Latest / Liquid Weekly Podcast: Shopify Developers Talking Shopify Development
The Hidden Complexity of Going Global
Episode 069 – The Hidden Complexity of Going GlobalKarl and Taylor sit down with Kwadwo (Kojo) Adu, co-founder of LocaleFlow — a bootstrapped Shopify translation app built to help merchants expand into new markets without losing brand voice, SEO, or metafield data. Kojo shares how living in Barcelona as a Dane gave him firsthand empathy for the localization problem, why browser translation falls flat for real stores, and how LocaleFlow's multi-LLM pipeline handles everything from tone-of-voice preservation to currency "nice pricing." The episode rounds out with a Shopify dev changelog…
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