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Hue and You: The Meaning Behind 2026’s Color Trends · Repcolite Home Improvement Show

0:02
Speaker 1: Welcome back to Home in Progress, sponsored by Repcolite Pains
0:05
Speaker 1: and Benjamin Moore, and coming up on today's episode, I'm
0:08
Speaker 1: going to be diving really deeply into color theory, color trends.
0:13
Speaker 2: You name it.
0:14
Speaker 1: Benjamin Moore is going to reveal their pick for the
0:16
Speaker 1: twenty twenty six Color of the Year on October sixteen,
0:20
Speaker 1: and the entire design world is watching to see what's coming.
0:23
Speaker 1: And since that's coming up, we're going to spend today
0:27
Speaker 1: talking about why the color of the Year matters in
0:29
Speaker 1: the first place, what we should do with the color announcement,
0:32
Speaker 1: if anything, and we'll also make some predictions as to
0:35
Speaker 1: where we think things are going. And to help me
0:38
Speaker 1: do all of this, I'm joined by interior designer Andy Yates. Andy,
0:42
Speaker 1: thanks for being here.
0:43
Speaker 3: Thank you, Dan. It's a pleasure. I'm glad to be back.
0:46
Speaker 1: Happy to have you back, happy to talk through all
0:48
Speaker 1: of this stuff with you and see what's what your
0:51
Speaker 1: expert mind will suggest to all of our listeners. And
0:55
Speaker 1: I want to start at the beginning. When a company
0:58
Speaker 1: names a color of the year, but what in the
1:00
Speaker 1: world is behind that? You know, what's going into all
1:03
Speaker 1: of that effort?
1:03
Speaker 2: What are they after.
1:06
Speaker 3: So it's a really important question, I think, starting with
1:10
Speaker 3: the idea that you know, our brains process about eighty
1:14
Speaker 3: percent of the information we take in from our world visually,
1:19
Speaker 3: so we know that the visuals, especially with color, are
1:22
Speaker 3: very important, like you said, psychologically, but also from a
1:25
Speaker 3: marketing perspective and the way that we experience the world.
1:29
Speaker 3: So these colors of the year, while they can be
1:33
Speaker 3: as you said, kind of dismissed as marketing gimmicks, they
1:36
Speaker 3: do serve a really important purpose. One of the key factors,
1:41
Speaker 3: I think is just market influences and trend forecasting. So
1:45
Speaker 3: we look at these colors again, as you said, to
1:48
Speaker 3: influence what's happening in interiors, in fashion, in manufacturing of
1:53
Speaker 3: most all products, but especially those multi billion dollar industries.
1:59
Speaker 3: They really want to understand what's happening out in the zeitgeist.
2:04
Speaker 3: And I think you hit the nail on the head
2:07
Speaker 3: mentioning psychology, because there really is a component of trying
2:13
Speaker 3: to have a finger on the global pulse, not just
2:16
Speaker 3: in smaller markets like America or Europe, but so globally
2:21
Speaker 3: a large global understanding. Right, so there will always be
2:25
Speaker 3: cultural and local influences on cultures and of course, colors
2:30
Speaker 3: are geographically important as well. So the way you might
2:34
Speaker 3: decorate spaces and wear clothing at the equator right in
2:37
Speaker 3: tropical locations is not how people necessarily experience color in
2:42
Speaker 3: Scandinavia or the Arctic. Sure, so there are factors like
2:47
Speaker 3: that right light location. But it really is a global
2:52
Speaker 3: endeavor because these companies such as Benjamin Moore send out
2:55
Speaker 3: teams to scour countries, villages, markets, they meet with artists
3:02
Speaker 3: and makers all over the place. Yeah, and it is
3:05
Speaker 3: a massive endeavor that I think can be minimized if
3:10
Speaker 3: you're just thinking, oh, this is a marketing gimmick to
3:13
Speaker 3: try to sell you know, teal products or green products.
3:17
Speaker 3: But it really does come from building on years of
3:21
Speaker 3: research and momentum from what's actually happening in the world.
3:25
Speaker 1: So how do we, you know, take all of that,
3:27
Speaker 1: you know, how does that research that's out there, that
3:30
Speaker 1: they're doing all of this work, how does that translate
3:32
Speaker 1: into something that we as consumers you know, actually see
3:35
Speaker 1: or feel in our home and our products. And I
3:37
Speaker 1: guess what I'm getting at is, you know, you mentioned
3:39
Speaker 1: just now you know, this isn't a gimmick to sell teal,
3:43
Speaker 1: which almost made it sound like the teal stuff came
3:46
Speaker 1: first and then we okay, we want to move this stuff.
3:49
Speaker 1: How does how does this all translate? Does the color
3:51
Speaker 1: of the year set the stage for what's coming? Does
3:55
Speaker 1: it see what's coming and try to call it ahead
3:58
Speaker 1: of time?
3:59
Speaker 2: You know what's going on?
4:01
Speaker 3: That is a very interesting question. I know that there
4:05
Speaker 3: are executives way above my pay grade that actually study
4:11
Speaker 3: this intensively. My understanding of these color trends is really
4:17
Speaker 3: based on looking at the historical data and understanding how
4:21
Speaker 3: colors have shifted through the decades to influence what's happening
4:26
Speaker 3: now and what will happen in color. So a really
4:28
Speaker 3: good example is basically like looking at the twentieth century,
4:32
Speaker 3: we had an industrial revolution. We had changes in technology
4:36
Speaker 3: that moved us away from very toxic dyes and a
4:40
Speaker 3: very expensive coloring techniques to things that the everyday consumer
4:45
Speaker 3: could access. So we had this kind of explosion of
4:48
Speaker 3: color in an everyday market during times of war. Throughout
4:52
Speaker 3: the twentieth century, and this is still true. We see
4:55
Speaker 3: color trends become more subdued, more calm, We're less loud,
5:00
Speaker 3: we're less bold in times of economic downturn and uncertainty.
5:05
Speaker 3: We see the way that people feel reflected in the
5:08
Speaker 3: colors they choose to wear and to surround themselves with
5:12
Speaker 3: in their homes.
5:13
Speaker 2: So interesting is it somebody who dreams that up?
5:16
Speaker 1: Is it the psychology which I know we'll get into
5:18
Speaker 1: of a color, how we normally or just naturally fall
5:21
Speaker 1: into something, you know, the world stressed, we naturally Is
5:25
Speaker 1: that what's going on? Fall into these more subdued, calming colors.
5:28
Speaker 1: It's interesting, you know, I think which starts the wheel rolling?
5:33
Speaker 1: But I kind of got a feelings it's the real
5:36
Speaker 1: you know, we talk about color psychology, and I know
5:38
Speaker 1: that there's a huge group of people who completely yeah, yeah, yeah,
5:42
Speaker 1: that's the real deal. And then there's another group who
5:44
Speaker 1: think that's kind of silliness. But it's it is real,
5:47
Speaker 1: and it really does impact us. And we really do
5:50
Speaker 1: lean towards colors or certain tones in certain times and environments.
5:54
Speaker 1: And I think that's what you're referencing there potentially.
5:57
Speaker 3: Right, Yeah, And you can look at it in like,
5:59
Speaker 3: you know, the times between the wars, like the twenties,
6:02
Speaker 3: the times after the World War two, and the fifties,
6:07
Speaker 3: turbulent social uprising in the sixties, led to sort of
6:12
Speaker 3: a more environmental awakening and global perspective of the seventies,
6:17
Speaker 3: and then there was a large boom, economic boom and
6:21
Speaker 3: lots of excess in the eighties. And in each of
6:25
Speaker 3: these times, you see, like the twenties and the fifties
6:28
Speaker 3: and the eighties, we go back to like colors of candy,
6:31
Speaker 3: primary colors, neon colors. Everything's fun and bubbly and bright.
6:35
Speaker 3: You know, we're like the world's at peace, we're happy,
6:38
Speaker 3: we're spending money, we're not stressed out. In the other times,
6:42
Speaker 3: it's almost cyclical, right, you see color trends become more subdued.
6:47
Speaker 3: We're looking more at like naturals, earthy tones. People back
6:52
Speaker 3: off of that brightness and intensity.
6:55
Speaker 1: We're trying to just blend in with the environment a
6:57
Speaker 1: little bit. In somebody's site, right, maybe signal yeah.
7:00
Speaker 3: And it feels like there is also of course culturally right,
7:05
Speaker 3: like certain people, certain genders, certain ages over historical data,
7:11
Speaker 3: you know, shouldn't quote unquote where a certain color or
7:14
Speaker 3: certain colors are associated negatively in some way. Well, now
7:18
Speaker 3: it's a whole new ballgame because we have the Internet,
7:20
Speaker 3: we have an age of self expression, more awareness of
7:24
Speaker 3: authenticity and mental health, and people really wanting to feel
7:29
Speaker 3: personalized in their wardrobes and their homes and actually amplifying
7:34
Speaker 3: what they truly love, not necessarily what a marketing company
7:38
Speaker 3: is telling them to like. Okay, so both factor in right.
7:42
Speaker 3: There is of course the peer pressure of marketing. Right,
7:45
Speaker 3: we set design trends, we're generating consumer excitement. You know,
7:50
Speaker 3: we're looking to influence cross industry products, all of those
7:55
Speaker 3: reasons why colors of the Year are important.
7:57
Speaker 1: Well, how does this that's kind of leading and in
8:00
Speaker 1: this next part, you know, how do these color announcements.
8:02
Speaker 1: You're you're an interior designer. You know, how do these
8:06
Speaker 1: color announcements influence designers? You know, manufactures, homeowners, all of us.
8:11
Speaker 1: You know, what do you see when these things come out?
8:15
Speaker 3: I do see a general affinity for colors when they
8:23
Speaker 3: are announced as colors of the year and when they
8:27
Speaker 3: are marketed heavily, especially in the realms of social media.
8:32
Speaker 3: We have a lot of Instagram, TikTok, Facebook. You know,
8:37
Speaker 3: people are inundated with these colors in general, and with
8:41
Speaker 3: a lot of cross promotional campaigns. You'll see maybe Pantone
8:47
Speaker 3: or Benjamin Moore announce of color, and then a fashion
8:50
Speaker 3: house puts out a collection based around that color, and
8:54
Speaker 3: there's a shoe issued to honor that color of the year,
8:58
Speaker 3: and then an interior company, a furniture company, you know,
9:02
Speaker 3: creates a whole collection kind of imbuing that sense of it.
9:06
Speaker 3: So there really is a large push for product marketing.
9:11
Speaker 3: But to distill it down to the every day when
9:16
Speaker 3: I work with clients, essentially people have color preferences already established,
9:24
Speaker 3: and normally when somebody is at the point of hiring
9:29
Speaker 3: me to help them realize a design vision, they are
9:33
Speaker 3: secure and confident generally in their color choices that a
9:37
Speaker 3: palette is sort of already selected, pre selected in a
9:41
Speaker 3: way for us to use as a departure point. So
9:46
Speaker 3: we may look at colors of the year. Recently, it was,
9:51
Speaker 3: you know, a grand millennial color scheme where a lot
9:54
Speaker 3: of like blush and mauve came back and those kind
9:56
Speaker 3: of peachy pink tones. So you would see that like
10:01
Speaker 3: integrated right in a lot of interiors where maybe it
10:04
Speaker 3: had gone quote unquote out of fashion.
10:07
Speaker 1: And you think that comes back just because people are,
10:10
Speaker 1: like you said, inundated with it. In marketing, they see
10:13
Speaker 1: it everywhere and then they think, Okay, I kind of
10:15
Speaker 1: like that, or that's why they're bringing it back, or
10:18
Speaker 1: that's why your clients perhaps are asking for it.
10:22
Speaker 2: Is that what you're saying.
10:23
Speaker 3: Sometimes, yes, there's it's almost like some marketing campaigns, some
10:31
Speaker 3: designers and creative directors will amplify a color and it
10:36
Speaker 3: sort of gives people permission to like it in a
10:39
Speaker 3: way that's like giving you know, traditionally, like men the
10:45
Speaker 3: permission to like pinks and blushes, when one hundred years
10:48
Speaker 3: ago it was exclusively a color reserved for men, right
10:52
Speaker 3: like it was for women. Pink was a color that
10:55
Speaker 3: was reserved for men because it was considered a softer
10:58
Speaker 3: shade of red, and red was a bold, bright, loud,
11:02
Speaker 3: passionate color.
11:04
Speaker 2: So one hundred years ago, pink was a dude's color.
11:07
Speaker 3: Yeah, yeah, yeah, absolutely what shades of red were really
11:10
Speaker 3: considered risque for women to wear in more like conservative cultures,
11:14
Speaker 3: especially Western European culture, American culture. Now in the Asian market, right,
11:19
Speaker 3: red has always had a different significance and a very
11:22
Speaker 3: large influence in fashion for men and women, like in
11:26
Speaker 3: Japan and China and those Oriental markets. But in Western society,
11:31
Speaker 3: as we talk about it, right, We come from, especially
11:34
Speaker 3: in America, that more conservative end of the color spectrum,
11:39
Speaker 3: so it was seen as pretty inappropriated for women specifically
11:46
Speaker 3: to wear like bold and bright shades in certain instances.
11:50
Speaker 3: This is all like caveat being like what class are you?
11:53
Speaker 3: What's the occasion? But ultimately having those colors associated with
11:58
Speaker 3: certain specific gender stereotypically is fluid throughout the years. So
12:04
Speaker 3: the one aspect of color marketing is it might give
12:07
Speaker 3: people permission to use the color that traditionally they didn't
12:12
Speaker 3: feel they had. And I think secondarily it allows people
12:17
Speaker 3: to explore color and really personalized ways, so that I
12:22
Speaker 3: see younger individuals more interested in the palettes of let's
12:26
Speaker 3: say the eighties, like gen Z is really interested in
12:30
Speaker 3: what they consider vintage, which is kind of like eighties
12:33
Speaker 3: and nineties, Oh that's so sad, which is the time
12:35
Speaker 3: in which we grew up, right goodness, But if you
12:38
Speaker 3: look at that cycle in the eighties, especially too, in
12:43
Speaker 3: like some of the nineties, there was an interest more
12:46
Speaker 3: in the color palette of like the fifties, everybody's kind
12:48
Speaker 3: of looking at what their parents had and maybe grandparents
12:53
Speaker 3: and finding some affinity.
12:56
Speaker 2: For what do you think that palette. So why do
12:58
Speaker 2: you think that is.
13:02
Speaker 3: It's a connection to the past and to heritage in
13:06
Speaker 3: some ways, it's also in the cycle of marketing that
13:12
Speaker 3: pendulum will shift back and forth.
13:15
Speaker 2: Right.
13:16
Speaker 3: So if you spend ten to twenty years focusing on gray, right,
13:22
Speaker 3: you have this entire generation of younger people who grew
13:25
Speaker 3: up with like the Gray's homes and you know, lots
13:31
Speaker 3: of stark, crisp whites, and that's you know, happening for
13:34
Speaker 3: so long. Now when someone is moving out of that phase,
13:38
Speaker 3: they're tired of it. We're also creatures of novelty, like
13:41
Speaker 3: we love to see things that are new and exciting.
13:44
Speaker 3: We also some people like change right more often than others.
13:48
Speaker 3: So when we move out of those kinds of cycles,
13:51
Speaker 3: now you see almost as a reactionary.
13:54
Speaker 1: Nope, we see that yeah, to be like, oh, we
13:57
Speaker 1: were in a very beige, gray age, kind of sterile
14:02
Speaker 1: palette for a while.
14:03
Speaker 3: Let's move into something more fun.
14:06
Speaker 2: And that's what I do see.
14:07
Speaker 1: Like you talked about the permission thing, and we always
14:10
Speaker 1: see that play out. You know, you're stuck in beige,
14:13
Speaker 1: but you don't feel boy, I don't know that I
14:15
Speaker 1: can jump into something else because everybody's And then all
14:18
Speaker 1: of a sudden, the color of the year comes out
14:19
Speaker 1: that pushes the boundary a little bit and now you
14:22
Speaker 1: feel like, okay, it's all right to jump out. So
14:25
Speaker 1: the permission thing makes perfect sense. And then the other
14:27
Speaker 1: side of it is I just think sometimes, you know,
14:29
Speaker 1: these color trends come out, and what I get from
14:32
Speaker 1: them is I see combinations or colors that I hadn't
14:36
Speaker 1: thought to think about. You know, it's kind of just
14:38
Speaker 1: presented to now. I normally don't jump on it right away.
14:41
Speaker 1: You know, it came out and it hits me, and
14:43
Speaker 1: I'm kind of intrigued because it's new that normally is
14:46
Speaker 1: what happens. It's it's the novelty of it. But I
14:49
Speaker 1: got to give it a little bit of time to
14:50
Speaker 1: see how I grow with it.
14:51
Speaker 2: You know.
14:52
Speaker 1: Is it just the news that's capturing my interest or
14:55
Speaker 1: is there something deeper? And then I find one way
14:58
Speaker 1: or the other whatever I find. And the thing that
15:00
Speaker 1: I love about it is just that it challenges me.
15:03
Speaker 1: You know, they're putting combinations together that I hadn't thought about. There,
15:05
Speaker 1: you know, cinnamon slate got the little purply toned to it,
15:09
Speaker 1: not something I never really resonated with it. I didn't
15:12
Speaker 1: hate it, but I certainly didn't put it all over
15:15
Speaker 1: my house. But I did find the interest in just
15:19
Speaker 1: digging into what other people did with the color, and
15:21
Speaker 1: what other companies produced, what other industries produced, you know,
15:28
Speaker 1: fashion and you name it. All these things came out
15:31
Speaker 1: with those tones. It's very interesting to see and it
15:34
Speaker 1: helps me form, you know, and find new color schemes
15:37
Speaker 1: for my own home that maybe aren't anything connected to
15:41
Speaker 1: cinnamon slate. It's a jumping board, so I see all
15:44
Speaker 1: of that play out. You know, what do you, guys,
15:46
Speaker 1: as interior designers do with it?
15:48
Speaker 2: Do you wait with baited.
15:50
Speaker 1: Breath to find out what's coming out? And if you do, why,
15:54
Speaker 1: you know, what are you what are you looking for
15:57
Speaker 1: when these colors come out?
15:58
Speaker 2: What does that do for you?
16:00
Speaker 3: That is a good question. I think as designers we
16:06
Speaker 3: do want to have an awareness of trends in product
16:14
Speaker 3: as it relates to color specifically, again, because it's a
16:18
Speaker 3: visual medium, right What we're executing is in the built environment,
16:23
Speaker 3: so it's an applied art, but we see it in
16:27
Speaker 3: I think here's my grand take on it. I generally,
16:32
Speaker 3: as a designer and a self professed nerd, I'm always
16:37
Speaker 3: kind of researching and reading and seeking on my own
16:41
Speaker 3: to understand how to push the boundaries of what I
16:45
Speaker 3: do and develop deeper meaning to the work. And in
16:51
Speaker 3: that I make very strong connections with clients because ultimately
16:57
Speaker 3: I want these interiors, whether it's a business like a
17:00
Speaker 3: law firm or a medical office that has to sort
17:03
Speaker 3: of tell a story about the brand and the profession,
17:06
Speaker 3: or a home right that's the narrative of this family,
17:10
Speaker 3: this individual, I want it to express them. So I
17:14
Speaker 3: do tend to research heavily in understanding how we can
17:19
Speaker 3: use all of the tools at our disposal to execute that.
17:24
Speaker 3: When we look at colors of the year and trend forecasting,
17:28
Speaker 3: I always think that I'm aware of them before they happen,
17:32
Speaker 3: because I'm understanding what's happening in the world. And they
17:38
Speaker 3: really have been more in recent years, especially the last
17:43
Speaker 3: six reflections of again like the climate globally, not like
17:51
Speaker 3: literal weather.
17:54
Speaker 2: So we see the political the sort of.
17:56
Speaker 3: Keepen conditioned climate right and generally know they tend to
18:01
Speaker 3: stay within a sort of safer realm of selection, like
18:06
Speaker 3: I would be shocked to see anyone select like a
18:11
Speaker 3: bright saturated primary color or a neon color for a
18:14
Speaker 3: color of the year. They're always nuanced.
18:17
Speaker 2: Any year, any year, Right, we stay.
18:19
Speaker 3: Away from things that were like, let's say, traditionally, if
18:22
Speaker 3: you think about things marketed to children toys like fast food,
18:27
Speaker 3: primary colors are generally probably never going to be selected
18:32
Speaker 3: as a color of the year. Right, we just have
18:34
Speaker 3: those associations, suffice to say, too, it's rare, but we
18:39
Speaker 3: see it, right sometimes like blacks and whites are. But
18:43
Speaker 3: they're essentially either you know, void of color or all colors.
18:48
Speaker 3: So we also don't really tend to live in those areas.
18:54
Speaker 3: So when these colors come out again, like I feel
18:57
Speaker 3: like I understand why there's not a lot of curveballs
19:01
Speaker 3: that are thrown even this year. The outliers, which we'll
19:04
Speaker 3: get into, aren't really outliers when you think about the
19:06
Speaker 3: larger trends and themes of what's happening in color and
19:10
Speaker 3: what's happening globally. But they are used, and I do
19:15
Speaker 3: see clients who will engage with them in that way.
19:19
Speaker 1: Do you use them? Do you look at this and
19:21
Speaker 1: say make these suggestions? Is that how it works for you?
19:24
Speaker 1: Are you're making suggestions, but you're also listening to what
19:28
Speaker 1: your clients are looking for and trying to find those things.
19:30
Speaker 1: I guess I've always been very curious how a designer
19:34
Speaker 1: who's established, you know, I can see how me, if
19:37
Speaker 1: I wanted to try to be a designer, would love
19:40
Speaker 1: this collection that's put together for me.
19:42
Speaker 2: Oh look here.
19:43
Speaker 1: But I always wonder how you guys would use that,
19:47
Speaker 1: because it's kind of what you do. You don't really
19:50
Speaker 1: need them to put it together for you. I'm curious
19:52
Speaker 1: how you guys take this color trends palette that Benjamin
19:55
Speaker 1: Moore is going to come out with ten colors and
19:57
Speaker 1: then one star, you know, the color of the year.
20:00
Speaker 2: How do you use that?
20:01
Speaker 3: I personally love the tools that are given to us
20:07
Speaker 3: by companies such as Benjamin Moore. I think they have
20:11
Speaker 3: invested so much into their incredibly talented teams to create
20:15
Speaker 3: these palettes, and they work beautifully, and it's a wonderful
20:19
Speaker 3: tool to give a homeowner or you know, maybe a
20:25
Speaker 3: client that is interested in a consultation or kind of
20:30
Speaker 3: a light touch style of decorating. It's like these colors
20:33
Speaker 3: work well together, you know, in one space, whether it
20:38
Speaker 3: be like a room or a house as long as
20:39
Speaker 3: you think about proportion, which is where you might want
20:42
Speaker 3: to discuss it with a designer. It's a wonderful template
20:47
Speaker 3: to be able to give someone. I use them sometimes
20:51
Speaker 3: in that way. I love engaging with them and seeing.
20:53
Speaker 2: What they are.
20:57
Speaker 3: I think to specifically answer your question, I will allow
21:01
Speaker 3: them to influence my direction if I feel like it's
21:04
Speaker 3: already where we are with the client, so I meet,
21:08
Speaker 3: let's say a residential client. I will meet with them.
21:12
Speaker 3: I want to look at their vehicle. I want to
21:14
Speaker 3: know what they chose to drive, what color it is,
21:18
Speaker 3: what are the interior finishes and fittings, like, what's the
21:21
Speaker 3: trim level?
21:22
Speaker 2: Right?
21:22
Speaker 3: Where do they live? In aesthetics, but also quality and function.
21:26
Speaker 3: I want to look at their closet. I want to
21:28
Speaker 3: see their wardrobe. What colors they wear are generally going
21:34
Speaker 3: to be colors they like to see in their home
21:38
Speaker 3: and that they already know work with their maybe specific
21:41
Speaker 3: skin tone or their moods. So if they have a
21:45
Speaker 3: generally neutral palette or a palette that imbues very specific
21:50
Speaker 3: shades of like let's say it's a red or a green,
21:54
Speaker 3: I might start there right to understand if they have
21:58
Speaker 3: a specific. I keep using the word affinity. Let's find
22:02
Speaker 3: another synonym dan if they have a specific preference for
22:08
Speaker 3: certain shades or you know, that's a good place to start,
22:13
Speaker 3: because if a client loves purple, you're probably going to
22:17
Speaker 3: hit a home run if you use that as the
22:20
Speaker 3: accent color primary color in their residence, which I have
22:26
Speaker 3: you know executed before for a client. You know, you're like, oh,
22:29
Speaker 3: lilax and plums, and what works well with purples? Where
22:32
Speaker 3: do we want a complimentary color scheme and analogous color scheme?
22:37
Speaker 3: You know, so you're thinking, oh, purples and greens, or
22:40
Speaker 3: is it like keep it on the cool spectrum. Let's
22:43
Speaker 3: use purples and blues and maybe go into a little
22:46
Speaker 3: bit of plums and wines to give it warmth. I
22:50
Speaker 3: let the architecture speak. I understand what the light does
22:54
Speaker 3: in the space, natural and artificial, because lighting is everything.
22:58
Speaker 3: I mean, the only reason we see a color right
23:00
Speaker 3: is because it's the absorbing of and reflection of those
23:05
Speaker 3: waves of light. So all of those factors play into it,
23:12
Speaker 3: and I think it helps to understand psychologically where any
23:18
Speaker 3: client is in their specific journey at the time. Is
23:22
Speaker 3: it a chaotic house with a lot of young kids.
23:25
Speaker 1: So if it is, do you lean into the chaos,
23:27
Speaker 1: do you find colors that just will exacerbate the chaos
23:32
Speaker 1: or do you try to calm it down?
23:35
Speaker 3: I think both, depending on the purpose of the space. Right,
23:39
Speaker 3: color serves a purpose. In my mind, all design serves
23:43
Speaker 3: a function art, even for art's sake, right as an
23:47
Speaker 3: artist who is creating something completely individual on a canvas
23:51
Speaker 3: as an expression of self, you know, whatever they choose.
23:55
Speaker 3: When I go to select art for clients, we do
23:57
Speaker 3: this the same. So is the color palette interesting to them?
24:03
Speaker 3: Is it complementary to the house? Does it make sense
24:06
Speaker 3: to have bright colors in like a child's play space
24:10
Speaker 3: or a space of activity and energy?
24:14
Speaker 1: Is there a uswer no to that question? Or is
24:16
Speaker 1: that always going to be subjective? You know, because sometimes
24:19
Speaker 1: people will say, just if it's a child's room, it
24:22
Speaker 1: shouldn't have these energizing you know, we're talking to color psychology,
24:27
Speaker 1: the colors that energize. Is that a hard and fast
24:30
Speaker 1: rule that you stick with or is it kind of
24:33
Speaker 1: just subjective based on the situation.
24:37
Speaker 3: I will say yes, generally, bedrooms need to be calm
24:45
Speaker 3: and spaces where there's not the primary activity is to
24:49
Speaker 3: sleep in a bedroom. I was just speaking about this
24:53
Speaker 3: to Good Housekeeping, So I was speaking to the journalists
24:58
Speaker 3: there and quoted in an article talking about the trend
25:02
Speaker 3: of maximalist bedrooms. So we came into a trend of maximalism.
25:09
Speaker 3: It became popular again, and with that there were a
25:14
Speaker 3: lot of designers and stylists who were showcasing very patterned, bright,
25:22
Speaker 3: bold like primary suites. You know, I would say to
25:26
Speaker 3: the consumer. Number one, a lot of these are editorial
25:29
Speaker 3: in nature.
25:31
Speaker 2: Number two.
25:31
Speaker 3: I see a lot of these primary suites in spaces
25:34
Speaker 3: where it's maybe second or third homes. You see them
25:40
Speaker 3: in places where you know clients have the ability to
25:45
Speaker 3: have multiple spaces. So there's a sort of privilege in
25:48
Speaker 3: it too. But it's also to sell products.
25:51
Speaker 2: In a way.
25:53
Speaker 3: But ultimately, like the purpose of a bedroom is to sleep,
25:57
Speaker 3: and you want calm and serene and subdued, and if
26:03
Speaker 3: you introduce bright, energetic colors, it's antithetical to the function
26:07
Speaker 3: of the space. Now, maybe you want that in your
26:11
Speaker 3: breakfast room, maybe you want that in your kitchen, Maybe
26:13
Speaker 3: you want that in your family room, maybe you want
26:15
Speaker 3: it in your child's playroom. But I think we do
26:18
Speaker 3: a disservice to surround children with limited colors. Like I
26:23
Speaker 3: had said primary colors for example, But that's just because
26:27
Speaker 3: they're so saturated. It's they're strong, and they're colors that
26:32
Speaker 3: help develop cones in the eye and vision among infants
26:37
Speaker 3: and toddlers. But we should expose people to the full
26:41
Speaker 3: range of color. But yeah, I think that certain colors
26:46
Speaker 3: as a quote unquote rule, but let's say a general
26:49
Speaker 3: guideline should be avoided in places where they seem again
26:54
Speaker 3: antithetical to the purpose of the space. You know, there
26:58
Speaker 3: was a really there's been a lot of experiments and
27:02
Speaker 3: examples of this, but essentially, like, yeah, if you paint
27:05
Speaker 3: your bedroom red, you're going to have generally more anxiety
27:10
Speaker 3: slash energy in that room. It's just what red does
27:13
Speaker 3: to us. We are primarily you know, primates who see
27:18
Speaker 3: red as association with blood, right, So it still triggers
27:23
Speaker 3: that in us, right like, and it's also a color
27:27
Speaker 3: that increases appetite, so you see it a lot in
27:30
Speaker 3: kitchens because high blood carnivores meat butchering, right, and green
27:36
Speaker 3: like again another appetizing color because we're also like omnivores, right,
27:41
Speaker 3: So you have those sides of it, so there's not
27:44
Speaker 3: necessarily negative associations. They just have really specific connotations.
27:48
Speaker 2: It's a passionate red in my bedroom.
27:50
Speaker 1: But then we installed the refrigerator right in there, took
27:53
Speaker 1: care of everything.
27:54
Speaker 2: We get.
27:54
Speaker 3: It's a passionate color, right, it's a very sexy color red.
27:58
Speaker 3: But you know, you say, like orange again, or like
28:01
Speaker 3: really bright colors that are in that warm spectrum. We
28:05
Speaker 3: love them, but they do psychologically at a very base level,
28:10
Speaker 3: they emit like waves of energy. This is like literal
28:14
Speaker 3: I don't to metaphysic, but they literally do. So if
28:18
Speaker 3: you want to go into a gym and you want
28:20
Speaker 3: to be energized to work out, use those bright, hot colors. Absolutely.
28:25
Speaker 3: If you go into a spa and you're you know,
28:27
Speaker 3: you want to relax, get a massage, facial treatments, everything
28:31
Speaker 3: is more subdued. It's eucalyptus, it's water, it's calming for
28:36
Speaker 3: a reason. A lot of experiments in the seventies, I
28:40
Speaker 3: think I remember they were like painting prisons different shades
28:44
Speaker 3: of pink and like buttercup and lilac, and they saw
28:49
Speaker 3: a significant decrease in anxiety and aggression among inmates because
28:56
Speaker 3: they surrounded them with these colors that naturally imbued them
29:00
Speaker 3: sense of calm and peace, and it works.
29:05
Speaker 1: Now, I think, yeah, it's it's it's something that seems
29:08
Speaker 1: a little out there, but really not when you think
29:10
Speaker 1: about it. Because as you're describing a gym and you
29:13
Speaker 1: talked about you didn't describe it, you just said a
29:15
Speaker 1: gym and a spa, And instantly I've got colors, you know,
29:21
Speaker 1: my brain. When I think of a gym, I'm not
29:23
Speaker 1: covering those walls with blue, you know, light blues and
29:29
Speaker 1: soft greens and stuff like that. That's not even remotely
29:32
Speaker 1: what I picture. And a spa, I don't picture anything
29:37
Speaker 1: with orange, reds, you know, any of those. Without even
29:40
Speaker 1: thinking about, oh, what I'm trying to do color wise,
29:43
Speaker 1: trying to create calm or anything. It's just my natural
29:46
Speaker 1: leaning is the spa is going to have this oceany
29:48
Speaker 1: kind of a you know, neutrals and blues, and it's
29:52
Speaker 1: very Uh. I think it's it's something that we all
29:56
Speaker 1: inherently know, whether we know we know it or not,
30:00
Speaker 1: lean towards that because it's built into us.
30:02
Speaker 2: It is.
30:02
Speaker 1: How it works, is how we perceive color and what
30:05
Speaker 1: happens to us psychologically literally genetic.
30:09
Speaker 3: Yeah, and it's it's it is an important facet. I
30:13
Speaker 3: think that maybe the general public isn't aware, but color consultants,
30:18
Speaker 3: specialist experts are hired in literally every profession. You know,
30:25
Speaker 3: I specifically design interiors and sometimes products, and maybe I'll
30:29
Speaker 3: work with a company on branding. But essentially one of
30:34
Speaker 3: the most important design elements, right when we talk about
30:36
Speaker 3: contrast and scale and proportion. Color specifically it's used by everyone.
30:43
Speaker 3: So you know, in any type of publishing industry, in
30:45
Speaker 3: any manufacturing industry, in any you know, medical professional services,
30:52
Speaker 3: everyone has someone helping them decide what colors are correct.
30:57
Speaker 2: To use, correct to use.
30:59
Speaker 1: It's not just stuff that looks good together all the time.
31:02
Speaker 1: You've got a mission or a goal with this product
31:05
Speaker 1: or with this space or whatever, and there's certain colors
31:08
Speaker 1: that are going to help you get to that mission
31:10
Speaker 1: achieve that mission, and other ones that might not work
31:14
Speaker 1: as easily towards that. They could all look good together,
31:18
Speaker 1: you might end up choosing colors that don't accomplish what
31:20
Speaker 1: you want. So let's zero in on twenty twenty six.
31:23
Speaker 1: You know you've been looking at the announcements from different
31:25
Speaker 1: brands what are the big unifying themes that you see
31:28
Speaker 1: showing up this year as we're looking at color of
31:31
Speaker 1: the year and what it might be.
31:34
Speaker 3: So to piggyback on our discussion of these colors, sort
31:39
Speaker 3: of referencing.
31:40
Speaker 2: The pulse of the culture.
31:43
Speaker 3: We are definitely in an uncertain time, let's say, without
31:50
Speaker 3: diving too deep into it, right there are chaotic elements
31:56
Speaker 3: at play in society and in politics. Had some really
32:02
Speaker 3: volatile years, especially in America, where things seem to be
32:09
Speaker 3: a little uncertain I think right now for people, Not
32:13
Speaker 3: that I'm trying to be pessimistic, but it's the world
32:17
Speaker 3: in which we live is a little less certain, a
32:19
Speaker 3: little rocky right now, and we see that reflected in
32:25
Speaker 3: the polarization of kind of like not just the punditry,
32:31
Speaker 3: but there are people on the margins and they seem
32:35
Speaker 3: to be very loud, right So there's this chaos, there's
32:38
Speaker 3: a lot of noise. We're inundated with information right through
32:42
Speaker 3: TikTok and the global news cycle, and now more than ever,
32:47
Speaker 3: I think, because the planet has become smaller for everyone,
32:53
Speaker 3: and we're very aware of what's happening globally, and we're
32:57
Speaker 3: also more aware of what's happened domestically. It is a
33:04
Speaker 3: kind of contraction into these themes for twenty twenty six.
33:09
Speaker 3: So we see a lot of earth inspired tranquility. We're
33:14
Speaker 3: looking at timelessness and comfort. We're looking at these thoughtful
33:20
Speaker 3: nature first applications. Essentially the colors of the year and
33:27
Speaker 3: the way that things have been kind of trending for
33:28
Speaker 3: the last few years are that people want to feel
33:33
Speaker 3: more comfortable, safe, and secure in their homes. Specifically, they
33:39
Speaker 3: want to feel more connected to nature. There is a
33:46
Speaker 3: cloud of climate change and uncertainty hanging over us. So
33:52
Speaker 3: there is almost in this biophilic trend, like the deep,
33:59
Speaker 3: deep design for people to return to nature in ways
34:03
Speaker 3: that are executed in their interiors, right, So they're reflected
34:08
Speaker 3: in the colors, the textures, the shapes. We talked about
34:12
Speaker 3: this in a previous episode where we were looking at like, yeah,
34:15
Speaker 3: the explosion of biophilic design, organic shapes, really natural textures.
34:22
Speaker 3: This is also a reaction to people having a deeper
34:27
Speaker 3: understanding of what chemicals have kind of been introduced into
34:32
Speaker 3: our products and our bodies over the last one hundred years, right,
34:37
Speaker 3: And there is a level of discomfort with that. So
34:40
Speaker 3: people want to go back to like fewer ingredients, less ingredients,
34:44
Speaker 3: more natural products. You know, they want to know what's
34:47
Speaker 3: in their paint, they want to know what's in their upholstery, they.
34:50
Speaker 2: Want to under andy.
34:52
Speaker 3: Just because I was not going to say anything but
34:55
Speaker 3: this very small, warm studio.
34:57
Speaker 1: I wanted to let you know because I could tell
35:00
Speaker 1: you were trying to get further and further away.
35:02
Speaker 2: But no, but that that it's just my concern and
35:07
Speaker 2: it's true. Right.
35:07
Speaker 3: We're seeing that in you know, the rejection of kind
35:10
Speaker 3: of plastics and certain ingredients in plastics, and looking at
35:14
Speaker 3: people being aware of what is in the products that
35:19
Speaker 3: they use, the food they consume, and how that's reflected
35:22
Speaker 3: in color trends is very very obvious.
35:25
Speaker 2: Wo.
35:25
Speaker 1: How because I'm completely helped me see that connect the
35:28
Speaker 1: dots between what's in my food to color trends.
35:35
Speaker 2: Right.
35:35
Speaker 3: So the first thing I honestly thought when you said
35:40
Speaker 3: that was mac and cheese, Like there is an unnaturally
35:46
Speaker 3: orange color to what is essentially, you know, a pasta
35:51
Speaker 3: and a cheese, and there's a kind of disconnect in
35:55
Speaker 3: that that we feel like that's artificial.
35:58
Speaker 1: Yeah, you think homemade macriage and it never looks the same.
36:01
Speaker 3: It's never electric orage.
36:02
Speaker 1: And my kids have always said, how comeures isn't the
36:05
Speaker 1: right color?
36:06
Speaker 2: Right?
36:06
Speaker 3: And I'm sorry to I don't mean to call them out.
36:09
Speaker 2: Specifically, but I'll bleep that. Right.
36:11
Speaker 3: So let's say like generic brand. But there's a sense
36:15
Speaker 3: of understanding, like artificial ingredients tend to amplify and saturate
36:21
Speaker 3: and intensify color in food that you wouldn't normally find.
36:26
Speaker 3: So this backlash right against dies preservatives things that we
36:31
Speaker 3: really don't necessarily need for nutritional value. It's the same
36:35
Speaker 3: in color. And there is also to tie it to
36:38
Speaker 3: the political and kind of uncertain aspects of society right now.
36:44
Speaker 3: We're seeing people and these forecasts want to be a
36:48
Speaker 3: little safer, so we're going back to nature, you know,
36:51
Speaker 3: kind of like retreating back into our caves and our villages,
36:54
Speaker 3: right Like, thinking about that from a primal perspective.
36:59
Speaker 2: So more subdu color, that's what you're seeing.
37:01
Speaker 3: Absolutely, it's definitely a very natural palette. It's definitely a
37:06
Speaker 3: palette that references the arts and crafts movement of the
37:10
Speaker 3: early twentieth century, which was a direct rejection of Victorian
37:15
Speaker 3: industrialism and victorianism, right like the ostentatious nature of those bold,
37:21
Speaker 3: bright colors, which were, as we were discussing, kind of
37:24
Speaker 3: only reserved for the wealthy because those dyes were very expensive.
37:28
Speaker 3: Also turns out some of them, like well arsenic, were
37:31
Speaker 3: extremely poisoned and getting you know, lead based paint. Well,
37:35
Speaker 3: we did a whole tinted with arsenic.
37:37
Speaker 2: You're like, it's a beautiful.
37:38
Speaker 1: One of my favorite episodes that we ever did on
37:40
Speaker 1: the show was probably five years ago, I don't know
37:43
Speaker 1: more than that, but it was wallpaper that was arsenic,
37:47
Speaker 1: you know, that's how they got that green about that
37:49
Speaker 1: and it there's literal cases where it killed people.
37:52
Speaker 2: Absolutely.
37:53
Speaker 1: It's even suggested it's possible that this is what killed
37:56
Speaker 1: Napoleon because that was in the room where he was ill.
37:59
Speaker 1: He was already ill, right in a room surrounded by
38:02
Speaker 1: arsenic laced paper in a musty, damp environment, and it's
38:06
Speaker 1: just putting it in the air.
38:08
Speaker 2: Right it.
38:09
Speaker 1: So yeah, all those did yeah crazy color, you know, dies,
38:13
Speaker 1: all this horrible stuff used to get to these colors.
38:15
Speaker 1: So you're seeing more subdued tones. That's what you're predicting
38:19
Speaker 1: for Benjamin Moore, and that's what you're seeing now.
38:21
Speaker 2: I know there's some bold outliers though, yeah, because we
38:24
Speaker 2: mentioned though, so I did.
38:27
Speaker 3: Aggregate the colors of the year already announced from other
38:31
Speaker 3: companies and brands for twenty twenty six. And the definite
38:35
Speaker 3: theme is this return to a very natural, earthy craftsmen,
38:41
Speaker 3: arts and crafts kind of William Morris palette.
38:44
Speaker 2: Right.
38:44
Speaker 3: So if we look to what that meant, it was
38:47
Speaker 3: that rejection, as we said, of industrialism and the sort
38:50
Speaker 3: of sterile nature of the blacks and grays of industrial
38:58
Speaker 3: industrial world, plus the right ostentatious nature of kind of
39:05
Speaker 3: the garishness of bright colors of like the now fallen
39:09
Speaker 3: monarchies and dynasties of the past. So in Western culture specifically, right,
39:15
Speaker 3: what you know, William Morris and those of that ILK
39:18
Speaker 3: did was to go back to using old techniques, using
39:23
Speaker 3: natural products stained naturally, you know, letting let's say a
39:29
Speaker 3: species of wood like red oak, the red oak, not
39:32
Speaker 3: trying to paint it or kill that natural pink hue
39:37
Speaker 3: with a color. It was about the authenticity and expression
39:41
Speaker 3: of materials from nature. And that is absolutely a trend
39:47
Speaker 3: with twenty twenty six. We see a lot of brown
39:52
Speaker 3: as the new black, Okay, and beige. Let's say tan
39:58
Speaker 3: linen white as new white and zero gray. There's virtually
40:06
Speaker 3: like the backlash against gray is actually quite strong, and
40:11
Speaker 3: you see it in these colors because they all have warm, rich,
40:15
Speaker 3: earthy brown undertones. And if there's any whites, which there
40:19
Speaker 3: are a couple, they're really creamy beiges. They're earthy tans.
40:25
Speaker 3: We see colors like red browns, brick browns and reds, walnuts.
40:33
Speaker 3: You know, there's one plummy kind of color announced already,
40:37
Speaker 3: graham and brown and greens and blues, and even the
40:43
Speaker 3: ones that are outliers as you mentioned, like, you know,
40:47
Speaker 3: there's a teal from one company, but it's not that bright,
40:52
Speaker 3: and it still aligns with the idea of a teal
40:56
Speaker 3: that you would see in nature. It's not like a
40:58
Speaker 3: radioactive invents saturated, highly primary color. None of these colors
41:03
Speaker 3: are saturated. They're all very earthy. It's like you would
41:07
Speaker 3: go in your backyard and dig in the dirt and
41:10
Speaker 3: you know, go into the forest and you see all
41:12
Speaker 3: these colors rich brown, reds, greens that are earthy ochres.
41:18
Speaker 3: So I'm very curious to see if Benjamin Moore will align.
41:21
Speaker 2: With this palette. I feel like they will.
41:24
Speaker 3: I'm not a predictor of color normally, but I feel
41:30
Speaker 3: like that they will introduce a color that blends right
41:36
Speaker 3: into this very earthy, subdued, calming palette.
41:41
Speaker 2: Right, you have a family that you think it will
41:43
Speaker 2: come from. I'm not going to make you name a color.
41:45
Speaker 3: Oh I did for the research, I looked at some.
41:48
Speaker 2: Oh are you prepared to name it? Well?
41:50
Speaker 3: For Benjamin Moore, right, you mentioned what cinnamon slaves last year.
41:55
Speaker 3: It was last year, and so they were kind of
41:57
Speaker 3: already ahead of it.
41:58
Speaker 2: Right.
41:58
Speaker 3: You think about the color of cinnamon and that kind
42:00
Speaker 3: of brownish red or the and slate adding a little
42:03
Speaker 3: bit of depth of blue gray to it a beautiful color.
42:07
Speaker 3: So will they introduce something this year that's in that
42:10
Speaker 3: vein of like a brown red. Probably not. I think
42:16
Speaker 3: they did it already. They did it, and the year
42:18
Speaker 3: before it was a blue, and the year before it
42:20
Speaker 3: was a red. So I don't think we'll be seeing
42:25
Speaker 3: like maybe a brown red que or a blue. We
42:31
Speaker 3: may see a green or a green based hue like
42:37
Speaker 3: I looked at Mediterranean teal is a one hidden falls
42:41
Speaker 3: they might be in that realm there also, It might
42:44
Speaker 3: just be like a tan or a beige, yeah, mansfield tan,
42:47
Speaker 3: twisted oak path or a couple that I looked at
42:49
Speaker 3: and thought, you know, maybe these oakrey rich warm gold
42:56
Speaker 3: based tans and beiges, because that's definitely where we are.
43:00
Speaker 3: It could be just a linen white that you know,
43:05
Speaker 3: we see that stark whites, cold whites, gray whites are out,
43:08
Speaker 3: blue based whites. Anything cool, it's sterile. People don't want
43:12
Speaker 3: it anymore. I'm painting an entire house, literally, every wall, ceiling,
43:17
Speaker 3: an inch of trim, every door, in every window, all
43:20
Speaker 3: three stories linen white that these clients just purchased. It's
43:26
Speaker 3: everywhere now because we want that warmth again. We want
43:29
Speaker 3: to see that.
43:31
Speaker 2: So linen white.
43:32
Speaker 1: For the people out there thinking, help them understand what
43:34
Speaker 1: a linen white.
43:37
Speaker 3: So if you look at flax, you know as a
43:40
Speaker 3: cellulus material, so flax as it grows, it's kind of
43:46
Speaker 3: warmish gray, right, used to make linen thread. And so
43:50
Speaker 3: when it's just a natural linen without dye, it's a
43:53
Speaker 3: very warm, very earthy white. It has a lot more
43:57
Speaker 3: gold in it and a lot more warmth. Right, So
44:02
Speaker 3: it is reflecting warmth back in any Calvin color temperature.
44:10
Speaker 3: So in really bright daylight. When you're at like four
44:13
Speaker 3: thousand and five thousand, like six thousand Calvin, really bright
44:17
Speaker 3: white blue light, linen white will still look warm that light,
44:22
Speaker 3: unlike more neutral whites like the blue lights blue or
44:25
Speaker 3: light won't cool it down. It will remain warm. And
44:28
Speaker 3: then in very warm light like back to twenty seven
44:31
Speaker 3: hundred Calvin or that candle light glow where there's a
44:35
Speaker 3: lot of orange, it's even warmer. So when you add
44:39
Speaker 3: enough of that to a white, you know, it stays
44:43
Speaker 3: warm regardless. We're looking for whites that feel like warm now.
44:47
Speaker 1: Okay, yes, So thinking about this as we get to
44:51
Speaker 1: the end. If somebody's listening right now and they're thinking
44:52
Speaker 1: about working, you know, a color of the year into
44:54
Speaker 1: their own space, how do they approach that, you know,
44:57
Speaker 1: the announcement comes out on October sixteen, and they're ready
45:02
Speaker 1: to move on that, or they're really ready to you know,
45:04
Speaker 1: look at those colors and start working. How do you
45:07
Speaker 1: suggest they do that without overdoing it, without you know,
45:10
Speaker 1: jumping into something that's maybe a novelty that they you know,
45:14
Speaker 1: who knows if it's going to be a novelty it
45:15
Speaker 1: maybe it's going to be exactly what you're saying, and
45:18
Speaker 1: we kind of all have been sliding into this. It
45:20
Speaker 1: might not be as novel as as I'm suggesting.
45:23
Speaker 3: I'm very curious, actually, just to wrap that up forecasting. Yeah,
45:27
Speaker 3: when I when I was looking at it's beige's and tns,
45:29
Speaker 3: it's it's red browns, and it's ochres and you know,
45:33
Speaker 3: a kind of a couple of plums and teals. I'm
45:36
Speaker 3: very interested to see what Benjamin Moore has chosen. So
45:39
Speaker 3: for the average consumer or for the seasoned professional, you know,
45:44
Speaker 3: designer or product developer, I think understanding that the color
45:48
Speaker 3: of the year is part marketing campaign, part reflection of society. Ultimately,
45:56
Speaker 3: I would say, if you like the color and you
45:59
Speaker 3: personally enjoy it, perhaps you consider using it somehow in
46:05
Speaker 3: your home, in your wardrobe, maybe looking at pieces of
46:10
Speaker 3: art to introduce to your collection that have that general palette.
46:14
Speaker 3: I'm seeing a lot more in art and in these
46:16
Speaker 3: kind of color palettes too, go back to what we
46:18
Speaker 3: would say is like a desert palette, almost like those
46:21
Speaker 3: kind of beautiful desert colors of the Southwest, but not
46:25
Speaker 3: as saturated. So the fact that I see so much
46:28
Speaker 3: more art and fashion reflecting that I think if you
46:33
Speaker 3: like the color, if you enjoy the palette and you
46:35
Speaker 3: want to use it, figure it out, you know, paint
46:39
Speaker 3: an accent wall, paint a small room, paint a large room,
46:44
Speaker 3: if you really love it. I always think with color,
46:46
Speaker 3: especially with paint, it's so easy to buy, it's easy
46:49
Speaker 3: to change, it's easy to experiment because you can get
46:53
Speaker 3: Benjamin More peel and stick samples. You can get pints
46:57
Speaker 3: of just paint seven or eight shades of it on
47:01
Speaker 3: a wall. That's the great thing about these colors when
47:04
Speaker 3: they're announced. You know, let's say it's Benjamin Moore Mansfield
47:06
Speaker 3: Tan twenty twenty six, and you're like, I like it,
47:09
Speaker 3: but it's a little yellow, it's a little blood, you know,
47:12
Speaker 3: go to the website search it. They're like, here's a
47:14
Speaker 3: lot of shades, intents of that color. Here are colors
47:17
Speaker 3: that complement it. So they're going to give you a
47:19
Speaker 3: lot of tools to be able to integrate.
47:21
Speaker 2: Even the color trends, seeing colors that work well with.
47:24
Speaker 3: It, right and on my palette is right, yeah, and.
47:26
Speaker 1: You can work with those colors. But you can do
47:28
Speaker 1: the same thing like, Okay, I don't like the main color,
47:30
Speaker 1: but let's find some variations on that, but some of
47:33
Speaker 1: these other colors it can help you. Okay, well maybe
47:36
Speaker 1: I'll look at this kind of a tone, but try
47:38
Speaker 1: to find another version of that that will work with
47:40
Speaker 1: the new version that I picked. I mean, it just
47:42
Speaker 1: gives you a starting point, like a springboard.
47:44
Speaker 3: It does. And if you're paying attention. Let's say, if
47:48
Speaker 3: you're listening to this show, you're interested in home improvement,
47:52
Speaker 3: maybe the business of home DIY these subjects, so maybe
47:57
Speaker 3: you're already aware, but anyone paying attention, we'll see, Like
48:01
Speaker 3: the color palettes that's come out for twenty twenty six
48:04
Speaker 3: is like going back to a kind of like two
48:08
Speaker 3: thousand Starbucks, Like we want that feeling again, earthy, warm woods.
48:14
Speaker 3: We're seeing a lot more cherry and brown and kitchens again.
48:18
Speaker 3: We're seeing these brick tones and these linen whites and
48:23
Speaker 3: these ochres and these eucalyptus greens. Right, Like that's what
48:30
Speaker 3: that feeling of like a warm, cozy cafe was when
48:33
Speaker 3: the company kind of exploded, right, And you remember feeling
48:37
Speaker 3: that and thinking, yeah, this is cozy, this is warm,
48:40
Speaker 3: this is comfortable. And then as we shifted away into
48:45
Speaker 3: a lot more like pale oak, a lot of black,
48:47
Speaker 3: a lot of white, a lot of gray.
48:50
Speaker 2: It was sort of.
48:50
Speaker 3: Reflective of what was happening. But we're now back, and
48:55
Speaker 3: that was only referential of like, right, the sort of
48:57
Speaker 3: vegetable autumnal colors of the seven which was really just
49:01
Speaker 3: referential again of the arts and crafts movement, right, which
49:04
Speaker 3: was really just referential of living in nature like most
49:08
Speaker 3: people did.
49:09
Speaker 1: So many different things. It's so sick looking. We've got
49:12
Speaker 1: the big announcement coming October sixteen for Benjamin Moore. You
49:16
Speaker 1: know other people have already released their colors.
49:18
Speaker 2: Andy.
49:19
Speaker 1: If our listeners want to get in touch with you,
49:21
Speaker 1: because you do, I mean all kinds of stuff you
49:23
Speaker 1: into your design, Like you mentioned it, you'll help people
49:25
Speaker 1: with a lot of different things relating to color. If
49:27
Speaker 1: they want to reach out, how do they best find you?
49:31
Speaker 3: I can be found on all the socials at Andy
49:34
Speaker 3: Yates Design and my website is Andy Yatesdesign dot com.
49:39
Speaker 3: I'm happy to speak with anyone if they're interested in
49:42
Speaker 3: talking about color. I have color consultations and understanding really
49:48
Speaker 3: just how to use color in your life to better
49:51
Speaker 3: enhance not only your daily living, but reflect who you are.
49:56
Speaker 3: This big trend in general with color is about personalization.
50:01
Speaker 3: So if you don't like the specific deeal that company
50:05
Speaker 3: X has come out with, maybe you use it to
50:08
Speaker 3: find the version of blue green that speaks to you.
50:11
Speaker 3: It could be brighter, it could be darker, it could
50:14
Speaker 3: be less or more intense. But ultimately that's what I do.
50:18
Speaker 3: I help people work out these issues. So if you
50:21
Speaker 3: want to reach me, I'm available.
50:23
Speaker 1: All right, we'll put links in the show notes. Thanks
50:25
Speaker 1: so much for hanging out.
50:26
Speaker 3: Yeah, thank you, Dan.
50:27
Speaker 2: This was great and that's going to.
50:29
Speaker 1: Do it for this episode of Home in Progress sponsored
50:31
Speaker 1: by Repcolite Paints and Benjamin Moore. If you enjoyed today's conversation,
50:35
Speaker 1: be sure to leave us a good review. It helps
50:38
Speaker 1: other folks find the show, and I really appreciate the help.
50:41
Speaker 1: Also consider subscribing to the show and you'll never miss
50:45
Speaker 1: an episode. All Right, have a great week everybody, and
50:48
Speaker 1: I'll see you next week. I'm Dan Hansen for Home
50:50
Speaker 1: in Progress. Thanks for listening.