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What a Corporate Events Insider Sees at Every Activation

Somewhere right now there’s a photo booth sitting in the corner of a trade show with a logo on the print and nobody in line, and the brand that paid for it is wondering where the money went.

I recorded this one live at Illuminate in Miami, the day before Julius Solaris took the stage as our keynote. Julius consults for Fortune 500 companies on their event strategy, everything from sponsorship and registration to overall event design. He’s the founder of Boldpush, he writes a newsletter that goes out to 40,000 event planners, and he’s covered the events industry from a media seat for 20 years…

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