Latest / Startup Stories with Fexingo: Conversations About Founders, Funding, and Building Companies from Zero
How Brex Won Startup Banking by Ignoring Consumers
In this episode of Startup Stories with Fexingo, Lucas and Luna explore how Brex built a $12 billion fintech company by doing something counterintuitive: turning down consumer customers entirely. They walk through Brex's origin story—two Brazilian founders who sold their previous company to Dafiti, moved to San Francisco, and noticed that traditional corporate cards penalized startups with personal guarantees and low limits. Brex's insight was to underwrite based on cash balances and investor relationships, not founder credit scores. They launched a corporate card for startups that…
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