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Latest / Best Hour of Their Day | Podcast

764. 30 to 130 Members: Simplify, Downsize, and Focus on Experience | CrossFit Virilis

Tanya Sammis, Owner of CrossFit Virilis, transformed her gym from 30 to 130 members by simplifying operations, downsizing her space, and focusing on creating an exceptional class experience. By prioritizing member retention and streamlining her offerings, Tanya built a thriving community in Cibolo, Texas, proving that less can truly be more. Her journey is an inspiring example of how focusing on the essentials can lead to explosive growth. --

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