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He Sold ZICO for $200M and Still Felt Trapped | Mark Rampolla E348

For years, Mark Rampolla believed the same thing most driven entrepreneurs believe. Work harder. Scale bigger. Make more money. Then freedom will come. He followed that formula perfectly. Mark founded ZICO Coconut Water, scaled it over nine years, and sold the company to Coca-Cola for over two hundred million dollars. From the outside, it looked like the ultimate win.

But instead of feeling free, Mark felt more trapped than ever. Overcommitted. Stressed. Disconnected from his health, his relationships, and the life he thought success was supposed to buy him.

That moment forced a realization…

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