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The Truth About NIL What Every Athlete & Parent Needs to Know · Earn Your Leisure

0:00
Speaker 1: A lot of times people think NIL and they're thinking
0:02
Speaker 1: of like the most high level player in the world
0:04
Speaker 1: and somebody that's getting five million dollars but explain how
0:08
Speaker 1: players are getting NIL deals that you've never heard of.
0:11
Speaker 1: Players that like you said a fourth round draft pick
0:14
Speaker 1: that's getting a million dollars or players getting thirty thousand
0:17
Speaker 1: dollars from a mid-major or low major D1 like set
0:21
Speaker 1: that level of expectation because I think that that's something
0:23
Speaker 1: that a lot of people could relate to and they
0:26
Speaker 1: might not be aware that you can still get money
0:29
Speaker 1: in the NIL world, even if you're not a household name.
0:32
Speaker 1: And like I said, all you guys can chime in
0:34
Speaker 1: on that.
0:36
Speaker 2: Okay. Do you want me to start? Tiny, you want
0:38
Speaker 2: to start? Yeah.
0:40
Speaker 3: I was just talking about that the other day. There's
0:44
Speaker 3: a kid at Radford University that's getting $ 700, 000.
0:47
Speaker 2: So, and these are facts.
0:48
Speaker 3: So, What I say to the youth is that, and parents,
0:59
Speaker 3: it was a time when people used to say, don't
1:00
Speaker 3: put your eggs in one basket. Sports matters.
1:05
Speaker 2: It matters a lot.
1:09
Speaker 3: It's taking kids from high school to become entrepreneurs. We
1:15
Speaker 3: don't need the NBA anymore, which is the organization. We
1:18
Speaker 3: need parents to really focus on that sports can make
1:23
Speaker 3: a huge difference And I'm not saying, you know, it's
1:27
Speaker 3: the all and be all. But because of my life
1:31
Speaker 3: has been, you know, helping sports, I think that's very important. So,
1:36
Speaker 3: like you were saying, you don't have to be the
1:39
Speaker 3: McDowell American. You don't have to be the starting five
1:43
Speaker 3: on your high school team. You stay with it. And
1:47
Speaker 3: you can benefit from NIL, which is excellent.
1:50
Speaker 4: There's NIL, which is a real NIL, which is what
1:54
Speaker 4: it was originally made for, where you can actually go
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Speaker 4: out there and get a brand endorsement deal where you
2:00
Speaker 4: promote a brand or create a partnership with a brand
2:03
Speaker 4: and you get paid for that. The number two way
2:06
Speaker 4: is from collectives. Colleges now have created, since this inception,
2:10
Speaker 4: they created collectives which are not run by the school
2:15
Speaker 4: at first. It was run by Boosters, which is alumni.
2:19
Speaker 4: And they came in and they set up partnerships for you.
2:23
Speaker 4: And it was kind of hidden pay for play, but
2:25
Speaker 4: that was the way they disguised it in marketing brands.
2:29
Speaker 4: The third way now, which came into play July 1st
2:33
Speaker 4: through Congress, is called revenue share. And now schools can
2:38
Speaker 4: pay you directly from their funds. And that for the
2:42
Speaker 4: most part, is pay for play. So those are the
2:46
Speaker 4: three ways you can get paid. And with the revenue share,
2:51
Speaker 4: schools can play up to $ 22 million.
2:55
Speaker 2: They have a budget.
2:56
Speaker 4: They're allowed to use up to $ 22 million for college
3:00
Speaker 4: rep share, and that's for their whole budget, for all
3:04
Speaker 4: their teams. For the most part of that, Football is
3:08
Speaker 4: going to get the biggest part if they have football.
3:10
Speaker 4: Every school has a different percentage, but it has to
3:12
Speaker 4: be broken down. And that's the way, those are the
3:15
Speaker 4: three ways they can pay a college athlete.
3:19
Speaker 5: Yeah, and if football is going to get the most,
3:22
Speaker 5: because football is making the most money, when you talk
3:25
Speaker 5: about rev share, but I guess to answer your question, the.
3:30
Speaker 5: Kids can make a significant amount of money in college,
3:33
Speaker 5: and it's not just a high D1 level, the power
3:36
Speaker 5: five level. You know, you got kids at mid-major level
3:40
Speaker 5: making $ 100, 000, $ 250, 000 a year. That's more than some of
3:44
Speaker 5: these kids' families make. So college sports is actually a serious,
3:49
Speaker 5: serious business. And it's very important that these kids get
3:52
Speaker 5: the right advice and have the right team around them.
3:56
Speaker 5: I did a deal for a kid making $ 500, 000 who
3:59
Speaker 5: might not even start at college. If you could do
4:03
Speaker 5: that for four or five years, you would have made
4:05
Speaker 5: more money than some kids' parents would have made in
4:09
Speaker 5: a lifetime. So you can't just gloss over this, what's
4:13
Speaker 5: happening and what's going on. It's serious business and it's
4:16
Speaker 5: serious money.
4:18
Speaker 2: So.
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Speaker 1: You are a lawyer. You draw up contracts. You actually
4:21
Speaker 1: just educate me backstage. All of you guys, as far
4:24
Speaker 1: as NIL deals, they're not all the same. I thought
4:26
Speaker 1: it was like a standard scholarship, right, where you sign
4:29
Speaker 1: the scholarship papers. All the scholarship papers are the same.
4:32
Speaker 1: So you're negotiating NIL deals, right? So what's some things
4:37
Speaker 1: to look out for and what's some things to add,
4:40
Speaker 1: what's some clauses, like what's some things to be aware of? Greg,
4:43
Speaker 1: you can answer that as well.
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Speaker 2: Well, I'll start off by saying this.
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Speaker 4: The colleges now are going to a pro model.
4:49
Speaker 2: It's pro sports.
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Speaker 4: If you Google and look what's going on, all these
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Speaker 4: schools starting at the top, they're hiring people from pro teams,
4:58
Speaker 4: basketball and football.
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Speaker 2: Most power five.
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Speaker 4: Schools now, football and basketball, I say about 80% of
5:03
Speaker 4: them have what you call the general manager. We're supposed
5:07
Speaker 4: to have Daniel Abrams, which is that's his position at
5:10
Speaker 4: Boston College basketball. He couldn't make it today. But they
5:13
Speaker 4: hire those guys, and some of these schools also have
5:16
Speaker 4: cap guys, which is the salary cap. So their jobs
5:19
Speaker 4: between those two guys, they manage the roster, roster construction,
5:24
Speaker 4: and they manage the portal acquisitions, and they talk with
5:28
Speaker 4: the agents. So when you're hiring people to talk with agents,
5:34
Speaker 4: their job is to do school-friendly deals to make sure
5:39
Speaker 4: they protect that money for the school. Same way if
5:42
Speaker 4: you're With the New York Jets, their job is to
5:45
Speaker 4: make sure that they benefit from the contract. So when
5:49
Speaker 4: you have that, and you may have somebody that's negotiating
5:53
Speaker 4: for you that does not have the experience of someone
5:56
Speaker 4: like a lawyer or an agent, now you're putting yourself
5:59
Speaker 4: at a disadvantage. So I do NFL contracts. We deal
6:05
Speaker 4: with a collective bargain agreement, and most of those contracts...
6:09
Speaker 4: The template is the same. One thing that we're going
6:11
Speaker 4: to negotiate is, of course, the amount of money and
6:16
Speaker 4: some of the language. When you're dealing with a college,
6:20
Speaker 4: you're dealing with over 300 and something different Division I schools.
6:24
Speaker 4: I haven't seen the same contract yet. Every contract's different.
6:30
Speaker 4: Every contract's different. So their job is to protect the
6:33
Speaker 4: money for the University of Maryland. So trust me, when
6:38
Speaker 4: they have somebody come in and they might say, oh,
6:40
Speaker 4: it's the dad, that they realize the dad has no
6:43
Speaker 4: experience in negotiating and all that, they will love that.
6:49
Speaker 2: They will try to take advantage of you.
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Speaker 5: Yeah, especially if they're trying to get the kid. I
6:53
Speaker 5: want to tell you one point that you made earlier.
6:56
Speaker 5: So a lot of kids, they'll have their friend or
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Speaker 5: family member represent them. It's not necessarily that they have
7:02
Speaker 5: the bad intention, it's just they don't have the the
7:06
Speaker 5: experience or the knowledge or the acumen to make sure
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Speaker 5: that you're doing what's in the best interest of the athlete,
7:12
Speaker 5: the student athlete. So there's a lot of different things
7:15
Speaker 5: that could be in agreement with the university. How the
7:19
Speaker 5: money is paid out, which can be tricky. Kid could say,
7:23
Speaker 5: college coach say, hey, you come to my school, I'm
7:25
Speaker 5: gonna pay you $ 250, 000 to play. There could be provisions
7:29
Speaker 5: in there If the kid plays that year, if he's
7:32
Speaker 5: not registered, it could be how the money is broken down.
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Speaker 5: Some schools will pay it monthly. Some schools will try
7:38
Speaker 5: to back end the money so that if the kid
7:42
Speaker 5: enters the portal, then the payments stop right away. I mean,
7:45
Speaker 5: some of this is technical, but that's why you should
7:47
Speaker 5: get a lawyer to review the agreement because there could
7:50
Speaker 5: be different provisions in there or conditions in there that
7:54
Speaker 5: could prevent the kid from actually getting the money or
7:56
Speaker 5: all the money that the kid signed up to go
7:59
Speaker 5: to that university for.
8:01
Speaker 3: I'm going to add to that. So let's go down
8:04
Speaker 3: a little level. Let's go down before you get to
8:06
Speaker 3: that level. I'm on a high school level, right? Recently,
8:12
Speaker 3: I've seen contracts of kids with NIO deals that are
8:16
Speaker 3: still in high school. So all you guys that are
8:18
Speaker 3: still in high school, you know, you have a chance
8:21
Speaker 3: to benefit. But it's tricky and it's dangerous. What I'm
8:25
Speaker 3: trying to say is this. There's a lot of people,
8:27
Speaker 3: what I call the BAC, the bad advice crew, they
8:32
Speaker 3: will forward you your NIO deal. Say you're the top
8:36
Speaker 3: sophomore in the country. They'll give you $ 100, 000. They get
8:40
Speaker 3: it back from the colleges. So you're not really, ain't
8:44
Speaker 3: no money coming out your pocket. Ain't no money coming
8:47
Speaker 3: out their pocket. But now they got you tied down.
8:52
Speaker 3: And now you got to follow what they ask you
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Speaker 3: to do because you're getting paid. That's on our level.
8:58
Speaker 3: So this is serious business. Serious business and we got
9:01
Speaker 3: to watch out. We got to watch our youth, but
9:03
Speaker 3: we got to watch our communities. So Tiny, I want
9:08
Speaker 3: to follow up with you as far as on the,
9:10
Speaker 3: The high school level. We have another legendary high school
9:13
Speaker 3: coach in here. It's Coach Cimino. Appreciate him coming.
9:16
Speaker 1: What's your advice for young people as far as how
9:19
Speaker 1: they're managing their brands on social media? Some of the
9:22
Speaker 1: things that you're seeing currently, you coached the Nike Elite team.
9:26
Speaker 1: I spoke to the guys when you were there. So, like,
9:28
Speaker 1: what are you seeing from the grassroots level right now
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Speaker 1: in 2025 that can either be helpful or harmful for
9:35
Speaker 1: young people?
9:37
Speaker 2: Yeah, that's deep.
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Speaker 3: I went to this school back in the 90s, and
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Speaker 3: we didn't have the social media that we have now,
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Speaker 3: so it was totally different. But what I am seeing
9:47
Speaker 3: is two things. I believe social media is probably one
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Speaker 3: of the worst things and the best thing that happened
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Speaker 3: to us as a community. The kids are becoming a
10:00
Speaker 3: little bit more professional. They are becoming entrepreneurs. But they
10:04
Speaker 3: take the integrity out of the game. It's impossible for
10:08
Speaker 3: you to make every shot, to play good all the time.
10:15
Speaker 3: So that's not the reality of it. So the social
10:17
Speaker 3: media part is really I believe taking integrity out of
10:20
Speaker 3: the game. But I also feel that the high school
10:24
Speaker 3: coaches got to be more of just being the X
10:28
Speaker 3: and O guy. They really got to get involved. Because
10:31
Speaker 3: social media do matters. And if you're a coach that
10:34
Speaker 3: don't want to get involved with the social media, you're
10:37
Speaker 3: not really trying to help the kid go to the
10:38
Speaker 3: next level on all phases. So it's a give and take.
10:43
Speaker 3: And I think I go back to the parents. I
10:46
Speaker 3: go back to the mentors. the high school coaches, the
10:50
Speaker 3: grassroots people. It's got to be a collective teamwork. You know,
10:57
Speaker 3: it's called grassroots for a reason. It's not about the
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Speaker 3: high school coach. It's about the whole community understanding that
11:03
Speaker 3: there's a chance of us, you know, benefiting.
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Speaker 1: So, Matt, let me ask you. As far as I'm
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Speaker 1: a good player in high school, right, I'm averaging 17 points,
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Speaker 1: and I'm getting recruited by a bunch of mid-major schools, right? Now,
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Speaker 1: do I go to an agent like Greg? Do I
11:29
Speaker 1: go to a lawyer like yourself? Do I go to both? Like,
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Speaker 1: who do I contact first?
11:35
Speaker 5: That's a good, good question, and we could probably go
11:38
Speaker 5: spin around for this. So hopefully as a high school athlete,
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Speaker 5: I'm doing well in high school. Hopefully I'm affiliated with
11:45
Speaker 5: a good grassroots organization mentor coach organization that's going to
11:51
Speaker 5: help guide me that has experienced God and other players
11:55
Speaker 5: those are questions that parents we should ask and the
11:57
Speaker 5: reason why I could jump into this because I have
11:59
Speaker 5: a kid that's going through this now too you want
12:02
Speaker 5: to see the organizations or the school that your kid
12:04
Speaker 5: is playing for or participating in what's their history what's
12:07
Speaker 5: their track record What other kids have they successfully helped matriculate,
12:13
Speaker 5: do college or, you know, everybody's not going to make
12:16
Speaker 5: it to the league. So, you know, those are the
12:18
Speaker 5: things that I look for, like what kids went through
12:21
Speaker 5: that program. But for me, I think a lawyer, I mean,
12:24
Speaker 5: I'm biased, but I think a lawyer is a critical
12:26
Speaker 5: part of the team for any family making any decisions
12:29
Speaker 5: because once contracts are involved, you need to make sure
12:32
Speaker 5: somebody's going to fully advise you and explain, you know,
12:37
Speaker 5: every provision that's in there. and don't take things for granted.
12:41
Speaker 5: The agent is probably more so important in college basketball
12:46
Speaker 5: than ever before. Somebody like a Greg, because now kids
12:50
Speaker 5: are entering the portal after one year, going to another
12:53
Speaker 5: school to get more money. As a lawyer, I'm not
12:56
Speaker 5: in that world every day to know what college is
12:59
Speaker 5: looking for a point guard or a running back or
13:01
Speaker 5: a quarterback. An agent is probably way more versed at
13:05
Speaker 5: helping a kid just navigate his way through college before
13:08
Speaker 5: you even get to the pros. Because now you've got
13:10
Speaker 5: the portal that's helping kids go to school and get
13:13
Speaker 5: paid more money than what they did when they came
13:16
Speaker 5: out of high school. But I think it's a whole
13:18
Speaker 5: collective team, you know, the person they trust from the grassroots,
13:23
Speaker 5: the lawyer that's going to advise you and the family
13:25
Speaker 5: and the parents, the agent.
13:27
Speaker 2: That you can trust.
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Speaker 5: And it's kind of like a checks and balances, you know,
13:30
Speaker 5: you don't want the agent putting something in front of
13:32
Speaker 5: you that you don't understand either. You know, that's my
13:34
Speaker 5: two cents.
13:36
Speaker 1: Greg, talk about the portal because we're seeing kids that's
13:39
Speaker 1: transferring every year. And it's, it's even crazier than NBA
13:44
Speaker 1: or NFL. Cause at least you have, you have to
13:47
Speaker 1: stay with your team for a certain amount of years,
13:48
Speaker 1: unless you get traded. But this is like everybody in
13:51
Speaker 1: the NBA has a one year contract. That's how crazy
13:53
Speaker 1: it would be.
13:53
Speaker 2: Right?
13:54
Speaker 1: So you have that, hundreds of thousands of kids that's
13:57
Speaker 1: transferring every single year, even if it's not a bad
14:01
Speaker 1: situation just because they can get more money. So how
14:03
Speaker 1: do you advise players in the portal as far as, like,
14:06
Speaker 1: making the right decision and what's your process as far
14:09
Speaker 1: as making sure you're in tune with all of the
14:12
Speaker 1: general managers to see, like, you know, what's going on
14:15
Speaker 1: in the world?
14:16
Speaker 4: Good question. Every situation is different. Some kids, you don't
14:23
Speaker 4: want to move– You may think the grass is greener
14:26
Speaker 4: on the other side. Brown grass might be brown grass.
14:29
Speaker 4: If you're moving, what you also got to take into
14:31
Speaker 4: account is, and also, they're already trying to review that
14:34
Speaker 4: and switch that rule.
14:36
Speaker 2: Not switch it.
14:36
Speaker 4: But they're trying to go back to the one-time transfer
14:40
Speaker 4: rule in the portal, which I think makes a lot
14:41
Speaker 4: of sense. You got a lot of these guys, you know,
14:44
Speaker 4: you might be getting $ 200, 000 from one school. You want
14:46
Speaker 4: to jump into the portal and try to get $ 250, 000.
14:49
Speaker 4: You got some guys now, on average, you're going to
14:51
Speaker 4: have kids that have four schools.
14:54
Speaker 2: On their resume. Where are you going back for homecoming?
15:00
Speaker 2: I mean, that's number one.
15:02
Speaker 4: Number two, all these credits aren't transferring. Coach from this
15:06
Speaker 4: school is going to have you eligible to play for those. However,
15:11
Speaker 4: when you go across the bridge and you try to
15:13
Speaker 4: get that business credit, degree, some of those credits, if
15:19
Speaker 4: you're at Morgan and you come from a lower school
15:21
Speaker 4: like Howard, I'm just messing with my man right here,
15:25
Speaker 4: and your credits might not transfer over, but now you
15:29
Speaker 4: get out of there in four years, you think you're graduating,
15:32
Speaker 4: but you're not. Now you look, you probably got another
15:36
Speaker 4: year and a half, another three semesters. So that's one
15:38
Speaker 4: thing I'm trying to tell the kids. I would never
15:41
Speaker 4: try to advise a kid that to move just for
15:44
Speaker 4: some money, unless maybe it's some life-changing money, or it's
15:47
Speaker 4: a situation where you're a quarterback and this system's not
15:50
Speaker 4: working for you, but you look like you have pro potential,
15:54
Speaker 4: and I'm telling you to go in this offense. They
15:57
Speaker 4: want you, and I know what they got there, and
15:58
Speaker 4: I know where you will be on the depth chart.
16:01
Speaker 4: I think that's the advantage of going with, that's the
16:04
Speaker 4: difference in sometimes going with an agent.
16:06
Speaker 2: Versus a lawyer.
16:07
Speaker 1: You know what the Lamar Jackson joke is, right? The
16:09
Speaker 1: athlete that says, I don't need an agent. I'm going
16:11
Speaker 1: to have my mom represent me because I'm going to
16:15
Speaker 1: save the 5% that I'm going to pay the agent,
16:17
Speaker 1: and I'm going to do it that way.
16:18
Speaker 5: Jalen Brown, too.
16:19
Speaker 4: Yeah, okay, so it wasn't 5%. He was saving three,
16:22
Speaker 4: but let this go viral. He did not do the contract,
16:25
Speaker 4: all right? Mark Levin from the NFLPA did the contract.
16:29
Speaker 4: I mean, she did not do the contract. She's not
16:31
Speaker 4: a certified agent. Teams in the NFL cannot negotiate with
16:35
Speaker 4: anybody unless they're a certified agent. So that's number one.
16:39
Speaker 4: And I'm not knocking him, but he played well enough
16:42
Speaker 4: to establish himself to say, listen, I'm just going to
16:45
Speaker 4: have somebody from the PA help me with this contract.
16:49
Speaker 2: They are not up to doing that.
16:50
Speaker 4: For $ 1, 500. players or whatever amount of players in the
16:54
Speaker 4: nfl so if you're elite like that then that's fine
16:57
Speaker 4: you can do that the average guy cannot do that
17:00
Speaker 4: that's i don't i wouldn't recommend it for them going
17:03
Speaker 4: into free agency and trying to find out which of
17:05
Speaker 4: these 32 teams is going to pay him the most
17:08
Speaker 4: and better fit him who you if you're not certified
17:11
Speaker 4: and if you're representing yourself um you know what they
17:15
Speaker 4: say you know you you represent yourself as a lawyer
17:17
Speaker 4: you got a fool for a client.
17:20
Speaker 5: I would just add to that just that there's so
17:22
Speaker 5: many examples in this because I don't want to like
17:24
Speaker 5: start bad-mouthing athletes. There's so many examples of athletes that
17:29
Speaker 5: have that could have benefited from having an agent or
17:32
Speaker 5: a better agent like that have made moves that have
17:36
Speaker 5: cost them millions and millions of dollars. I think the
17:39
Speaker 5: value of the agent comes from is somebody that knows
17:43
Speaker 5: the business and knows the landscape that can help you navigate. Because, yeah,
17:47
Speaker 5: the NFL has boilerplate. They have a collective bargain agreement.
17:50
Speaker 5: NBA has a collective bargain agreement. There's only so much
17:54
Speaker 5: money you're going to make depending on where you're drafted,
17:57
Speaker 5: what your position is, what your level is. That part
18:01
Speaker 5: is fair. So from an athlete saying it's already determined
18:04
Speaker 5: what I'm going to make, I get that. But what
18:07
Speaker 5: about when it's time to get traded or free agency
18:11
Speaker 5: and moving around? You can't pay for the value of
18:15
Speaker 5: an agent that has relationships and connections to talk to
18:19
Speaker 5: owners and managers and help you navigate that. And now
18:22
Speaker 5: that's trickling down in the college and even in the
18:25
Speaker 5: high school. So that's the value to me.
18:28
Speaker 4: And like, for example, in the NFL, we was back
18:32
Speaker 4: there and Tonya saw me looking at my phone and
18:35
Speaker 4: He's like, we're missing some games. But what I mainly
18:38
Speaker 4: do on a Sunday, I'm looking at stats. But the
18:40
Speaker 4: other main thing I'm looking at, unfortunately, is the injury report.
18:45
Speaker 4: Because if a player gets injured, now I have to
18:47
Speaker 4: manage them through that situation. I had a cornerback I
18:50
Speaker 4: represent on the Arizona Cardinals just right now. Last week,
18:55
Speaker 4: he got hurt. He got back in the locker room.
18:57
Speaker 4: I called the GM, and they said it looked like
18:59
Speaker 4: the ACL. All right, well, as soon as you got
19:02
Speaker 4: to get the MRI, send it to me. I'm sending
19:04
Speaker 4: it to what's called a second opinion that's not affiliated
19:07
Speaker 4: with the team. Send it down to a second opinion.
19:10
Speaker 4: Turns out it's a grade three MCL, only eight weeks,
19:14
Speaker 4: where the team was automatically assuming he was going to
19:16
Speaker 4: be out for the season. So that's not something you
19:18
Speaker 4: can do if you're representing yourself. So managing the athlete
19:23
Speaker 4: is more than just negotiating the contract. If he's unhappy,
19:26
Speaker 4: he's talking to the team and the personnel. Can we
19:29
Speaker 4: move him? Should we move him? What is really going on?
19:32
Speaker 4: If he's fine, I got to go and do an
19:34
Speaker 4: appeal on Tuesdays. I got to sit on the phone.
19:36
Speaker 2: And do an appeal.
19:37
Speaker 4: He was fined for having the wrong color socks in
19:41
Speaker 4: the NFL. That's something you cannot do. I don't think
19:44
Speaker 4: you can do if you're you know, a plumber or HVC,
19:48
Speaker 4: you know, if you're doing something else, not knocking those professions,
19:51
Speaker 4: but that's what we get paid to do is managing
19:54
Speaker 4: the athletes. So it's more than just negotiating the contract.
19:57
Speaker 6: After the athletes stop playing, what are the, I guess,
20:03
Speaker 6: best prospects to get them seeing themselves as a brand
20:07
Speaker 6: and how they can build relationships intellectual property and have
20:11
Speaker 6: longevity in their name, image, and likeness.
20:14
Speaker 2: It's trickling down.
20:16
Speaker 3: So now in high school, if you're getting paid, you
20:20
Speaker 3: should be investing your future in high school. So like
20:23
Speaker 3: we was talking about, a guy can make money at
20:26
Speaker 3: the age of 20, put money in life insurance, some
20:30
Speaker 3: money somewhere for 20 years. So it's got to trickle down.
20:33
Speaker 3: Those are the conversations that got to start earlier. Having
20:37
Speaker 3: a sports school is probably our best rock right now.
20:42
Speaker 5: I think the financial advisor piece is probably the most
20:45
Speaker 5: important piece right now for these kids in college, because
20:48
Speaker 5: we already know the majority of the kids are not
20:51
Speaker 5: going to make it to the league. So they got
20:53
Speaker 5: four or five years where they're making $ 250, 000, $ 300, 000, $ 500, 000,
20:57
Speaker 5: some of them a million dollars, and that might be it,
21:00
Speaker 5: you know what I mean, besides whatever they do after that.
21:03
Speaker 5: But if they have the right financial person involved in
21:06
Speaker 5: them that has helped them invest it and it's not
21:08
Speaker 5: just the whipping the chains and they actually got some
21:12
Speaker 5: solid investments, like that, those are the success stories that
21:16
Speaker 5: I would love to start hearing and the financial person
21:19
Speaker 5: is probably the most important part.
21:21
Speaker 1: I think also just building your brand while you're still
21:23
Speaker 1: in college too. Like Shiloh Sanders, I think is a
21:25
Speaker 1: great example of that. Not the best player in the world,
21:28
Speaker 1: but got a great personality. And so when he does
21:31
Speaker 1: get cut, I don't know if he got cut. I
21:33
Speaker 1: don't know if he'll be able to get another shot,
21:35
Speaker 1: but he's not desperate. Like he's already making content. He
21:38
Speaker 1: already has a social media following. I think he's going
21:40
Speaker 1: to do good as far as like his brand has
21:44
Speaker 1: already been built and he was building that brand. Through college, yeah.
21:48
Speaker 1: So I think planting that seed, especially if you already
21:50
Speaker 1: have some level of emotion, some personality, social media gives
21:53
Speaker 1: you a great platform to kind of already branch yourself.
21:56
Speaker 1: So even if it doesn't work out for you, at
21:58
Speaker 1: least you have a springboard.