 4:20
  in
• 4:20
  exchange
• 4:21
  for
• 4:21
  their
• 4:21
  contact
• 4:21
  information.
• 4:22
  It
• 4:22
  could
• 4:23
  be
• 4:23
  an
• 4:23
  ebook,
• 4:24
  a
• 4:24
  webinar,
• 4:25
  could
• 4:25
  be
• 4:25
  a
• 4:25
  consultation,
• 4:25
  could
• 4:26
  be
• 4:26
  a
• 4:26
  PDF,
• 4:26
  could
• 4:26
  be
• 4:26
  a
• 4:27
  series
• 4:27
  of
• 4:27
  videos.
• 4:27
  It's
• 4:28
  anything
• 4:28
  that's
• 4:28
  going
• 4:28
  to
• 4:28
  give
• 4:29
  them
• 4:29
  a
• 4:29
  quick
• 4:29
  win
• 4:29
  and
• 4:30
  a
• 4:30
  track.
• 4:30
  Your
• 4:31
  ideal
• 4:31
  client
• 4:31
  to
• 4:32
  your
• 4:32
  email
• 4:32
  list.
• 4:33
  Once
• 4:33
  you
• 4:33
  have
• 4:33
  that
• 4:33
  freebie
• 4:34
  or
• 4:34
  that
• 4:34
  lead
• 4:34
  magnet,
• 4:35
  the
• 4:35
  next
• 4:35
  step
• 4:35
  is
• 4:35
  to
• 4:35
  create
• 4:35
  a
• 4:35
  landing
• 4:36
  page
• 4:36
  that
• 4:36
  sells
• 4:37
  that
• 4:37
  lead
• 4:37
  magnet.
• 4:37
  This
• 4:38
  is
• 4:38
  where
• 4:38
  you're
• 4:38
  gonna
• 4:38
  drive
• 4:38
  all
• 4:39
  your
• 4:39
  traffic
• 4:39
  and
• 4:39
  where
• 4:40
  you
• 4:40
  turn
• 4:40
  those
• 4:40
  visitors
• 4:40
  into
• 4:41
  leads.
• 4:41
  a
• 4:41
  lead
• 4:42
  is
• 4:42
  simply
• 4:42
  a
• 4:42
  stranger
• 4:43
  who
• 4:43
  is
• 4:43
  given
• 4:43
  you
• 4:43
  their
• 4:44
  contact
• 4:44
  information.
• 4:45
  Your
• 4:45
  landing
• 4:45
  page
• 4:46
  should
• 4:46
  be
• 4:46
  super
• 4:46
  simple
• 4:47
  and
• 4:47
  just
• 4:47
  ask
• 4:47
  one
• 4:47
  thing
• 4:48
  of
• 4:48
  the
• 4:48
  audience,
• 4:48
  and
• 4:48
  that
• 4:48
  is
• 4:49
  gimme
• 4:49
  your
• 4:49
  contact
• 4:49
  information.
• 4:51
  But
• 4:51
  remember
• 4:51
  to
• 4:51
  really
• 4:52
  communicate
• 4:52
  the
• 4:52
  value
• 4:52
  of
• 4:52
  this
• 4:53
  thing
• 4:53
  because
• 4:53
  you
• 4:53
  are
• 4:53
  asking
• 4:54
  for
• 4:54
  space
• 4:54
  in
• 4:54
  their
• 4:54
  inbox
• 4:55
  and
• 4:55
  in
• 4:55
  their
• 4:55
  life,
• 4:56
  and
• 4:56
  that's
• 4:56
  not
• 4:56
  a
• 4:56
  light
• 4:56
  thing,
• 4:57
  that's
• 4:57
  a
• 4:57
  serious
• 4:57
  thing.
• 4:58
  So
• 4:58
  you
• 4:58
  wanna
• 4:58
  earn
• 4:59
  that
• 4:59
  space
• 4:59
  by
• 4:59
  really
• 4:59
  selling
• 5:00
  what
• 5:00
  you
• 5:00
  have
• 5:01
  a
• 5:01
  value
• 5:01
  for
• 5:01
  them.
• 5:02
  Once
• 5:02
  they've
• 5:02
  opted
• 5:03
  into
• 5:03
  your
• 5:03
  list
• 5:03
  on
• 5:03
  the
• 5:03
  landing
• 5:03
  page,
• 5:04
  then
• 5:04
  you
• 5:04
  start
• 5:04
  nurturing
• 5:05
  them
• 5:05
  with
• 5:05
  a
• 5:05
  series
• 5:05
  of
• 5:06
  emails.
• 5:06
  And
• 5:07
  these
• 5:07
  emails
• 5:07
  should
• 5:07
  provide
• 5:07
  some
• 5:08
  sort
• 5:08
  of
• 5:08
  value.
• 5:09
  They
• 5:09
  should
• 5:09
  build
• 5:09
  trust
• 5:09
  in
• 5:10
  you,
• 5:10
  and
• 5:10
  they
• 5:10
  should
• 5:10
  establish
• 5:11
  you
• 5:11
  as
• 5:11
  the
• 5:12
  authority
• 5:12
  in
• 5:12
  their
• 5:13
  life.
• 5:13
  You
• 5:13
  can
• 5:14
  also
• 5:14
  do
• 5:14
  this
• 5:14
  using
• 5:15
  long
• 5:15
  form
• 5:15
  content
• 5:16
  like
• 5:16
  blogs,
• 5:17
  podcasts,
• 5:17
  YouTube
• 5:17
  videos,
• 5:18
  anything
• 5:19
  that
• 5:19
  is
• 5:19
  going
• 5:19
  to
• 5:19
  give
• 5:19
  them
• 5:20
  lots
• 5:20
  of
• 5:20
  education
• 5:20
  and
• 5:20
  help
• 5:21
  them
• 5:21
  along
• 5:21
  their
• 5:21
  path.
• 5:22
  And
• 5:22
  this
• 5:22
  is
• 5:22
  also
• 5:23
  where
• 5:23
  we
• 5:23
  build
• 5:23
  a
• 5:23
  relationship
• 5:24
  with
• 5:24
  our
• 5:24
  leads.
• 5:25
  Have
• 5:25
  you
• 5:25
  ever
• 5:25
  purchased
• 5:26
  from
• 5:26
  a
• 5:26
  content
• 5:26
  creator
• 5:26
  online
• 5:27
  that
• 5:27
  you
• 5:27
  hadn't
• 5:27
  been
• 5:27
  following
• 5:28
  for
• 5:28
  a
• 5:28
  while?
• 5:29
  Unlikely.
• 5:29
  Usually
• 5:29
  you
• 5:30
  have
• 5:30
  to
• 5:30
  really
• 5:30
  like
• 5:30
  and
• 5:30
  trust
• 5:31
  that
• 5:31
  person
• 5:31
  and
• 5:31
  know
• 5:31
  that
• 5:32
  they
• 5:32
  can
• 5:32
  give
• 5:32
  you
• 5:32
  a
• 5:32
  transformation
• 5:32
  before
• 5:33
  you
• 5:33
  purchase
• 5:33
  from
• 5:33
  them.
• 5:34
  So
• 5:34
  that's
• 5:34
  what
• 5:34
  you're
• 5:34
  doing
• 5:35
  in
• 5:35
  these
• 5:35
  emails
• 5:35
  is
• 5:35
  you
• 5:35
  are
• 5:36
  giving
• 5:36
  them
• 5:36
  all
• 5:36
  the
• 5:36
  reasons
• 5:37
  to
• 5:37
  believe
• 5:37
  that
• 5:37
  you
• 5:37
  can
• 5:38
  deliver
• 5:38
  the
• 5:38
  transformation
• 5:38
  that
• 5:39
  you're
• 5:39
  offering.
• 5:40
  Finally,
• 5:40
  you
• 5:40
  ask
• 5:41
  those
• 5:41
  leads
• 5:41
  to
• 5:41
  take
• 5:41
  the
• 5:41
  next
• 5:42
  step
• 5:42
  and
• 5:42
  become
• 5:42
  a
• 5:42
  paying
• 5:43
  customers
• 5:43
  or
• 5:43
  clients.
• 5:44
  This
• 5:44
  could
• 5:44
  be
• 5:45
  done
• 5:45
  during
• 5:45
  a
• 5:45
  free
• 5:45
  consultation
• 5:46
  on
• 5:46
  a
• 5:46
  phone
• 5:46
  call.
• 5:47
  It
• 5:47
  could
• 5:47
  be
• 5:47
  done
• 5:47
  through
• 5:48
  a
• 5:48
  series
• 5:48
  of
• 5:48
  emails
• 5:49
  or
• 5:49
  even
• 5:49
  a
• 5:49
  live
• 5:49
  event,
• 5:50
  like
• 5:50
  a
• 5:50
  webinar
• 5:50
  or
• 5:50
  an
• 5:51
  in-person
• 5:51
  event.
• 5:52
  The
• 5:52
  goal
• 5:52
  is
• 5:52
  to
• 5:52
  get
• 5:52
  them
• 5:52
  to
• 5:53
  finally
• 5:53
  take
• 5:53
  action
• 5:54
  and
• 5:54
  start
• 5:54
  seeing
• 5:54
  real
• 5:55
  results
• 5:55
  from
• 5:55
  your
• 5:55
  coaching
• 5:55
  services.
• 5:56
  'cause
• 5:56
  as
• 5:56
  we
• 5:56
  know,
• 5:57
  there's
• 5:57
  only
• 5:57
  so
• 5:57
  much
• 5:57
  results
• 5:57
  you
• 5:58
  can
• 5:58
  get
• 5:58
  from
• 5:58
  the
• 5:58
  free
• 5:58
  content.
• 5:59
  So
• 6:00
  that's
• 6:00
  the
• 6:00
  funnel.
• 6:00
  That's
• 6:01
  it.
• 6:01
  They
• 6:01
  opt
• 6:01
  in,
• 6:02
  they
• 6:02
  get
• 6:02
  nurtured,
• 6:03
  they
• 6:03
  become
• 6:03
  customers,
• 6:04
  it
• 6:04
  seems
• 6:04
  like
• 6:05
  a
• 6:05
  simple
• 6:05
  process,
• 6:05
  but
• 6:05
  it
• 6:06
  really
• 6:06
  is
• 6:06
  the
• 6:06
  answer
• 6:07
  to
• 6:07
  all
• 6:07
  the
• 6:07
  challenges
• 6:08
  that
• 6:08
  most
• 6:08
  coaches
• 6:08
  have
• 6:09
  and
• 6:09
  all
• 6:09
  the
• 6:09
  problems
• 6:10
  I
• 6:10
  listed.
• 6:11
  The
• 6:11
  best
• 6:11
  part
• 6:11
  is
• 6:11
  that
• 6:12
  if
• 6:12
  you
• 6:12
  have
• 6:12
  a
• 6:12
  clear,
• 6:12
  simple
• 6:13
  sales
• 6:13
  funnel
• 6:13
  in
• 6:13
  place,
• 6:13
  you
• 6:14
  always
• 6:14
  know
• 6:14
  what
• 6:14
  to
• 6:14
  work
• 6:14
  on
• 6:15
  because
• 6:15
  each
• 6:16
  step
• 6:16
  yields
• 6:16
  specific
• 6:17
  results.
• 6:17
  So
• 6:17
  if
• 6:17
  there's.
• 6:18
  People
• 6:18
  falling
• 6:18
  through
• 6:18
  cracks,
• 6:19
  you
• 6:19
  know
• 6:19
  where
• 6:19
  to
• 6:19
  fix
• 6:20
  it.
• 6:20
  For
• 6:20
  example,
• 6:21
  if
• 6:21
  your
• 6:21
  email
• 6:21
  list
• 6:21
  isn't
• 6:22
  growing,
• 6:22
  then
• 6:22
  that
• 6:22
  means
• 6:22
  there's
• 6:23
  something
• 6:23
  wrong
• 6:23
  with
• 6:23
  your
• 6:23
  lead
• 6:23
  magnet.
• 6:24
  Either
• 6:24
  it's
• 6:24
  not
• 6:24
  getting
• 6:25
  seen
• 6:25
  enough
• 6:25
  or
• 6:25
  it's
• 6:26
  not
• 6:26
  valuable
• 6:26
  enough.
• 6:27
  If
• 6:27
  you're
• 6:27
  not
• 6:27
  booking
• 6:28
  consult
• 6:28
  or
• 6:28
  getting
• 6:28
  inquiries
• 6:29
  into
• 6:29
  your
• 6:29
  coaching,
• 6:30
  that's
• 6:30
  'cause
• 6:30
  your
• 6:30
  emails
• 6:31
  or
• 6:31
  whatever
• 6:31
  long
• 6:31
  form
• 6:31
  content
• 6:32
  you're
• 6:32
  using
• 6:33
  isn't
• 6:33
  useful
• 6:34
  or
• 6:34
  transformational
• 6:34
  enough.
• 6:35
  If
• 6:35
  you're
• 6:35
  not
• 6:35
  actually
• 6:36
  selling
• 6:36
  the
• 6:36
  coaching,
• 6:37
  that's
• 6:37
  because
• 6:37
  your
• 6:37
  sales
• 6:37
  process,
• 6:38
  the
• 6:38
  consult
• 6:38
  call
• 6:38
  or
• 6:39
  webinar
• 6:39
  or
• 6:39
  whatever
• 6:40
  isn't
• 6:40
  optimized
• 6:40
  and
• 6:41
  they
• 6:41
  have
• 6:41
  some
• 6:41
  sort
• 6:41
  of
• 6:41
  doubts.
• 6:42
  Usually
• 6:42
  about
• 6:43
  themselves,
• 6:43
  not
• 6:43
  you
• 6:44
  that
• 6:44
  are
• 6:44
  getting
• 6:44
  in
• 6:44
  the
• 6:44
  way
• 6:45
  of
• 6:45
  believing
• 6:45
  that
• 6:45
  they
• 6:45
  can
• 6:45
  get
• 6:45
  the
• 6:46
  results
• 6:46
  that
• 6:46
  you're
• 6:46
  promising.
• 6:47
  Does
• 6:47
  that
• 6:47
  make
• 6:47
  sense?
• 6:48
  So
• 6:48
  as
• 6:48
  you
• 6:48
  look
• 6:48
  at
• 6:49
  your
• 6:49
  sales
• 6:49
  funnel,
• 6:49
  you
• 6:49
  can
• 6:50
  tell
• 6:50
  what
• 6:50
  steps
• 6:50
  are
• 6:51
  working
• 6:51
  and
• 6:51
  which
• 6:51
  ones
• 6:51
  are
• 6:51
  not,
• 6:52
  because
• 6:52
  if
• 6:52
  you're
• 6:52
  getting
• 6:52
  clients,
• 6:53
  it's
• 6:53
  working.
• 6:54
  So
• 6:54
  that's
• 6:54
  a
• 6:54
  basic
• 6:55
  sales
• 6:55
  funnel.
• 6:55
  I
• 6:55
  have
• 6:55
  four
• 6:55
  final
• 6:56
  tips
• 6:56
  to
• 6:56
  help
• 6:56
  optimize
• 6:57
  the
• 6:57
  sales
• 6:57
  funnel
• 6:57
  and
• 6:57
  make
• 6:57
  sure
• 6:58
  it
• 6:58
  really
• 6:58
  is
• 6:58
  working
• 6:59
  to
• 6:59
  your
• 6:59
  best
• 6:59
  interest.
• 7:00
  Number
• 7:00
  one,
• 7:01
  you're
• 7:01
  gonna
• 7:01
  wanna
• 7:01
  make
• 7:02
  sure
• 7:02
  that
• 7:02
  you're
• 7:02
  driving
• 7:02
  lots
• 7:03
  and
• 7:03
  lots
• 7:03
  of
• 7:03
  traffic
• 7:03
  to
• 7:04
  that
• 7:04
  landing
• 7:04
  page.
• 7:05
  So
• 7:05
  many
• 7:05
  wonderful.
• 7:05
  Coaches
• 7:06
  will
• 7:06
  create
• 7:06
  a
• 7:06
  landing
• 7:06
  page
• 7:07
  and
• 7:07
  just
• 7:07
  say,
• 7:07
  nobody's
• 7:07
  coming.
• 7:08
  It's
• 7:08
  because
• 7:08
  we're
• 7:08
  not
• 7:08
  driving
• 7:08
  traffic
• 7:09
  to
• 7:09
  it.
• 7:09
  You
• 7:09
  can't
• 7:09
  just
• 7:09
  build
• 7:10
  it
• 7:10
  and
• 7:10
  they
• 7:10
  will
• 7:10
  come.
• 7:10
  You
• 7:10
  have
• 7:11
  to
• 7:11
  use
• 7:11
  social
• 7:11
  media
• 7:12
  or
• 7:12
  collaborations
• 7:13
  or
• 7:13
  even
• 7:13
  paid
• 7:13
  ads
• 7:13
  to
• 7:14
  drive
• 7:14
  traffic
• 7:14
  to
• 7:14
  that
• 7:14
  landing
• 7:15
  page.
• 7:15
  I
• 7:16
  know
• 7:16
  it
• 7:16
  can
• 7:16
  be
• 7:16
  hard
• 7:16
  to
• 7:16
  justify
• 7:17
  spending
• 7:17
  money
• 7:18
  on
• 7:18
  paid
• 7:18
  marketing,
• 7:18
  especially
• 7:19
  at
• 7:19
  the
• 7:19
  beginning,
• 7:20
  but
• 7:20
  if
• 7:20
  it
• 7:20
  yields
• 7:20
  clients,
• 7:21
  it
• 7:21
  is
• 7:21
  a
• 7:21
  smart
• 7:22
  investment
• 7:22
  in
• 7:22
  your
• 7:22
  business,
• 7:23
  right?
• 7:23
  If
• 7:23
  you
• 7:24
  don't
• 7:24
  yet
• 7:24
  have
• 7:24
  money
• 7:24
  for
• 7:24
  that,
• 7:25
  use
• 7:25
  every
• 7:26
  free
• 7:26
  form
• 7:27
  of
• 7:27
  traffic
• 7:27
  that
• 7:27
  you
• 7:27
  can
• 7:27
  think
• 7:28
  of.
• 7:28
  Second
• 7:29
  tip,
• 7:29
  make
• 7:29
  sure
• 7:29
  you
• 7:30
  are
• 7:30
  weekly
• 7:30
  emailing
• 7:31
  your
• 7:31
  list,
• 7:32
  okay?
• 7:32
  I
• 7:32
  highly
• 7:33
  recommend
• 7:33
  having
• 7:33
  a
• 7:33
  series
• 7:34
  of
• 7:34
  welcome
• 7:34
  emails
• 7:35
  when
• 7:35
  they
• 7:35
  first
• 7:35
  opt
• 7:35
  in.
• 7:35
  That
• 7:35
  looks
• 7:36
  like
• 7:36
  three
• 7:36
  to
• 7:36
  five
• 7:36
  daily
• 7:37
  emails,
• 7:37
  right
• 7:38
  when
• 7:38
  they
• 7:38
  first
• 7:38
  give
• 7:38
  you
• 7:38
  their
• 7:38
  email
• 7:39
  address.
• 7:39
  So
• 7:40
  that
• 7:40
  looks
• 7:40
  like
• 7:40
  Monday,
• 7:40
  Tuesday,
• 7:41
  Wednesday,
• 7:41
  they're
• 7:41
  getting
• 7:41
  an
• 7:42
  email
• 7:42
  from
• 7:42
  you
• 7:42
  saying,
• 7:42
  hi,
• 7:43
  this
• 7:43
  is
• 7:43
  who
• 7:43
  I
• 7:43
  am.
• 7:43
  This
• 7:43
  is
• 7:44
  who
• 7:44
  I
• 7:44
  helped.
• 7:44
  Does
• 7:44
  this
• 7:44
  sound
• 7:45
  like
• 7:45
  a
• 7:45
  problem
• 7:45
  you
• 7:45
  have?
• 7:45
  Here's
• 7:46
  a
• 7:46
  quick
• 7:46
  win,
• 7:46
  right?
• 7:46
  You're
• 7:46
  giving
• 7:47
  them
• 7:47
  some
• 7:47
  of
• 7:47
  your
• 7:47
  best
• 7:48
  content.
• 7:49
  To
• 7:49
  make
• 7:49
  them
• 7:49
  a
• 7:49
  fan
• 7:49
  as
• 7:50
  quickly
• 7:50
  as
• 7:50
  possible.
• 7:51
  Then
• 7:51
  once
• 7:51
  that
• 7:51
  welcome
• 7:52
  series
• 7:52
  is
• 7:52
  done,
• 7:52
  you're
• 7:52
  going
• 7:53
  to
• 7:53
  plan
• 7:53
  to
• 7:53
  email
• 7:53
  them
• 7:53
  at
• 7:54
  least
• 7:54
  weekly
• 7:55
  so
• 7:55
  you
• 7:55
  stay
• 7:55
  top
• 7:55
  of
• 7:56
  mind
• 7:56
  and
• 7:56
  you
• 7:56
  continue
• 7:57
  serving
• 7:57
  them
• 7:57
  for
• 7:57
  free,
• 7:57
  building
• 7:58
  that
• 7:58
  trust.
• 7:59
  Third
• 7:59
  tip,
• 7:59
  do
• 8:00
  not
• 8:00
  forget
• 8:00
  the
• 8:00
  power
• 8:00
  of
• 8:01
  storytelling
• 8:01
  in
• 8:01
  your
• 8:02
  long
• 8:02
  form
• 8:02
  content
• 8:02
  and
• 8:02
  in
• 8:03
  your
• 8:03
  emails
• 8:03
  just
• 8:04
  giving.
• 8:04
  Pure
• 8:05
  advice
• 8:05
  can
• 8:05
  be
• 8:05
  useful,
• 8:06
  but
• 8:06
  everyone
• 8:07
  would
• 8:07
  much
• 8:07
  prefer
• 8:07
  to
• 8:07
  consume
• 8:08
  it
• 8:08
  in
• 8:08
  story
• 8:09
  form.
• 8:09
  It
• 8:09
  also
• 8:10
  humanizes
• 8:10
  you
• 8:10
  and
• 8:11
  shares
• 8:11
  your
• 8:11
  message
• 8:11
  much
• 8:12
  easier.
• 8:13
  It
• 8:13
  shows
• 8:13
  off
• 8:13
  your
• 8:13
  personality
• 8:14
  as
• 8:14
  well
• 8:14
  and
• 8:14
  builds
• 8:15
  trust,
• 8:15
  right?
• 8:15
  So
• 8:16
  much
• 8:16
  more
• 8:16
  fun
• 8:16
  to
• 8:16
  listen
• 8:17
  to
• 8:17
  a
• 8:17
  story
• 8:17
  than
• 8:17
  to
• 8:17
  just
• 8:18
  listen
• 8:18
  to
• 8:18
  random
• 8:18
  advice.
• 8:19
  Fourth
• 8:19
  tip.
• 8:20
  Don't
• 8:20
  forget
• 8:20
  to
• 8:20
  create
• 8:21
  urgency
• 8:21
  when
• 8:21
  you're
• 8:22
  selling,
• 8:22
  you
• 8:22
  wanna
• 8:23
  encourage
• 8:23
  people
• 8:23
  to
• 8:23
  take
• 8:23
  action
• 8:24
  in
• 8:24
  a
• 8:24
  way
• 8:24
  that's
• 8:25
  going
• 8:25
  to
• 8:25
  serve
• 8:25
  them
• 8:25
  and
• 8:26
  you
• 8:26
  as
• 8:26
  quickly
• 8:26
  as
• 8:26
  possible.
• 8:27
  You
• 8:27
  can
• 8:27
  do
• 8:27
  this
• 8:27
  by
• 8:28
  creating
• 8:28
  limited
• 8:28
  time,
• 8:28
  offers
• 8:29
  some
• 8:29
  sort
• 8:30
  of
• 8:30
  scarcity
• 8:30
  or
• 8:31
  a
• 8:31
  sense
• 8:31
  of
• 8:31
  exclusivity
• 8:32
  to
• 8:32
  get
• 8:32
  people
• 8:33
  to
• 8:33
  take
• 8:33
  the
• 8:33
  next
• 8:33
  step
• 8:33
  and
• 8:33
  become
• 8:34
  those
• 8:34
  clients.
• 8:35
  But
• 8:35
  here's
• 8:35
  a
• 8:35
  word
• 8:35
  of
• 8:35
  warning.
• 8:36
  Do
• 8:36
  not
• 8:37
  do
• 8:37
  this.
• 8:37
  Inauthentically
• 8:38
  meaning
• 8:39
  don't
• 8:39
  tell
• 8:39
  people
• 8:40
  that
• 8:40
  a
• 8:40
  promo
• 8:40
  is
• 8:40
  going
• 8:40
  away
• 8:41
  or
• 8:41
  a
• 8:41
  card
• 8:41
  is
• 8:41
  closing.
• 8:42
  If
• 8:42
  that's
• 8:42
  not
• 8:42
  actually
• 8:43
  the
• 8:43
  case,
• 8:43
  we
• 8:43
  don't
• 8:43
  wanna
• 8:44
  lie
• 8:44
  to
• 8:44
  our
• 8:44
  audience
• 8:45
  that
• 8:45
  erodes
• 8:45
  trust
• 8:46
  instead
• 8:46
  of
• 8:46
  building
• 8:46
  it.
• 8:47
  But
• 8:47
  consider
• 8:48
  this,
• 8:48
  if
• 8:48
  you're
• 8:48
  selling
• 8:49
  one-to-one
• 8:49
  coaching,
• 8:50
  there
• 8:50
  is
• 8:50
  a
• 8:50
  natural
• 8:50
  scarcity
• 8:51
  there.
• 8:51
  'cause
• 8:51
  there's
• 8:51
  only
• 8:51
  so
• 8:52
  many
• 8:52
  clients
• 8:52
  you
• 8:52
  can
• 8:52
  take.
• 8:53
  So
• 8:53
  make
• 8:53
  sure
• 8:53
  your
• 8:54
  audience
• 8:54
  knows
• 8:54
  that,
• 8:54
  Hey,
• 8:55
  here's
• 8:55
  a
• 8:55
  limited
• 8:56
  time
• 8:56
  offer
• 8:56
  because
• 8:56
  I
• 8:56
  only
• 8:57
  have
• 8:57
  five
• 8:57
  spaces
• 8:57
  available.
• 8:58
  So
• 8:59
  if
• 8:59
  they
• 8:59
  miss
• 8:59
  out
• 8:59
  on
• 8:59
  those
• 8:59
  five
• 9:00
  spaces,
• 9:00
  they're
• 9:00
  gonna
• 9:00
  have
• 9:00
  to
• 9:00
  wait
• 9:01
  until
• 9:01
  a
• 9:01
  space
• 9:01
  opens
• 9:01
  up.
• 9:02
  That's
• 9:02
  a
• 9:02
  natural
• 9:02
  way
• 9:02
  of
• 9:02
  getting
• 9:03
  them
• 9:03
  to
• 9:03
  take
• 9:03
  some
• 9:03
  action.
• 9:04
  Today's
• 9:04
  takeaway
• 9:04
  is
• 9:05
  building
• 9:05
  a
• 9:05
  profitable
• 9:05
  life
• 9:06
  coaching
• 9:06
  business
• 9:06
  requires
• 9:07
  just
• 9:07
  a
• 9:07
  simple
• 9:08
  sales
• 9:08
  funnel
• 9:08
  that
• 9:09
  attracts
• 9:09
  and
• 9:10
  converts
• 9:10
  leads
• 9:11
  into
• 9:11
  paying
• 9:11
  clients.
• 9:12
  It
• 9:12
  requires
• 9:13
  a
• 9:13
  clear
• 9:13
  strategy,
• 9:14
  automation
• 9:15
  and
• 9:15
  the
• 9:15
  ability
• 9:15
  to
• 9:15
  track
• 9:16
  some
• 9:16
  of
• 9:16
  your
• 9:16
  numbers,
• 9:17
  but
• 9:17
  by
• 9:17
  using
• 9:17
  these
• 9:17
  tools,
• 9:18
  you
• 9:18
  can
• 9:18
  make
• 9:18
  consistent
• 9:19
  income
• 9:19
  and
• 9:19
  finally
• 9:19
  change
• 9:20
  the
• 9:20
  lives
• 9:21
  of
• 9:21
  the
• 9:21
  clients
• 9:21
  that
• 9:21
  you
• 9:21
  feel
• 9:21
  called
• 9:22
  to
• 9:22
  serve.
• 9:23
  Are
• 9:23
  you
• 9:24
  ready
• 9:24
  to
• 9:24
  start
• 9:24
  or
• 9:24
  grow
• 9:25
  your
• 9:25
  dream
• 9:25
  business?
• 9:26
  Click
• 9:26
  the
• 9:26
  link
• 9:26
  in
• 9:26
  the
• 9:26
  show
• 9:27
  notes
• 9:27
  to
• 9:27
  download
• 9:27
  the
• 9:27
  free
• 9:28
  starter
• 9:28
  guide
• 9:28
  to
• 9:28
  building
• 9:29
  a
• 9:29
  business
• 9:29
  or
• 9:29
  to
• 9:30
  schedule
• 9:30
  a
• 9:30
  free
• 9:30
  coaching
• 9:30
  call
• 9:31
  with
• 9:31
  me.
• 9:31
  And
• 9:32
  if
• 9:32
  you
• 9:32
  loved
• 9:32
  this
• 9:32
  episode,
• 9:33
  don't
• 9:33
  forget
• 9:33
  to
• 9:33
  leave
• 9:34
  a
• 9:34
  review
• 9:34
  and
• 9:34
  share
• 9:34
  it
• 9:34
  with
• 9:35
  a
• 9:35
  friend
• 9:35
  who
• 9:35
  might
• 9:36
  be
• 9:36
  feeling
• 9:36
  the
• 9:36
  call
• 9:36
  to
• 9:37
  burn
• 9:37
  a
• 9:37
  little
• 9:38
  brighter.