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Latest / The SmallBizChat with Melinda Emerson

Mobile Marketing the Right Way with Barbara Casey

In this episode, Melinda Emerson and guest Barbara Casey delve into the world of mobile marketing for small businesses. They discuss the importance of understanding text marketing rules, choosing the right provider, and the differences between SMS and MMS marketing. Additionally, they explore the future of text messaging in business, the pros and cons of using apps for customer engagement, and share valuable business advice. (0:00) Introduction to the episode and guest, Barbara Casey (1:37) Importance of mobile marketing for small businesses (3:46) Understanding text marketing rules and…

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