Joris Van Aelst | B-Craft | Founder Podcast Series 2
Joris, founder of B-Craft, joins the Founder Podcast Series to discuss how a lifelong passion for boating led to the creation of a new kind of luxury day boat combining elegant design with serious watersports capability. The conversation explores the story behind the B-Craft Akoya, its patented folding watersports rig, the challenge of balancing styling with functionality, and how Joris and his father have built the business around complementary strengths. Joris also explains why B-Craft works with established Dutch yacht-building partners, how customer feedback is shaping the larger Tahiti…
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