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Brand Vision and Barefoot Luxury with Sean Dee of OUTRIGGER Hospitality Group
From Levi.com to Barefoot Luxury: Sean Dee's Journey Building the OUTRIGGER Brand
Sean Dee, EVP and Chief Commercial Officer at OUTRIGGER Hospitality Group, shares his unlikely path from Stanford political science major and advertising media planner to launching the first consumer website in history at Levi Strauss, placing Levi's first-ever Super Bowl spot, and ultimately becoming the commercial force behind one of the world's most authentic beach resort brands.
Key Insights You'll Learn:
Started at ad agency Foote, Cone and Belding at $17,500 a year and deliberately spent after-hours in the…
The skinny
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