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Latest / The Operator's Manual with Fexingo: Daily Decisions, Tactical Wins, and Business Execution

How Zara Mastered Speed Over Efficiency

Episode 12 of The Operator's Manual with Fexingo takes you inside the supply chain that powers Zara's two-week design-to-store model. Lucas and Luna break down the operational choices that let Inditex's flagship brand turn inventory 12 times faster than competitors, why they keep 50% of production in Spain and Portugal despite higher labor costs, and how that speed created a $100 billion fashion empire. Along the way, they explore the trade-offs: higher margins vs. lower waste, data-driven decisions vs. gut instinct, and why 'fast fashion' isn't just a marketing…

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