Latest / The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business
How Newsletters Use Automated Segmentation to Double Open Rates
Most newsletter growth advice focuses on subject lines or landing pages. But the real lever is automated segmentation: dividing your list by behaviour and sending different content to different subscribers. In this episode, Lucas and Luna break down how one mid-size newsletter used a simple 'clicked vs. didn't click' split to push open rates from 32% to 61% in six weeks. They walk through the specific triggers, the tools (Mailchimp vs. Beehiiv vs. custom), and the data you actually need to start. No fluff — just a tactical playbook for anyone running a newsletter today. Plus, a…
The skinny
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