Latest / Keys To The Shop : Equipping Coffee Shop Leaders
466: The Relentless Pursuit of Perfection w/ 2024 U.S. Barista Champion, Frank La, Be Bright Coffee
The craft of coffee and cafes is as much a personal pursuit as it is a service to others. Providing a remarkable coffee experience to guests through coffee is what initially inspired Frank La to begin a career in coffee. Since then his dedication to exploring service, mentorship, business operations, and coffee itself has been guided by the Japanese philosophy of "Kodawari" or, the relentless pursuit of perfection.
Before launching Be Bright Coffee, Frank La developed his skills and became a coffee professional in LA in 2010. La has held jobs at notable coffee companies acros the city…
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