Latest / Two Personal with Joy Taylor / Lavelle on 1 Million Followers, Life Off Camera & What's Next
Transcript
- 0:00Speaker 1: How would you describe the community that you've built on social.
- 0:03Speaker 2: They're more friends, man and love to start the interview,
- 0:07Speaker 2: but I was so excited about talking about Barry.
- 0:09Speaker 3: Everyone. Welcome Too Personal. I'm Joy Taylor.
- 0:12Speaker 1: Very excited for our next guest who has built a
- 0:14Speaker 1: community by making the Internet feel a little more personal.
- 0:17Speaker 1: If you ever heard Brand, you already know who he is.
- 0:20Speaker 1: I don't think I did that very well, but I
- 0:21Speaker 1: did in my voice. Through beauty, food, lifestyle and everyday moments,
- 0:26Speaker 1: Lavell has created a space that feels less like content
- 0:30Speaker 1: and more like catching up with someone you actually know.
- 0:32Speaker 1: And today we are going to talk to the person
- 0:33Speaker 1: behind the camera the difference between the online version of
- 0:36Speaker 1: yourself and who you are in real life, protecting your
- 0:39Speaker 1: privacy while also living publicly, and what authenticity really looks
- 0:44Speaker 1: like in the creator economy.
- 0:46Speaker 3: Leavelle, Welcome to Too Personal.
- 0:47Speaker 4: Wow, what an introduction. I'm so happy to be.
- 0:53Speaker 1: Before we get into everything, we were just having a
- 0:56Speaker 1: little kiki before we started recording.
- 0:58Speaker 2: You are a Barry Universe, you graduated a Barry University.
- 1:02Speaker 2: Grand very proud alone. How insane is.
- 1:07Speaker 3: Okay?
- 1:07Speaker 1: Because y'all always want to play with me on the internet. Okay,
- 1:11Speaker 1: them on the board of trustees at Barry University, I
- 1:14Speaker 1: graduated a few years before you, okay, in two thousand nine.
- 1:21Speaker 1: But yeah, that's incredible.
- 1:23Speaker 4: Well, that's incredible.
- 1:25Speaker 3: You how long did you live in Miami?
- 1:27Speaker 2: I lived in Miami for seven years. I moved there
- 1:29Speaker 2: in twenty twelve. Who I'm starting to feel like I'm
- 1:31Speaker 2: aging myself as well. Times graduated nine Okay, okay, make
- 1:35Speaker 2: me feel a little better about it. I got my
- 1:37Speaker 2: bachelor's in pr there. I actually got my first like
- 1:40Speaker 2: adult job. Shout out to Barry for really putting me
- 1:42Speaker 2: on the map with that. Like low key looking back
- 1:44Speaker 2: on my journey and my story, like it is still
- 1:46Speaker 2: such a big part of it. But I worked in admissions,
- 1:48Speaker 2: our recruited kids around the country and then you know,
- 1:51Speaker 2: well I lay it here by taking a leap of
- 1:53Speaker 2: faith that Barry University supported hugely more than I realized.
- 1:56Speaker 2: They were like, oh, you're going to move there with
- 1:58Speaker 2: no plans, no job, no nothing.
- 1:59Speaker 4: Was like, I'm going for it. They're like, Okay, we're
- 2:01Speaker 4: going to give.
- 2:01Speaker 2: You three months to get on your feet, and they
- 2:03Speaker 2: let me work from Los Angeles. Before you know, being
- 2:05Speaker 2: virtual as a thing. So shout out to Very University.
- 2:09Speaker 1: You know what, I'm so glad you said that, because
- 2:11Speaker 1: I am obviously a huge advocate for the university.
- 2:15Speaker 3: I'm on the board of.
- 2:15Speaker 1: Trustees, i have a scholarship there, I am a very
- 2:19Speaker 1: active alumni because it is Very university really got me
- 2:24Speaker 1: on my feet too.
- 2:25Speaker 3: Like I studied broadcasting there.
- 2:27Speaker 1: Obviously we are working in our field and have since
- 2:31Speaker 1: I graduated from there, And they had incredible professors in
- 2:35Speaker 1: the B and Garner which I'm sure you had a
- 2:36Speaker 1: class or two and there of course, And yeah, they've
- 2:41Speaker 1: just always been really supportive of me and what I
- 2:43Speaker 1: learned there. I really used, which I think is really important,
- 2:47Speaker 1: especially in this field because so much of college can
- 2:50Speaker 1: feel like kind of redundant. But I really learned how
- 2:55Speaker 1: to be a broadcaster there. So I'm just like, I'm
- 2:58Speaker 1: always telling people they should check it out, especially if
- 3:01Speaker 1: you're you know, you're in the Miami area. They work
- 3:04Speaker 1: very well with the local schools there, So how cute trustees.
- 3:09Speaker 2: Little blurb, And I also say, you know, I came
- 3:11Speaker 2: from public school. I never went to like a Catholic
- 3:14Speaker 2: private institution. It was just completely opposite of what I
- 3:18Speaker 2: was thinking. You know, my counsels like, you're not going
- 3:20Speaker 2: to it's not going to work. You're not going to
- 3:22Speaker 2: you know, be able to really go through the college process.
- 3:25Speaker 2: And I mean, man, their attention to really making sure
- 3:27Speaker 2: that each student. And I'm not just saying this, I
- 3:29Speaker 2: was getting paid back in the day to say, it's unbelievable.
- 3:32Speaker 2: And I really give and a test a lot of
- 3:34Speaker 2: my success to the university.
- 3:36Speaker 4: What a great way to kick this.
- 3:37Speaker 3: Oh great, I love that. I did not know that.
- 3:40Speaker 3: That is so exciting. Yeah, they really do care for.
- 3:43Speaker 1: Each student, and I think that that's that's really special.
- 3:46Speaker 1: So I love that and I'm gonna I am going
- 3:48Speaker 1: to send this to Mary to start that. Okay, well, now,
- 3:53Speaker 1: congratulation a million on tiktokty nuts.
- 3:58Speaker 2: Oh my goodness, six years in the world, finally hit
- 4:01Speaker 2: the milestone.
- 4:02Speaker 1: What what were you feeling?
- 4:05Speaker 2: What was I feeling when I hit it? Yeah, you know,
- 4:08Speaker 2: I was really in disbelief. I'll be transparencying and I've
- 4:11Speaker 2: also just shared this recently. It couldn't have came at
- 4:13Speaker 2: a better time in my life. As you know, it
- 4:15Speaker 2: goes in flaws. You know, life is not always peaches,
- 4:18Speaker 2: creams and rainbows. So I was dealing with my granny
- 4:21Speaker 2: being in the hospital, just kind of really taking a
- 4:23Speaker 2: look at my own career, getting a little frustrated, you
- 4:26Speaker 2: know how it goes with trying to make sure that
- 4:27Speaker 2: I'm always kind of like taking it to the next
- 4:30Speaker 2: level in my head about everything. And then it was
- 4:33Speaker 2: like ill blinked and I was like, oh wait, we're
- 4:34Speaker 2: about to hit the million followers. We got like forty
- 4:36Speaker 2: thousand followers in less than two weeks. It was something
- 4:39Speaker 2: I just really didn't see coming. So it's still I
- 4:41Speaker 2: think I'm still processing it. I still don't know if
- 4:43Speaker 2: I have the words to cry describe what I feel like,
- 4:47Speaker 2: but it is, and I'll say, this exactly what I
- 4:49Speaker 2: thought it would be. Like, I do feel like, oh
- 4:51Speaker 2: so accomplishing it all. So I'm just trying to take
- 4:54Speaker 2: it in day by day. I mean, this is straight
- 4:55Speaker 2: off the press.
- 4:57Speaker 1: No, that's important. It's really important to do that. We've
- 5:00Speaker 1: talked about this a couple of weeks ago. Just taking
- 5:03Speaker 1: a moment to appreciate when you reach these milestones, because
- 5:06Speaker 1: so much about this business, as you just said, it's
- 5:09Speaker 1: ebbs and flows, it's show business.
- 5:11Speaker 3: Yeah, it's show business. Nobody tells you that.
- 5:14Speaker 1: It's like the unspoken thing because nobody, you know, wants
- 5:18Speaker 1: to adapt all of the other things that come with
- 5:21Speaker 1: being in show business.
- 5:22Speaker 3: But that's what it is. It's the new world.
- 5:24Speaker 1: And sometimes it's very easy to get down on yourself
- 5:29Speaker 1: because things that you're posting aren't reacting, or the work
- 5:31Speaker 1: that you put in is you don't feel like it's
- 5:33Speaker 1: paying off, or you're not getting attention, or you're comparing
- 5:35Speaker 1: yourself to others talk about it. So when you do
- 5:37Speaker 1: get to a point like that, it's important to, you know,
- 5:39Speaker 1: just take a beat and really appreciate that you did that.
- 5:41Speaker 4: It also felt so good.
- 5:42Speaker 2: This was the first milestone in terms of followers count
- 5:45Speaker 2: where it wasn't like I feel like every time I
- 5:47Speaker 2: hit a milestone, you know, the five hundred k, the
- 5:49Speaker 2: seven fifty, the eight hundred, everybody will always be like.
- 5:52Speaker 2: The million was just that number always over my head.
- 5:55Speaker 2: Oh you're so close. I can't believe you don't have
- 5:56Speaker 2: a million followers. You're going to get to the million thing.
- 5:59Speaker 2: So to really fun be there and not hear that
- 6:01Speaker 2: anymore and really get, you know, the recognition. I always
- 6:04Speaker 2: feel like I deserve with or without it. That's also
- 6:07Speaker 2: a good feeling. And I think that also has me
- 6:09Speaker 2: kind of like just taking a breath in and like, whoo, yeah,
- 6:11Speaker 2: let's take in this milestone, baby.
- 6:14Speaker 4: Yeah.
- 6:14Speaker 1: And you know, especially when it comes to creators, because
- 6:17Speaker 1: it's still a relatively new world that everyone's trying to
- 6:20Speaker 1: figure out. Brands are trying to figure out, creators are
- 6:23Speaker 1: trying to figure out, platforms are trying to figure out.
- 6:25Speaker 3: We are trying to figure out.
- 6:26Speaker 1: Like creators are the new celebrities and you are making
- 6:32Speaker 1: your own material. And so when I have conversations about
- 6:36Speaker 1: like what work is, especially when it comes to creators,
- 6:40Speaker 1: and I'm sure you've heard this, and they're like, you know,
- 6:42Speaker 1: but like all these creators like just have like a
- 6:44Speaker 1: million followers and they don't even work.
- 6:47Speaker 3: Who doesn't work? Who doesn't work?
- 6:49Speaker 2: I quote MICHAELA all the time, like you try being
- 6:51Speaker 2: an influence of for a day. And I know we
- 6:52Speaker 2: laugh about it, but man, if they really knew for
- 6:55Speaker 2: some of us, you know, I really it is a
- 6:57Speaker 2: day in constant w drive, especially get to a million followers.
- 7:02Speaker 2: I'm also very transparent, especially being like an open black
- 7:05Speaker 2: gay man man I am working like around the clock
- 7:08Speaker 2: to get to these places. And I think because we
- 7:11Speaker 2: do see so many people pop up on social media
- 7:14Speaker 2: sometimes and do it get the million followers in a
- 7:17Speaker 2: few weeks, and now there are this new hot sensation.
- 7:19Speaker 2: But when you really doing the groundwork, you're really building
- 7:22Speaker 2: it from scratch, You're carving it out. You're not taking
- 7:24Speaker 2: no shortcuts, You're not you don't have the best friends
- 7:26Speaker 2: in all the different rooms. It is a true work
- 7:31Speaker 2: that takes a ton of effort. And honestly, man made
- 7:35Speaker 2: me take a deep breath and night at the mouse
- 7:36Speaker 2: and I was like, whoah, yeah, that was that was
- 7:38Speaker 2: some hard work that we did back there, Levil.
- 7:40Speaker 1: It is and you know we're not digging ditches right
- 7:43Speaker 1: like all of us have had well most of us
- 7:46Speaker 1: have had hard jobs where you are doing physical labor,
- 7:50Speaker 1: like people are building homes and laying railroad Like nobody
- 7:54Speaker 1: is comparing it to that. We're just saying work is work,
- 7:56Speaker 1: and whatever it is that you do putting your effort
- 7:58Speaker 1: in and being rewarded, you should celebrate yourself for. And
- 8:02Speaker 1: the thing about creators is create You are creating something.
- 8:06Speaker 3: You are being creative.
- 8:08Speaker 1: And I find sometimes because obviously everyone in every business,
- 8:12Speaker 1: particularly it's front facing, is a creator in some capacity.
- 8:15Speaker 1: Unless you are like, you know, rap Pit, you can
- 8:17Speaker 1: skip the Instagram part of the process. But you know,
- 8:20Speaker 1: we're not brap Pit. So I will get these blocks
- 8:24Speaker 1: sometimes where I'm like, I don't feel like posting today,
- 8:27Speaker 1: But then it's like a week has gone by and
- 8:29Speaker 1: then I'm like, I still haven't like I need to
- 8:31Speaker 1: do this. I don't to your point, you are the
- 8:35Speaker 1: material and that can be exhausting.
- 8:37Speaker 2: Yes, it is completely exhausting, and it is and I
- 8:40Speaker 2: feel like, you know, in reflection of it, when I
- 8:43Speaker 2: do kind of think about the process of getting here
- 8:46Speaker 2: and the beginning man looking back on it, that really
- 8:48Speaker 2: is the fun part.
- 8:49Speaker 4: Though.
- 8:49Speaker 2: Like in the beginning, I felt like I had so
- 8:51Speaker 2: much flexibility and I was doing some of everything. I
- 8:54Speaker 2: never thought I'd be known as the grocery store guy,
- 8:55Speaker 2: you know what I'm saying. I was just doing what
- 8:57Speaker 2: I love, doing what I could. Now getting in this
- 9:01Speaker 2: space it does take even more strategy.
- 9:03Speaker 4: Now.
- 9:03Speaker 2: I feel like I have definitely carved out a lane
- 9:05Speaker 2: for myself, and with that, I'm always trying to make
- 9:08Speaker 2: sure that I'm building it out some more because the
- 9:10Speaker 2: algorithm will tell you like you ain't in the grocery
- 9:12Speaker 2: store veil.
- 9:13Speaker 4: We not pushing it.
- 9:14Speaker 2: So it's also too like a constant I think workflow
- 9:18Speaker 2: of trying to be sure for me, I don't lose
- 9:21Speaker 2: inspiration based on the numbers. I don't lose inspiration based on,
- 9:24Speaker 2: like you said, how much I want to do it
- 9:26Speaker 2: or how much I feel like committed to this new
- 9:29Speaker 2: story I want to tell. It's just kind of always
- 9:31Speaker 2: standing and flow, always staying with those bright ideas that
- 9:33Speaker 2: are given to me, letting them come out of me,
- 9:35Speaker 2: and translating if you will, on my profile and things.
- 9:38Speaker 4: But that takes a lot of work. It's a ton.
- 9:40Speaker 1: Lord. When you started, like back when it was just fun, right,
- 9:47Speaker 1: what was your motivation?
- 9:49Speaker 3: Were you like planning on being a creator?
- 9:51Speaker 1: Were you just like, this is a fun thing I
- 9:52Speaker 1: want to post so I'm gonna build on this.
- 9:56Speaker 4: Well.
- 9:56Speaker 2: I started during the pandemic. You know, that was the
- 9:59Speaker 2: time where everybody, I felt like, well hopefully a good
- 10:01Speaker 2: amount of us, got to kind of look around us
- 10:04Speaker 2: and take a breath and see what was going on.
- 10:06Speaker 2: When I moved here, I didn't even know what I
- 10:08Speaker 2: was going to move here and do joy like I
- 10:10Speaker 2: was just like, I'm working at higher education.
- 10:12Speaker 4: This was not the goal of my life.
- 10:14Speaker 2: I'm moving to Los Angeles because I always wanted to
- 10:16Speaker 2: live here, you know, Hollywood. I'm gonna be a start
- 10:17Speaker 2: and be on the billboards and things. But I didn't
- 10:19Speaker 2: move here thinking that I would ever be where I
- 10:21Speaker 2: am today. I was kind of thinking like, oh, I'll
- 10:23Speaker 2: be behind the scenes, like I got the Bachelor's in
- 10:25Speaker 2: pr I know how to work the corpus said, I'll
- 10:27Speaker 2: be a producer or something like that.
- 10:29Speaker 4: And then you know, two years went by.
- 10:31Speaker 2: I was working at a hotel, and then I was
- 10:34Speaker 2: working at a nightclub, and I really wasn't making any
- 10:36Speaker 2: progressive efforts to what I thought.
- 10:39Speaker 4: Would be my reality moving here.
- 10:41Speaker 2: You know another thing, everybody I thought I was the
- 10:43Speaker 2: hottest thing on the block. Everywhere I went. It'd be
- 10:45Speaker 2: the same in la I'll take the entertainment world by storm.
- 10:48Speaker 2: Was not the case, by the way. So when the
- 10:50Speaker 2: pandemic happened, I was like, oh, no, I cannot lose
- 10:53Speaker 2: this time. Man, Lavelle, You've already lost so much time.
- 10:56Speaker 2: You really didn't do any of the things that you
- 10:58Speaker 2: said you were going to do and kind of being
- 10:59Speaker 2: hard myself. But something great about the pandemic was well,
- 11:02Speaker 2: I ain't got nothing else to do, Let's just create.
- 11:04Speaker 2: And then TikTok came up. And I still remember, like
- 11:07Speaker 2: my friends like, yo, she get on TikTok. I feel
- 11:08Speaker 2: like your content wially blow up on the air. This
- 11:10Speaker 2: was when everybody was just dancing and stuff on TikTok.
- 11:12Speaker 2: You remember that time, and oh no, I'm never a dancer,
- 11:18Speaker 2: you know, I know my talents.
- 11:19Speaker 4: I did this.
- 11:20Speaker 2: I was doing a few videos right and then I
- 11:22Speaker 2: posted this one video through the grocery store that we
- 11:25Speaker 2: don't name, but we could talk about it.
- 11:26Speaker 4: Trader Joees. I was obsessed with trade jokes really backing
- 11:29Speaker 4: that day.
- 11:29Speaker 2: And I did this neck video and he did like
- 11:31Speaker 2: a million in the first few hours, and I was like,
- 11:34Speaker 2: oh my goodness, we finally hit something.
- 11:37Speaker 4: And I'll share that in life. It was so funny.
- 11:40Speaker 2: When that finally picked up, my life said okay, no,
- 11:42Speaker 2: actually we're about to start all over.
- 11:43Speaker 4: I went through a horrible breakup. I didn't have nothing.
- 11:46Speaker 2: It was my first time really not having a place
- 11:48Speaker 2: to call home, really not knowing what my next paycheck,
- 11:51Speaker 2: was coming for. It was a crazy time just being honest,
- 11:54Speaker 2: and so when I finally got back on my feet
- 11:56Speaker 2: a big party, that was like, I remember the feeling
- 11:59Speaker 2: of Wow, talk can really change my life.
- 12:01Speaker 4: And I don't know why, I just believed in that.
- 12:03Speaker 2: And so when I get back to a place where
- 12:05Speaker 2: I'm like, Okay, let's start making content again. I only
- 12:08Speaker 2: had like sixty thousand follows at this point, but I
- 12:10Speaker 2: knew I could build something. I kind of really started
- 12:14Speaker 2: to produce and really started to get in my beg
- 12:16Speaker 2: and see this as the point that would change my
- 12:18Speaker 2: life for a few years. And that's kind of how
- 12:20Speaker 2: it worked out. But in the beginning of it all,
- 12:23Speaker 2: I was really just like having fun. Then when life
- 12:25Speaker 2: get real, I was like, no, I am betting on this.
- 12:27Speaker 2: This is going to be the thing that works for me.
- 12:29Speaker 2: And it really did well.
- 12:31Speaker 1: When you bet on yourself, come on it, my opinion
- 12:35Speaker 1: always pays off. Yes, because you are you are the
- 12:38Speaker 1: catalyst for whether or not it would be successful.
- 12:41Speaker 2: This is without a doubt, like there is no in
- 12:43Speaker 2: your opinion. When you bet on yourself one hundred percent,
- 12:45Speaker 2: you will always win. And I think people think like
- 12:47Speaker 2: sometimes that look within the first few months, so the
- 12:49Speaker 2: first few years, even it takes time. Everybody has a
- 12:53Speaker 2: different journey, everybody has a different story. But that betting
- 12:55Speaker 2: on yourself thing, really betting on yourself, that comes with
- 12:58Speaker 2: believing no matter what, no matter time frame, no matter
- 13:00Speaker 2: how it's looking right now, it is going to eventually
- 13:03Speaker 2: work out. It's the biggest bet you can take. But
- 13:04Speaker 2: it'll always work, you know, I really believe that approvably.
- 13:08Speaker 1: And that's the difference between success and failure, right is
- 13:11Speaker 1: like not giving up. And if you are the product
- 13:13Speaker 1: and you are investing in yourself and your talents and
- 13:16Speaker 1: your passion, you're in control of whether that works or not.
- 13:20Speaker 1: Like and you have to be able to put in
- 13:22Speaker 1: the work. But to your point, there are these you
- 13:25Speaker 1: know people sometimes or these these moments that will pop
- 13:28Speaker 1: off on social and they'll go crazy and it's like, yeah, okay,
- 13:31Speaker 1: look great, but now you are known for this thing, yep.
- 13:34Speaker 1: And now if you're not giving us this thing, you're
- 13:37Speaker 1: gonna have to work really hard to give us something else.
- 13:40Speaker 3: Because we know you for this thing.
- 13:42Speaker 1: You've built a community, which is very different than a moment,
- 13:47Speaker 1: and that takes effort, in time and years and consistency
- 13:51Speaker 1: and giving of yourself. So how would you describe like
- 13:55Speaker 1: the community that you've built on social.
- 13:57Speaker 4: They're more friends man, and.
- 14:01Speaker 1: The interview I was so excited about talking about Mary.
- 14:04Speaker 2: Oh, those are truly my friends. I have created what
- 14:09Speaker 2: some would call a parasocial relationship. But I just think
- 14:12Speaker 2: because I have always been so transparent, I have always
- 14:15Speaker 2: been so vulnerable. I have always been authentic. Let's say
- 14:19Speaker 2: that one more time in the camera, lavel. I have
- 14:20Speaker 2: always been authentic. I've always been myself. I think I've
- 14:23Speaker 2: really found my core group of people who believe in
- 14:26Speaker 2: that and see it and support it. So like at times,
- 14:29Speaker 2: I attest a ton of this to my community. Because
- 14:33Speaker 2: when I said I'm not going to go to Trader
- 14:35Speaker 2: Joe's anymore, and I was so scared shitless of what
- 14:38Speaker 2: that looks like because at that time I was only
- 14:40Speaker 2: making Trade Joe's content. My audience showed me in an
- 14:43Speaker 2: unbelievable way, like, boy, we don't care about that grocery store.
- 14:47Speaker 2: It is you that we love. You need to go
- 14:48Speaker 2: to any store. And that gave me the feel to
- 14:50Speaker 2: do that. When I do get frustrated about the lack
- 14:53Speaker 2: of opportunities that I experienced. Man, my friends come through
- 14:56Speaker 2: in a really indescribable way and show me, like Lavel,
- 14:58Speaker 2: that will work out.
- 15:00Speaker 4: We ain't going nowhere.
- 15:01Speaker 2: We gat you and to have something that loyal, to
- 15:04Speaker 2: have something that real. I can't even describe really what
- 15:08Speaker 2: it's like to have one million plus friends, but that's
- 15:11Speaker 2: what I have, and I'm so grateful for him.
- 15:14Speaker 3: No, it is, it's really, it really is special.
- 15:16Speaker 1: And your your energy is very authentic to whoever that
- 15:19Speaker 1: was sent to catch the shade authentic and it's joyful.
- 15:25Speaker 1: And as somebody whose algorithm is in the trenches, Oh.
- 15:29Speaker 4: Don't get like that, be like, Okay, how do I
- 15:31Speaker 4: get over here?
- 15:32Speaker 1: Listen because Haley, I feel like I don't do too
- 15:34Speaker 1: much crazy stuff a lee No. But some of my
- 15:37Speaker 1: friends be getting there, they're like, can you please put
- 15:40Speaker 1: your phone down? Like I do not need another piece
- 15:43Speaker 1: of bad news. But I do find that you are
- 15:48Speaker 1: the bright side of social and we need that because
- 15:52Speaker 1: there's so so much bad news and I know it
- 15:55Speaker 1: because I be in there. I be like next thing,
- 15:57Speaker 1: and then you know, the algorithm rewards what you react to,
- 16:00Speaker 1: So I do think that's important, but I do also
- 16:03Speaker 1: know that when you are someone who provides that kind
- 16:08Speaker 1: of energy and joyfulness to people, we are not.
- 16:11Speaker 3: Every day is not a great day. So do you
- 16:13Speaker 3: find it.
- 16:16Speaker 1: Do you find it difficult at times to tap into
- 16:18Speaker 1: that when you're not having a good day because you
- 16:19Speaker 1: are performing and in some way not you know, authentically,
- 16:23Speaker 1: but being a creator and being you know, the new
- 16:26Speaker 1: celebrities like you got to show up.
- 16:29Speaker 3: And you know, you got to do it right.
- 16:31Speaker 2: I wish people really understood how much of a conscious
- 16:34Speaker 2: effort I made to be that little square, a little slice,
- 16:39Speaker 2: a little corner of joy. You know, there is especially
- 16:43Speaker 2: in this day and age, where you are rewarded sometimes
- 16:46Speaker 2: for paying a part in the drama or giving your
- 16:49Speaker 2: opinion on things that's hot right now, or somehow having
- 16:53Speaker 2: some beef and some negative stuff going on. When I
- 16:56Speaker 2: say I have consciously made this effort to be the
- 16:59Speaker 2: guy that people smell that and to say the friend
- 17:02Speaker 2: and like you said, ultimately perform as my best self.
- 17:06Speaker 2: I don't know if if I really struggle with as
- 17:09Speaker 2: much always showing up in that way because to my
- 17:12Speaker 2: audience they hold me so accountable. It just really comes
- 17:16Speaker 2: from the inside and I just have to be transparent
- 17:17Speaker 2: and honest and saying that even when I was just
- 17:20Speaker 2: going through this really tough time, I find so much
- 17:23Speaker 2: joy in creating the content and seeing the reaction, and
- 17:26Speaker 2: I laugh at myself sometimes sometimes I literally watch myself
- 17:29Speaker 2: joy and I will bring a smile to my own
- 17:31Speaker 2: self when I'm feel in bad so because it is
- 17:34Speaker 2: also a slice of happiness that I give people. It
- 17:36Speaker 2: is a cake of happiness I give myself. So I
- 17:38Speaker 2: think it just I just built this so long. I've
- 17:41Speaker 2: been working at it for so long that even now,
- 17:43Speaker 2: come on discipline, when I do have a bad day,
- 17:47Speaker 2: it happens all the time. I want to be honest
- 17:49Speaker 2: and saying that I am not always happy. I don't
- 17:51Speaker 2: know if my partner would agree with that, because I'm
- 17:52Speaker 2: really in my happy guy. But man, I really I
- 17:55Speaker 2: just got into such a place with my discipline and
- 17:58Speaker 2: how much I believe in my brain and how much
- 17:59Speaker 2: I know what it is. I could turn it on
- 18:01Speaker 2: like that and then next out to I'm all chip
- 18:03Speaker 2: for a happier too.
- 18:05Speaker 4: So I don't know if it's as hard for me anymore.
- 18:07Speaker 1: That's a good lesson for me because I've never really
- 18:09Speaker 1: looked at it as discipline, and when you are building
- 18:14Speaker 1: a brand, and when you are sustaining a brand, it
- 18:16Speaker 1: does require discipline, and like you know, you come from
- 18:19Speaker 1: a pr education, like the storytelling is a huge part
- 18:23Speaker 1: of building a community. And I actually don't really like
- 18:26Speaker 1: always using the word brand because brand is so bland,
- 18:29Speaker 1: like it's so it's so, it's so all encompassing, and
- 18:33Speaker 1: it kind of takes out the humanity.
- 18:35Speaker 3: Of what it is.
- 18:36Speaker 1: And like, you have built a community, Like you've built
- 18:39Speaker 1: people who are expecting something from you and who enjoy
- 18:44Speaker 1: you and your personality and your life and what you've
- 18:46Speaker 1: shared with them, and they go to you for that experience.
- 18:50Speaker 1: So I think that that's more than just like a brand.
- 18:52Speaker 2: Thank you, And it also comes with a ton of responsibility.
- 18:55Speaker 2: You know, there are sometimes I'll be reading the comments.
- 18:58Speaker 2: It is not always peaches in the criminal I want
- 18:59Speaker 2: to be like, oh, you know what, And then by
- 19:02Speaker 2: the time I get to the comment, my friend's already
- 19:03Speaker 2: in the comments like.
- 19:04Speaker 4: Ah, don't even do that.
- 19:05Speaker 2: We don't do that over here, and da da da
- 19:07Speaker 2: da da da, be like you know where you are,
- 19:08Speaker 2: so right, let's all take a little deeper breath and
- 19:11Speaker 2: keep this good vibes going, and so it goes back
- 19:14Speaker 2: to both of those things. Now do I and this
- 19:18Speaker 2: is my thing now that I'm at this like million
- 19:20Speaker 2: milestone joy, you know, and we talk about performing and
- 19:23Speaker 2: really trying to kind of peel the curtains back today
- 19:26Speaker 2: with you on what my content is versus who I
- 19:29Speaker 2: am as a person. That's why I'm excited to explore next,
- 19:32Speaker 2: you know, being and I'm sorry to always go back
- 19:35Speaker 2: to it. I'm very black and proud, j' I can't
- 19:36Speaker 2: probably really understand that even more after this, but being
- 19:39Speaker 2: a black, gay male man, I really also have kind
- 19:43Speaker 2: of like helped myself to a certain standard where nobody
- 19:46Speaker 2: can take anything away from me.
- 19:48Speaker 4: And that takes a lot of word too. Man.
- 19:50Speaker 2: I don't curse in my content, you know, As I said,
- 19:53Speaker 2: I don't feed into anything negative. I really turn on
- 19:57Speaker 2: my best version of myself and present that all all
- 20:00Speaker 2: the time. Now that I have this million followers and
- 20:03Speaker 2: you know, wanting to explore nests, I am so curious
- 20:06Speaker 2: and excited to see what's.
- 20:07Speaker 4: Sharing this side of me looks like.
- 20:09Speaker 2: And that's why I'm happy to even be having this
- 20:11Speaker 2: conversation today because, as you know, in this industry, it
- 20:14Speaker 2: sometimes does feel like a hamster wheel, and I feel
- 20:17Speaker 2: like I was always trying to get to this place.
- 20:19Speaker 4: Now that I'm like, oh, luiville, what are we going
- 20:21Speaker 4: to do next?
- 20:22Speaker 2: And I share that because I hope a lot of
- 20:24Speaker 2: people understand that is really what it takes too in
- 20:27Speaker 2: this day and age. Man, it's always great when you're
- 20:29Speaker 2: at the top, but sustaining it. I didn't think about
- 20:32Speaker 2: that piece as much either. I'm like, Okay, well, but
- 20:34Speaker 2: you have to a million followers.
- 20:36Speaker 4: What's next? Girlfriend?
- 20:37Speaker 2: In a way that I'm excited about, And I wish
- 20:40Speaker 2: that more people or I hope that more people sees
- 20:43Speaker 2: what we do and how this flows behind the scenes
- 20:46Speaker 2: to kind of keep that motivation going. I talked to
- 20:48Speaker 2: so many people. They're like, how do you do what
- 20:50Speaker 2: honey state, I'm like, girl, it is a It is
- 20:52Speaker 2: a real life job that you have to continuously believe in,
- 20:57Speaker 2: trust in, and also do your part to make it
- 20:59Speaker 2: even better. I've so many people leaning on me, and
- 21:02Speaker 2: I'm excited to kind of see what that next piece
- 21:04Speaker 2: look like. And we don't come back to this because
- 21:06Speaker 2: I'm already inspired talking to you in this space, I'm like.
- 21:09Speaker 3: Oh you, well, you know what you don't know what
- 21:11Speaker 3: you don't know?
- 21:12Speaker 1: Okay, So at different chapters of your career and your life,
- 21:17Speaker 1: you have different expectations, and you're kind of starting anew
- 21:21Speaker 1: now because you've reached this milestone. So you're not a
- 21:24Speaker 1: startup anymore. You're not a new creator, you're not an
- 21:29Speaker 1: overnight success viral moments.
- 21:33Speaker 3: You've built this.
- 21:34Speaker 1: So now what's the next level? How do you maintain it?
- 21:37Speaker 1: How do you continue to grow it? And I think
- 21:40Speaker 1: that's you finding the balance of what you rewarding the
- 21:44Speaker 1: community with what you've always given them while showing different
- 21:48Speaker 1: parts of you. Have you thought about what other parts
- 21:51Speaker 1: of yourself you want to share?
- 21:54Speaker 2: Have I thought about other parts of me that I
- 21:56Speaker 2: wanted to share? And I'm really trying to take my
- 22:00Speaker 2: time and really kind of sit with that. When when
- 22:04Speaker 2: I think about the other part to me that I
- 22:05Speaker 2: want to share, it kind of it is still a
- 22:08Speaker 2: little glory. You know, I really believe in I know
- 22:12Speaker 2: you said now brand, I really believe in what I built.
- 22:15Speaker 2: Let's say that I like that word and I wanted
- 22:17Speaker 2: to always feel like an extension of that cause it
- 22:19Speaker 2: feels good to me.
- 22:20Speaker 4: It feels real to me.
- 22:21Speaker 2: You know, no matter what people say, no matter what
- 22:24Speaker 2: goes on, I find that to be real. And so
- 22:26Speaker 2: when I think about extending that to something bigger, that
- 22:30Speaker 2: part is still glory. I appreciate you saying like, you're
- 22:33Speaker 2: not the overnight sensation. You know, you did really build
- 22:35Speaker 2: this on your own. You are not started from scratch.
- 22:38Speaker 2: But somehow, in a way, this industry kind of makes
- 22:41Speaker 2: me feel like that steal and I don't know what
- 22:43Speaker 2: it looks like just yet with the one million followers thing,
- 22:46Speaker 2: but that piece really have held me back, and so
- 22:49Speaker 2: I don't know, I'm finding the motivation in real time
- 22:51Speaker 2: to kind of explore what those other pieces look like,
- 22:54Speaker 2: and what those partnerships look like, and what you know,
- 22:56Speaker 2: the creative look like.
- 22:57Speaker 4: But I don't know just yet. Honestly, I really don't.
- 23:00Speaker 3: You know.
- 23:01Speaker 1: The thing about this industry is it's very hard to
- 23:04Speaker 1: not take things personally, especially when you are the product.
- 23:10Speaker 3: Yes, it's very hard, and it's I don't know. I mean,
- 23:16Speaker 3: I've been in the business for twenty years. I don't
- 23:19Speaker 3: know that it ever ends like then.
- 23:22Speaker 1: When I think of some of the biggest moments of
- 23:25Speaker 1: my career, there was always something that happened that I
- 23:28Speaker 1: was like, why didn't.
- 23:31Speaker 3: I get invited? Why didn't that person want to be
- 23:34Speaker 3: my friend? Like why didn't why didn't that brand want
- 23:37Speaker 3: to work with me?
- 23:37Speaker 1: And it's like it kind of hurts your feelings and
- 23:40Speaker 1: then you're like, wait a minute, bitch.
- 23:42Speaker 3: Hold on, like this is a business. Let's relax talk
- 23:45Speaker 3: about it.
- 23:45Speaker 1: But it's hard to move back and forth between that
- 23:48Speaker 1: because you are when you are the performer and you
- 23:52Speaker 1: are the talent and you are the product.
- 23:54Speaker 3: It's like, well, yeah, I mean you have to be
- 23:56Speaker 3: saying no to me.
- 23:59Speaker 2: It is so impactful on your mental and you got
- 24:03Speaker 2: to understand, which I'm sure you do. I really feel
- 24:06Speaker 2: like I was built for this, you know. And I
- 24:07Speaker 2: always felt like when I get there, the things that
- 24:10Speaker 2: y'all be seeing, both the y'all little celebrities, because you know,
- 24:12Speaker 2: they tell us all the time like whoo, there is
- 24:15Speaker 2: a human behind what y'all are seeing.
- 24:17Speaker 4: I never thought I would be that person.
- 24:19Speaker 2: I am quickly understanding like, oh no, that is a reality,
- 24:21Speaker 2: because levelle, you are human. And I have publicly spoke out,
- 24:25Speaker 2: spoken out so many times, Joey, you know, calling out
- 24:27Speaker 2: brands for not being diverse, not having black creators at Coachella,
- 24:31Speaker 2: not doing their efforts to make sure that talent overall
- 24:34Speaker 2: are represented in the right way. And so I'll share
- 24:37Speaker 2: with you even this past two weekends. You got to understand,
- 24:40Speaker 2: we just came off of two big weekends for black entertainment.
- 24:44Speaker 2: As someone who really advocates for our community, who knows
- 24:47Speaker 2: his names is in those rooms. You know, our works
- 24:50Speaker 2: are to get into rooms, and it's still not getting
- 24:52Speaker 2: no opportunities. That was just in real time something that
- 24:56Speaker 2: I was dealing with, just while this whole one million
- 24:58Speaker 2: thing was happening in the personal way. There's no way
- 25:01Speaker 2: I didn't get the invite. There's no way that I
- 25:03Speaker 2: am not on this. Oh it must be me. They
- 25:05Speaker 2: really don't see what I am putting out there, not
- 25:07Speaker 2: buying what i'mudishing.
- 25:08Speaker 4: Then you go in your critique and then you go
- 25:10Speaker 4: and try to.
- 25:10Speaker 2: Change your thing, and da da da da da, And
- 25:12Speaker 2: then I have those same moments just like you or
- 25:14Speaker 2: God give me those same moments. Man, I don't want
- 25:16Speaker 2: to get your most already. I am a little crib baby.
- 25:18Speaker 2: But like the one million followers thing, when I say
- 25:21Speaker 2: it couldn't came out a better time. You do get
- 25:23Speaker 2: insecure in it, and I am someone who's very insecure.
- 25:25Speaker 2: I'm a Leo for goodness sake, you know what I'm saying.
- 25:28Speaker 2: But when you see your mutuals, many of them at
- 25:31Speaker 2: things like the Black Creator Influencer Brunch, and you know
- 25:35Speaker 2: they're on stage doing the things that you dreamed about,
- 25:38Speaker 2: or even when you get the and sharing how this
- 25:41Speaker 2: industry work a little transparently, y'all. We see the when
- 25:45Speaker 2: you get the outbound, when the brands reach out to you.
- 25:47Speaker 4: That doesn't automatically equal the deal.
- 25:49Speaker 2: So I had a good blend of like brands asking about, Hey,
- 25:53Speaker 2: what does this look like for the Lavelle Show to
- 25:54Speaker 2: be a part of X weekend or this weekend, and
- 25:57Speaker 2: then not to see those coming to fruition. That is
- 26:00Speaker 2: another thing too that I've really been struggling with in
- 26:03Speaker 2: real time. But I also, like you just said, man,
- 26:05Speaker 2: and I really do that. That's how I know it
- 26:07Speaker 2: this true? Give you a love hold and repeat, I
- 26:09Speaker 2: really be like lvill girl, have you not learned the storyline?
- 26:13Speaker 1: Now?
- 26:13Speaker 2: Anything that is meant for you will be yours? Then
- 26:17Speaker 2: I show you that time and tom again. Then I'll
- 26:19Speaker 2: lift myself up and then the next opportunity to come,
- 26:21Speaker 2: and Tom and is everything you know sare my grand
- 26:23Speaker 2: was in the hospital. I wouldn't be able to even
- 26:25Speaker 2: do the opportunities because I have to rush home for that.
- 26:28Speaker 2: And those are little nugs that I want to give
- 26:30Speaker 2: to anybody who is in the same spaces that.
- 26:32Speaker 4: We go through.
- 26:32Speaker 2: Tom and toim again, like content or not, life gonna
- 26:36Speaker 2: hit you. You're gonna want the job, deserve the job,
- 26:38Speaker 2: not get you, gonna want the promotion, need the promotion,
- 26:41Speaker 2: Think it's yours, somebody else take it like we know
- 26:43Speaker 2: that story time and Tom again. The real power comes
- 26:46Speaker 2: when you're like, all right, it's fine, I'm gonna get
- 26:48Speaker 2: the other one. The next one's gonna be mine, and
- 26:50Speaker 2: not getting too distracted by it.
- 26:51Speaker 4: But easier said than done.
- 26:52Speaker 1: It is easier so than done. It's why you have
- 26:54Speaker 1: to constantly continue to tell yourself that and surround yourself
- 26:57Speaker 1: with people that tell you that and remain you as well,
- 26:59Speaker 1: because because it is not an easy thing to hear. No,
- 27:03Speaker 1: and you will here know your entire life, it doesn't
- 27:07Speaker 1: matter what level get to, there is somebody who isn't
- 27:11Speaker 1: going to want to work with you, or isn't going
- 27:13Speaker 1: to want to give you that job, or a client
- 27:15Speaker 1: is going to leave, or any number of things for
- 27:17Speaker 1: any number of reasons. And business, like, I'm a Capricorn,
- 27:21Speaker 1: so you know, business is my life.
- 27:23Speaker 3: Work is my life.
- 27:26Speaker 1: But we have a little sensitive side and we take
- 27:29Speaker 1: things personally, and it's just important to remember that, like
- 27:32Speaker 1: even though your passion feels like a big part of you,
- 27:35Speaker 1: and work is what we do every day. So when
- 27:37Speaker 1: people are like, oh, you got to separate work from life,
- 27:38Speaker 1: like baby, where like what we do every day, Like
- 27:42Speaker 1: of course it's a part of our identity and that's okay.
- 27:44Speaker 1: It just can't be your whole life. But I think
- 27:47Speaker 1: it's okay to feel those things. It's just important to
- 27:50Speaker 1: remember it's not the end all, be all, and you
- 27:53Speaker 1: know it's it's really not dissimilar to being like an.
- 27:55Speaker 3: Actor or an actress.
- 27:57Speaker 1: You know you you're going to not get You're not
- 27:59Speaker 1: going to get yes, shows are going to get canceled,
- 28:03Speaker 1: corporations are going to get sold, and you know networks
- 28:06Speaker 1: are going to move on. You have to be able
- 28:10Speaker 1: to weather that and continue to believe in yourself. If
- 28:12Speaker 1: you're going to maintain in a business that works like this.
- 28:15Speaker 1: It just and it applies to so many businesses. Like
- 28:17Speaker 1: if you are a client based business, you you work
- 28:20Speaker 1: in pr, you work in you know media, you like
- 28:23Speaker 1: you work in advertising. Like sometimes clients want to move
- 28:25Speaker 1: to another place or they are shutting their business down,
- 28:28Speaker 1: so they're going to be gone, Like you have to
- 28:29Speaker 1: be able to have the stomach for that and not
- 28:31Speaker 1: just the stomach like the perseverance of spirit, because it's
- 28:35Speaker 1: a lot.
- 28:35Speaker 4: It is, Yeah, it really is.
- 28:38Speaker 1: So let's talk a little let's go a little personal. Okay,
- 28:41Speaker 1: we are on personal. Let's talk about big Guy.
- 28:45Speaker 4: Oh my goodness, didn't you.
- 28:48Speaker 1: I love I love how you. I love how big
- 28:53Speaker 1: guy shows up. I love how you handle big Guy.
- 28:56Speaker 1: I think it's so clever and it is. It is
- 28:59Speaker 1: so like intriguing, but not in the like I have.
- 29:04Speaker 1: Like sometimes when people high stuff, I'm like, I can
- 29:07Speaker 1: find out who this is, but I'll be busy.
- 29:11Speaker 3: So I don't. But I don't. I don't feel that.
- 29:16Speaker 1: Way because I feel like you guys, you give enough
- 29:20Speaker 1: in such a sweet way that it's like this is
- 29:23Speaker 1: protected and that's how it's meant to be. But we
- 29:27Speaker 1: are still sharing, so don't make it malicious. And I
- 29:31Speaker 1: don't know if that was your intention, but I just
- 29:33Speaker 1: that's how I receive it because I've been in public
- 29:36Speaker 1: relationships and who I'll not be doing that again, and
- 29:40Speaker 1: so many, so many women specifically that I know who
- 29:42Speaker 1: are in this business are like, you know, well some
- 29:46Speaker 1: will be whole married and like, no, you're not getting no, no, no,
- 29:50Speaker 1: you are not.
- 29:51Speaker 3: This is this is in the corner.
- 29:52Speaker 1: This is my life, my personal life, my special safe place.
- 29:56Speaker 1: You're not getting any of that. You can have all
- 29:58Speaker 1: this and you.
- 29:59Speaker 3: Know that part of my life is just not accessible.
- 30:02Speaker 1: I'm a little I'm a little in between it because
- 30:05Speaker 1: while I don't want to be in a public relationship,
- 30:08Speaker 1: I am not like hiding anything either.
- 30:11Speaker 3: So I just love how you handle it.
- 30:13Speaker 2: Oh thank you that man, big guy. Was it intentional
- 30:18Speaker 2: to do that? It started off not intentional at all,
- 30:21Speaker 2: and then it kind of you know, stuff become a
- 30:23Speaker 2: thing so quickly you don't even realize that when you're
- 30:26Speaker 2: in it. I was just really not showing because we
- 30:28Speaker 2: were just kind of like kicking it and like you know,
- 30:31Speaker 2: when you at that.
- 30:32Speaker 1: Spot my life claiming man publicly girl, it's a humiliation ritual.
- 30:38Speaker 2: It gotta be or something, and I wasn't going through
- 30:40Speaker 2: that again. I had.
- 30:42Speaker 4: You know, I met big Guy at a very interesting
- 30:44Speaker 4: time of my life. I really didn't even want the relationship.
- 30:47Speaker 2: I'm like, oh, I just get out of something not
- 30:49Speaker 2: too long ago that broke me apart and ruined me
- 30:50Speaker 2: and dah da da dah.
- 30:51Speaker 4: You know how that is.
- 30:52Speaker 2: When your heart is broken, you don't want to So
- 30:53Speaker 2: I was just having fun with him, and we were
- 30:56Speaker 2: I was recording so much content, especially at that time,
- 30:58Speaker 2: just organically.
- 30:59Speaker 4: Like anybody know me.
- 31:00Speaker 2: I was like, I'm picking up the phone, I'm recording,
- 31:02Speaker 2: and he was becoming more and more a part of
- 31:04Speaker 2: my life, and I was like, okay, I'm missing out
- 31:06Speaker 2: on my recording time because you're always around and you're
- 31:09Speaker 2: in these spaces. And so I slowly started to show him,
- 31:13Speaker 2: you know, in that space. And then we sat down
- 31:16Speaker 2: one of his mentors. That is actually how it came about. Like,
- 31:19Speaker 2: I don't want to take it. Wasn't my bright idea
- 31:21Speaker 2: to keep this mystery man or have you know what
- 31:23Speaker 2: they call the wizard Kelly in my content? And his
- 31:26Speaker 2: mentor said to us, he was like, what you're doing.
- 31:28Speaker 2: You don't recognize it, but you should keep it just
- 31:30Speaker 2: like that. That is going to protect what exactly what
- 31:32Speaker 2: is going on here. And it's just something about the
- 31:35Speaker 2: way he gave us that advice. I was like, I
- 31:37Speaker 2: completely agree, man, I really do want to keep this
- 31:40Speaker 2: part of me sacred because ultimately, Big God did not
- 31:43Speaker 2: sign up for what I do. And I think people
- 31:46Speaker 2: don't understand that. And I think, even when I go
- 31:48Speaker 2: to my reasoning and present day on why he is
- 31:50Speaker 2: still Wizard Kelly, it's because Big God didn't sign up
- 31:53Speaker 2: for this. Being in the public eye is not for
- 31:55Speaker 2: the week. He has a real job. He goes to
- 31:57Speaker 2: He puts on a suit and go to work. You
- 31:59Speaker 2: know what I'm saying, He just I do what I do.
- 32:00Speaker 2: He don't flip his phone, and you know, have these
- 32:02Speaker 2: different opportunities to share his life in that way. And
- 32:05Speaker 2: because he didn't sign up for it, I don't feel
- 32:07Speaker 2: like it's fair, especially dating me, to just say like,
- 32:10Speaker 2: all right, and now I'm about to feed you to
- 32:11Speaker 2: the wolves. And so we're in real time kind of
- 32:14Speaker 2: exploring it more because I think, oh, you're gett a
- 32:17Speaker 2: real exclusive. I think for me, it has no longer.
- 32:21Speaker 2: It's no longer feeding me the same way it has
- 32:24Speaker 2: because I am so deeply in love with my man
- 32:26Speaker 2: right now and I do believe he's the one in
- 32:28Speaker 2: my heart, and I am so I love my community,
- 32:32Speaker 2: and I don't want them to feel like I'm not
- 32:33Speaker 2: sharing pieces of me.
- 32:34Speaker 4: I just really want to keep that sacred.
- 32:36Speaker 2: I don't like now, being a gay, open person, that
- 32:41Speaker 2: I am not showing off my love as much to
- 32:44Speaker 2: some and even to me.
- 32:45Speaker 4: I feel like we were just with my family and
- 32:47Speaker 4: everybody's like, ah, don't put your phone up.
- 32:48Speaker 2: He's a secret, and I'm like, well, no, okay, I
- 32:51Speaker 2: don't like that piece of it, and so transparently. Who
- 32:54Speaker 2: knows how long the big mystery will last, wink wink.
- 32:57Speaker 2: But when we were really you know, getting to where
- 33:00Speaker 2: we are now in our relationship, I am so glad
- 33:02Speaker 2: I did it because we really didn't have no outside noise.
- 33:05Speaker 2: It really wasn't all of that so TBA on it,
- 33:08Speaker 2: but it wasn't as conscious as people think. And I'm
- 33:11Speaker 2: not doing it too. He is not DL, he is
- 33:14Speaker 2: not a secret lover. We have been out in so
- 33:17Speaker 2: many spaces. Really, going back to my community, they could
- 33:21Speaker 2: could have linked so many.
- 33:22Speaker 4: Times for real.
- 33:25Speaker 2: Uh So it was just it's just has become something
- 33:28Speaker 2: in both ways that I am so happy I did
- 33:30Speaker 2: it, and in both ways, like I said to exploring new
- 33:32Speaker 2: sides of me, I'm excited to see.
- 33:34Speaker 4: What share my relationship and my love life looks like next.
- 33:37Speaker 1: Yeah, you know, I think that is. I think that
- 33:41Speaker 1: was a very brilliant way of handling it. And we've
- 33:45Speaker 1: seen time and time again people sharing their love life
- 33:49Speaker 1: and it not going according to plan right or it becoming,
- 33:53Speaker 1: you know, a separate storyline for what people expect from you,
- 33:58Speaker 1: and especially when you're building relationship and you are trying
- 34:02Speaker 1: to decide if this is what you both want and
- 34:05Speaker 1: this is a person who isn't in the public eye,
- 34:08Speaker 1: it is something that I think you do have to
- 34:10Speaker 1: handle very gently.
- 34:12Speaker 3: Yes, I am a bit more aggressive.
- 34:15Speaker 1: I'm like, no one is getting on my page unless
- 34:18Speaker 1: we are married, like not the ring and the finger
- 34:22Speaker 1: like the day we are the paperwork is signed, is
- 34:25Speaker 1: when you can pop up on the page. And it's
- 34:28Speaker 1: not because because I've done it before. I've been married
- 34:31Speaker 1: so and publicly married, so like I've been through these
- 34:35Speaker 1: these chapters before, and I like I just see it
- 34:37Speaker 1: the way that I see it. But even with people
- 34:40Speaker 1: who I have dated, who have had their own public.
- 34:45Speaker 3: Platforms and all that.
- 34:46Speaker 1: Like it's just it's a for me, it's like an
- 34:48Speaker 1: extra thing to explain, you know, like it's an like
- 34:51Speaker 1: what I would what I would experience is say I
- 34:54Speaker 1: would post post us together, and then I would post
- 34:58Speaker 1: us again in two weeks. Then to every one that follows,
- 35:00Speaker 1: even my like friends and family, she's like they're like, okay,
- 35:03Speaker 1: she posts every two weeks, like that's.
- 35:05Speaker 3: Her, that's her package. And then if I don't post
- 35:08Speaker 3: for three weeks, they're like, oh, it's everything.
- 35:09Speaker 4: Okay.
- 35:09Speaker 1: I'm like, what are you talking about. We're having dinner.
- 35:12Speaker 1: They're like, oh, well you haven't posted in a while,
- 35:13Speaker 1: Like why do I need to keep this up? And
- 35:16Speaker 1: so it becomes like this extra person I'm in a relationship.
- 35:20Speaker 1: For me, that was my science, But I do so
- 35:22Speaker 1: I do love that it's special in private, and yeah,
- 35:27Speaker 1: I just feel like it's like a very genuine like
- 35:29Speaker 1: when I'm watching and he's like talking and you guys
- 35:32Speaker 1: are interacting, like I don't need to see who he
- 35:35Speaker 1: is and and just I'm just telling you, like as
- 35:37Speaker 1: a friend. I don't read it as dl or hidden
- 35:42Speaker 1: or malicious in any way like to me, but maybe
- 35:45Speaker 1: it's just because like that's my view on my own
- 35:48Speaker 1: public relationships that like, I think it's very sweet. I
- 35:50Speaker 1: think it's sweet that that part of you is protected.
- 35:53Speaker 1: And also, like to your point, everybody is not a
- 35:56Speaker 1: public figure, like some people don't want to be on
- 36:00Speaker 1: the internet.
- 36:01Speaker 3: It's still a thing.
- 36:02Speaker 4: It is very much so still a thing.
- 36:04Speaker 2: So it's just all something I'm navigating in real time
- 36:07Speaker 2: and handling it with care and some preciousness. And I'm
- 36:11Speaker 2: happy that you know, for the most part, everyone really
- 36:14Speaker 2: agrees with your sentiment, which is so funny to me
- 36:17Speaker 2: and what I love, Like we have such roaring fans
- 36:19Speaker 2: around our relationship that it's kind of like, oh my goodness,
- 36:23Speaker 2: whenever the reveal does happen, let's just call it over reveal.
- 36:27Speaker 4: I'll also have to handle over care.
- 36:28Speaker 2: But it's something now I'm getting excited about, which got
- 36:30Speaker 2: me excited, and I'll do everything on my time.
- 36:34Speaker 3: That's important.
- 36:35Speaker 1: That's important because when you feel pressured to do something
- 36:37Speaker 1: you're not comfortable with, that comes with a different kind
- 36:39Speaker 1: of energy works that can summon regret, which is not
- 36:44Speaker 1: what you want to do, especially when you've handled it
- 36:46Speaker 1: with so much care all the time.
- 36:48Speaker 2: Yes, and I'm gonna keep handled it with care. Shout
- 36:49Speaker 2: out to moy Hey, big guy, Hi.
- 36:51Speaker 3: Big guy.
- 36:52Speaker 1: Outside of creating contents, what's what grounds you? What reminds
- 36:57Speaker 1: you of? Like, what's important to you when the cameras
- 36:59Speaker 1: are off?
- 37:00Speaker 2: Oh in real life and you know on camera? Community
- 37:03Speaker 2: matters to me? A ton, I am just such a
- 37:06Speaker 2: I realized I really recharged with my people. I am
- 37:09Speaker 2: the guy like, all right, I need to turn this
- 37:11Speaker 2: phone off. I need to go hang with some friends.
- 37:13Speaker 2: I need to go have a good cocktail, a good dinner.
- 37:16Speaker 2: That is a I'm a social girlly like I just
- 37:19Speaker 2: love being social overall, and I'm accepted the older I get.
- 37:23Speaker 2: Like that is how I recharge to. That is really
- 37:24Speaker 2: how I take good care of myself. I think what
- 37:26Speaker 2: people wouldn't see though, is like I am also very
- 37:29Speaker 2: active in the gym. I'm working out like five or
- 37:30Speaker 2: six times a week, and I am a cardio guy.
- 37:33Speaker 2: Like I'm running six miles every twice a week. I'm
- 37:37Speaker 2: running three miles on my warm up days. Like that
- 37:41Speaker 2: keeps me very singing, cardio, weightlifting, solid corps pilates. I
- 37:47Speaker 2: want all the things, okay, so you get it. Solid
- 37:51Speaker 2: will get you right.
- 37:53Speaker 1: That's why I ran track my freshman year of college
- 37:58Speaker 1: before I transferred to Barry. And now I don't think
- 38:01Speaker 1: I could run to the front door. I am not
- 38:03Speaker 1: a runner anymore.
- 38:04Speaker 2: I am track star. These needs are starting to tell
- 38:07Speaker 2: a scary story. Let me just say that. So I understand.
- 38:12Speaker 1: Working out the same, no the you know and listen,
- 38:16Speaker 1: I'm a top heavy lady, so it's a lot of.
- 38:20Speaker 3: Lush strapping. If we're gonna do all that, sorry, specs.
- 38:24Speaker 4: Give it to us. Yeah, yeah, that's the same thing.
- 38:26Speaker 2: Like with just those are I would say those are
- 38:29Speaker 2: my my two big ones consistently like off camera, I'm
- 38:32Speaker 2: usually with my friends with Big Guy, with my family
- 38:35Speaker 2: or working out or I've also learned like I do
- 38:38Speaker 2: shut off and Big Guy help me see that because
- 38:40Speaker 2: we live together, you know, like I do kind of
- 38:42Speaker 2: like turn everything off this phone and is on do
- 38:45Speaker 2: not disturb. I don't really even want to scroll on
- 38:47Speaker 2: no algorithm. I don't even really watch TV like that.
- 38:50Speaker 2: Like I am someone I could just sit with my
- 38:53Speaker 2: thoughts and I do that often a lot too, So
- 38:55Speaker 2: I would say those three that's me behind the scenes.
- 38:58Speaker 2: That's how I really take care of myself. Make sure
- 39:00Speaker 2: this body is writing things. I am okayra I gotta
- 39:01Speaker 2: look great. And that stuff that I get all the time,
- 39:03Speaker 2: like no way, this kid is eating this food and
- 39:05Speaker 2: I'm like, well, I eat it in moderation, but I
- 39:06Speaker 2: really do eat this stuff. I'm paying my money for it.
- 39:09Speaker 2: I'm like, no, I got a whole fridge full of
- 39:11Speaker 2: Costco stuff. I got a whole freezer full of Sam's
- 39:13Speaker 2: Club frozen items. So I do kind of try to
- 39:16Speaker 2: practice the eating part a bit more. But the physical one,
- 39:18Speaker 2: they're working out, I gotta do that. They hanging out
- 39:20Speaker 2: with my friends having a good time, I gotta do that.
- 39:21Speaker 2: And then talk to myself. I love being by myself.
- 39:24Speaker 2: I'm the guy. Do you go to dinner by yourself
- 39:26Speaker 2: for like lunch? Oh, such a slept on thing. That
- 39:30Speaker 2: is my idea of self care. If I can just
- 39:32Speaker 2: if I'm having a bad day, and I can go
- 39:33Speaker 2: to like a happy hour by myself baby and just
- 39:35Speaker 2: sit there people watch hear my thoughts. Also, and this
- 39:40Speaker 2: is a little side thing. Do you talk to yourself.
- 39:41Speaker 1: I talk to myself all day, oh my, so much
- 39:44Speaker 1: that I forget that other people are around.
- 39:47Speaker 4: And I'm like, big guy says that all the time.
- 39:49Speaker 2: You like, oh he when we first moved in together,
- 39:52Speaker 2: he was like, I started to think, like you were
- 39:53Speaker 2: talking to somebody all the time. And I quickly understand like, no,
- 39:56Speaker 2: he's talking to himself, and I will like out loud, y'all,
- 40:00Speaker 2: I'll talk to myself.
- 40:00Speaker 4: I am a key keyer.
- 40:02Speaker 2: But it keeps say saying, you know, when we work
- 40:04Speaker 2: in this industry, you gotta have those meet us by
- 40:05Speaker 2: yourself too, Like what is going on around you, lavelle,
- 40:08Speaker 2: I do that a lot.
- 40:10Speaker 3: Crazy.
- 40:10Speaker 1: You're saying this because I just had this conversation earlier
- 40:13Speaker 1: with a friend.
- 40:14Speaker 3: We were talking about just enjoying alone time.
- 40:18Speaker 1: Now I am dangerously close to enjoying too much of
- 40:22Speaker 1: alone time.
- 40:22Speaker 4: Okay, that's the thing I do.
- 40:24Speaker 3: I do need to make.
- 40:25Speaker 1: Sure that I don't slip into that very tasty area
- 40:29Speaker 1: where I just.
- 40:30Speaker 3: Don't go out slide anywhere. But I do.
- 40:33Speaker 1: I love going and doing things by myself. I will
- 40:35Speaker 1: travel by myself, I will go to dinner by myself.
- 40:38Speaker 1: I will go to happy hour by myself. I will
- 40:39Speaker 1: go get a glass of wine, I will go on
- 40:41Speaker 1: a walk, I will go on a hike, I will
- 40:43Speaker 1: go do things by myself. I do not need my
- 40:46Speaker 1: company now. I love company, and I love good company,
- 40:50Speaker 1: not just anybody's company, but good company. But yeah, and
- 40:52Speaker 1: I do think, like it's interesting that you say that
- 40:55Speaker 1: about like the silence, because when you do a a job,
- 41:02Speaker 1: I think a lash just go off when you do
- 41:04Speaker 1: a job where you're pouring out of yourself. And also
- 41:08Speaker 1: you know, there is like a kind of a spiritual
- 41:10Speaker 1: thing to cameras and like, you know, we'll do this,
- 41:13Speaker 1: and like because you have kind of this calm down
- 41:16Speaker 1: because even though we're having a genuine conversation, like I
- 41:18Speaker 1: am not performing a character, this is who you are.
- 41:22Speaker 1: You are upping, you know, the cameras are on and
- 41:25Speaker 1: like it just zaps a little bit of energy out
- 41:27Speaker 1: of you. The lights, people are watching and listening to
- 41:30Speaker 1: us behind the cameras here, Like there's a performance to
- 41:34Speaker 1: it as well. And so I do think like the silence,
- 41:38Speaker 1: the no stimulation, the darkness like a little chilly room
- 41:42Speaker 1: you know where you were just kind of in quiet
- 41:44Speaker 1: is important, at least for me, I equate it to
- 41:47Speaker 1: like my nervous system, Like I need that kind of
- 41:50Speaker 1: like quiet to just to recharge a little bit, to
- 41:54Speaker 1: allow myself to bring that energy back that I then
- 41:57Speaker 1: have to pour out.
- 41:58Speaker 2: Yeah, we're really like in a especially because we're on
- 42:02Speaker 2: camera all the time. We really I feel like sometimes
- 42:04Speaker 2: a little video game character, like I'm in the simulation
- 42:07Speaker 2: for real, So I'd be like, Okay, turn this stuff off.
- 42:11Speaker 4: What is going?
- 42:12Speaker 2: It really does it kind of like and it kind
- 42:14Speaker 2: of jacks up my energy in a way, like being
- 42:18Speaker 2: on camera recording so much of your life, the lines
- 42:21Speaker 2: get so glory too. Like I remember when I was,
- 42:24Speaker 2: like I shared when we first started dating, I was
- 42:26Speaker 2: recording everything. I'm happy now that I can kind of
- 42:28Speaker 2: breathe and take some deep breaths. But even when we're
- 42:31Speaker 2: not recording, I also I doom scroll boots.
- 42:35Speaker 4: Do you hear me? I am like, I don't know.
- 42:37Speaker 2: I think in the beginning, because it was so much
- 42:39Speaker 2: a part of my research for my content, what's the
- 42:42Speaker 2: hot fuo?
- 42:42Speaker 4: What is trending? What is this? That somehow I.
- 42:44Speaker 2: Started to just do it all the time, so I
- 42:47Speaker 2: really started to say, like, oh, I got to shut
- 42:49Speaker 2: that off too.
- 42:49Speaker 4: That doom scrolling y'all.
- 42:51Speaker 2: I do want y'all to scroll, but scroll on me
- 42:53Speaker 2: and then go on about your that's that piece be
- 42:56Speaker 2: driving me crazy, so I'll be having to turn that
- 42:58Speaker 2: stuff off.
- 42:58Speaker 4: And hey on, do not disturb I am. I do
- 43:00Speaker 4: not to start worrying.
- 43:02Speaker 2: Oh I never turn it back on, and sometimes I
- 43:05Speaker 2: do not turn it back on.
- 43:08Speaker 1: But I listen. If I got to call you and
- 43:10Speaker 1: you got me, I'm gonna I'm gonna.
- 43:11Speaker 4: Double call, and then that's fine.
- 43:12Speaker 1: I'm invading if because I'm only calling somebody if it's important,
- 43:17Speaker 1: and there we go. Like if I text you and
- 43:19Speaker 1: it's going do no diserve, okay, Like, but if it's
- 43:21Speaker 1: an emergency, you get in a double call.
- 43:23Speaker 2: They said, I'm calling you back, and you would get
- 43:24Speaker 2: through to me, and then I do answer the phone.
- 43:27Speaker 1: You do need that time, though. What do you have
- 43:30Speaker 1: in the works? Is there anything coming up that you
- 43:32Speaker 1: can share?
- 43:33Speaker 4: What do you have in the works, Lavelle?
- 43:36Speaker 2: Oh, you know we're gonna call this my manifestation corner
- 43:40Speaker 2: little segment right here. There's a lot that I see
- 43:43Speaker 2: joy that I just I know what's going to come
- 43:45Speaker 2: into fruition and I really don't know how. And I
- 43:48Speaker 2: share that because I think a lot of times, especially
- 43:50Speaker 2: when you're looked at as a bigger creator or someone
- 43:53Speaker 2: who made it out, they don't understand that, like, yeah,
- 43:55Speaker 2: we made it to one point and I'm still having
- 43:58Speaker 2: to work and you know, kind of game plan on
- 44:01Speaker 2: what's next. I see a space like this for me next,
- 44:04Speaker 2: and you know, that kind of answer to some questions here,
- 44:06Speaker 2: but like something about the warmth of just talking to
- 44:09Speaker 2: a camera, just having a conversation, not having a food
- 44:14Speaker 2: in front of me, not having a drink in front
- 44:16Speaker 2: of me, not out in the world, and kind of
- 44:18Speaker 2: recording a certain angle just saying like, friend girl, today
- 44:22Speaker 2: is a tough day for me, and sharing why and
- 44:25Speaker 2: kind of giving an inspiration in a different way, and
- 44:27Speaker 2: kind of sharing kind of pieces of my life and
- 44:30Speaker 2: ways that inspire. That's really what I want to do next.
- 44:33Speaker 2: And I think even as I'm seeing this, I'm like, yeah,
- 44:35Speaker 2: you really do leavel. But also that TV thing has
- 44:38Speaker 2: to happen, like all the I love acting Boots so
- 44:43Speaker 2: much of this.
- 44:43Speaker 4: Are you too an actress? What you say?
- 44:45Speaker 3: I'm not an actress?
- 44:46Speaker 4: Okay? Do you think you act? Sometimes in content though
- 44:50Speaker 4: I don't.
- 44:51Speaker 1: You know, I don't think I am a good How
- 44:55Speaker 1: do I say this? My family always tells me I
- 44:59Speaker 1: wear my emotions on I sleep, but I don't have
- 45:01Speaker 1: access to a lot of my emotions. So yeah, no,
- 45:06Speaker 1: I've had I've had a I've had a rough go.
- 45:08Speaker 3: So I shu.
- 45:09Speaker 1: I'm like, I've got like these three that I can
- 45:11Speaker 1: bounce around, and I don't have the full range right now.
- 45:15Speaker 3: So I don't know that I'm a good actress.
- 45:17Speaker 4: It.
- 45:17Speaker 1: I am not a particularly good liar, so to speak.
- 45:21Speaker 3: Oh no, don't test me, okay, but because you know
- 45:25Speaker 3: what I'm saying, but I don't. Yeah, I don't. I don't.
- 45:27Speaker 1: I don't like it, you know. But I do love producing.
- 45:32Speaker 1: I do love writing. I do love creating things for
- 45:34Speaker 1: other people and seeing those things come to life.
- 45:37Speaker 4: Love that I think you know when you make.
- 45:42Speaker 2: I always felt like acting will come into my life,
- 45:44Speaker 2: even at Berry my freshman year, I like, went to
- 45:46Speaker 2: an audition for fun and get the lead role. So
- 45:49Speaker 2: this is something I always knew will come into fruition.
- 45:51Speaker 2: And when I do like certain ads. You know some ads, baby,
- 45:54Speaker 2: you have a fool if you're yet okay, acting.
- 45:59Speaker 4: Hundred.
- 46:00Speaker 1: There are some elements of that, but like climbing into
- 46:04Speaker 1: another character skin, I don't know that I am the
- 46:07Speaker 1: right person for that.
- 46:07Speaker 3: What are you taking lessons?
- 46:09Speaker 4: Oh? Yes, and I am so.
- 46:10Speaker 2: I was so intimidated by it, and that is so
- 46:13Speaker 2: exciting to me. I've really got to make sure that
- 46:16Speaker 2: comes into life. Even the coach that I went in
- 46:18Speaker 2: the acting class with I did too. I did improv
- 46:20Speaker 2: and then I did like an acting on screen rehearsal.
- 46:23Speaker 2: Sorry I forget the name course, and both of my
- 46:26Speaker 2: coaches and both of the instructors are like, oh, you
- 46:28Speaker 2: got something special, and that little reminder, that little bump
- 46:32Speaker 2: has kind of been in the back of my mind
- 46:33Speaker 2: a lot too. So long story short, We're gonna have
- 46:35Speaker 2: a podcast. This is also a Joy exclusive. We're gonna
- 46:38Speaker 2: be on TV some way scripted, preferably. I'm kind of
- 46:42Speaker 2: open to the reality. But I really don't know how
- 46:44Speaker 2: I feel about that too much. But I would just say, really,
- 46:47Speaker 2: what I'm working on is taking down my one billion
- 46:49Speaker 2: followers on TikTok and almost two hundred k on Instagram
- 46:53Speaker 2: and all the big numbers and letting that translate to
- 46:55Speaker 2: even a career outside of social media.
- 46:57Speaker 4: That's my next big go. Yeah, and that's what I'm
- 46:59Speaker 4: acomp I.
- 47:00Speaker 3: See all that for you. Yeah, you know, I did
- 47:03Speaker 3: do improv classes.
- 47:04Speaker 1: I did two courses of improv, but that was more
- 47:06Speaker 1: because I wanted to. I did live radio for many years,
- 47:11Speaker 1: and then I was doing live television network television, and
- 47:14Speaker 1: so much about doing live.
- 47:15Speaker 3: Is like you got to keep talking. You have to
- 47:17Speaker 3: keep like there.
- 47:18Speaker 1: Is no no, like yes and yes, and to like
- 47:21Speaker 1: keep the conversation going.
- 47:23Speaker 3: So I really just wanted to train my brain for that.
- 47:25Speaker 1: But it's it does it's a little you know, it's
- 47:28Speaker 1: scary to step into something that you wanted to do
- 47:31Speaker 1: and push yourself to do it.
- 47:32Speaker 3: So I'm glad you're doing it.
- 47:33Speaker 1: You're obviously in the right city. You will you will
- 47:38Speaker 1: definitely have that in your future.
- 47:41Speaker 3: So I'm excited for that.
- 47:42Speaker 4: I claim it all. Yeah, I believe for you.
- 47:44Speaker 1: Okay, two final questions. What advice you have for creators
- 47:52Speaker 1: who want to get into space, who want to start
- 47:54Speaker 1: building their communities. You've talked a lot about your journey
- 47:58Speaker 1: and how you did it, but like you know, the
- 48:00Speaker 1: world has changed quite a bit since, Like when you
- 48:02Speaker 1: were talking about TikTok was just for dancing. I mean,
- 48:04Speaker 1: it is the you know, it's the place. Now, what
- 48:07Speaker 1: advice would you give to creators who want to build
- 48:09Speaker 1: a community.
- 48:09Speaker 2: Oh and let me really sit with this, because I
- 48:11Speaker 2: have a ton so I want to try to give
- 48:12Speaker 2: a quick blurb. I wish somebody would have told me
- 48:17Speaker 2: the true power of being authentic when I first started off.
- 48:20Speaker 2: I feel like, because when you first start, you're trying
- 48:23Speaker 2: to figure it out and you're scared to kind of
- 48:25Speaker 2: carve your own lane. In a way, there's something so
- 48:28Speaker 2: powerful about just doing what you kind of see in
- 48:31Speaker 2: your head, you know, and just testing it out. So
- 48:34Speaker 2: my first point of advice is to always be authentic men, like,
- 48:38Speaker 2: show up as yourself, don't try to be like Joy,
- 48:41Speaker 2: don't try to be like Lavell. And I'm the one
- 48:43Speaker 2: that says like you don't got to always rewrite the wheel,
- 48:45Speaker 2: Like if you like how our grocery shop, that's fine,
- 48:49Speaker 2: it's another thing to go in grocery shop like lavel.
- 48:52Speaker 2: You know what I'm saying. And I feel like in
- 48:54Speaker 2: points like even with my laugh and now, while the
- 48:57Speaker 2: friend thing, all of that came because authentically that that's
- 49:00Speaker 2: what's said with me, that's what I wanted to try
- 49:02Speaker 2: and do. So when you're authentic, it also comes with
- 49:05Speaker 2: being consistent. Don't get frustrated when it doesn't work out,
- 49:08Speaker 2: because that is going to happen. Flop videos are inevitable,
- 49:11Speaker 2: even for me. It still happens to this day. But
- 49:14Speaker 2: it's something about staying the course on it. You get
- 49:17Speaker 2: so much better when you're more consistent. You get so
- 49:19Speaker 2: much better when you're like, all right, that video didn't
- 49:22Speaker 2: do well.
- 49:23Speaker 4: I got the next one in a clip that I
- 49:24Speaker 4: think is really going to work.
- 49:26Speaker 2: So the power being not only authentic but also consistent,
- 49:30Speaker 2: it really plays a big part. But my last thing is,
- 49:33Speaker 2: and this is my little point of advice that I
- 49:36Speaker 2: think maybe a little controversial, is like, oh, I feel
- 49:41Speaker 2: like we need more people who really see content as
- 49:44Speaker 2: a craft. I think everybody now likes to pick up
- 49:48Speaker 2: their phone and share their opinions or do a little
- 49:51Speaker 2: trend in sound, or be a little talking head or
- 49:54Speaker 2: try to find that viral moment. Nobody really wants to
- 49:57Speaker 2: create content. Nobody really wants to sit there and figure
- 50:00Speaker 2: out how to truly edit. Nobody wants to sit there
- 50:03Speaker 2: and really understand how do I tell my story and
- 50:06Speaker 2: I share even for how I lay out my content
- 50:09Speaker 2: so that I can really explain to y'all what I
- 50:11Speaker 2: mean by that. Right, I said be authentic, I said
- 50:14Speaker 2: be consistent. And my last point in creating content, I
- 50:17Speaker 2: have ideas all the time. I'm like, okay, level, let's
- 50:20Speaker 2: go and try that imitation crab that you've seen two
- 50:23Speaker 2: weeks ago. You because nine million views my highest moment,
- 50:30Speaker 2: make it. Okay, this is.
- 50:34Speaker 1: I am not gonna make it, but okay, so you're
- 50:37Speaker 1: doing your advice because it I'll not.
- 50:39Speaker 3: Yeah, okay.
- 50:40Speaker 2: But when I say that, and when I say like
- 50:42Speaker 2: I had the idea for the imitation crab, I have
- 50:44Speaker 2: been creating content for so long that I can produce
- 50:48Speaker 2: on the fly to the point where it feels like,
- 50:50Speaker 2: oh my god, he just called me he was in
- 50:51Speaker 2: and so I'm like baby. I did that opening probably
- 50:54Speaker 2: three or four times because I wanted to feel a
- 50:56Speaker 2: certain way I have understood. Like for me, I hate
- 51:00Speaker 2: people my own terms of producing. I hate when people
- 51:04Speaker 2: don't show me stuff that we want to see. Like, girl, okay,
- 51:07Speaker 2: how much was the imitation crav Did you go in
- 51:09Speaker 2: the store and where was it? In the store. That's
- 51:12Speaker 2: my personal thing. So I know I have to go
- 51:14Speaker 2: in the store. I have to show it off. I
- 51:15Speaker 2: have to give a price. We got to get it
- 51:16Speaker 2: off the show. Then I love in my new format
- 51:19Speaker 2: that is really working. I'm really giving all the jewels.
- 51:21Speaker 2: I know, like I also have to figure out a
- 51:23Speaker 2: way to do that and cook it and make it
- 51:26Speaker 2: and review it all in one video.
- 51:27Speaker 4: That is what I want to produce right now.
- 51:29Speaker 2: That is what I am creating, and that came with
- 51:31Speaker 2: me doing this so long that I can produce it
- 51:34Speaker 2: as we know, I can see it, and then I
- 51:36Speaker 2: can edit it to tell that story. Those videos that
- 51:39Speaker 2: I'll be doing, I'll be having with thirty minutes worth
- 51:41Speaker 2: of content that I get down to three minutes. That
- 51:44Speaker 2: comes with time, That comes with work, that comes with consistence,
- 51:46Speaker 2: that comes with actually creating something. So don't get so
- 51:49Speaker 2: focused on the numbers and the views, because many will
- 51:52Speaker 2: tell you, I'm sure Joey will, Yeah, you can have
- 51:53Speaker 2: a viral video if it really ain't nothing but a
- 51:56Speaker 2: sound and a funny little verb, people ain't gonna do
- 51:58Speaker 2: nothing but share it free in really mean that, really
- 52:01Speaker 2: find your niche in your content, Really go out there
- 52:04Speaker 2: and create something that you're proud of and make it
- 52:07Speaker 2: better each time. It's gonna suck in the beginning. I
- 52:09Speaker 2: can't even watch my old videos, do you hear me?
- 52:12Speaker 2: But boy, it's something about how long I've been doing
- 52:14Speaker 2: it and always holding myself accountable, wanting to be better,
- 52:18Speaker 2: loving the craft of creating that is getting a little
- 52:21Speaker 2: lost in the soft That is really my biggest and
- 52:23Speaker 2: last point of advice to my up and coming creators.
- 52:25Speaker 4: Girl like create too.
- 52:28Speaker 1: And you have the beats that are unique to you. Okay,
- 52:33Speaker 1: so let's talk about the crap.
- 52:34Speaker 4: Let's talk about the invitation crab, shut out the fam flub.
- 52:37Speaker 1: I I am this is my like creep social media thing.
- 52:42Speaker 4: Okay.
- 52:43Speaker 1: I love watching cooking videos, cooking reviews, people chopping things up.
- 52:50Speaker 3: Okay, shopping for the thing, like all of it. I
- 52:54Speaker 3: am going to cook none of this. I have so
- 52:56Speaker 3: many recipes, many not I I am not.
- 52:58Speaker 1: I tell you I make one recipe a year, I believe,
- 53:01Speaker 1: and I've already made it, so we're not getting into
- 53:03Speaker 1: number two. I'm on a meal plan, so at home,
- 53:06Speaker 1: I'm eating out of my little container.
- 53:09Speaker 4: Okay, but you also cook question.
- 53:11Speaker 3: I travel so much. Can I cook it?
- 53:14Speaker 4: Okay, okay, okay, I can cook okay.
- 53:16Speaker 1: But I don't like cooking just for myself because I
- 53:18Speaker 1: hate wasting food and like it's so hard to buy
- 53:21Speaker 1: enough for one person. Although I am a leftover queen.
- 53:25Speaker 1: I will reheat some food. Okay, I'm gonna.
- 53:27Speaker 3: Eat these leftovers.
- 53:29Speaker 1: But I just like it is my like it's my
- 53:32Speaker 1: favorite praise to zoom scroll is cooking videos and like
- 53:35Speaker 1: people reviewing it so like that crab one, I was like, oh,
- 53:39Speaker 1: that looks so good. I am not gonna make this,
- 53:42Speaker 1: but it looks so my.
- 53:44Speaker 4: God, it was really good.
- 53:45Speaker 3: It wasn't really good.
- 53:46Speaker 2: And see this is my thing too, to people like,
- 53:48Speaker 2: I ain't a liar. I don't have to lie where
- 53:49Speaker 2: I'm at in my career right now. Come on, Okay,
- 53:52Speaker 2: everything that I taste, if I like it, There's why
- 53:55Speaker 2: there's a process to my taste buds. I'm like, I
- 53:57Speaker 2: really chew, I really taste, really like what's going on.
- 54:01Speaker 2: And that one in particular was really good. I was
- 54:05Speaker 2: shocked by how good it was. I really was like,
- 54:06Speaker 2: oh my goodness. And then I put a pound the
- 54:08Speaker 2: butter season and all the things that maybe made it
- 54:09Speaker 2: a little better.
- 54:11Speaker 4: That definitely helps. But it was really good friend.
- 54:13Speaker 2: And I didn't know that imitation crab was such a
- 54:15Speaker 2: controversial topic, like oh yeah.
- 54:17Speaker 3: See that's the other things like the imitation though I don't.
- 54:20Speaker 2: Know, baby, there's a whole like, oh, social media there
- 54:25Speaker 2: hates imitation crab and there's a side that I loved
- 54:28Speaker 2: imitation crab.
- 54:29Speaker 4: So I was just sitting middle like girl up, just
- 54:30Speaker 4: having fun. I came out of dancing. That's see.
- 54:32Speaker 3: I thought you knew about it.
- 54:34Speaker 4: Yeah, no, no clue.
- 54:35Speaker 1: People people got their feelings about imitation pray.
- 54:38Speaker 4: I was not ready for that part of it.
- 54:40Speaker 2: I'm like, oh, okay, and it just get bigger and bigger.
- 54:44Speaker 2: I mean, you're doing nine million views in the week.
- 54:46Speaker 2: I just I didn't you know, you I know when
- 54:48Speaker 2: my videos are going to do well. But it's the
- 54:50Speaker 2: weirdest stuff that kind of like takes off. And I
- 54:53Speaker 2: was like, wow, that was very interesting level and I
- 54:55Speaker 2: would make it again.
- 54:56Speaker 3: Okay, you should listen.
- 54:57Speaker 1: I'm not gonna make it, but I if if the
- 55:01Speaker 1: you know, if the motivation strikes, and I will do
- 55:03Speaker 1: the imitation crab because I'm not doing okay, I'm not cooking.
- 55:07Speaker 1: I'm not doing all that, but it looks so good.
- 55:11Speaker 1: One of the things, though, I think I talked about
- 55:13Speaker 1: this on the first season of Too Personal, is I like,
- 55:17Speaker 1: I'm so in this. I'm so like that follower that
- 55:20Speaker 1: like likes and saves. But I'm like, not in the comments.
- 55:24Speaker 1: I'm the cooking videos, are you? I am okay, but
- 55:27Speaker 1: not silent. I will interact, I will, I will save,
- 55:29Speaker 1: and I will I will heart, which counts yes, But
- 55:32Speaker 1: I know the comments do the most, however, actually saves, help, saves,
- 55:36Speaker 1: do help, save help and shares help too. Yeah, but
- 55:40Speaker 1: I I did this Ran. I was like, y'all have
- 55:44Speaker 1: to leave the cooking people alone. I want to enjoy
- 55:48Speaker 1: watching these people cooking their home. They don't have to
- 55:50Speaker 1: wear gloves. Why do I care if this person's hand.
- 55:53Speaker 3: Is in the meat. I'm not eating the meat.
- 55:56Speaker 1: And they're crazy, They're like, oh, you can't wash your
- 55:58Speaker 1: dishes in the sink? How is totch?
- 56:00Speaker 3: I mean the vegetables, where's to watch them?
- 56:03Speaker 4: Okay?
- 56:04Speaker 2: I love that really, Like when it comes to that
- 56:05Speaker 2: thick skin piece, I really don't pay too much attention
- 56:07Speaker 2: to the comments, and I hate that, Like, now everything
- 56:10Speaker 2: has gotten so like you know, and this is me
- 56:12Speaker 2: really being transparent, especially with like black creators. I hate
- 56:15Speaker 2: when people go shopping or they do like the halls
- 56:17Speaker 2: and they give the disclaimers. It's like, girl, that ain't
- 56:19Speaker 2: gonna change nothing. So even with cooking, I'm like, I'm
- 56:21Speaker 2: gonna cook the way I want to cook.
- 56:23Speaker 1: And you have everybody has an opinion, and everybody has
- 56:26Speaker 1: an opinion.
- 56:27Speaker 4: They like you.
- 56:27Speaker 1: You will give a recipe. This is my recipe. It
- 56:31Speaker 1: is like, well, that recipe doesn't call.
- 56:33Speaker 3: It, it's my recipe. If you want to change it,
- 56:37Speaker 3: change it, okay.
- 56:38Speaker 1: Like yeah, for the cooking things, oh my god, like
- 56:41Speaker 1: we have foot on men. The world is falling apart
- 56:44Speaker 1: its opinions for the government.
- 56:49Speaker 4: It's the new day and age.
- 56:50Speaker 2: And my creators stop letting them get in y'all heads
- 56:52Speaker 2: like oh, and I know it's easier sitting and done
- 56:54Speaker 2: even for me because I shared a person on everything,
- 56:56Speaker 2: Like for example, I want this ten thousand dollars, both
- 56:58Speaker 2: take a big and I really go. I not share
- 57:00Speaker 2: the price of stuff I buy because I'm like, no,
- 57:02Speaker 2: y'all just trying to bully us out of seeing black
- 57:04Speaker 2: boys in luxury, seeing black gay boys and luxury sye
- 57:07Speaker 2: and black women in luxury like girl, we can buy
- 57:09Speaker 2: the stuff too.
- 57:09Speaker 4: And in this day and.
- 57:10Speaker 2: Age, y'all gonna go and google the price and put
- 57:12Speaker 2: it in the comments. Anyway, get your money, not your money,
- 57:15Speaker 2: Pooky Pikes, Jesus, crisb Man.
- 57:19Speaker 3: I need you to leave the people listen.
- 57:22Speaker 1: I need to watch these videos, okay, so you have
- 57:25Speaker 1: to stop bullying the people cooking.
- 57:27Speaker 3: O leave the vel alone.
- 57:29Speaker 1: I don't care if you are pushing the onions into
- 57:33Speaker 1: the thing with your hands. By the way, for those
- 57:37Speaker 1: of you that don't know, these chefs, okay, that are
- 57:39Speaker 1: making all this money and these expensive meals, you peop,
- 57:42Speaker 1: they not wearing gloves.
- 57:43Speaker 2: Baby, them kitchens that y'all love to run and eat at. Baby,
- 57:46Speaker 2: if you went behind their.
- 57:48Speaker 3: Gloves, they're not wearing gloves.
- 57:50Speaker 1: They might wear gloves when they're handling some ground meat, okay,
- 57:53Speaker 1: or when they're they're they're coating something. They are chopping
- 57:56Speaker 1: that food up and cooking with their bare hands. They
- 57:59Speaker 1: wash them and it's actually more sanitary.
- 58:01Speaker 3: To wash your hands. And they have this plastically. I'm
- 58:03Speaker 3: not gett into it about this before. I need this
- 58:08Speaker 3: for my mental health.
- 58:09Speaker 1: Okay, I need them to keep baking food videos so
- 58:12Speaker 1: that I can doom scroll in peace.
- 58:15Speaker 3: Please. These people are cooking in their own home for
- 58:17Speaker 3: their families, not worrying about it.
- 58:19Speaker 4: You're not eating it bugs, and all the time.
- 58:23Speaker 1: You don't have to cook it this way. You can
- 58:26Speaker 1: do whatever you want. Stop bullying. Stop bullying the home chefs,
- 58:30Speaker 1: and tell us.
- 58:30Speaker 4: One thing about the invitation crip. I'm like, what is
- 58:32Speaker 4: the whole life?
- 58:34Speaker 3: It was like, well, I don't know how this is made.
- 58:36Speaker 2: I'm like, oh no, but I'm sure it's made like
- 58:39Speaker 2: a hot dog or something in the North.
- 58:40Speaker 3: I swear to you. May pick up that inmitation crab
- 58:43Speaker 3: I said, oh, I.
- 58:44Speaker 4: Did not know. I was so blind side of it.
- 58:47Speaker 4: I was so blindsided about it.
- 58:49Speaker 1: I know this is not but you know what, though,
- 58:52Speaker 1: I would do the same thing, okay, but I'm just
- 58:55Speaker 1: not brave enough.
- 58:56Speaker 3: That's the other thing too.
- 58:57Speaker 1: I when I cook for me or when I cook
- 58:59Speaker 1: for other people, I'm cooking the way that I cook it,
- 59:03Speaker 1: and they're gonna eat it, and it's gonna be good.
- 59:06Speaker 3: On the internet. For the Internet of food critics, I'm
- 59:09Speaker 3: not doing it. I'm not that brave.
- 59:11Speaker 2: It's so fun to me though, you know, we really
- 59:12Speaker 2: live in a cloud addiction era. Baby, everybody wants a moment,
- 59:16Speaker 2: and I'll really just take it as some people want
- 59:19Speaker 2: think moment in the comments because they do get it.
- 59:20Speaker 4: Like them, negative comments be going up.
- 59:23Speaker 3: They do the you.
- 59:24Speaker 1: Got it listen, make make your your imitation crab. I'm
- 59:30Speaker 1: gonna keep doing it. Yeah, it looks it looks really good.
- 59:32Speaker 1: But I was telling you, I was like, this looks
- 59:34Speaker 1: so good. I am not gonna make it. And I
- 59:37Speaker 1: know it's about to be a war in.
- 59:39Speaker 3: These times warm.
- 59:42Speaker 2: I sat there like, oh god it. My friends was
- 59:44Speaker 2: just going in in the comments. You know, they don't play.
- 59:47Speaker 3: I had a nice little personal what did you what
- 59:50Speaker 3: did you call me? A hidden follower? A ghost follower?
- 59:52Speaker 4: Silent watch, silent watch already know.
- 59:58Speaker 1: Make sure you follow a veut and at the Lavelle Show,
- 1:00:04Speaker 1: follow on all the socials and on sick Talk, and
- 1:00:07Speaker 1: unlike me, if you're looking for something cutey and fun
- 1:00:10Speaker 1: and delicious, which he will tell you if it's delicious
- 1:00:13Speaker 1: or not, you can follow the recipes. And you really
- 1:00:16Speaker 1: do have a lot of very budget friendly options.
- 1:00:20Speaker 4: One thing, which it really is another conscious really.
- 1:00:23Speaker 3: Really important right now. Well, thank you so much for
- 1:00:26Speaker 3: coming down when.
- 1:00:27Speaker 1: You have your show, My Bury alum, Hello, I would
- 1:00:32Speaker 1: love to come on. I see that in your future.
- 1:00:33Speaker 1: I'm excited for everything that you have going on and
- 1:00:35Speaker 1: you deserve.
- 1:00:36Speaker 2: Thank you so much. This was so great. Thank you
- 1:00:38Speaker 2: ver happy to be here.
- 1:00:40Speaker 4: That's great.
- 1:00:41Speaker 1: Thanks for joining us. Make sure you hit subscribe and
- 1:00:43Speaker 1: follow us on social at to personal show and follow
- 1:00:45Speaker 1: the Lavelle Show.
- 1:00:46Speaker 4: Yeah uh