Latest / Earn Your Leisure / EYL #90 Views From The Six feat. Director X

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EYL #90 Views From The Six feat. Director X · Earn Your Leisure

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  Speaker 1: An illegal alien from Guatemala charged with raping a child
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  Speaker 1: in Massachusetts. An MS thirteen gang member from Al Salvador
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  Speaker 1: filming and selling child pornography in Michigan. These are just
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  Speaker 1: some of the heinous migrant criminals caught because of President
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  Speaker 1: Donald J. Trump's leadership. I'm Christy nom the United States
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  Speaker 1: Secretary of Homeland Security. Under President Trump, attempted illegal border
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  Speaker 1: one hundred thousand illegal aliens have been arrested. If you
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  Speaker 1: one thousand dollars a day, imprisoned, and deported. You will
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  Speaker 1: app and leave now, you could be allowed to return legally.
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  Speaker 1: Do what's right. Leave now. Under President Trump, America's laws,
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  Speaker 1: border and families will be protected.
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  Speaker 2: Sponsored by the United States Department of Homeland Security.
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  Speaker 3: All right, guys, welcome back e y l international.
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  Speaker 2: Yes we're back North.
• 1:09
  Speaker 3: Yes, that's a fact. Game of Thrones. What they say
• 1:12
  Speaker 3: the North.
• 1:15
  Speaker 4: We say we are that's that's that's the whole city
• 1:19
  Speaker 4: slang now.
• 1:20
  Speaker 5: So if you don't, yeah, the North North Nets, Stark.
• 1:31
  Speaker 2: Nets, stark right and John Snow the bass of John Snow.
• 1:35
  Speaker 3: Shout to John Snow. So yeah, your Lisia. The good
• 1:37
  Speaker 3: thing about your Lisia is that you know it started
• 1:41
  Speaker 3: in Choice basement, Choice living room. We're still here, yeah,
• 1:45
  Speaker 3: right outside, right right outside of New York City, shout
• 1:48
  Speaker 3: out the Greenberg. And now we reached all over the world.
• 1:51
  Speaker 3: It's crazy what you can do with the iPhone. And
• 1:54
  Speaker 3: you know, we have a huge listenership, not only in
• 1:56
  Speaker 3: America but pretty much everywhere. And our second biggest market
• 2:01
  Speaker 3: outside of the United States is Canada, specifically Toronto.
• 2:05
  Speaker 2: The great City of Toronto.
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  Speaker 3: That's a fact. So you know, we made it an
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  Speaker 3: initiative this year to try to do more content relative
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  Speaker 3: relative to people in other markets, and Toronto is number
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  Speaker 3: one on our list. We got a dope event planning
• 2:17
  Speaker 3: for Toronto. Whenever it's quarantine, like you gotta pull up
• 2:20
  Speaker 3: to that you in town. So our guest today was
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  Speaker 3: just like a no brainer. He actually commented on my
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  Speaker 3: post and I realized that he was following me, and
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  Speaker 3: I was like, oh, this is dope. So I hit
• 2:32
  Speaker 3: him up. I'm like, Yo, you're interested in coming on
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  Speaker 3: the podcast. He's like, yeah, for sure, let's set it up.
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  Speaker 3: And you know, within a couple of weeks we got it.
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  Speaker 3: We got it set up. So if you are a
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  Speaker 3: fan of music, like the music period me and Joy y'all,
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  Speaker 3: you definitely notice gentleman's name. So Director X is his
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  Speaker 3: professional name, but his birth name is Julian Christian Luz
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  Speaker 3: and he used to previously before Director X, it was
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  Speaker 3: Little X, And I mean resume just reads like a
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  Speaker 3: who's who. He's worked with everybody from US Shure, jay Z, Shwan,
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  Speaker 3: Paul and Theli to Tato, Justin Bieber, Kanye, Drake, Nicki
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  Speaker 3: Minaj's t I. He did most recently, Drake in Futures
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  Speaker 3: Life is Good video.
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  Speaker 2: Love that video.
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  Speaker 3: He did French Mantana's famous video Drake and Rihanna.
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  Speaker 4: I was about to say you left Rihanna. He did
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  Speaker 4: Rihanna's first video Umbrella trying to replay.
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  Speaker 2: Okay, yeah, yeah, that's not good.
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  Speaker 3: Drake hotline blank, That's classic.
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  Speaker 2: One of my son's favorite videos.
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  Speaker 3: Drake started from the bottom.
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  Speaker 2: We can go on yeah a lot.
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  Speaker 4: Hell yeah, f Wright is I mean yeah.
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  Speaker 3: The list goes on, but not only music videos. He
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  Speaker 3: also has three movies under his belt across the line.
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  Speaker 3: One point in.
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  Speaker 4: Super Fly, Yeah, shout out to love verd love that
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  Speaker 4: movie to I love that.
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  Speaker 3: That's his favorite, that's his favorite movie.
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  Speaker 6: Across the line, and.
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  Speaker 3: Okay, yeah, and then also you helped out on one
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  Speaker 3: of our favorite all.
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  Speaker 2: Time classic Belly classic.
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  Speaker 3: Yes, that's a classic. That's a classic for sure. So yeah,
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  Speaker 3: you know, this is gonna be a dope conversation. We're
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  Speaker 3: gonna cover a variety of different topics that we haven't
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  Speaker 3: covered before as far as you know, being a director
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  Speaker 3: and being on the other side of the camera capturing
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  Speaker 3: moments and capturing musicians and talent and actors and things
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  Speaker 3: in that age. A lot of time people think they
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  Speaker 3: can only make a living and entertainment on one side, being
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  Speaker 3: an entertainer, but there's other sides to it. Being a
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  Speaker 3: director is actually the most important thing. Like if you're
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  Speaker 3: not capturing that moment, it never.
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  Speaker 2: Happened exactly exactly.
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  Speaker 4: And I think what is magical about this story is
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  Speaker 4: like a lot of people think they have to be
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  Speaker 4: formally trained, but you're gonna learn today, Like yo, sometimes
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  Speaker 4: some things come natural to you and you just got
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  Speaker 4: to go with God's bless you with.
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  Speaker 3: Yeah, so before we start, pleasure, thank you, thank you
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  Speaker 3: for joining us. We appreciate it for sure. So let's
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  Speaker 3: get right into it. So, like I said, I mean,
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  Speaker 3: it's crazy because one of my friends shot out to
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  Speaker 3: Greg Barnett another ey he hit me up like a
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  Speaker 3: couple weeks ago, like, are y'all planning to have any
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  Speaker 3: directors on any movie? Directors anything like that. I'm like,
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  Speaker 3: it's funny you say that. Actually just woke. So I'm
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  Speaker 3: interested to know because there's there's a professional I feel like,
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  Speaker 3: correct me if I'm wrong, but I feel like there's
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  Speaker 3: a professional path to get into being a director, and
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  Speaker 3: then there is the alternative path, so that the professional
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  Speaker 3: path is like going to college, like you can go
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  Speaker 3: to studying and all of that, and then the other
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  Speaker 3: alternative path is networking, you know, working your way up internships,
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  Speaker 3: and I guess they kind of both combined. But we
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  Speaker 3: see a lot of especially in our culture, like you know,
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  Speaker 3: Jim Jones used to direct video. Did you know that? Yeah?
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  Speaker 3: So what was your path into becoming one of the
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  Speaker 3: greatest directors in hip hop history? Like how did how
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  Speaker 3: did you go from living in Toronto, Canada being you know,
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  Speaker 3: being world well known? Uh, how did that happen?
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  Speaker 7: So doing logos?
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  Speaker 6: So I started doing flyers and then I started doing
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  Speaker 6: around the city everywhere.
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  Speaker 7: All Right, I have myself. If I go to a party,
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  Speaker 7: I find the party promoter, I'd say, who.
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  Speaker 6: Does your flyers? And my line was, who does your flyers?
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  Speaker 6: So he sucks something better?
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  Speaker 7: Didn't know who. I'd never seen that. I didn't know
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  Speaker 7: if anything's distant the competition.
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  Speaker 6: So that got me going down the path of I
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  Speaker 6: want to be a graphic design.
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  Speaker 7: I was going to be a graphic design So there's a.
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  Speaker 6: Part of this where I tell people, especially young people,
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  Speaker 6: follow your interests. Well, I was interested in drawing, and
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  Speaker 6: then I was interested in hip hop, and then hip
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  Speaker 6: hop and drawing got me drawing the flyers for hip
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  Speaker 6: hop parties, right, and then I wanted to make those
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  Speaker 6: flyers better.
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  Speaker 7: So then I started getting.
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  Speaker 6: Into computer programs so I could print out. So now
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  Speaker 6: I'm doing graphic design work. I'm doing stuff. And then
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  Speaker 6: I was able to get that program you know, his
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  Speaker 6: computers got more and more. My father worked at Teshiba,
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  Speaker 6: so I was Eventually I think I got the program.
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  Speaker 6: Somehow I started learning the program. So I used to
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  Speaker 6: have to go to friends homes to use it. If
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  Speaker 6: at first, I have to travel very far to use
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  Speaker 6: this program.
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  Speaker 7: But Correll draw is the program.
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  Speaker 6: But I again, I graphic design, the basics of how
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  Speaker 6: you work something like that.
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  Speaker 7: I'm still like fifteen sixteen. Then I move out of
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  Speaker 7: my home real young and I'm.
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  Speaker 6: At my I'm living in my friend's basement studio. So
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  Speaker 6: they're all there making hip hop. They want to be rappers.
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  Speaker 7: I start writing some rhymes for them.
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  Speaker 6: I go to a poetry reading with a friend of
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  Speaker 6: mine that reads poetry and at the end say if
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  Speaker 6: anyone wants to come.
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  Speaker 7: Up, come up.
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  Speaker 6: I go up and read a rhyme I root for
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  Speaker 6: my friend. They say, hey, I like that thing you wrote.
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  Speaker 6: Come to another one. So now I'm a graphic designing
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  Speaker 6: graphic designer poetry guy.
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  Speaker 7: I'm going, I mean, and this is again follow your interest.
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  Speaker 2: Yeah, everything needs to be a big and if you
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  Speaker 2: like depression, now is everything is a master plants and success.
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  Speaker 7: No one's the saying do you like to sing the
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  Speaker 7: fucking sin? Do you like to draw and draw?
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  Speaker 6: Do you like the Paint Paint. Who gives a fuck
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  Speaker 6: if you're going to be a dud? Like there's this
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  Speaker 6: there's this undercurrent of our culture that if you're not
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  Speaker 6: if you're doing something to not be the most successful person.
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  Speaker 7: In the world, And what are you doing? Right? You're rapping?
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  Speaker 7: Just the rapping. You're not rapping. No, I just like
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  Speaker 7: the Red Road. You know, I'm not bad.
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  Speaker 6: Like I doesn't mean I'm trying to you know, maybe
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  Speaker 6: I'll do a show like It's whatever, wherever it comes from.
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  Speaker 7: Do what's interesting. Right.
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  Speaker 6: So I'm probably seventeen now, I'm doing graphic design and art,
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  Speaker 6: and I'm thinking I'm gonna be a graphic designer when
• 8:24
  Speaker 6: I grow up. That ship before that when I was
• 8:26
  Speaker 6: in when I was in junior high, in the first
• 8:29
  Speaker 6: year high school, I thought I was gonna be a.
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  Speaker 7: Comic book artist. So my common I was comic books,
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  Speaker 7: hip hop. You know what I'm saying. Just keep going.
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  Speaker 6: But it's always evolving. There's always art and the expression.
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  Speaker 6: So there's a show up here called Rap City.
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  Speaker 7: This is before you.
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  Speaker 6: Guys have rap Sticky and that was our video channel
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  Speaker 6: up here, and they do a poetry episode, so that
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  Speaker 6: I come in. A bunch of us are reading poems
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  Speaker 6: and I real home and as they're doing the show,
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  Speaker 6: and I'm looking around the studio and said, I say
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  Speaker 6: to the producer, Hey, there's a guy out here named
• 8:59
  Speaker 6: Big C.
• 9:00
  Speaker 7: Know Big Seed now in the music industry, but Big
• 9:01
  Speaker 7: C was an intern on Much Music.
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  Speaker 6: He was like and he was on the scene, and
• 9:05
  Speaker 6: O was around, and he was working. We thought he
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  Speaker 6: was working on Much Music.
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  Speaker 7: And now he's a unit of system, right, so he's
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  Speaker 7: doing an internship. But we didn't know that. So everyone
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  Speaker 7: thought Bigs he was rich because he went to go
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  Speaker 7: inside Much be.
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  Speaker 4: So like so like for us, Much Music, in my
• 9:19
  Speaker 4: mind is like what t r L was for y'all,
• 9:21
  Speaker 4: for us was MTV, So it was MTV.
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  Speaker 2: Yeah, music and TV.
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  Speaker 7: This is the rap city. So I'm looking around.
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  Speaker 6: I go yo, and I knew C had got a
• 9:30
  Speaker 6: job at BMG. He stepped up in the world. But
• 9:33
  Speaker 6: what happened to the Big C's job? She goes, Oh,
• 9:35
  Speaker 6: no one's doing that, and I want I want to
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  Speaker 6: do it, So okay, next thing, I know, I'm the
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  Speaker 6: intern that Much Music, I'm carrying lights and ship.
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  Speaker 7: I'm you know, I'm the Internet much music.
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  Speaker 6: I'm doing Rap City and other show called Soul in
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  Speaker 6: the City all that. So now while I'm there, I'm
• 9:51
  Speaker 6: looking at the cameras and the lights and hey, this
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  Speaker 6: is interesting, this is creative. Maybe I'll get into like
• 9:56
  Speaker 6: TV or a film. And at the same time, I'm
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  Speaker 6: also looking at music videos. This is just when Hike
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  Speaker 6: wayiamed to show it up.
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  Speaker 7: So when I go when I would be at.
• 10:05
  Speaker 6: Home watching Rap City, there'd be these certain videos just
• 10:09
  Speaker 6: didn't look like it just looked better felt specially wu
• 10:13
  Speaker 6: Tan can't be so simple flavoring or remix class And.
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  Speaker 7: Then so Vibe magazine does there's a little one pager
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  Speaker 7: on it. So at this time, so now.
• 10:27
  Speaker 6: I'm doing logos and for my school project, when I
• 10:31
  Speaker 6: decided when I get signed, I want to be a director,
• 10:33
  Speaker 6: and I'm watching Hip's work. I go to school and
• 10:36
  Speaker 6: I make my I do my final year.
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  Speaker 7: A video. I make a music video, so I have
• 10:44
  Speaker 7: my contact. So I take one of my poems that
• 10:47
  Speaker 7: I did with a friend.
• 10:49
  Speaker 6: And we make a video about it, right, and it's
• 10:53
  Speaker 6: it's actually a story about you know, this kid getting
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  Speaker 6: shot at school because they're you know, people are talking
• 10:57
  Speaker 6: ship and whatever. So the misunderstanding of violence, and so
• 11:02
  Speaker 6: now I got so see how it all comes together.
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  Speaker 7: I got my poem, I got my artistic sentence. I
• 11:05
  Speaker 7: got the much music internship.
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  Speaker 6: So I'm able to shoot the performance with one of
• 11:11
  Speaker 6: their EG cameras, one of the cameras they shoot the
• 11:14
  Speaker 6: news with, right, so I have a higher quality performance.
• 11:18
  Speaker 6: I shoot the narrative with a handicap, and then every.
• 11:22
  Speaker 7: Night for about a week or two, I would go
• 11:24
  Speaker 7: in a bunch of music.
• 11:25
  Speaker 6: This is before heavy security. They thought I still work there,
• 11:27
  Speaker 6: even though my internship was done. I would go in
• 11:30
  Speaker 6: after hours and work on the machines and.
• 11:33
  Speaker 7: Put together my ed so you're edit.
• 11:34
  Speaker 6: I would do it by hand, right, so I'd be
• 11:37
  Speaker 6: watching it. I'd do the lyrics and I would write
• 11:39
  Speaker 6: out and I was so I did down to the frame,
• 11:41
  Speaker 6: the d mark and the outlook, so editors understand the
• 11:43
  Speaker 6: insanity of what this is.
• 11:45
  Speaker 7: For a full three minute and fifty second piece. Zero
• 11:48
  Speaker 7: zero one dash over to dash one.
• 11:50
  Speaker 2: Before dash ye, yeah, zero one.
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  Speaker 3: But you know what I'm saying.
• 11:55
  Speaker 7: All it takes. Because I learned my lessons from doing it. Edit,
• 11:59
  Speaker 7: I'm prepared, and I did one of.
• 12:00
  Speaker 6: My projects in my internship. This editor who's gonna help
• 12:03
  Speaker 6: me edit this project? I did with him and I
• 12:06
  Speaker 6: just walked in with tapes and he didn't have time
• 12:08
  Speaker 6: and we just kind of so this time I walked
• 12:10
  Speaker 6: in with paper. Yeah, two weeks preparing it, going through
• 12:14
  Speaker 6: the edit session, handle the paper, we assemble it.
• 12:17
  Speaker 3: I got.
• 12:17
  Speaker 7: This is back in the days, there was.
• 12:19
  Speaker 6: No There was no use singing a song and then
• 12:23
  Speaker 6: making a music video where.
• 12:24
  Speaker 7: You're lip syncing it.
• 12:25
  Speaker 6: That was impossible unless you have unless you have professional equipment.
• 12:30
  Speaker 6: That could not happen period of a story. If you're
• 12:33
  Speaker 6: gonna edit something together, you guys do two VHS tapes
• 12:36
  Speaker 6: and you played one and you get wired the other and.
• 12:39
  Speaker 7: You're positing like you know what I'm saying that we
• 12:41
  Speaker 7: can do this.
• 12:41
  Speaker 6: Crude kind of stuff. But now I'm my thing with
• 12:44
  Speaker 6: the much music people. I got slow motion, I got souls,
• 12:47
  Speaker 6: I'm lip singing shit we all take for granted shit.
• 12:48
  Speaker 7: We can do on our phone. I needed a full on.
• 12:51
  Speaker 6: Multimillion dollar edit bay and a multimillion dollar TV station
• 12:55
  Speaker 6: to you know what I'm saying.
• 12:56
  Speaker 4: Yeah, and so you touch yourself all these skills.
• 12:59
  Speaker 7: No, I'm in there with the editor. Remember that I'm
• 13:02
  Speaker 7: just an intern. They wouldn't let me breathed.
• 13:04
  Speaker 6: In that room without someone in there to book over me. Right,
• 13:06
  Speaker 6: So I'm in there with an editor. But I made
• 13:08
  Speaker 6: these relationships, so I had I had my performance shot
• 13:12
  Speaker 6: had a better quality because I made a relationship with
• 13:14
  Speaker 6: the cameraman. I had an edit that was a professional
• 13:17
  Speaker 6: edit because I made a relationship with the editor.
• 13:19
  Speaker 7: But now I got this piece. So I got this videotape.
• 13:21
  Speaker 6: At the same time, I was also I printed up
• 13:23
  Speaker 6: screen printed a bunch of T shirts with some of
• 13:26
  Speaker 6: my art.
• 13:27
  Speaker 7: And of course I had.
• 13:29
  Speaker 6: A kind of like a four page portfolio of my
• 13:32
  Speaker 6: logos and my flyers.
• 13:33
  Speaker 7: And just the things I drawn.
• 13:35
  Speaker 6: So I discovered Hype Williams. I see the article in
• 13:39
  Speaker 6: Vibe magazine. I write Vibe Magazine, I write men about
• 13:42
  Speaker 6: Mimi Belvet.
• 13:43
  Speaker 7: If you don't know what me me Bell.
• 13:44
  Speaker 4: Is No, No, I don't know me.
• 13:46
  Speaker 7: She she manages for Ell. She's one of these producers
• 13:51
  Speaker 7: of hidden figures. Right.
• 13:54
  Speaker 6: Just so again I tell these kids, people you meet,
• 13:57
  Speaker 6: this is over twenty years ago. People you meet in
• 14:00
  Speaker 6: the game, you're gonna know a good deal of people.
• 14:03
  Speaker 7: You rubbing Shoulders with right now, you will keep on
• 14:05
  Speaker 7: rebel Shulders with for twenty three years? You know what
• 14:07
  Speaker 7: I'm saying. M Andre Herrel and Russell Simmons, how long
• 14:10
  Speaker 7: have they've been Franis thirty four years?
• 14:12
  Speaker 3: Yeah, all our relationships exactly.
• 14:16
  Speaker 7: The sounds this goes.
• 14:17
  Speaker 6: So now I have the I have a poetry video
• 14:24
  Speaker 6: edited professionally.
• 14:25
  Speaker 7: It looks like, Hey, this looks like some kid. That's
• 14:27
  Speaker 7: some talent.
• 14:29
  Speaker 6: I got a T shirt with a screen printed art
• 14:32
  Speaker 6: of mine. I got a little package of my art,
• 14:33
  Speaker 6: and I write a letter, Hey, I want to you know,
• 14:36
  Speaker 6: I want to inter for Hype Williams.
• 14:38
  Speaker 7: How do I get a hold right? Send this whole package?
• 14:40
  Speaker 7: Don't hear back? Don't hear back.
• 14:42
  Speaker 6: So then I finally just call because the number is
• 14:43
  Speaker 6: in there. So I call Vibe Magazine and I.
• 14:47
  Speaker 7: Say, and they I get me me. Okay, if I
• 14:50
  Speaker 7: want to get something to Hype Wiams, who should I
• 14:51
  Speaker 7: send it?
• 14:52
  Speaker 6: So I knew ian to know back then I shouldn't
• 14:54
  Speaker 6: ask Hype Williams. Though, So she gave me like Akila
• 14:58
  Speaker 6: turner and phone number two their office and hung up
• 15:00
  Speaker 6: on me, not rudely, but.
• 15:03
  Speaker 7: That is enough I'm lucky.
• 15:04
  Speaker 6: I got my little So now I got the numbers
• 15:06
  Speaker 6: of the office and the person I'm calling the office,
• 15:08
  Speaker 6: I send them the package, and I actually send to
• 15:11
  Speaker 6: another friend of mine who is working for a director.
• 15:14
  Speaker 6: I can't even remember his name, and she.
• 15:17
  Speaker 7: Never I didn't know. She didn't send him mind, she
• 15:19
  Speaker 7: didn't show him mine.
• 15:21
  Speaker 6: So again, don't this this. When you're young, you expect
• 15:25
  Speaker 6: something from your friends. Don't don't don't expect shit from anybody,
• 15:30
  Speaker 6: but don't expect shit from your friends. Don't think that
• 15:32
  Speaker 6: the people you work with are your friends and then
• 15:34
  Speaker 6: therefore should be doing the things you think your friends
• 15:36
  Speaker 6: should do. You'd stop all that shit right now. Save
• 15:39
  Speaker 6: yourself the headaches, save yourself the heartaches. If people are
• 15:41
  Speaker 6: cool with you, because guess what, people who see it,
• 15:44
  Speaker 6: you don't.
• 15:44
  Speaker 7: Have to be a friend fucking say hey, you got
• 15:46
  Speaker 7: to have a kid come in. That's not People don't
• 15:49
  Speaker 7: do that because they want to be your friend. They
• 15:50
  Speaker 7: do that because kid like you, come work over here.
• 15:54
  Speaker 7: You can help me, you know what I'm saying. So
• 15:57
  Speaker 7: my friend doesn't even which is good.
• 15:59
  Speaker 6: If I'm learning under that, I know where right, So
• 16:02
  Speaker 6: I can't even remember his name, not to.
• 16:04
  Speaker 7: Disrespect, but I can't.
• 16:07
  Speaker 2: Ever remain nameless.
• 16:09
  Speaker 7: Yeah, but again it's a good lesson in friendship. The
• 16:12
  Speaker 7: girls Incredibles is good, but you can't.
• 16:13
  Speaker 6: Don't expect your friends to also somehow be your I
• 16:17
  Speaker 6: don't know what, be your parents, be your business manager.
• 16:19
  Speaker 7: I don't know what the fun but they're your friends.
• 16:21
  Speaker 7: Let that be. And my crew we have a thing
• 16:24
  Speaker 7: like you're fired and see you at the barbecue?
• 16:26
  Speaker 2: Really friends, you.
• 16:28
  Speaker 7: Know what I'm saying. That didn't work out? What you know?
• 16:31
  Speaker 7: Three your friends? You know what I'm saying.
• 16:39
  Speaker 8: So because they work it out home, ain't the job
• 16:44
  Speaker 8: for you?
• 16:50
  Speaker 7: Is that real? Can can your friendship survive that?
• 16:53
  Speaker 6: So anyways, now I got the package, I said to
• 16:57
  Speaker 6: the hype, I'm calling them and calling them, calling them.
• 16:59
  Speaker 7: And you versus good.
• 17:00
  Speaker 6: Around that time, I had a summer job with Cardinal
• 17:03
  Speaker 6: of Fish out He had organized.
• 17:05
  Speaker 4: This like they had a yeah we had we had
• 17:09
  Speaker 4: this summer.
• 17:10
  Speaker 7: We had a riot out here, so that you need
• 17:12
  Speaker 7: some ship, so they gave us there.
• 17:15
  Speaker 6: There's like these jobs in the arts and great lesson
• 17:18
  Speaker 6: and investing in the arts.
• 17:19
  Speaker 7: You might hear like we're gonna pay a bunch of
• 17:20
  Speaker 7: black kids to make music and all kind d of stuff,
• 17:22
  Speaker 7: and you said, what the fuck? Whathever waste the money?
• 17:24
  Speaker 6: And no, no, damn your ninety percent of those kids
• 17:27
  Speaker 6: a good kids ended up in the entertainment business, working producing.
• 17:31
  Speaker 6: I'm a director. I became a director. I left town,
• 17:34
  Speaker 6: I came back. I brought millions of dollars to the city.
• 17:36
  Speaker 7: Cardinal has put the city on the map, you know
• 17:38
  Speaker 7: what I'm saying.
• 17:38
  Speaker 6: So investing in the arts and investing into your children
• 17:41
  Speaker 6: is a good idea.
• 17:42
  Speaker 7: They go on to do this work. So I was
• 17:44
  Speaker 7: in a program like that, and Cardinal organized a trip
• 17:47
  Speaker 7: to New York.
• 17:48
  Speaker 6: So the New York trip was, you know, we'd go
• 17:50
  Speaker 6: see record labels and I get out.
• 17:52
  Speaker 7: I'm on my hustle. I'm on my hustle. I got
• 17:54
  Speaker 7: my backpack full of work. So we're like, hey, we're
• 17:57
  Speaker 7: gonna go see you know, low records. And we'd be
• 18:01
  Speaker 7: walking and talking to someone out said hey, man, can
• 18:04
  Speaker 7: I show you something? Yeah? Sure, and I'll showing my video.
• 18:07
  Speaker 7: Can I show you something? I show I showed it
• 18:08
  Speaker 7: if I could have n if I saw a moment,
• 18:10
  Speaker 7: I'll show you.
• 18:11
  Speaker 6: And I'm always surprised that in the years since.
• 18:17
  Speaker 7: Everyone could have a reel on their phone.
• 18:19
  Speaker 6: There's maybe I could think of two kids who came
• 18:22
  Speaker 6: up to me and said, look at this on my phone,
• 18:25
  Speaker 6: and one of it was just a few months ago,
• 18:26
  Speaker 6: and one before one before that was years ago.
• 18:29
  Speaker 7: You know what I'm saying.
• 18:29
  Speaker 6: Now, I sometimes don't like to put kids on the
• 18:32
  Speaker 6: game because if you weren't doing this and now you
• 18:34
  Speaker 6: heard me do it.
• 18:35
  Speaker 7: Now you've got some of this should be in me,
• 18:38
  Speaker 7: you know, and.
• 18:42
  Speaker 6: You gotta you gotta have to work on yourself and
• 18:43
  Speaker 6: work on your own, like really, if you got the
• 18:46
  Speaker 6: hustle to figure.
• 18:47
  Speaker 7: It out, you know what I'm saying.
• 18:49
  Speaker 6: Uh, But either way, I would walk in these offices.
• 18:52
  Speaker 6: I have my tape, I had my back, I have
• 18:53
  Speaker 6: everything on me in all time. I could make you
• 18:55
  Speaker 6: a party flower on the spot showing people my work
• 18:58
  Speaker 6: doing the thing.
• 18:59
  Speaker 7: But now I'm also in New York. I'm calling up
• 19:01
  Speaker 7: pipes office. Have you looked at it? And you looked
• 19:02
  Speaker 7: at it? Have you looked at it? And then one
• 19:04
  Speaker 7: day a call and they say we don't even know
• 19:06
  Speaker 7: who We don't because they say not yet, not yet.
• 19:09
  Speaker 7: Whatever a call to say not yet, not yet, so okay,
• 19:11
  Speaker 7: when you got it, you haven't watched it. Then one
• 19:13
  Speaker 7: day I called They're like, we don't know who, we
• 19:16
  Speaker 7: don't what who?
• 19:17
  Speaker 3: What what are you talking about?
• 19:21
  Speaker 7: Oh? Really? Oh cool? So I called it. But hey,
• 19:24
  Speaker 7: what's the address there? You gotta give me address?
• 19:26
  Speaker 3: Goes?
• 19:26
  Speaker 7: What what's up?
• 19:33
  Speaker 4: Yeah, that's what somebody see my tape?
• 19:40
  Speaker 7: Yeah, if we're the tape, where's the shirt? Where's all
• 19:42
  Speaker 7: that ship? Give it back? So? Hey you got again?
• 19:49
  Speaker 6: Man, you go with this, go your young energy.
• 19:53
  Speaker 7: You're too young to know your mistakes. So you just
• 19:54
  Speaker 7: flying from you know what I'm saying.
• 19:57
  Speaker 6: So I go to the office, one person in the office,
• 19:59
  Speaker 6: and you're someone's watching this.
• 20:03
  Speaker 3: I'll go.
• 20:04
  Speaker 4: So it's so it's like the reception is at the death.
• 20:07
  Speaker 4: She's the only one there, Like, yo, you're watching I
• 20:09
  Speaker 4: don't give this is it?
• 20:10
  Speaker 7: Yeah? The dude, the dude there, Yeah, he's only one
• 20:11
  Speaker 7: in the office. You're watching this. Someone's watching this. Bro.
• 20:18
  Speaker 3: That's now that's the fact. I mean, that's how. That's
• 20:20
  Speaker 3: the kind of energy that you got to have. Like, yo,
• 20:22
  Speaker 3: it's not you can't take you can't take no fun answer.
• 20:25
  Speaker 2: You take pride in what you did. I mean, I
• 20:28
  Speaker 2: just want people to see the art.
• 20:29
  Speaker 7: You look. So he looks at it. It's some emotion
• 20:31
  Speaker 7: and all, and.
• 20:32
  Speaker 9: Tell you you should wait a minute. Chelsea's coming back
• 20:37
  Speaker 9: someone someone you need to show the producer. So Chelsea
• 20:40
  Speaker 9: shows up again, Chelsea. I just worked with Chelsea the
• 20:42
  Speaker 9: other day because she's working in Atlanta with Toyle Harry.
• 20:47
  Speaker 2: People you know from yes thirty years the.
• 20:49
  Speaker 3: Beginning, and then now they all all over the world
• 20:51
  Speaker 3: doing amazing things the world.
• 20:53
  Speaker 7: Hey up, hey, ask you that a minute.
• 20:55
  Speaker 6: I need you like the relationships, this is all important.
• 20:58
  Speaker 6: Chelsea looks at it and I say to her, I
• 20:59
  Speaker 6: just I know.
• 21:00
  Speaker 7: I'm good enough to work for free.
• 21:02
  Speaker 3: Powerful, that's powerful. Now I don't want that, people say,
• 21:06
  Speaker 3: you say, I know, because a lot of times people
• 21:07
  Speaker 3: don't want to do that either. They don't want to
• 21:09
  Speaker 3: right out the gate. They want to get compensated. It's
• 21:11
  Speaker 3: not wrong being conversated, but sometimes it's like you have
• 21:14
  Speaker 3: to do internships. Sometimes you have to not get conversated
• 21:18
  Speaker 3: at first so you can get compensated on the back end.
• 21:21
  Speaker 2: And you took it to another level.
• 21:22
  Speaker 4: You said I'm good enough to work for free, like
• 21:24
  Speaker 4: I'm gonna work for free and I'm good enough to
• 21:26
  Speaker 4: do it.
• 21:27
  Speaker 2: Let me in, let me in the do it.
• 21:29
  Speaker 3: What's yeah, yeah you are okay.
• 21:33
  Speaker 7: Come back in the month. I come back to Toronto
• 21:36
  Speaker 7: and it's like I'm in a small town.
• 21:39
  Speaker 6: You know.
• 21:45
  Speaker 4: Now, we gotta put this in context because people they
• 21:48
  Speaker 4: think Toronto is amazing, and it is amazing places. But
• 21:50
  Speaker 4: this is prior to this is Drake and the Overo
• 21:53
  Speaker 4: movement in the Weekend, way.
• 21:54
  Speaker 3: Prior to this, way before no.
• 21:58
  Speaker 4: One did that era and we said, we said Carnal,
• 22:01
  Speaker 4: but people don't even know who that is. So Carnal
• 22:03
  Speaker 4: fished out. It was a big deal at that point.
• 22:05
  Speaker 6: Cardinal like Cardinal's my generation, like the little older generation.
• 22:09
  Speaker 7: So there's people trying to make music. Things going on
• 22:13
  Speaker 7: a little little trunck, but is still a pipe dream.
• 22:16
  Speaker 6: Still, it's still it's still rough either way. I come
• 22:21
  Speaker 6: back and it's just it's I'm just like, I gotta go.
• 22:22
  Speaker 6: It doesn't feel like anyone's doing anything. You just know
• 22:24
  Speaker 6: when you get that small town. Yeah, So I leave
• 22:29
  Speaker 6: two weeks early. I come back to New York and
• 22:33
  Speaker 6: Chelsea the day I walked to your God.
• 22:35
  Speaker 7: Is and how you have to trust your instinct. The
• 22:38
  Speaker 7: day I walk into office was the day Chelsea had quit.
• 22:42
  Speaker 2: Mm hmm.
• 22:43
  Speaker 6: So the executive producer, Aquila looks at me and she
• 22:47
  Speaker 6: says that goes, I don't know who you are, what
• 22:49
  Speaker 6: this is. I don't know what's going on because I
• 22:53
  Speaker 6: I thought he's supposed to be an intern, all right,
• 22:55
  Speaker 6: So I.
• 22:56
  Speaker 7: Just I did a George Constanza. I just showed up
• 22:58
  Speaker 7: the next.
• 23:00
  Speaker 3: With my time card, black business.
• 23:11
  Speaker 6: You know, they're making these videos and ships so crazy.
• 23:14
  Speaker 6: They said that, all right, he's here, and then I
• 23:18
  Speaker 6: just showed up and went to work. I'm here, you
• 23:20
  Speaker 6: know what I'm saying. And at that time I just
• 23:23
  Speaker 6: stayed by my aunt and he's flatbush. She literally the
• 23:27
  Speaker 6: only TV with table was the morning in their bedroom.
• 23:31
  Speaker 7: The the other TV was like an old school.
• 23:34
  Speaker 4: Like radio air over the air, yeah, turning ob antennas
• 23:38
  Speaker 4: all that.
• 23:38
  Speaker 7: Yes, CBS in the kitchen, so like uncomfortable. So there's
• 23:44
  Speaker 7: no there's no getting lost in TV. There's no getting
• 23:46
  Speaker 7: lost in technology. I touched their computer once and like,
• 23:50
  Speaker 7: you know, I'm doing all this stuff they don't want
• 23:52
  Speaker 7: to do.
• 23:52
  Speaker 6: My mother's best friend she's like, yo, don't ever touch
• 23:55
  Speaker 6: the computer again.
• 23:58
  Speaker 7: So they don't want me on the computer. They don't
• 23:59
  Speaker 7: want me. Actually there's TV there. Just you can sleep here.
• 24:02
  Speaker 7: I'm in a little room. Also, make your guest room
• 24:05
  Speaker 7: a little uncomfortable. Don't make lavish guest.
• 24:07
  Speaker 6: Rooms when you when young hip hop boys, because your
• 24:10
  Speaker 6: homeboys are gonna think that's their room.
• 24:14
  Speaker 7: So I'm staying in an uncomfortable guest bedroom and nothing
• 24:18
  Speaker 7: to do when I get home. So I just spent
• 24:20
  Speaker 7: all my time in office. And then I look around
• 24:23
  Speaker 7: the office say, oh, your tapes, because.
• 24:25
  Speaker 6: Would be okay, go get again the stacking of knowledge.
• 24:28
  Speaker 6: I was an intern at Much Music and National TV station.
• 24:31
  Speaker 6: They had a tape library system like.
• 24:33
  Speaker 7: An old school one, like when you go to the
• 24:35
  Speaker 7: old school library, go to finish. But Big Dog that
• 24:39
  Speaker 7: was the name. Come Big Dog Films. At Big Dog.
• 24:41
  Speaker 6: The tapes are all in a box in the corner
• 24:43
  Speaker 6: and they go find the Wu Tang video and you
• 24:44
  Speaker 6: just go searching like a fucking scavenger.
• 24:47
  Speaker 7: And all this time, and then.
• 24:49
  Speaker 6: They came in the office one day and there's suddenly
• 24:52
  Speaker 6: the all the tapes are on shelves with stickers on them.
• 24:55
  Speaker 6: And I had a little thing, Oh, if you're looking
• 24:57
  Speaker 6: for a tape. Now what you do is you look
• 24:59
  Speaker 6: up and then this.
• 25:01
  Speaker 7: Card has the code.
• 25:02
  Speaker 6: So a ditchy beta is a cl a half inches
• 25:05
  Speaker 6: and three quarters tape as that.
• 25:06
  Speaker 7: So I had all the codes and ability the fuck
• 25:08
  Speaker 7: is this kid?
• 25:10
  Speaker 6: They'd go, they leave and come back and all the
• 25:12
  Speaker 6: furniture be rearranged because the way they used to have
• 25:16
  Speaker 6: it is that the.
• 25:17
  Speaker 7: Door would open and people will.
• 25:18
  Speaker 6: Go in, but the desk was here, So here's the
• 25:20
  Speaker 6: door and here's the desk, and people would just walk
• 25:23
  Speaker 6: by the desk.
• 25:24
  Speaker 7: So one day they came and the desk was here
• 25:26
  Speaker 7: and here's the door. So now you walked in and
• 25:28
  Speaker 7: met a receptives and there's chairs. You feel me, I
• 25:32
  Speaker 7: constantly do, constantly doing shit like this. I didn't ask anybody.
• 25:36
  Speaker 7: They would just come in and some new shit that
• 25:37
  Speaker 7: happened to office play was better.
• 25:40
  Speaker 2: Yeah yeah yeah, So in.
• 25:43
  Speaker 7: This now I begin.
• 25:44
  Speaker 6: Then I meet Hype and I'm always drawing and I'm
• 25:47
  Speaker 6: always doing and they see my drawings and then eventually
• 25:49
  Speaker 6: I'm getting frustrated. I'm paying you know, on PA on sets,
• 25:53
  Speaker 6: and then they say we want no more interns. Because
• 25:55
  Speaker 6: at the same time, if I was with Hype, until
• 25:57
  Speaker 6: two three o'clock in the morning working on something. I'm
• 26:00
  Speaker 6: not showing up.
• 26:03
  Speaker 4: Yeah, how how was that first interaction when you when
• 26:05
  Speaker 4: you finally met him, like you had been trying to
• 26:07
  Speaker 4: get him?
• 26:08
  Speaker 3: I think because people might not know who Hype william is,
• 26:10
  Speaker 3: because we got a lot of young people that listen
• 26:12
  Speaker 3: to that true.
• 26:12
  Speaker 2: Very true. This generation is different.
• 26:16
  Speaker 3: Williams is, like I guess you could call him the
• 26:18
  Speaker 3: godfather of the million dollar budget videos, like the Once
• 26:22
  Speaker 3: upon a Time music video. Music video is still important,
• 26:25
  Speaker 3: but music videos but.
• 26:26
  Speaker 2: Very every very every important everything.
• 26:28
  Speaker 3: In the in the nineties and the early two thousands,
• 26:30
  Speaker 3: and Hype Williams was he was it. He was. He
• 26:33
  Speaker 3: was the go to guy for any of those bad
• 26:36
  Speaker 3: boy videos, not jay Z first one that.
• 26:41
  Speaker 6: The average hip hop person said, there's a director.
• 26:45
  Speaker 7: You know the directors name.
• 26:47
  Speaker 3: Yeah, yeah, director, like the Spike Lee of music videos.
• 26:57
  Speaker 4: Yeah yeah, Like when you saw a Spike Lee joint,
• 26:59
  Speaker 4: you knew it it was Spike Lee. When you saw
• 27:01
  Speaker 4: Hype Williams Villia video, you knew it was it because
• 27:04
  Speaker 4: it looked different and it looked like nothing else. It
• 27:07
  Speaker 4: was high production, it was it was a movie.
• 27:09
  Speaker 3: I remember, I think it was a movie.
• 27:11
  Speaker 7: It was artistic, it was beautiful, but it's still true
• 27:13
  Speaker 7: to the culture.
• 27:14
  Speaker 3: I think. I think it was nas or Diddy, one
• 27:15
  Speaker 3: of these guys, and they was like, you know, a hype.
• 27:17
  Speaker 3: He he would do a video on the projects and
• 27:19
  Speaker 3: make you think it was rome. Like the way he
• 27:21
  Speaker 3: put it together. It just looked so intriguing to people,
• 27:25
  Speaker 3: and it was just like amazing, like the cinepography of it.
• 27:28
  Speaker 3: It was just like, Yo, this is the most amazing
• 27:31
  Speaker 3: place in the world and they could be like the gutter.
• 27:32
  Speaker 2: Yeah.
• 27:33
  Speaker 4: He I feel like he's the reason they made that
• 27:35
  Speaker 4: that they used to have that show.
• 27:36
  Speaker 2: Making a video on MTV.
• 27:38
  Speaker 4: It was like because you had to see the behind
• 27:40
  Speaker 4: the scenes of what he was actually doing to put
• 27:43
  Speaker 4: out these masterpieces.
• 27:44
  Speaker 7: Yeah, and again he's a cool dude from Queens and
• 27:47
  Speaker 7: he was really what hip hop.
• 27:48
  Speaker 6: He really was the culture it all came together is
• 27:50
  Speaker 6: real art now we get it with the Kanye's.
• 27:53
  Speaker 7: And the Virgil is like artists, you know what I mean. Yeah,
• 27:56
  Speaker 7: and he was that. He's in that zone.
• 27:58
  Speaker 6: So you know, well he came in with days like,
• 28:01
  Speaker 6: oh it's get built kid, You're a genius. So I
• 28:07
  Speaker 6: know everyone wants is they got the Hey kid, you're
• 28:08
  Speaker 6: a genius, but a lot of us don't.
• 28:10
  Speaker 7: So building building relationship builds. Finally say start drawing storyboards.
• 28:13
  Speaker 7: So now I'm not interuring anymore. I'm drawing storyboards. Now
• 28:16
  Speaker 7: I'm getting paid. Now I can buy a little watch,
• 28:18
  Speaker 7: Now I can buy a little clothes. You know what
• 28:19
  Speaker 7: I'm saying. I was able to leave my aunt's house.
• 28:22
  Speaker 7: I got an apartment now and well, you know, sharing
• 28:24
  Speaker 7: a room.
• 28:25
  Speaker 3: So the storyboard is like the treatment for the video.
• 28:28
  Speaker 7: No, the storyboards is drawing it out. It's part of
• 28:30
  Speaker 7: the sales pitch and what we're gonna shoot.
• 28:32
  Speaker 3: Okay, so that goes, That goes helps it helps people
• 28:35
  Speaker 3: understand what.
• 28:36
  Speaker 7: It's gonna be.
• 28:36
  Speaker 4: That goes back to your I'm thinking like pre previous
• 28:39
  Speaker 4: knowledge now, like when you were doing comic books.
• 28:41
  Speaker 2: It's kind of prepared you for this moment completely.
• 28:44
  Speaker 6: It all comes together, got right, And this is before
• 28:48
  Speaker 6: Like you could have just get on the computer and
• 28:50
  Speaker 6: whip up a treatment the way you get a pitch
• 28:51
  Speaker 6: deck in a second.
• 28:53
  Speaker 7: To do something like a normal pitch deck that you
• 28:55
  Speaker 7: get on the thing and get a PDF, you'd have
• 28:57
  Speaker 7: to print it out.
• 28:58
  Speaker 6: You have to cost hundreds of dollars because commercials did that.
• 29:01
  Speaker 6: When you did in those days, when you did a
• 29:03
  Speaker 6: commercial treatment, you did the thing and then you printed
• 29:05
  Speaker 6: it and sent it to the client. It will cost
• 29:08
  Speaker 6: hundreds of dollars to do these things. So and that's
• 29:11
  Speaker 6: just the print that the writer.
• 29:12
  Speaker 7: Is very expensive.
• 29:14
  Speaker 6: But anyways, so back then the treatment was just a
• 29:17
  Speaker 6: written document.
• 29:18
  Speaker 7: You got a typed out page and imagine it.
• 29:20
  Speaker 3: So the treatment for people that might not know the treatment,
• 29:22
  Speaker 3: correct me if I'm wrong, It is like it is
• 29:24
  Speaker 3: the step by step of what actually happens. Like I
• 29:26
  Speaker 3: wake up, I brush my teeth, I go to It's
• 29:29
  Speaker 3: like it's like you're writing out play by play what's
• 29:32
  Speaker 3: gonna visually be seen.
• 29:33
  Speaker 7: It's video.
• 29:34
  Speaker 2: It's the script. I feel like the script.
• 29:35
  Speaker 3: Yeah, yeah, a script, but not really.
• 29:40
  Speaker 2: Wroteatment.
• 29:42
  Speaker 7: You're making a client understand what the video I want
• 29:45
  Speaker 7: to make for you? Is this right? And whichever way
• 29:48
  Speaker 7: you explain.
• 29:49
  Speaker 6: So in those days, now a treatment has pictures and
• 29:51
  Speaker 6: all this ship with the technology.
• 29:53
  Speaker 7: Back then you faxed them printed out. That was what
• 29:55
  Speaker 7: you got. You got a paper with.
• 29:58
  Speaker 6: Words on it in a fast mate.
• 30:00
  Speaker 7: And then I came on.
• 30:01
  Speaker 6: So now you got a storyboard, you got pictures, someone
• 30:04
  Speaker 6: drew pictures.
• 30:05
  Speaker 7: Oh, this is what it's gonna bean.
• 30:07
  Speaker 6: And then as then you sometimes need the storyboards to
• 30:10
  Speaker 6: explain to the crew, this is what we're doing, this
• 30:13
  Speaker 6: is what happens there. You know what I mean, big production,
• 30:15
  Speaker 6: big movies, they storyboard out action scenes.
• 30:17
  Speaker 7: It's like, this is just how a production warns. So
• 30:19
  Speaker 7: I'm a storyboard artist, right, and I'm always with him.
• 30:23
  Speaker 6: Now, I'm with him going you know, I'm with him
• 30:25
  Speaker 6: when he's working on stuff, when he's colored correct, I'm
• 30:27
  Speaker 6: just with him, soaking up knowledge, soaking up knowledge, cerking
• 30:29
  Speaker 6: up knowledge. But when I used to run packages, I
• 30:33
  Speaker 6: used to run we used to work a lot with
• 30:34
  Speaker 6: Deaf Jam, used to I used to run packages of
• 30:36
  Speaker 6: the deaf Jam, Rockefeller and bad Boy.
• 30:38
  Speaker 7: All the time. So there's people who know me as
• 30:41
  Speaker 7: got to run the package.
• 30:41
  Speaker 6: And just but that beauty of the music industries that
• 30:44
  Speaker 6: the interns become, the soon to become that if you don't.
• 30:47
  Speaker 7: Want to get paid, you don't want to. If you
• 30:49
  Speaker 7: are like I don't get paid, I'm not coming in.
• 30:51
  Speaker 7: I mean, you get everyone's on a different path.
• 30:54
  Speaker 6: But in those days, the way you got him was saying,
• 30:56
  Speaker 6: I'm working for free.
• 30:58
  Speaker 7: And now you're in and they see that you're good,
• 31:00
  Speaker 7: and then up you go, up, you go up.
• 31:01
  Speaker 6: You so again, a whole bunch of my friends that
• 31:04
  Speaker 6: are still in the game, that are still working in
• 31:06
  Speaker 6: the music video on the label side, do the hiring
• 31:09
  Speaker 6: of the directors were interns together?
• 31:11
  Speaker 7: You know what I'm saying.
• 31:12
  Speaker 4: That's that's that's that's the story, Puffy Andre Herrell, that's
• 31:15
  Speaker 4: the story. Uh we just I spoke to Charry Bryant,
• 31:18
  Speaker 4: same thing. She was an intern at Rockefeller. Yeah, they interned,
• 31:22
  Speaker 4: and now she's the head of co head of rock Nation.
• 31:24
  Speaker 4: And like you said, Kenny Burns intern like people don't
• 31:27
  Speaker 4: even they don't really understand internships and the value of
• 31:30
  Speaker 4: them and the value of, like you said, being able
• 31:32
  Speaker 4: to work for free and then grind your way all
• 31:34
  Speaker 4: the way up. It's just a thing. It's like a
• 31:36
  Speaker 4: lost talent at this point.
• 31:37
  Speaker 7: It is. In the films side.
• 31:39
  Speaker 6: I get asked a lot still, but the way I
• 31:41
  Speaker 6: get asked is is what I feel is lacking.
• 31:44
  Speaker 7: But either way, so now, uh running backages of doing
• 31:49
  Speaker 7: storyboards and and over at Death Jam, they.
• 31:53
  Speaker 3: Have uh mega Cormega Cormega.
• 31:58
  Speaker 7: Yeah, I was coming back to Toronto videos.
• 32:00
  Speaker 3: Okay, so that's another key.
• 32:01
  Speaker 7: I've come back to Toronto and again back to your friends.
• 32:04
  Speaker 7: People know you one way, so they knew me as
• 32:06
  Speaker 7: a guy who drew and did poetry. And I come
• 32:07
  Speaker 7: back like, hey, I'm directing now I'm working with hypelans.
• 32:10
  Speaker 3: Like sounds good.
• 32:13
  Speaker 7: This is the other guy's high.
• 32:15
  Speaker 6: And I was really again thinking, in my younger mind,
• 32:17
  Speaker 6: you know me, you should because people know you, don't
• 32:20
  Speaker 6: mean they're gonna do shift you because they're your friends,
• 32:22
  Speaker 6: don't mean they're gonna do shit. Ain't no, ain't no
• 32:24
  Speaker 6: reason for no one to shifting. You know what I'm saying,
• 32:26
  Speaker 6: to get bitter and angry and how could they kid?
• 32:30
  Speaker 6: And again, the way the universe works, if I had
• 32:33
  Speaker 6: done work with them, I would have felt beholden to
• 32:35
  Speaker 6: them because my old loyalty thing right would have what.
• 32:39
  Speaker 7: I was expecting for them.
• 32:40
  Speaker 6: I would have done you know what I mean, Hey,
• 32:41
  Speaker 6: I know you Let me help you save all that,
• 32:45
  Speaker 6: save all that.
• 32:46
  Speaker 7: So no one in my hometown wants to give me
• 32:49
  Speaker 7: a shot. Cool. I don't owe nobody nothing either, and
• 32:52
  Speaker 7: no one can say shift to me. So, uh, finally
• 32:55
  Speaker 7: someone gives me a break. I code at something with
• 32:57
  Speaker 7: a guy and I make my first video.
• 32:59
  Speaker 6: And for my first video, I go and talk to
• 33:01
  Speaker 6: a couple of street men trying to do the management
• 33:03
  Speaker 6: team and they go and uh, you know, I gassed
• 33:06
  Speaker 6: them up and we do another. They do every one
• 33:08
  Speaker 6: of their videos.
• 33:08
  Speaker 7: So I got two videos. Showed those two videos that
• 33:11
  Speaker 7: I did in Toronto.
• 33:12
  Speaker 6: To Steve Carr, who was one of the directors at
• 33:14
  Speaker 6: Big Dog Films. He makes a call on my behalf,
• 33:16
  Speaker 6: this is what you want to happen, right. He makes
• 33:18
  Speaker 6: a call over a big label says, this kid's really talented.
• 33:21
  Speaker 7: She can't join. He gives me.
• 33:25
  Speaker 6: So I get the Tracy Lee Buster Rhymes pired MC
• 33:29
  Speaker 6: video This remixed song so way to Court?
• 33:31
  Speaker 3: Where did Cormega come into play?
• 33:33
  Speaker 7: This comes later?
• 33:34
  Speaker 3: Okay, I got it back up with this.
• 33:36
  Speaker 7: So I do this video.
• 33:39
  Speaker 6: Mark Pitts is for by Storm Records again. Just saw
• 33:43
  Speaker 6: him on the side of Usher.
• 33:44
  Speaker 4: Everyone's big manager, usher manager.
• 33:47
  Speaker 6: Usher managers, not that and not that everyone you need
• 33:49
  Speaker 6: is gonna be around, but a hell a lot of
• 33:51
  Speaker 6: people you needed to be around a lot of me.
• 33:53
  Speaker 6: So Mark Pitts gives me this shot, they believe, and
• 33:56
  Speaker 6: I shoot this video. It's a white background video, and
• 33:58
  Speaker 6: then I sucked it off.
• 33:59
  Speaker 8: It's good enough to be like a video on TV
• 34:04
  Speaker 8: like no one, but it wasn't great one.
• 34:05
  Speaker 7: No one watched that video was like who did this?
• 34:08
  Speaker 7: And I was devastated. After I did it, I went
• 34:11
  Speaker 7: home devastated. I fucked it up.
• 34:13
  Speaker 6: I know I did all this and I'm gonna be sucky.
• 34:15
  Speaker 6: I'm gonna be shitting whatever.
• 34:16
  Speaker 7: And I was able to call Hype and Alan Ferguson,
• 34:18
  Speaker 7: and Alan Ferguson.
• 34:19
  Speaker 3: Was a DP.
• 34:19
  Speaker 7: He married Slag and Hype is Hype and Hype Hype
• 34:23
  Speaker 7: gave me a big pep talk. Adam gave me a.
• 34:25
  Speaker 6: Lot of technical stuff, which was helpful, but Hype gave
• 34:28
  Speaker 6: me the pep talk that that feeling that you suck
• 34:31
  Speaker 6: you gotta fight.
• 34:31
  Speaker 7: That feeling that you're not good enough. You need to
• 34:34
  Speaker 7: fight that right, and then you know again.
• 34:37
  Speaker 6: The philosophy of music music video it needs to be
• 34:39
  Speaker 6: about something. I didn't quite understand that at the time,
• 34:41
  Speaker 6: but he needs to be about something, okay, And then
• 34:44
  Speaker 6: from that I go to the bookstore and start because
• 34:47
  Speaker 6: before I was hanging with hype and wasn't really studying,
• 34:50
  Speaker 6: kind of like what I said about the editor when
• 34:51
  Speaker 6: I wasn't prepared.
• 34:52
  Speaker 7: And then the next time I said, okay, now I
• 34:54
  Speaker 7: see the mistake. Let me go get it right. So
• 34:56
  Speaker 7: I looked at it said okay, standing beside hype is
• 34:59
  Speaker 7: not This is helpful, but that's not learning. And you know,
• 35:03
  Speaker 7: and you have that as a director, A bunch of
• 35:05
  Speaker 7: your friends are like, they came and they see you
• 35:06
  Speaker 7: doing it. They're like, I could this looks like you said, no, motherfucker,
• 35:09
  Speaker 7: you can't. But what they say that you're paying for
• 35:11
  Speaker 7: my you're paying for the ten thousand hours. You're not
• 35:13
  Speaker 7: paying for my time.
• 35:14
  Speaker 3: You're paying for the time took this like this, you
• 35:17
  Speaker 3: know to them, you know that the same yeah, yeah,
• 35:19
  Speaker 3: ten thousand hours.
• 35:21
  Speaker 7: Yeah. So I had not studied.
• 35:23
  Speaker 6: So in this suppressed hey, I go to the bookstore
• 35:28
  Speaker 6: and buy books about filmmaking like this, I've got everything,
• 35:31
  Speaker 6: hair make, I buy everything everything. Because the beauty of
• 35:34
  Speaker 6: growing up or group, yeah, growing up as a director
• 35:37
  Speaker 6: around Hype is that he knew every department.
• 35:39
  Speaker 7: So to me, that's what a director meant. You know
• 35:41
  Speaker 7: every department. Hype.
• 35:42
  Speaker 6: We walk in and talk to the makeup and then
• 35:43
  Speaker 6: he talked to the hair and have detailed conversations with them,
• 35:46
  Speaker 6: then walk over here and talk to the art department,
• 35:48
  Speaker 6: and then talk to the VP. In every single department.
• 35:49
  Speaker 6: He's having intricate, knowledgeable conversations.
• 35:52
  Speaker 7: About their department.
• 35:53
  Speaker 6: So I said, okay, that's what I need to do.
• 35:55
  Speaker 6: So I got a book on hair and makeup. I
• 35:57
  Speaker 6: got a books on like I got all these books
• 35:58
  Speaker 6: and I start.
• 35:59
  Speaker 7: Reading it and reading it. You're reading it, and then
• 36:01
  Speaker 7: Cormega now is going to go do this little back.
• 36:04
  Speaker 7: Then you pay some money for a promo thing. So like, hey,
• 36:07
  Speaker 7: Cormega wants to do this promo thing. We don't got
• 36:09
  Speaker 7: a lot of money. X you want to do it?
• 36:11
  Speaker 6: Somehow I get it because again, I have relationship a
• 36:13
  Speaker 6: death cham. I've been running packages and I directed a
• 36:15
  Speaker 6: few things and say, okay, the pennies that they got,
• 36:19
  Speaker 6: but I got this shot to shoot this thing for Cormega.
• 36:21
  Speaker 7: And his idea was.
• 36:22
  Speaker 6: Kind of whatever with the relationships, but we're gonna make
• 36:26
  Speaker 6: a scene from where visually I was gonna make it
• 36:29
  Speaker 6: is he wanted to do this interrogation scene from Scarface.
• 36:33
  Speaker 7: I wanted to look like the interrogation screen scene from Clockers.
• 36:36
  Speaker 3: If you remember that, that's one of the best movies.
• 36:39
  Speaker 2: That's one of his favorite movies time when.
• 36:42
  Speaker 7: It interrogated, everyone's kind of glowing group, right glowing. Yeah,
• 36:45
  Speaker 7: Malik say E shot that, and again Hype worked with Elik,
• 36:49
  Speaker 7: so I have this relationship. I call him Aleak and said,
• 36:50
  Speaker 7: how did you do that? And he gave me some point.
• 36:52
  Speaker 7: So now I got technical knowledge. We got their scene.
• 36:54
  Speaker 6: I'm gonna shoot the Cormega scene. And the lesson is
• 36:58
  Speaker 6: you give thro the clive, give the client what they
• 37:00
  Speaker 6: asked for, but make it new.
• 37:02
  Speaker 7: So I made the mine. So I shoot that scene.
• 37:05
  Speaker 6: But I also did, all right, give me half a record,
• 37:08
  Speaker 6: and I'm gonna shoot. I'm gonna shoot a little music video.
• 37:11
  Speaker 6: So I got I shoot his commercial. But then I
• 37:14
  Speaker 6: shoot a little music video and I'm jel it and
• 37:17
  Speaker 6: and I'm now as I'm doing it, I remember I
• 37:18
  Speaker 6: looked at it like, well, scrim that light I stopped.
• 37:21
  Speaker 6: I go, oh fuck, I said that super technical thing.
• 37:25
  Speaker 6: And I'm right that all that reading had seeped into
• 37:28
  Speaker 6: my knowledge. A scrim for filmmakers, a scrim is a
• 37:32
  Speaker 6: is a disc that so you have a light, a
• 37:34
  Speaker 6: scrim goes in front of it to knock the light down,
• 37:37
  Speaker 6: basically a dimmer. But don't have you know what I'm saying, certainly,
• 37:40
  Speaker 6: so it's a technical film. Shit scrim that light and
• 37:44
  Speaker 6: oh fuck, and had seeped in.
• 37:46
  Speaker 7: I'd finally understood it, and that then I finally made
• 37:51
  Speaker 7: something I liked. I made something good. I had my knowledge.
• 37:53
  Speaker 7: I was on my way.
• 37:55
  Speaker 6: The preparing, the studying, the opportunity, all the things. Take
• 38:00
  Speaker 6: something that's given to me, you can get something that
• 38:02
  Speaker 6: I can work with. These were the beginning steps of
• 38:05
  Speaker 6: me really knowing and learning. So it's not just enough
• 38:09
  Speaker 6: to be around when you get hired.
• 38:11
  Speaker 7: You got to do good work. You got to constantly
• 38:14
  Speaker 7: working to improve. And that those were that was the
• 38:18
  Speaker 7: knowledge based.
• 38:19
  Speaker 6: So from there I was constantly pulling references, studying this,
• 38:22
  Speaker 6: studying that, studying other directors.
• 38:24
  Speaker 7: So just there's a constant watch the people. You want
• 38:29
  Speaker 7: to achieve a level of success as or whatever it is,
• 38:34
  Speaker 7: it's your marker, like that person. I want to get
• 38:36
  Speaker 7: to that level and working the rech that level.
• 38:39
  Speaker 2: Yeah you said you said that. I've heard you say
• 38:42
  Speaker 2: this before.
• 38:42
  Speaker 4: Like a good director can see when a director has
• 38:46
  Speaker 4: not made a good product right that there are certain
• 38:48
  Speaker 4: things that a good director will know, uh visually when
• 38:52
  Speaker 4: they look at at the product. What are some of
• 38:54
  Speaker 4: those things that you see right away? It's like, you
• 38:55
  Speaker 4: know what, they didn't take time to do this, or
• 38:57
  Speaker 4: it's lacking this. What are some of those things I
• 39:00
  Speaker 4: can tell.
• 39:00
  Speaker 6: I can tell how intelligent director is by give me
• 39:04
  Speaker 6: three music videos.
• 39:05
  Speaker 7: I don know if you're intelligent, I don't know if
• 39:07
  Speaker 7: you can tell a story. I can tell your visual
• 39:09
  Speaker 7: uh visual talent. A lot of stuff I can tell
• 39:13
  Speaker 7: just on the way they did the Rectorence.
• 39:16
  Speaker 3: So as far as on the business side, so the budget, right,
• 39:21
  Speaker 3: this is something I was always interested especially I don't
• 39:23
  Speaker 3: know what the budgets are now, but that's a question.
• 39:25
  Speaker 3: But before that, so when it was million dollar, this
• 39:28
  Speaker 3: is nothing that young people might not know. There used
• 39:30
  Speaker 3: to be like a million dollar movie videos and they
• 39:34
  Speaker 3: was like spinning like that was like the I think
• 39:36
  Speaker 3: hype had like the first million dollar was it with
• 39:38
  Speaker 3: did he on the on the hypnotize? Was that hypnotized?
• 39:41
  Speaker 2: That was a million I think buster rhymes.
• 39:43
  Speaker 3: Rhymes yeah, But did he had the million dollar joint
• 39:45
  Speaker 3: hypnotize and all that. So where do budgets come from.
• 39:49
  Speaker 3: Does that come out of the artist's pocket or are
• 39:52
  Speaker 3: the label fronting net definitely get into the recoup thing.
• 39:56
  Speaker 6: But infamouspectively they sold CDs, so you know it's it's
• 40:01
  Speaker 6: it's kind of fucked up record companies. They invest in you,
• 40:04
  Speaker 6: but they want on them. Well it is obvious they
• 40:06
  Speaker 6: invest but they want the money back. They want their
• 40:07
  Speaker 6: money back on the investment. But you are the investment,
• 40:09
  Speaker 6: so you don't see money till they get their money back.
• 40:14
  Speaker 6: But of course, the way these big corporations.
• 40:16
  Speaker 7: Do accounting is they never make money back. Like Star
• 40:19
  Speaker 7: Wars by their account has never made money. Star Wars
• 40:26
  Speaker 7: that's never made money, right, you know what I'm saying.
• 40:29
  Speaker 7: You never get No, you don't get no matter how
• 40:31
  Speaker 7: many records you sell, you just never psen. But you
• 40:33
  Speaker 7: have to recoup it.
• 40:34
  Speaker 6: So those million dollar budgets, that's your money essentially, right.
• 40:39
  Speaker 6: I mean, like if your ship flops, they're not going
• 40:40
  Speaker 6: to chase you down, like take your house at home,
• 40:43
  Speaker 6: you know what I'm saying, Like make you work for
• 40:44
  Speaker 6: the rest they take. They bite the bullet if it
• 40:46
  Speaker 6: doesn't work out. But if shit works.
• 40:48
  Speaker 7: Out, they want their money back.
• 40:50
  Speaker 2: Yeah.
• 40:50
  Speaker 4: So at this time are you are you feeling pressure
• 40:53
  Speaker 4: to make sure that this product takes off.
• 40:55
  Speaker 2: Or you just like, you know what, I'm gonna do
• 40:57
  Speaker 2: my best work.
• 40:58
  Speaker 6: Yeah, the pressure is in, like I got to show
• 41:00
  Speaker 6: up for them, the pressures that I got to do
• 41:01
  Speaker 6: good work for me because I'm competing as other directors.
• 41:03
  Speaker 7: So directors are already in their own competition, you know
• 41:06
  Speaker 7: what I mean.
• 41:07
  Speaker 6: So in their like now there's Hike Williams, Paul Hunter,
• 41:12
  Speaker 6: Chris Robinson, Liberal X, Benny Boom, Eric White, Dave Myers,
• 41:17
  Speaker 6: you know what I'm saying.
• 41:19
  Speaker 2: Forgot that.
• 41:21
  Speaker 6: See at the bottom of those screens fat cats, and
• 41:25
  Speaker 6: there's tons of people. So you were all in those
• 41:27
  Speaker 6: battles together and everyone kind of had like, you know,
• 41:29
  Speaker 6: me and Chris Robinson was that. That was the back
• 41:31
  Speaker 6: and forth, hi wayns All Hunter, that was.
• 41:32
  Speaker 7: The back and fort. You know, everyone had their their back.
• 41:36
  Speaker 6: And forth that they did, and that's the competition. Because look, man,
• 41:42
  Speaker 6: if you in those days, if you did a shitty
• 41:44
  Speaker 6: video for a hit record, you could live off that.
• 41:46
  Speaker 6: You're gonna get a bunch more work. But eventually people
• 41:49
  Speaker 6: are gonna see that your videos all.
• 41:50
  Speaker 7: Suck and you're gonna die off. The key is to
• 41:53
  Speaker 7: do good work, even for bad songs.
• 41:55
  Speaker 6: And then when you get a good song and you
• 41:57
  Speaker 6: do good work, that boom hit song dope video off.
• 42:02
  Speaker 6: So record you got it bad with a massive video off.
• 42:06
  Speaker 3: So let me ask you this because it's interesting as
• 42:09
  Speaker 3: far as like making the comparison between music and movies.
• 42:13
  Speaker 3: So the all right, so you hype Williams, you guys
• 42:17
  Speaker 3: at you know, you have your own company, right, So
• 42:19
  Speaker 3: if somebody wants to commission you did he wants to
• 42:22
  Speaker 3: commission you for a video, right, and it's a million
• 42:24
  Speaker 3: dollar budget back, then how does that work? They give
• 42:28
  Speaker 3: you a million dollars and then you have to break
• 42:30
  Speaker 3: it down and actually pay item by item and do
• 42:32
  Speaker 3: it or so you're okay.
• 42:35
  Speaker 7: So the way it works is king again, listen to
• 42:39
  Speaker 7: the average way. So you guys have a.
• 42:40
  Speaker 6: Record together and you're signed to a record label and
• 42:43
  Speaker 6: they're gonna do a big, big record. We're gonna pay
• 42:46
  Speaker 6: a million dollars for a million dollars, they probably know
• 42:48
  Speaker 6: who they're want.
• 42:49
  Speaker 7: But let's say they're bidding it when you did the job.
• 42:52
  Speaker 7: So let's say they go to the top three year.
• 42:54
  Speaker 7: They take your record and they send it to the
• 42:56
  Speaker 7: top three directors in the game.
• 42:58
  Speaker 6: We got a million dollars the video, y'all right on it.
• 43:01
  Speaker 6: So the top three directors all.
• 43:03
  Speaker 7: Write a treatment.
• 43:04
  Speaker 6: Oh, you're gonna wake up in the morning, You're gonna
• 43:06
  Speaker 6: brush your teeth.
• 43:06
  Speaker 7: And then there's like two girls that come in.
• 43:08
  Speaker 2: You know what I'm saying, whatever, don't forget the fireworks, Yeah.
• 43:16
  Speaker 7: Fireworks and girls the cars.
• 43:18
  Speaker 6: So three treatments you get, and you're gonna read those
• 43:21
  Speaker 6: treatments and you say, who's the director.
• 43:22
  Speaker 7: Okay, Hype Williams and he wants to do this, Uh,
• 43:25
  Speaker 7: Paul Hunter, he wants to do that. So and so.
• 43:27
  Speaker 6: So there's these things come in and you have to
• 43:29
  Speaker 6: decide between the level.
• 43:31
  Speaker 7: Of director and their idea is their idea or so?
• 43:33
  Speaker 7: But either way, you finally pick one person, Okay, we
• 43:37
  Speaker 7: want to do this treatment.
• 43:38
  Speaker 6: That treatment has now become a contract. You said, I'm
• 43:44
  Speaker 6: getting this, I'm gonna wake up in the morning, and
• 43:46
  Speaker 6: then the girls and the thing, and then the ferrari
• 43:48
  Speaker 6: and the but.
• 43:49
  Speaker 7: That's ilegally minded, okay, and then you get your contract.
• 43:54
  Speaker 7: In the contract. Even in the contract says, we own up.
• 43:57
  Speaker 7: This is a work for hire. Don't ask us for
• 43:59
  Speaker 7: money later, we own this, We own.
• 44:01
  Speaker 6: This if they basically it says, and they're like if
• 44:05
  Speaker 6: we discover any galaxy in the universe and they like
• 44:07
  Speaker 6: hip hop, don't ask this for money. Literally, that's the music.
• 44:11
  Speaker 6: That's the music, music industry contract.
• 44:14
  Speaker 7: There's no situation which you get fucked, the more money whatever,
• 44:19
  Speaker 7: so you and then they give you like if you
• 44:21
  Speaker 7: have the money, you do it.
• 44:22
  Speaker 6: You get another bid, you finish it, and then they
• 44:24
  Speaker 6: give your other bid, and that's how it goes. That
• 44:27
  Speaker 6: is how a music video gets made.
• 44:29
  Speaker 3: So now, all right, so we talked about the era
• 44:33
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• 47:42
  Speaker 3: As you know, even before you got arrested with gumbolling
• 47:44
  Speaker 3: all of those videos and they was like doing crazy
• 47:47
  Speaker 3: numbers on YouTube. Now YouTube is the thing right where
• 47:49
  Speaker 3: it's like now you just the goal is to get
• 47:52
  Speaker 3: one hundred million views of fifty million views on YouTube.
• 47:54
  Speaker 3: And especially when he first came out, I don't know
• 47:57
  Speaker 3: what the wreckt that he was using, but I'm assuming
• 47:58
  Speaker 3: it was just a neighborhood the direct the Bobby schmurder
• 48:01
  Speaker 3: like cel phone, right, So I'm assuming that that cut
• 48:04
  Speaker 3: the budget for videos drastically because now you can make
• 48:10
  Speaker 3: a video on your iPhone. It might not be the
• 48:12
  Speaker 3: same quality obviously. So my first question is what's the
• 48:16
  Speaker 3: top budget now that a record label would pay. And
• 48:21
  Speaker 3: then the second question is what is the goal now
• 48:24
  Speaker 3: for it? Has it switched to YouTube, has it switched
• 48:29
  Speaker 3: to getting clicks on social media? Like how has the
• 48:32
  Speaker 3: times changed the business of actually producing videos?
• 48:37
  Speaker 6: I mean, if you now when you make a video,
• 48:39
  Speaker 6: you making it goes out. Look at the end of
• 48:42
  Speaker 6: the day, Yeah, Drake could make a video.
• 48:45
  Speaker 7: With his cell phone. But Drake ain't going to make
• 48:47
  Speaker 7: a video with your cell phone. Drake wants to trailer.
• 48:49
  Speaker 7: Drake won strength. He wants the people. If you want
• 48:53
  Speaker 7: to hire me for these people. So this is my life.
• 48:57
  Speaker 7: So yeah, I don't do cell phone videos. Feel me.
• 49:01
  Speaker 7: When I pulled up, I'm doing a production.
• 49:04
  Speaker 6: There's trailers, and there's trucks, and there's lights, and there's unions,
• 49:08
  Speaker 6: and there's food, and there's rules, and.
• 49:09
  Speaker 7: It's gonna cost you hundreds and thousands of dollars.
• 49:12
  Speaker 6: Right terror Swift wants a trailer and her makeup artist
• 49:15
  Speaker 6: and her stylist and raver.
• 49:17
  Speaker 7: They're not doing it with a cell phone. She wants
• 49:19
  Speaker 7: to look great. She wants to the fucking guy who
• 49:21
  Speaker 7: just shot the lorial commercial.
• 49:23
  Speaker 6: That's the DP she wants to shoot her video. Well,
• 49:25
  Speaker 6: guess what, he don't shoot on cell phones, you know
• 49:27
  Speaker 6: what I'm saying. So as much as the technology is
• 49:31
  Speaker 6: great that you can go and do something great and
• 49:33
  Speaker 6: creative with you and your friends, but at the end
• 49:36
  Speaker 6: of the day, the reality is the talent. You know,
• 49:39
  Speaker 6: the cream rises to the top, and as it keeps
• 49:41
  Speaker 6: on rising, so do the prices.
• 49:44
  Speaker 7: Right, So if you want that work that looks great.
• 49:46
  Speaker 7: Maybe you got lucky in your homeway. Around the way
• 49:48
  Speaker 7: is the next, you know, meet next type, the next
• 49:53
  Speaker 7: he's gonna he's you You.
• 49:54
  Speaker 6: It just so happens your homeboy has a career in
• 49:57
  Speaker 6: filmmaking and he's super talented, gives you something great, that's amazing.
• 50:01
  Speaker 7: But that's a rare I've seen a lot of these videos,
• 50:04
  Speaker 7: you know.
• 50:04
  Speaker 2: Yeah, gum cameras.
• 50:09
  Speaker 4: Speaking speaking of the of the Drake video at the
• 50:12
  Speaker 4: end of Life is good, there's like a play.
• 50:14
  Speaker 7: On on on on.
• 50:16
  Speaker 2: You know, he's directing it and you're kind of working.
• 50:18
  Speaker 4: For him, and that's something that that you kind of stresses, well,
• 50:20
  Speaker 4: the difference between working for the artists and working with
• 50:23
  Speaker 4: the artist.
• 50:23
  Speaker 2: You won't you want to talk about that because I
• 50:25
  Speaker 2: know you highlight that a lot.
• 50:27
  Speaker 6: Yeah, look, man, it's it's a bit of semantics, but
• 50:30
  Speaker 6: it's good to understand.
• 50:33
  Speaker 7: Yeah, we're working with one another, but in reality, you
• 50:35
  Speaker 7: need to know who you're working for and who you're
• 50:38
  Speaker 7: working with it.
• 50:40
  Speaker 2: Yeah, Drake is working with Drake is working with me.
• 50:43
  Speaker 6: I'm working for Drake, I'm making his product. I'm getting
• 50:49
  Speaker 6: after I'm done. He takes it and goes with it,
• 50:52
  Speaker 6: you know what I'm saying.
• 50:53
  Speaker 7: And yeah, in a proper work, it's a banter. We
• 50:56
  Speaker 7: go back and forth, and it is. It is a
• 50:58
  Speaker 7: collaborative thing.
• 50:59
  Speaker 6: Well, there are people who do forget in these creative
• 51:04
  Speaker 6: things that get so caught up and.
• 51:05
  Speaker 7: Making it theirs.
• 51:06
  Speaker 6: They forget who hired, they forget who they're working for. Yes,
• 51:09
  Speaker 6: we're collaborating, but my art director isn't working with me.
• 51:14
  Speaker 7: He's collaborating with me, but he's working for me.
• 51:18
  Speaker 3: So just to double back. So all right, So even
• 51:22
  Speaker 3: now today, mid six figures is still a price target
• 51:27
  Speaker 3: that major artists would pay for a music video still
• 51:32
  Speaker 3: to this day, like it hasn't dropped to the point
• 51:33
  Speaker 3: where it's like ten thousand dollars fifteen, Like Drake is
• 51:36
  Speaker 3: still gonna paying his label. Whoever, Look what these videos do.
• 51:41
  Speaker 7: Look, life is good. That video sing for a moment?
• 51:48
  Speaker 7: What would that song?
• 51:49
  Speaker 6: What would have happened if that record was just it
• 51:51
  Speaker 6: was just like your video cars and girls and stuff.
• 51:57
  Speaker 6: You feel me as opposed to just a little bit
• 51:59
  Speaker 6: of a just a little bit of fun. Because this
• 52:01
  Speaker 6: is entertainment, It is the entertainment business.
• 52:04
  Speaker 7: You got you and your girls in the cars. Yeah,
• 52:06
  Speaker 7: you're living in your fantasy, but are you entertaining me?
• 52:08
  Speaker 7: Are you putting work in.
• 52:09
  Speaker 6: It's like going to a show and the guys out
• 52:11
  Speaker 6: there doing is fucking performing, and you're like, this guy
• 52:13
  Speaker 6: ain't working, He's just kind of going through the motions
• 52:15
  Speaker 6: as opposed to someone who's they're working, and then you're like, fuck,
• 52:18
  Speaker 6: puts on a show. Entertaining the job is entertained. So yeah,
• 52:23
  Speaker 6: no matter what, when you spend you better be.
• 52:25
  Speaker 7: Trying to entertain. That's the key, key, key. But at
• 52:27
  Speaker 7: some point, entertaining people cost fucking money. So I got
• 52:30
  Speaker 7: an idea. I'm in a garbage truck and then I
• 52:32
  Speaker 7: work in a fast food place and them all right,
• 52:34
  Speaker 7: well we got a vacation. I gotta rent that. If
• 52:36
  Speaker 7: you want that big idea, you gotta pay the big money.
• 52:38
  Speaker 7: That's just the way it is. And there's certain artists.
• 52:40
  Speaker 6: That they when you're generating undred millions of news two
• 52:43
  Speaker 6: hundred million, five hundred million views, you can afford it.
• 52:46
  Speaker 6: And it's a good investment because you know what I'm saying,
• 52:49
  Speaker 6: that was a great investment on the future's part. There's
• 52:52
  Speaker 6: a great investment on this part.
• 52:54
  Speaker 7: To make a video that big. So, like I said, bro,
• 52:58
  Speaker 7: it's there's, there's, there's always gonna be the top level.
• 53:01
  Speaker 7: And at the top level again, Taylor Swift ain't doing
• 53:05
  Speaker 7: your cell phone video some kid around the way.
• 53:07
  Speaker 3: So let me ask you this because because it's also
• 53:10
  Speaker 3: the climate has changed to where you know, it's a
• 53:12
  Speaker 3: lot of independent artists, probably way more independent artists now
• 53:15
  Speaker 3: than there were years ago in the nineties or two thousands.
• 53:19
  Speaker 3: So for an independent from the artists standpoint right, independent
• 53:21
  Speaker 3: artists not signed to a label. I'm trying to get
• 53:24
  Speaker 3: my buzz out there. What advice would you get? They
• 53:27
  Speaker 3: don't have a budget to pay you or you know,
• 53:30
  Speaker 3: somebody of your caliber, but they still want to you know,
• 53:32
  Speaker 3: they have good, good quality music and they want to
• 53:35
  Speaker 3: put some visuals to it. Would you reckon the most.
• 53:38
  Speaker 6: Talent, find the most talented friend, or find the most
• 53:41
  Speaker 6: talented person that can work in your budget. Look at
• 53:43
  Speaker 6: the work and say what I want you know, look
• 53:45
  Speaker 6: at look at look at their work and say whatever
• 53:47
  Speaker 6: I want my work to look at this way, we
• 53:49
  Speaker 6: do the best you can with the money you got
• 53:50
  Speaker 6: and entertain The key has got to be that are
• 53:52
  Speaker 6: you entertained is your video you're trying to entertain?
• 53:56
  Speaker 7: Are you putting your absolute most effort into entertain with
• 53:59
  Speaker 7: them money that you got because these videos mean something
• 54:04
  Speaker 7: back in back in the day, Madonna, Lenny Kravitz, Janet Jackson.
• 54:08
  Speaker 7: There's a certain caliber director they work.
• 54:09
  Speaker 6: With, a certain caliber, certain budget rings like it says something,
• 54:14
  Speaker 6: how you visually got it to the world.
• 54:16
  Speaker 7: And then as you make more money, you.
• 54:18
  Speaker 6: Should be investing into your advertising. It's not a mistake
• 54:22
  Speaker 6: that the super Bowl.
• 54:24
  Speaker 7: You know, technically they can.
• 54:26
  Speaker 6: Do it with their cell phone, but the competition is entertainment.
• 54:29
  Speaker 6: During the super Bowl, you better be bringing with your
• 54:31
  Speaker 6: fucking commercial. Well, you better be bringing it with your
• 54:34
  Speaker 6: fucking video.
• 54:36
  Speaker 7: You're in the.
• 54:37
  Speaker 6: Fucking you're show business. You're in the entertainment industry. That
• 54:41
  Speaker 6: doesn't stop.
• 54:42
  Speaker 7: There isn't you know what I'm saying. Yeah, you got
• 54:44
  Speaker 7: to put this effort in and like I.
• 54:45
  Speaker 6: Said, when you get when you can invest more money.
• 54:48
  Speaker 6: And it makes sense because I have people come to
• 54:50
  Speaker 6: you know, you know I can handle that one hundred, bro,
• 54:54
  Speaker 6: you know I mean two hundred I got that.
• 54:55
  Speaker 7: Yeah, But here's the thing, bro, auture doesn't reach.
• 54:58
  Speaker 6: In his pocket and hand me too. Hundre thousand dollars
• 55:01
  Speaker 6: a record company said, I can make money with Usher.
• 55:04
  Speaker 6: I'm putting up the two hundred for the back end.
• 55:08
  Speaker 7: How it comes back, you know what I'm saying.
• 55:10
  Speaker 6: Yeah, So there's got to make sense, Like it's not,
• 55:14
  Speaker 6: because what would happen a lot. There's almost like this
• 55:17
  Speaker 6: secret industry of rich kids making music videos.
• 55:20
  Speaker 3: Oh yeah, every now and then.
• 55:21
  Speaker 6: You know what I'm saying, every now and then, just
• 55:24
  Speaker 6: some kid's dad is a billionaire and he was so
• 55:27
  Speaker 6: he's goes.
• 55:27
  Speaker 7: And so I did want this kid.
• 55:32
  Speaker 6: Was like this kid's manager, This kid spent on this video,
• 55:36
  Speaker 6: spent more than Rick Ross had on one of his videos.
• 55:41
  Speaker 7: That I work.
• 55:41
  Speaker 11: You feel what I'm saying, Yeah, like big money, a
• 55:44
  Speaker 11: big proper production with the trucks and the lights and
• 55:46
  Speaker 11: the profession, like it's a production, and the manager is
• 55:50
  Speaker 11: Jlo's manager, and like the.
• 55:52
  Speaker 6: Dad had paid all these big dang equals, so the
• 55:55
  Speaker 6: best make.
• 55:55
  Speaker 7: The best everything.
• 55:57
  Speaker 6: But the key element in the middle was j Lo
• 55:59
  Speaker 6: doesn't pay everyone to manage her. Jailo has fucking talent,
• 56:03
  Speaker 6: and everyone comes in because they see the potential. Then
• 56:07
  Speaker 6: they invest and then they get it. Back, so people
• 56:10
  Speaker 6: confuse the look for that. They Oh, well, I got
• 56:13
  Speaker 6: the same manager and I got the same hair makeup,
• 56:15
  Speaker 6: I got the same director, I got spending more money,
• 56:19
  Speaker 6: I gotta be a hit.
• 56:20
  Speaker 3: You know you don't got the talent the sauce and
• 56:23
  Speaker 3: soul separately, SA sauce soul separately.
• 56:26
  Speaker 7: Yeah, exactly.
• 56:28
  Speaker 6: So if just now, let's say you you got some
• 56:31
  Speaker 6: money in your pocket and you can afford a big
• 56:33
  Speaker 6: video and a.
• 56:34
  Speaker 7: Lot of artists.
• 56:36
  Speaker 6: I see a lot of people pustling thinking if I
• 56:38
  Speaker 6: spend big money, I'll get I'll get the same results
• 56:41
  Speaker 6: because I spent the same money.
• 56:42
  Speaker 7: And it's no.
• 56:44
  Speaker 6: You might have the money, but the level of artist
• 56:46
  Speaker 6: you are, you're amount of fans where you're trying to build,
• 56:49
  Speaker 6: it might make sense for you to make a ten
• 56:50
  Speaker 6: thousand dollars so phone video and do your best within.
• 56:54
  Speaker 7: That money to make a great piece of entertainment. You
• 56:56
  Speaker 7: know what I'm saying. But just go spend one hundreds
• 56:58
  Speaker 7: of thousands of dollars when you don't have when you
• 57:00
  Speaker 7: don't have a fan base for that to make sense.
• 57:04
  Speaker 4: The way up now, you got your start interning with hype,
• 57:08
  Speaker 4: I'm wondering now are there people that have interned with
• 57:10
  Speaker 4: you that are now out here just crushing it, like
• 57:12
  Speaker 4: killing the game.
• 57:13
  Speaker 2: As far as the video production, Karina Evans.
• 57:17
  Speaker 6: Karina directed God's Plan, Koreina directed Nice for What. Koreata
• 57:22
  Speaker 6: is directing episodes of TV shows.
• 57:24
  Speaker 7: Now she's you know, she's a twenty three year old
• 57:27
  Speaker 7: light skinned black girl. Right at the time that everyone
• 57:30
  Speaker 7: was like, we need more women and more women of color.
• 57:33
  Speaker 3: And then she did God's Plan video Video of the Year,
• 57:37
  Speaker 3: God's Plan that was that was a tough thing.
• 57:39
  Speaker 2: Yeah, Video of the Yeah, Nice for What was up
• 57:41
  Speaker 2: there too?
• 57:41
  Speaker 3: That was tough.
• 57:42
  Speaker 6: The credits ont is director X presents a Kreina.
• 57:46
  Speaker 7: Evans film that.
• 57:49
  Speaker 2: Toronto Connections.
• 57:49
  Speaker 3: That's tough. So let me ask you this be cuz
• 57:52
  Speaker 3: talking about that and you would seem like making a
• 57:58
  Speaker 3: four minute music video is a lot different than making
• 58:02
  Speaker 3: a movie, right, So how what's the difference between the
• 58:06
  Speaker 3: movie side of things? Because you've you've done you have
• 58:08
  Speaker 3: movies on the ybel as well being a director for
• 58:11
  Speaker 3: a movie as opposed to being a director for a
• 58:15
  Speaker 3: music video.
• 58:17
  Speaker 7: The amount of days you shooting in this video one, two,
• 58:21
  Speaker 7: maybe three days?
• 58:21
  Speaker 6: You will be over thirty forty days, fifty maybe one hundred,
• 58:26
  Speaker 6: depending on the type of movie, but on an average
• 58:28
  Speaker 6: like thirty to.
• 58:29
  Speaker 7: Forty days for a proper Hollywood production invest it.
• 58:33
  Speaker 3: What's the politics though, because al right, so in like
• 58:36
  Speaker 3: music video, it's like, Okay, Drake wants you reinn, especially
• 58:39
  Speaker 3: now you got your name, they can kind of demand it.
• 58:41
  Speaker 3: I would assume on the Hollywood side it's harder, especially
• 58:47
  Speaker 3: for like New like if you're trying to be do
• 58:48
  Speaker 3: the independent, trying to get funding, and it just seems
• 58:51
  Speaker 3: like that from the outside it's more politics.
• 58:55
  Speaker 6: Yeah, but look, here's the thing that directings understand. The
• 59:02
  Speaker 6: OSCAR for Best Picture goes to the producer of the movie,
• 59:09
  Speaker 6: you know what I'm saying, not the director.
• 59:11
  Speaker 3: So what's the difference. What's what's the difference between the
• 59:13
  Speaker 3: producer of the movie and director of the movie.
• 59:16
  Speaker 7: The producers the one who puts the deal together. The
• 59:17
  Speaker 7: producers the one who can hire, who hires.
• 59:19
  Speaker 4: The producer can fire you, right, so the producer can
• 59:23
  Speaker 4: fire the director. I felt like they think that was
• 59:26
  Speaker 4: Star Wars, correct.
• 59:29
  Speaker 7: No, George Lucas. George Lucas directed.
• 59:34
  Speaker 2: The later the later ones.
• 59:35
  Speaker 4: I think they try to have somebody else do it,
• 59:38
  Speaker 4: or maybe somebody somebody else did it and the jj
• 59:40
  Speaker 4: Abrams came back and took over.
• 59:43
  Speaker 7: Are the producer prints it all together?
• 59:46
  Speaker 3: So can you can? You can you kind of go
• 59:47
  Speaker 3: over the hierarchy and and and and movies? Just like
• 59:50
  Speaker 3: as a producer, it's the director, the casting director, Like,
• 59:53
  Speaker 3: what's the different roles that are on the movie set?
• 59:56
  Speaker 7: Well, they say, you have, let's say like super Fly,
• 1:00:00
  Speaker 7: you have a studio, then you have a.
• 1:00:02
  Speaker 6: Production company, and then you have the director. So Superfly
• 1:00:05
  Speaker 6: the producer Joel Silver, he made the Matrix. Yeah, his
• 1:00:10
  Speaker 6: company talks to my agent, we have this script for Superfly.
• 1:00:14
  Speaker 6: My agent says, you should have director X look at it.
• 1:00:18
  Speaker 7: I read their script.
• 1:00:19
  Speaker 6: I thought it was irresponsibly violent, and I told them
• 1:00:22
  Speaker 6: I didn't want to do it.
• 1:00:24
  Speaker 7: One it was irresponsibly violent.
• 1:00:26
  Speaker 6: And two it wasn't Superfly in this version there the
• 1:00:29
  Speaker 6: first version of Superfly that I was sent.
• 1:00:32
  Speaker 7: He wasn't trying to get out.
• 1:00:34
  Speaker 3: He was just like, all in, just keep trying.
• 1:00:36
  Speaker 7: To get in deeper.
• 1:00:37
  Speaker 2: I'm moving.
• 1:00:39
  Speaker 6: So I'm like and then like irresponsibly by like they're
• 1:00:42
  Speaker 6: having a shootout on Miami.
• 1:00:44
  Speaker 7: Beach, and then like and then and not even I
• 1:00:49
  Speaker 7: hit them.
• 1:00:49
  Speaker 6: Like though, this is why black kids getting shootouts and
• 1:00:52
  Speaker 6: shopping malls, because movies like this never.
• 1:00:54
  Speaker 7: Have consequences, you know what I'm saying, Like they just have.
• 1:00:58
  Speaker 6: A shootouts and shop They're just shooting out on ninety
• 1:01:00
  Speaker 6: each and then never say like yo, lo.
• 1:01:03
  Speaker 3: Not even that.
• 1:01:05
  Speaker 6: I'm like, are there's no video cameras, there's no surveillance
• 1:01:07
  Speaker 6: cameras in your.
• 1:01:08
  Speaker 7: World, but there's no police.
• 1:01:09
  Speaker 3: That's interesting that what Joe Sieguel knows, Joe Silver, Joe Silver, Yeah, Matrix.
• 1:01:15
  Speaker 3: It's extremely interesting to me that why he wants to
• 1:01:17
  Speaker 3: do a remake of Superfly because he loves black Boy, he.
• 1:01:20
  Speaker 7: Loved those ter.
• 1:01:24
  Speaker 3: Well.
• 1:01:24
  Speaker 7: But so now okay, So then I find out what.
• 1:01:27
  Speaker 6: What had happened was that the script they sent me
• 1:01:29
  Speaker 6: wasn't actually Superfly, but they got the rights to superflyes,
• 1:01:31
  Speaker 6: so they just put the name. And I'm like, I'm
• 1:01:34
  Speaker 6: not I'm not one the level of isolence doing that.
• 1:01:38
  Speaker 6: Two of this isn't Superfly.
• 1:01:41
  Speaker 7: They called me back to.
• 1:01:42
  Speaker 6: We want to make the movie you want to make.
• 1:01:44
  Speaker 6: I said, all right, well we're making Superfly. So if
• 1:01:47
  Speaker 6: you watch the old Superfly and my Superfly. It's Superflies.
• 1:01:50
  Speaker 6: All the same characters are back. It's the same story.
• 1:01:53
  Speaker 6: We move and twist some things around, but the things
• 1:01:55
  Speaker 6: we move and twist around are still respectful of the original.
• 1:01:59
  Speaker 6: I treat it like Hoods Shakespeare, right, because I got
• 1:02:04
  Speaker 6: hired to remake Superfly.
• 1:02:06
  Speaker 7: So I'm going to remake it right. And then what
• 1:02:08
  Speaker 7: we did on the violence side is that we made
• 1:02:10
  Speaker 7: it a little cartoon. You know, the bad guys were white,
• 1:02:14
  Speaker 7: they have white guns. It's it's it's an action. It's
• 1:02:16
  Speaker 7: a Joel Silver action, a Wick.
• 1:02:18
  Speaker 6: It's fast and furious, and we deserve to have mindless,
• 1:02:22
  Speaker 6: stupid movies. You feel what I'm saying, Like people, no
• 1:02:26
  Speaker 6: one wants it John Wick, and it's like, oh my god,
• 1:02:28
  Speaker 6: what what message is this sent to the youth and
• 1:02:30
  Speaker 6: the Russian American community there, They's just then nigga can
• 1:02:36
  Speaker 6: beat up everybody and bad guys are fucking bad and
• 1:02:38
  Speaker 6: there's not you know what I'm saying, like, it's it's
• 1:02:40
  Speaker 6: this imaginary world, well Superfly, Yeah, it's it's drugs in
• 1:02:45
  Speaker 6: the same way, fast and furious does heists?
• 1:02:47
  Speaker 7: You feel me? There's no there's no good advice for a.
• 1:02:52
  Speaker 3: Drug dealer in Superfly, no underlining, no underlining.
• 1:02:58
  Speaker 7: That's a good idea, nobody you got something right. Instead,
• 1:03:05
  Speaker 7: things become so what what what? What Control was was
• 1:03:10
  Speaker 7: a symbol. There are symbolic of flashy drug uples. You
• 1:03:14
  Speaker 7: know what I'm saying. You live in Cleveland and you
• 1:03:16
  Speaker 7: ain't got a job, but you got a fucking braith
• 1:03:20
  Speaker 7: wearing all the white all the time with you know
• 1:03:23
  Speaker 7: what I'm saying. Like, and I remember there was like
• 1:03:26
  Speaker 7: on Instagram, there was one page. I haven't seen him
• 1:03:28
  Speaker 7: in a while, man, I guess what happened. They're like
• 1:03:30
  Speaker 7: the coke Import Boys was the name of their crew,
• 1:03:32
  Speaker 7: Like the Import Boys. I'm like, really pure sports cars.
• 1:03:37
  Speaker 7: The Import Boys. I'm like, y'all, why don't you just drive.
• 1:03:41
  Speaker 6: Yourself to jail? So that that was what still Control represented.
• 1:03:47
  Speaker 6: But again he does come food, his hair is straight.
• 1:03:50
  Speaker 6: I didn't want kids to look at Uba Fly and
• 1:03:52
  Speaker 6: see their world that.
• 1:03:54
  Speaker 7: Looks like my life. That looks like my world. And
• 1:03:55
  Speaker 7: then the subconscious brain starts going, you know, like the
• 1:03:58
  Speaker 7: wrong movie gets hot in the hood, the hood gets hot.
• 1:04:02
  Speaker 3: Nice carface changed the whole change everything.
• 1:04:07
  Speaker 2: Yeah, remember when the wires poppably done me.
• 1:04:09
  Speaker 6: It was inspirational to you know, like I didn't want
• 1:04:12
  Speaker 6: to do that. So ours is a fun, dumb it's
• 1:04:15
  Speaker 6: and it's again it's a Joel Silver action movie.
• 1:04:17
  Speaker 7: Right. He doesn't have the social conscious that we have.
• 1:04:19
  Speaker 7: You try here and there, but he must make a
• 1:04:21
  Speaker 7: fun movie because he doesn't have a social conscious.
• 1:04:23
  Speaker 6: When he made Predator, he wasn't putting the weight of
• 1:04:25
  Speaker 6: the world and is back when he made The Matrix.
• 1:04:27
  Speaker 7: He was people kicked them, kick people in the face
• 1:04:29
  Speaker 7: and beat up the bad guys. And it's fun.
• 1:04:32
  Speaker 6: Super Flies fun as fun. It's a great enjoyable movie.
• 1:04:35
  Speaker 6: It's really a movie for teenage boys.
• 1:04:38
  Speaker 7: Fifteen year old you seeing Superflies, do you imagine how
• 1:04:40
  Speaker 7: your brain would fry?
• 1:04:42
  Speaker 2: Girls, the car of the house and the like.
• 1:04:45
  Speaker 7: It's a great time for that.
• 1:04:47
  Speaker 11: And that's what that is.
• 1:04:48
  Speaker 7: But again, the politics of that is, I'm directing a
• 1:04:52
  Speaker 7: Joel Silver picture. Joel Silver isn't producing a director X film,
• 1:04:55
  Speaker 7: if that makes sense, the same.
• 1:04:57
  Speaker 2: Thing I'm working those right, you're working for him with me.
• 1:05:01
  Speaker 3: Yeah, that's important for people to understand because it's like
• 1:05:03
  Speaker 3: a lot of times they don't understand anything like a director,
• 1:05:05
  Speaker 3: especially a movie director. It's like they have full rights
• 1:05:09
  Speaker 3: over everything, and and it's like they're they're they're like
• 1:05:12
  Speaker 3: a quarterback. You got the chair, but you still got
• 1:05:14
  Speaker 3: a coach that can kind of push and and and
• 1:05:17
  Speaker 3: make different things. And so it's like you got a
• 1:05:21
  Speaker 3: owner who can come down exactly. There's a whole situation. Yeah, definitely.
• 1:05:28
  Speaker 4: I got a question as just as a fan of
• 1:05:31
  Speaker 4: music and of movies as well, Like we always in
• 1:05:33
  Speaker 4: our heads we hear a song and we're like, damn,
• 1:05:36
  Speaker 4: like we kind of pictured the videos in our head
• 1:05:38
  Speaker 4: of how it should go. Has there ever been a
• 1:05:40
  Speaker 4: video or a song that you were like, damn, I
• 1:05:43
  Speaker 4: wish I had the opportunity to make that.
• 1:05:46
  Speaker 7: Some of them.
• 1:05:47
  Speaker 6: More so, there's like songs that they didn't pick me
• 1:05:50
  Speaker 6: and then they chose someone else and it was horrible.
• 1:05:52
  Speaker 7: I'm like, man, I would have gave you the fucking
• 1:05:54
  Speaker 7: you know what I'm saying.
• 1:06:01
  Speaker 3: So let let me ask you this some Toronto once again,
• 1:06:04
  Speaker 3: shout out to Toronto. Toronto not only has a crazy
• 1:06:07
  Speaker 3: music scene right now with Tory Lanez Drake, the Weekend,
• 1:06:11
  Speaker 3: a bunch of people, and they just won the NBA
• 1:06:14
  Speaker 3: Championship two years ago.
• 1:06:16
  Speaker 2: Right last ye last year.
• 1:06:17
  Speaker 3: Yeah, but a little known fact Toronto has a very
• 1:06:21
  Speaker 3: big movie industry, very big movie industry in Toronto. What's
• 1:06:26
  Speaker 3: the scene right now in Toronto is for well, obviously
• 1:06:29
  Speaker 3: now COVID everything is shut down, but for up and
• 1:06:32
  Speaker 3: coming entrepreneurs, speaking specifically for people in Toronto right now,
• 1:06:35
  Speaker 3: are there opportunities in the music I mean, in the
• 1:06:40
  Speaker 3: the movie industry or is that kind of who you
• 1:06:43
  Speaker 3: know Hollywood type of vibe.
• 1:06:46
  Speaker 7: It's how you get in. It's very.
• 1:06:49
  Speaker 6: It's hard to get but you gotta find your way
• 1:06:51
  Speaker 6: in the same way that and everyone gets in a
• 1:06:53
  Speaker 6: different way. Maybe you know someone you gotta find your
• 1:06:57
  Speaker 6: way in. This is the film industry.
• 1:06:58
  Speaker 7: Beca's just not an offense you can walk up to.
• 1:07:01
  Speaker 7: But you have the Internet. I found hype with a magazine.
• 1:07:06
  Speaker 6: And mail in a phone, fucking determination, So you have
• 1:07:11
  Speaker 6: the motherfucking Internet.
• 1:07:12
  Speaker 7: If you can't figure this ship out, you're not gonna
• 1:07:14
  Speaker 7: survive on set. That'd be very real with you. This
• 1:07:17
  Speaker 7: is not hey, do it for me business. This is
• 1:07:20
  Speaker 7: figure the ship that's figured it out. Because when I
• 1:07:23
  Speaker 7: go to work, there is.
• 1:07:25
  Speaker 6: Literally a stopwatch with thousands, tens of thousands of dollars
• 1:07:29
  Speaker 6: connected to it.
• 1:07:30
  Speaker 7: And if I go past this line, then it.
• 1:07:33
  Speaker 6: Starts to stack and then double and then triple, and
• 1:07:35
  Speaker 6: then there's pedal. There's there's police that come along and
• 1:07:38
  Speaker 6: say move this truck and turn it like it is.
• 1:07:42
  Speaker 6: High levels of responsibility in your and getting shipped done.
• 1:07:47
  Speaker 2: Yeah, so you.
• 1:07:48
  Speaker 7: Can't figure out how to get it. You're not gonna
• 1:07:50
  Speaker 7: know how to fucking maneuver ship.
• 1:07:52
  Speaker 4: So you get a timeline on on on your production,
• 1:07:55
  Speaker 4: and if you don't meet that timeline that there's fees.
• 1:07:57
  Speaker 2: That you have to pay out of your pocket.
• 1:08:00
  Speaker 7: The production does. But again, if the production has to pay.
• 1:08:03
  Speaker 6: If if my call time is at eight and we
• 1:08:06
  Speaker 6: said we're gonna be packed up and driving.
• 1:08:08
  Speaker 7: Away at at eight am.
• 1:08:10
  Speaker 6: We're gonna show up and at eight pm we're gonna
• 1:08:12
  Speaker 6: be done. But then a PM comes around and not
• 1:08:15
  Speaker 6: only am I not packing my trucks, I'm nowhere near
• 1:08:17
  Speaker 6: the packing my trucks.
• 1:08:18
  Speaker 7: I need two more hours. Those two more hours, well,
• 1:08:20
  Speaker 7: we made a deal that now I'm going in the overtime.
• 1:08:23
  Speaker 7: Overtime lasts as long. But what if I need more
• 1:08:25
  Speaker 7: time pass to overtime, Well, now I can go to
• 1:08:27
  Speaker 7: the double over time.
• 1:08:28
  Speaker 6: I go to the triple overtime, then I get a
• 1:08:29
  Speaker 6: meal penalty. Well, everyone's supposed to eat. Now I can't
• 1:08:32
  Speaker 6: stop to eat because we're almost done. Okay, Well, if
• 1:08:34
  Speaker 6: we're not gonna eat, I get a we get mealk.
• 1:08:36
  Speaker 7: Now everyone gets more money. You feel what I'm saying.
• 1:08:39
  Speaker 2: This is how this shit works.
• 1:08:40
  Speaker 7: It's there's consequences.
• 1:08:42
  Speaker 6: So again, if you can't figure out how to get
• 1:08:44
  Speaker 6: into the film industry, you're not gonna survive in.
• 1:08:47
  Speaker 7: The film industry. I don't know. I wish I could
• 1:08:51
  Speaker 7: tell you there's some way, but you've got to figure
• 1:08:53
  Speaker 7: this out. This part of getting in this is did
• 1:08:57
  Speaker 7: you ever in school in grade school to the incubate
• 1:08:59
  Speaker 7: A and then you see like a chick?
• 1:09:01
  Speaker 2: Yeah, okay, and do you remember the.
• 1:09:04
  Speaker 7: Teacher said, don't help them out of the A?
• 1:09:07
  Speaker 6: Right, If a chick can't make it out of the A,
• 1:09:10
  Speaker 6: it can't make it out of the A if you
• 1:09:12
  Speaker 6: help it out.
• 1:09:13
  Speaker 7: There's a double If it's not strong enough to get.
• 1:09:15
  Speaker 6: It can't make it out, and it wouldn't be if
• 1:09:17
  Speaker 6: you help it out and it wasn't strong enough to
• 1:09:19
  Speaker 6: make it out, it wouldn't be strong enough to live
• 1:09:21
  Speaker 6: and then if you help it out, if it was
• 1:09:23
  Speaker 6: strong enough to make it out.
• 1:09:24
  Speaker 7: But you helped it out, it didn't develop the strength
• 1:09:27
  Speaker 7: it needed to live, and it's going to die as well.
• 1:09:29
  Speaker 7: So there's no scenario and you helping that ship out
• 1:09:32
  Speaker 7: of the a that is good for the chick.
• 1:09:35
  Speaker 3: Now, I'm glad you said that because I sat down
• 1:09:36
  Speaker 3: on Instagram a few weeks ago, like, sometimes you can
• 1:09:38
  Speaker 3: actually hurt somebody by trying to help them. Sometimes it's
• 1:09:41
  Speaker 3: like you you're you're enabling people and you're helping them,
• 1:09:44
  Speaker 3: You're you're actually hurting them because they're just they're skipping
• 1:09:48
  Speaker 3: vital steps that are needed, Like you're taking them from
• 1:09:51
  Speaker 3: point A to point Z, but by doing that, they're skipping.
• 1:09:54
  Speaker 4: That journey and once by themselves, they won't so long.
• 1:09:57
  Speaker 7: Yeah, it's the egg analogy, and it is the one
• 1:10:00
  Speaker 7: to use. It's the one for these kids. If I
• 1:10:02
  Speaker 7: help you, if you're good enough to do this, you
• 1:10:05
  Speaker 7: can do it on your own.
• 1:10:06
  Speaker 6: And if you're good enough to do this and I
• 1:10:08
  Speaker 6: help you, I'm gonna hurt you. You're not that, like
• 1:10:11
  Speaker 6: you said, those steps you're gonna miss.
• 1:10:13
  Speaker 7: The egg analogy is the best analogy which is like
• 1:10:15
  Speaker 7: I don't like saying too much about what I would do.
• 1:10:18
  Speaker 7: You know what I'm saying. I can tell you my
• 1:10:19
  Speaker 7: story about what I did. Yeah, you figure it out now. Now.
• 1:10:22
  Speaker 3: I respect that. I respect that because it's like everybody's
• 1:10:24
  Speaker 3: journey is different, and your journey that you that you
• 1:10:27
  Speaker 3: did twenty years ago is completely different than somebody that's
• 1:10:29
  Speaker 3: gonna do it right now in twenty twenty.
• 1:10:31
  Speaker 6: You gotta get out of the egg on your own.
• 1:10:33
  Speaker 6: Once you're out of the egg and I see you
• 1:10:34
  Speaker 6: on set, well, now we're in a different conversation. You
• 1:10:36
  Speaker 6: made it here, You're good enough to be here.
• 1:10:38
  Speaker 7: You're in the league.
• 1:10:39
  Speaker 6: Now, now this a thing going on, you.
• 1:10:41
  Speaker 7: Know what I mean. But till then that that they
• 1:10:45
  Speaker 7: don't just handle you shit and you should have want it.
• 1:10:47
  Speaker 7: It's not gonna I get the dream, bro. I was young.
• 1:10:51
  Speaker 7: I remember when I was dropping a package off the
• 1:10:53
  Speaker 7: puff and I had my tape.
• 1:10:56
  Speaker 6: Hey can I show you something? And you look now,
• 1:11:01
  Speaker 6: I at like this video opera and like this shut
• 1:11:05
  Speaker 6: it on film, like I'd come up. It wasn't my
• 1:11:06
  Speaker 6: old though, you know what I'm saying. It was some
• 1:11:09
  Speaker 6: artsy fartsy cool kids shit and he looked at it.
• 1:11:14
  Speaker 6: What's your name?
• 1:11:15
  Speaker 7: Little x cool?
• 1:11:19
  Speaker 6: Later on in the future we worked together and did
• 1:11:21
  Speaker 6: kind of all I've done, all kinds of stuff apof
• 1:11:23
  Speaker 6: and you know what I'm saying, he is a great
• 1:11:25
  Speaker 6: inspirational guy.
• 1:11:26
  Speaker 7: Again, relationships that you have twenty years later, you know
• 1:11:28
  Speaker 7: what I'm saying, twenty years later, still know the epact.
• 1:11:31
  Speaker 7: But he didn't see my work. He said, oh my god,
• 1:11:33
  Speaker 7: oh the like And of course I wanted that.
• 1:11:36
  Speaker 6: Who wouldn't want to be fucking treated like a genius.
• 1:11:39
  Speaker 6: But it doesn't always happen that way. Sometimes the guy
• 1:11:41
  Speaker 6: will and later you don't know how this is all
• 1:11:44
  Speaker 6: gonna work out. But following your interests, following your passion,
• 1:11:49
  Speaker 6: studying your craft, Altill now like Alton now, I still watch,
• 1:11:56
  Speaker 6: especially on YouTube.
• 1:11:58
  Speaker 7: YouTube if you want it to be is.
• 1:11:59
  Speaker 6: A film's will Now people do very in depth, especially
• 1:12:03
  Speaker 6: now that ideal in story. For me, the new level
• 1:12:05
  Speaker 6: is story structure, character development, that the things that make
• 1:12:10
  Speaker 6: you want to watch.
• 1:12:10
  Speaker 7: The show past the visual and I.
• 1:12:13
  Speaker 6: Study it and I study it and I study it,
• 1:12:15
  Speaker 6: and YouTube has tons of great people that have really
• 1:12:17
  Speaker 6: insightful ideas about this.
• 1:12:19
  Speaker 7: And then I also read the books about it, and
• 1:12:21
  Speaker 7: I do my homework. And at this time in.
• 1:12:23
  Speaker 6: Quarantine, I've been studying my craft. If I'm bored, I
• 1:12:28
  Speaker 6: can watch these videos about my craft. So following your
• 1:12:32
  Speaker 6: interest studying your craft, hustling.
• 1:12:35
  Speaker 7: You know what I mean, and just and doing that work,
• 1:12:38
  Speaker 7: so then you're ready when that moment happens, then you're ready.
• 1:12:42
  Speaker 7: But uh, and that's that and that's that's information I
• 1:12:46
  Speaker 7: can give you. As far as like how I would
• 1:12:48
  Speaker 7: use Google, I'm not telling a like that, how I'm
• 1:12:51
  Speaker 7: already ship if you ain't. If you had to figured
• 1:12:54
  Speaker 7: out that, you should have your shit on your phone?
• 1:13:01
  Speaker 3: So what what's what's the next? What's next for you?
• 1:13:03
  Speaker 3: As far as like, are you moving more into the movies? Netflix? Streaming?
• 1:13:08
  Speaker 3: Like music? Where do you see your own personal look?
• 1:13:13
  Speaker 6: I'm working on, you know, all the stuff I'm a
• 1:13:15
  Speaker 6: director out of all the categories, right, So there's movie stuff,
• 1:13:18
  Speaker 6: there's goals and conversations, and TV. There's goals and conversations,
• 1:13:22
  Speaker 6: and music videos, goals and conversations.
• 1:13:23
  Speaker 7: Commercial goals and conversations, right, so all this stuff is
• 1:13:27
  Speaker 7: going on.
• 1:13:27
  Speaker 6: What I'm really happy about is that on the commercial side,
• 1:13:31
  Speaker 6: I did a short film for Pere Moss.
• 1:13:33
  Speaker 2: You know wait, we went to this fashion show in Brooklyn.
• 1:13:38
  Speaker 3: What's his name, Kirby, Kirby Kurbye shouts to Valencia. We
• 1:13:42
  Speaker 3: went to his fashion show.
• 1:13:43
  Speaker 2: Amazing fashion showk Yeah, amazing.
• 1:13:47
  Speaker 6: So I wrote and directed a short film for him.
• 1:13:49
  Speaker 6: Technically it's a fashion film, and here we go. This
• 1:13:52
  Speaker 6: was a low budget project. This was a low budget project. Okay,
• 1:13:56
  Speaker 6: we had nowhere near the kind of money. But here's
• 1:14:00
  Speaker 6: the entertained. Here was the passion, the studying of story structure,
• 1:14:04
  Speaker 6: the Kirby and I really working together, working together.
• 1:14:10
  Speaker 7: Yeah, technically I'm still working for him though. The money
• 1:14:14
  Speaker 7: is not the thing that makes it. It's his thing,
• 1:14:17
  Speaker 7: you feel me.
• 1:14:18
  Speaker 6: Yeah, But we're collaborating doing this thing together and it's
• 1:14:22
  Speaker 6: and that was really one of the best client uh director.
• 1:14:26
  Speaker 6: That experience was really the people working together to make
• 1:14:29
  Speaker 6: something better. Always no one gets that's mine. And now
• 1:14:32
  Speaker 6: I get to just like to get people that want
• 1:14:35
  Speaker 6: to force their decision as opposed to going with the
• 1:14:37
  Speaker 6: best decision do.
• 1:14:40
  Speaker 4: I just saw him with director of credits. He just
• 1:14:42
  Speaker 4: did Wallet's new video.
• 1:14:45
  Speaker 3: So we made this, We make this thing.
• 1:14:47
  Speaker 7: I look, it's not it's called Seven Mothers. You could
• 1:14:50
  Speaker 7: check out it's also on my page.
• 1:14:51
  Speaker 6: But Pierre Ma's Seven Mothers and people cry when they
• 1:14:57
  Speaker 6: watched this thing all the time, constantly. Right, It's a
• 1:15:01
  Speaker 6: story about Kirby, his mother dad when he was seven
• 1:15:04
  Speaker 6: and these well seven or eight, but then these seven
• 1:15:07
  Speaker 6: women raised him.
• 1:15:09
  Speaker 7: And it's a story about family and but based in
• 1:15:12
  Speaker 7: black culture and the church. And I had something I
• 1:15:15
  Speaker 7: wanted to say.
• 1:15:16
  Speaker 6: It's something I show students because the story structure, it
• 1:15:18
  Speaker 6: is textbook story structure.
• 1:15:20
  Speaker 7: Like I'm saying, so all these things, and we made
• 1:15:24
  Speaker 7: the very low budget thing.
• 1:15:25
  Speaker 6: And then when award season comes because it commercial is
• 1:15:28
  Speaker 6: big on awards, awards a big part of commercials, and
• 1:15:31
  Speaker 6: we're getting nominated for really prestigious awards.
• 1:15:35
  Speaker 7: We're winning prestigious awards that our little low budget short.
• 1:15:41
  Speaker 6: Film is nominated beside Apple and Spotify and tinderft like big,
• 1:15:48
  Speaker 6: over the top, big budget projects and here's this one
• 1:15:51
  Speaker 6: little fashion film that we did for probably a third.
• 1:15:56
  Speaker 7: Of the money. But the philosophy be all the things
• 1:15:59
  Speaker 7: which to do, you.
• 1:16:00
  Speaker 6: Know, entertained and entertaining people doesn't always mean it's fucking
• 1:16:05
  Speaker 6: a fucking show and you feel great sometimes the entertainment
• 1:16:07
  Speaker 6: is breaking your heart and making you think about.
• 1:16:10
  Speaker 7: Someone you love and think about how a spirit can
• 1:16:15
  Speaker 7: still speak to you.
• 1:16:15
  Speaker 6: From beyond the grade, and how the universe brings things together.
• 1:16:18
  Speaker 6: You know what I'm saying, That can still be entertainment.
• 1:16:20
  Speaker 6: You're really tugging on your heart springs.
• 1:16:22
  Speaker 7: So we're there the entertain We're here to do that
• 1:16:23
  Speaker 7: work and all that studying. And it ain't easy to
• 1:16:26
  Speaker 7: go being nominated.
• 1:16:28
  Speaker 6: Becauside an Apple project or Christian Dior or you know,
• 1:16:31
  Speaker 6: Tom Ford or this ain't little brands, This ain't little things.
• 1:16:35
  Speaker 6: But with the right philosophy, with the right approach, with
• 1:16:39
  Speaker 6: the right heart, with the right collaboration, with all these
• 1:16:41
  Speaker 6: things going the right way, you're a little.
• 1:16:43
  Speaker 7: Private that can make big waves. And so that is
• 1:16:46
  Speaker 7: something as of you know with Superfly, the TV shows what.
• 1:16:51
  Speaker 3: I've got a lot going on.
• 1:16:52
  Speaker 6: Man, I'm a working director, but it's projects like that
• 1:16:55
  Speaker 6: that really means something, really means something heartfelt. And then
• 1:16:59
  Speaker 6: the payoff isn't in the pay and we weren't calculating it,
• 1:17:02
  Speaker 6: we weren't making.
• 1:17:03
  Speaker 3: Like God, we just made it and then the return
• 1:17:08
  Speaker 3: was at so so before we wrap it up, I
• 1:17:10
  Speaker 3: wanted to talk. I know Troy had questions about.
• 1:17:13
  Speaker 4: The Yeah, yeah, because some of the things you're doing now, man,
• 1:17:17
  Speaker 4: I thought it was just amazing operation prefrontal cortex. I
• 1:17:21
  Speaker 4: know that's something that that you're very passionate about and
• 1:17:23
  Speaker 4: studying the brain studies. And you know there there were
• 1:17:27
  Speaker 4: some events that happened in your life that kind of
• 1:17:28
  Speaker 4: triggered it as well. And I heard that there's work
• 1:17:31
  Speaker 4: that you're doing in prisons and you want to incorporate
• 1:17:34
  Speaker 4: in schools. And that's something that I've seen in my
• 1:17:35
  Speaker 4: school in my district for sure, is like, uh, we
• 1:17:38
  Speaker 4: have like this meditation thing. We call it the Mindfulness
• 1:17:40
  Speaker 4: Room and hope hopefully it becomes something that that gets
• 1:17:44
  Speaker 4: picked up by other school districts because it is helpful
• 1:17:47
  Speaker 4: for kids.
• 1:17:47
  Speaker 2: I wanted you to talk about your experience with that.
• 1:17:51
  Speaker 7: I mean, look, George Floyd is I think it might
• 1:17:54
  Speaker 7: be his last.
• 1:17:54
  Speaker 6: Video with talking about the violence in our community. And yeah,
• 1:18:00
  Speaker 6: we have a beef with the police.
• 1:18:02
  Speaker 7: The whole world has. You can see the police are.
• 1:18:04
  Speaker 8: Out of control.
• 1:18:06
  Speaker 7: Well we got something else. Our young men are killing
• 1:18:09
  Speaker 7: each other everywhere you go.
• 1:18:10
  Speaker 6: Toronto is on fire with the with the gun violence
• 1:18:15
  Speaker 6: and they don't care. Literally, the last shoot the day
• 1:18:18
  Speaker 6: that George Floyd was killed a twenty one year.
• 1:18:21
  Speaker 7: Old and Kudini got killed out here.
• 1:18:23
  Speaker 6: When you see the security footage when they start shooting
• 1:18:25
  Speaker 6: at each other, there's a six year old standing in between.
• 1:18:31
  Speaker 7: Downtown Toronto in the middle of the day. Film me. Yeah,
• 1:18:35
  Speaker 7: and it's that fucking series. But when we've done police,
• 1:18:42
  Speaker 7: we've done all the programs. And I was shot myself
• 1:18:46
  Speaker 7: in my back that the bullet went through two people
• 1:18:48
  Speaker 7: and hit me. Luckily I shifted my body weight.
• 1:18:52
  Speaker 6: Might have been the difference between a whole other kind
• 1:18:55
  Speaker 6: of life of regular hospital visits and what happened to me.
• 1:18:58
  Speaker 7: They cut it out and I walked out. You know
• 1:19:00
  Speaker 7: what I'm saying. So I started I started pulling together.
• 1:19:06
  Speaker 7: I'm science minded. We could say I'm interested in science.
• 1:19:09
  Speaker 6: And I remember I'm reading something one day and I
• 1:19:10
  Speaker 6: come across some some something in some science journal and say, oh,
• 1:19:16
  Speaker 6: the criminal mind isn't like the normal brain.
• 1:19:17
  Speaker 7: The criminal brain and the normal brain aren't the same.
• 1:19:19
  Speaker 6: And I read it and it says the prefrontal cortex
• 1:19:22
  Speaker 6: is smaller, that's decision making, and the amygdala is bigger.
• 1:19:28
  Speaker 7: And that's emotional control.
• 1:19:30
  Speaker 6: So and then I'm reading something else and it says
• 1:19:32
  Speaker 6: something about children who are abused and something happens to
• 1:19:35
  Speaker 6: their brain and the prefrontal cortex is smaller. And then
• 1:19:38
  Speaker 6: I read something else and it's meditation changes their brain
• 1:19:42
  Speaker 6: and makes your prefront.
• 1:19:42
  Speaker 7: The cortex figure and it makes your mikdala smaller. I'm
• 1:19:45
  Speaker 7: hold on, that's the opposite.
• 1:19:47
  Speaker 2: Of the violent group.
• 1:19:48
  Speaker 6: And I start and I gather these studies together, and
• 1:19:51
  Speaker 6: it's very very clear childhood abuse to neglect change how.
• 1:19:54
  Speaker 7: The brain develops. Children who are abused to neglect that.
• 1:19:56
  Speaker 6: Their prefrontal cortex is too small, their migdala is too large.
• 1:20:00
  Speaker 7: Chronic stress changes the brain.
• 1:20:02
  Speaker 6: People who are are stressed out, their prefrontal cortext shrinks.
• 1:20:07
  Speaker 6: There a magdalah gets big, violent and aggressive people their
• 1:20:11
  Speaker 6: brain as distinct differences in the average person. Their prefrontal
• 1:20:14
  Speaker 6: cortex is too small, their mikela is too big.
• 1:20:17
  Speaker 3: And the prefrontal cortex is the part that decides decision making.
• 1:20:23
  Speaker 7: Right, yes, and the and the migdala is the part
• 1:20:25
  Speaker 7: of the brain.
• 1:20:27
  Speaker 3: That emotion emotions yeah, And.
• 1:20:31
  Speaker 7: It's also the part of the brain that decides to
• 1:20:33
  Speaker 7: fight or flight.
• 1:20:34
  Speaker 3: So this is when people people are people are making
• 1:20:37
  Speaker 3: decisions based off of emotion and not rational decisions. If
• 1:20:39
  Speaker 3: they have you, it's it's very interesting part.
• 1:20:42
  Speaker 7: Of the real decision making. The brain filters it. But
• 1:20:47
  Speaker 7: your migdala.
• 1:20:47
  Speaker 6: Decides if we're gonna if I'm gonna if I'm gonna
• 1:20:49
  Speaker 6: run away, or I'm gonna hit that you know that
• 1:20:51
  Speaker 6: blackout moment and just react because not only does the
• 1:20:54
  Speaker 6: magdala make the decision, it also can turn off your
• 1:20:56
  Speaker 6: prefrontal cortex, so literally you're not making a decision right, So.
• 1:21:01
  Speaker 7: This is what's happening.
• 1:21:02
  Speaker 6: And then if you are constantly stressed, say you live
• 1:21:05
  Speaker 6: in a bad neighborhood or you have a dangerous job,
• 1:21:07
  Speaker 6: he says, we.
• 1:21:08
  Speaker 7: Live in danger all the time. We don't got time
• 1:21:10
  Speaker 7: that you can figure out, figure shit out.
• 1:21:12
  Speaker 6: We go to fight or we're either gonna run or
• 1:21:13
  Speaker 6: we're gonna fucking fight. It locks it in the hippocampus
• 1:21:17
  Speaker 6: is learning and memory. The amygdala will lock in your.
• 1:21:21
  Speaker 7: Fight or fight response, so you just fight it. You
• 1:21:24
  Speaker 7: feel me, So there you go. But meditation does the opposite.
• 1:21:28
  Speaker 6: It gives volume to your prefunctal cortext enshrinks your amignalant
• 1:21:31
  Speaker 6: and gets volume to your hippocampus all the parts of
• 1:21:33
  Speaker 6: the brain. When you meditate, the parts of your brains
• 1:21:35
  Speaker 6: that should be big get The parts of your brain
• 1:21:38
  Speaker 6: that should be small get small. Like working out, you
• 1:21:40
  Speaker 6: work out all the time, the muscles that should get
• 1:21:42
  Speaker 6: you know, the muscles get big, the waste gets small,
• 1:21:45
  Speaker 6: the stomach gets small.
• 1:21:46
  Speaker 7: You know what I'm saying.
• 1:21:47
  Speaker 6: It's the beauty of exercising. This is exercising your brain. Okay,
• 1:21:53
  Speaker 6: and you do it through meditation. When you meditate, then
• 1:21:55
  Speaker 6: when you have big meditation, like in the schools, violent schools,
• 1:21:57
  Speaker 6: everything changes.
• 1:21:58
  Speaker 7: The suspension, stuff, lent.
• 1:22:00
  Speaker 6: Stuffs, the grades go up, the physicality all the time high.
• 1:22:03
  Speaker 6: You know, maximum security prisons, the most violent prison in Mexico.
• 1:22:07
  Speaker 6: They start meditating, the violence goes down, their awareness rises up,
• 1:22:10
  Speaker 6: all these great things.
• 1:22:11
  Speaker 7: Even with police officers meditate, they de escalate more, they
• 1:22:15
  Speaker 7: don't they're not as violent.
• 1:22:16
  Speaker 6: This is to reducing the violence in our in our community,
• 1:22:24
  Speaker 6: in general, in our cities.
• 1:22:25
  Speaker 7: We need so our plan because Operation Reefunts or Cortex.
• 1:22:29
  Speaker 6: Our mission is to reduce violence, gun violence, mass violent,
• 1:22:33
  Speaker 6: police violence with meditation We need to be in our schools.
• 1:22:37
  Speaker 6: Our schools saves our next generation. Right, we've got a school,
• 1:22:41
  Speaker 6: we got the worst.
• 1:22:42
  Speaker 7: Good of the world. They start meditating, that school's going
• 1:22:44
  Speaker 7: to change. We've changed the generation. Once those kids have
• 1:22:47
  Speaker 7: those tools, because once we get past.
• 1:22:49
  Speaker 6: The idea or past the fact that they're that the
• 1:22:53
  Speaker 6: the shape of their brain no longer is susceptible to
• 1:22:57
  Speaker 6: violence and aggression. Then we start getting into the use
• 1:23:00
  Speaker 6: of existing knowledge, better memory, better friendships, better social skills,
• 1:23:03
  Speaker 6: better physicality.
• 1:23:04
  Speaker 7: They start becoming better, fuller, happier human beings from the meditation.
• 1:23:09
  Speaker 7: You know what I'm saying. We need to get into our.
• 1:23:11
  Speaker 6: Community groups, into communities that are affected by violence.
• 1:23:14
  Speaker 7: Not every we all know this. The whole hood isn't
• 1:23:17
  Speaker 7: full of fucking gunmen. But you grew up around it.
• 1:23:20
  Speaker 7: Sh It's dangerous. You've lost friends. You've been too many
• 1:23:23
  Speaker 7: close calls. You know, shit like this. You've lost friends.
• 1:23:26
  Speaker 6: There's a lot of trauma living in these neighborhoods because
• 1:23:30
  Speaker 6: of the violence.
• 1:23:31
  Speaker 7: Meditation can help you with this. So we need the
• 1:23:32
  Speaker 7: community groups. We need the correctional system, and that is
• 1:23:37
  Speaker 7: you know, we need to be in those prisons helping
• 1:23:39
  Speaker 7: these guys figure the shit out so they can actually
• 1:23:41
  Speaker 7: come out of jail and live a good life. Everyone's
• 1:23:43
  Speaker 7: supposed to be able to live a good life. That's
• 1:23:45
  Speaker 7: the dream, right, not just being rich and falling, but
• 1:23:47
  Speaker 7: that you live a fulfilling life that you you know.
• 1:23:52
  Speaker 7: And then there is the.
• 1:23:53
  Speaker 6: Streets which needs another program. It's a mentorship called program
• 1:23:57
  Speaker 6: called Advanced Piece to bring that in a very if
• 1:24:00
  Speaker 6: you go to advanced Peace dot org you'll see a
• 1:24:02
  Speaker 6: very effective program mentorship program to reduce violence that will
• 1:24:07
  Speaker 6: save money drastically from city budgets because of the cost
• 1:24:10
  Speaker 6: of shootings.
• 1:24:11
  Speaker 7: A million dollars a shooting.
• 1:24:12
  Speaker 6: Yeah, right, And then we need to get our police meditating.
• 1:24:18
  Speaker 6: We need the police need to meditate and beyond forget
• 1:24:20
  Speaker 6: the bad cops, forget the white supremacists.
• 1:24:23
  Speaker 7: And that's why we didn't really touch on.
• 1:24:25
  Speaker 6: But white supremacists have infiltrated law enforcement worldwide.
• 1:24:30
  Speaker 7: That's the FBI says that, not just me. It's not
• 1:24:32
  Speaker 7: a conspiracy. That's what the FBI found. So let's not
• 1:24:37
  Speaker 7: let's put that to the side. Let's talk about cops
• 1:24:40
  Speaker 7: who actually are you know, they joined because they wanted
• 1:24:42
  Speaker 7: to do something good. Well, the stress of the job
• 1:24:46
  Speaker 7: is making them is changing.
• 1:24:48
  Speaker 6: Their brain, strengthen their prefrontal cortex. It's enlarging their maggo.
• 1:24:51
  Speaker 6: It's locking in their fight or flight response. It's making
• 1:24:54
  Speaker 6: them more aggressively, it's making them more violent.
• 1:24:56
  Speaker 7: I can tell you, man, when you have a job.
• 1:24:59
  Speaker 6: Where it is dealing with people who have been traumatized,
• 1:25:02
  Speaker 6: you you take it's a heavyweight. I do a day
• 1:25:05
  Speaker 6: of meetings with you know, the mother lost or son,
• 1:25:09
  Speaker 6: the guy who loves the people that are really in
• 1:25:11
  Speaker 6: the living the life.
• 1:25:13
  Speaker 7: It's crushing, it's hard, it's heavy, and that's the day
• 1:25:16
  Speaker 7: of meetings. Let alone. Being a social work in.
• 1:25:18
  Speaker 6: Your job is to like get off the phone with
• 1:25:20
  Speaker 6: the girl who's debuted and then get go no funk.
• 1:25:22
  Speaker 6: Like at some point the brain says that I can't
• 1:25:24
  Speaker 6: care anymore, I can't take this Twitter.
• 1:25:27
  Speaker 7: Meditation can believe that. But again, being a police officer.
• 1:25:31
  Speaker 6: We.
• 1:25:33
  Speaker 7: Costs go through some ship. Man to go through some ship, and.
• 1:25:35
  Speaker 6: The brain reacts to that. So it ship's dangerous out here.
• 1:25:38
  Speaker 6: You have time to be nice to people. Meditation can
• 1:25:41
  Speaker 6: relieve that it can get their bran back to a function.
• 1:25:44
  Speaker 7: They become better police officers with that.
• 1:25:46
  Speaker 6: So this is a This is how we make big,
• 1:25:49
  Speaker 6: big changes. This is how we at least in our.
• 1:25:51
  Speaker 7: Community, as we have to deal with systemic racism, as
• 1:25:55
  Speaker 7: we have to deal with everything the system throws at us.
• 1:26:00
  Speaker 6: Meditation can give us the ability to deal with the system,
• 1:26:03
  Speaker 6: to navigate it better right and then hopefully do the
• 1:26:07
  Speaker 6: work to undo the way the game is rigged against us.
• 1:26:12
  Speaker 6: But right now, we've been doing it the other way.
• 1:26:16
  Speaker 6: We've been trying to unrig the system, and we gotta
• 1:26:19
  Speaker 6: do us first because we don't know.
• 1:26:23
  Speaker 7: We don't know. You see what's happening with the system.
• 1:26:26
  Speaker 7: The whole shit is fucking wobbling. This should looks shaky
• 1:26:30
  Speaker 7: right now. So it's how you do it? How are
• 1:26:33
  Speaker 7: you going to handle yourself? This is what meditation can
• 1:26:36
  Speaker 7: help us do.
• 1:26:37
  Speaker 3: Yeah, I'm a big believer in meditation as well. And
• 1:26:43
  Speaker 3: a lot of times people have the misconception about meditation
• 1:26:46
  Speaker 3: because they think that it's you gotta like sit Indian style.
• 1:26:50
  Speaker 3: I mean, that's one part of it. But like for me,
• 1:26:51
  Speaker 3: like every morning before I get up, I just lay
• 1:26:54
  Speaker 3: in bed still for about twenty minutes sometimes even up
• 1:26:57
  Speaker 3: to any hour, and I just think and it's like
• 1:26:59
  Speaker 3: the best far on in the world to actually like
• 1:27:02
  Speaker 3: visualize think, and it's like, you know, it starts my
• 1:27:05
  Speaker 3: day off a lot better than if I had to
• 1:27:07
  Speaker 3: get up and just rush and just throw clothes on
• 1:27:09
  Speaker 3: and run out the house, which most people that's the
• 1:27:12
  Speaker 3: that's the that's their daily routine. And it's like you're
• 1:27:15
  Speaker 3: already starting your day off on a whole different frequency.
• 1:27:18
  Speaker 3: So I know firsthand the benefits of all of that
• 1:27:24
  Speaker 3: as far as you know, just you know, thinking about
• 1:27:28
  Speaker 3: things and putting things in the universe and meditating and
• 1:27:31
  Speaker 3: visualizing and all of these things are extremely important, and
• 1:27:35
  Speaker 3: a lot of times you don't really take it serious.
• 1:27:37
  Speaker 3: We kind of think, like, you know, we have a
• 1:27:40
  Speaker 3: lot of ignorant beliefs in superstitions. Yeah exactly, yeah exactly.
• 1:27:47
  Speaker 4: I saw you, you know, and that's that I struggle,
• 1:27:50
  Speaker 4: like being still and not having a thousand thoughts going.
• 1:27:52
  Speaker 4: I saw that you use you use music as one
• 1:27:55
  Speaker 4: of the key factors to help you do that. And
• 1:27:57
  Speaker 4: I saw like when you did it through speakers, you
• 1:28:00
  Speaker 4: your brain waves were at like eighteen percent, but when
• 1:28:02
  Speaker 4: you had headphones and you saw a drastic difference, which
• 1:28:05
  Speaker 4: is key. Like I was like, you know what, I
• 1:28:07
  Speaker 4: gotta try that. I have to go Yeah I didn't try, Yeah,
• 1:28:12
  Speaker 4: I said, I have to try it.
• 1:28:14
  Speaker 7: You do, we do. When you have the headphones on,
• 1:28:15
  Speaker 7: you find the right music. It just becomes very encompassing,
• 1:28:20
  Speaker 7: you know. And then not every meditation. I have diet
• 1:28:22
  Speaker 7: meditations on that babe, you should check out. And uh,
• 1:28:27
  Speaker 7: that is the techn The meditation technique.
• 1:28:30
  Speaker 6: I use is a lot of visualization and as you
• 1:28:33
  Speaker 6: as you as you calm your you go through your
• 1:28:36
  Speaker 6: body and relax your body or you relax your mind,
• 1:28:39
  Speaker 6: and then when you get really relaxed, then you be.
• 1:28:41
  Speaker 7: The visualized goals. And it's very helpful. It's very helpful.
• 1:28:48
  Speaker 7: It's good to you know, it's a good place to
• 1:28:49
  Speaker 7: be visualizing.
• 1:28:50
  Speaker 6: Where you want to be in your mind in this
• 1:28:52
  Speaker 6: calm state.
• 1:28:54
  Speaker 7: Life you're trying to build for yourself.
• 1:28:56
  Speaker 6: And then you know, we can have a debate whether
• 1:28:58
  Speaker 6: just divisition.
• 1:28:59
  Speaker 7: Actually you know the law of attraction.
• 1:29:03
  Speaker 2: Or is it you know?
• 1:29:05
  Speaker 7: Or does it just helps you see what you want
• 1:29:07
  Speaker 7: and know what you want? You know what I'm saying,
• 1:29:10
  Speaker 7: No matter what, have you cut it. It's a good
• 1:29:12
  Speaker 7: place to be and it helps you as you.
• 1:29:14
  Speaker 4: Go to execute director acts man a visionary in more
• 1:29:17
  Speaker 4: ways than one.
• 1:29:18
  Speaker 3: That's a fact. It's been a pleasure, bro. Yeah, man,
• 1:29:23
  Speaker 3: glad we got a chance to do this. Hopefully we
• 1:29:25
  Speaker 3: can connect in person sometimes. Yeah, we definitely gotta come
• 1:29:29
  Speaker 3: Toronto once this whole thing is over.
• 1:29:30
  Speaker 2: King of Toronto was opening the doors for us. I'm sure.
• 1:29:34
  Speaker 3: Shout out to everybody.
• 1:29:36
  Speaker 7: Let's get it.
• 1:29:36
  Speaker 3: No for sure, anything that you want to make the
• 1:29:39
  Speaker 3: people aware of, anything you got going on initiatives, anything
• 1:29:42
  Speaker 3: like that.
• 1:29:43
  Speaker 7: Oh yeah, so operational Bree from the Cortex.
• 1:29:45
  Speaker 6: Our website is you know, opdash pfc dot com, and
• 1:29:50
  Speaker 6: our Instagram page is at op dot pfc. Give us
• 1:29:55
  Speaker 6: to follow, you know, start meditating itself. If you you
• 1:30:00
  Speaker 6: don't know how to meditate, google it, Go to YouTube
• 1:30:02
  Speaker 6: and search guided meditation. Google how to meditate, Download an
• 1:30:06
  Speaker 6: app like Headspace or Calm. There's lots of ways to
• 1:30:09
  Speaker 6: learn about meditating.
• 1:30:10
  Speaker 7: Again, Bro, there's all this technology around you. If you
• 1:30:13
  Speaker 7: don't know how to.
• 1:30:15
  Speaker 3: You know what I'm saying.
• 1:30:16
  Speaker 6: If you got if you want to do something, you
• 1:30:18
  Speaker 6: can learn how to do it all on your own nowadays.
• 1:30:21
  Speaker 6: So use that, use the power in your hands and
• 1:30:23
  Speaker 6: learn how to life will just become.
• 1:30:25
  Speaker 7: Better the more you do it.
• 1:30:26
  Speaker 3: That's a fact. Troy Housekeeping Items.
• 1:30:28
  Speaker 4: Yeah, shout out to everybody on Patreon dot com. Y'all
• 1:30:30
  Speaker 4: know that's our Proud to Pay program where we have
• 1:30:32
  Speaker 4: five different tiers. Each tier gives you a different thing
• 1:30:34
  Speaker 4: where whether it be discounts on our merch or access
• 1:30:38
  Speaker 4: to our university. Eyl University our biggest and the biggest
• 1:30:42
  Speaker 4: community for financial literacy and entrepreneurism. It's been going crazy.
• 1:30:47
  Speaker 4: Like I said, every week we provide more content. There's
• 1:30:50
  Speaker 4: over seventy different webinars that you can learn from and
• 1:30:53
  Speaker 4: share and shout out to everybody in our private real
• 1:30:55
  Speaker 4: estate group.
• 1:30:56
  Speaker 2: It's been amazing. Man.
• 1:30:57
  Speaker 4: Right now in the midst of reading the twelve week Yeah,
• 1:31:00
  Speaker 4: and that's been going crazy, So shout out to everybody
• 1:31:02
  Speaker 4: that has.
• 1:31:02
  Speaker 2: Been part of that.
• 1:31:03
  Speaker 3: Yeah, and shop once again, shout out to Canada. We
• 1:31:05
  Speaker 3: coming to Canada. We're going to do a networking event,
• 1:31:09
  Speaker 3: a podcast, and a workshop as soon as we get clearance.
• 1:31:11
  Speaker 3: And we're not going through the Christopher Columbus thing. We're
• 1:31:13
  Speaker 3: going to bring people from Canada that can actually talk about,
• 1:31:18
  Speaker 3: you know, real estate from a Canadian perspective and all
• 1:31:20
  Speaker 3: of that. We're not just going, you know, force our
• 1:31:23
  Speaker 3: American ways going people. But yeah, man, once again, it's
• 1:31:28
  Speaker 3: been a pleasure. Thank you guys for rocking with us.
• 1:31:30
  Speaker 3: We'll see you next week. Peace.
• 1:31:32
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