Latest / The STA Clinician Podcast / STA217: 'Four Weeks To Therapy Expo 2024!' with guests Molly Benson, Charlotte Speer, Vernon Smeed
Transcript
- 0:00Music.
- 0:12And we are live. Welcome, people, to the Sports Therapy Association podcast, episode 217.
- 0:19My name is Matt Phillips, creator of one chat live dot com.
- 0:22And as always, this episode is being recorded live on the Sports Therapy Association
- 0:26YouTube channel and Facebook page.
- 0:29Right. Let's get straight into it. Therapy Expo 2024 will be opening its doors
- 0:35once again at the Birmingham NEC on the 27th and 28th of November,
- 0:40which means it is less than four weeks away.
- 0:44So joining me in this episode to discuss what's in store for those of you who
- 0:48have bought tickets and why those of you who haven't bought tickets really should
- 0:52be buying tickets are my special guests, Therapy Expo content producer Molly Benson,
- 0:58Therapy Expo show manager Charlotte Spear, Therapy Expo business development manager Vernon Smead.
- 1:04I'm just surrounded by royalty tonight. I'm feeling so intimidated.
- 1:07I've already them but as always if you have joined us live
- 1:10then do feel free to ask questions in the comments and
- 1:14if you're listening to the podcast then thank you very much do please leave
- 1:17a rating and a review and also if you have questions
- 1:20over the next four weeks until the illustrious event takes place then feel free
- 1:23probably the best place is put them in the youtube comments for this recording
- 1:26because youtube stays live it's active we get notifications so if you've got
- 1:30any questions you'd like us to forward to our guests we'll find out the answers
- 1:33for you then probably the best thing to do is head over to the Sports Therapy
- 1:36Association YouTube channel and stick them in the comments there.
- 1:40But for now, allow me to bring up my guests for Therapy Expo 2024, four weeks to go.
- 1:49Right, there we are looking like Charlie's Angels on the screen.
- 1:52Let's change that. That's a bit of a weird look.
- 1:54Right. So hi, guys. Thank you so much for joining us. And maybe for the benefit
- 2:00of the podcast listener, who I often forget about, sorry, podcast listener,
- 2:04maybe we could start off with a little introduction from each of you just to
- 2:08say what you're involving with Therapy Expo is so they can hear your voice and
- 2:11then that'll make sense later on during the show.
- 2:13So maybe Molly Benson, would you like to start?
- 2:17Sure. So I still feel like I'm fairly new to Therapy Expo, but actually it's
- 2:21been quite a while at this point.
- 2:22So I work on the conference programs. I invite our speakers along and I sort
- 2:26of oversee the topics and the themes that we build our program around. So yeah, that's me.
- 2:33That is way too short, Molly Benson. You're so modest. Yeah.
- 2:38And you can't play the, oh, I'm new to this thing anymore.
- 2:41I mean, you work terribly hard. I know because I'm one of the recipients of
- 2:45your many wonderfully organised emails.
- 2:48Okay, what's one of the most time-conscious things that you were involved in?
- 2:53What takes up most of your time in running a show of this proportion?
- 2:56I think making sure that there's something for everyone.
- 2:59There's so many people at our show and there's so many topics to think about
- 3:02and so many incredible people to hear from is trying to make sure everyone fits in the programme.
- 3:08There's a topic, there's a session for everyone, but also that we hear from
- 3:11as many people as possible. It's quite a challenge.
- 3:15It's true. And it is. I mean, we're taking for granted now that everybody has
- 3:18listened to the last time we got together, which was episode 209, I think, a while back.
- 3:24And that's where we were telling people, right, watch out, guys,
- 3:27you've got three months to go.
- 3:28That ship has sailed and we've now only got a month to go. But what are we looking like?
- 3:33Give us a few impressive stats, Molly, so people can understand,
- 3:36listeners can understand how big this event has got now.
- 3:39So we've got our three main theatres we've got
- 3:42our two partner theatres we've got our demo zone the
- 3:45Ven Innovations Theatre and the Rock Tapes there so that's a lot of theatres we're
- 3:48way over 100 speakers at this point I think
- 3:51we're coming up I mean even on my side there's over 60
- 3:54sessions so that's you know not including the whole programme there's a lot
- 3:58to do and a lot to see but it's all nicely organised into themes and times so
- 4:03everyone can find find a plan for the day How many delegates are you thinking
- 4:08are going to come through the door this year in the NEC?
- 4:12I want to say, Charlotte, you might have dealt me with this one.
- 4:16Well, I mean, year on year, you're looking at over two to three thousand is
- 4:20what we get year on year. Two days.
- 4:24Huge event. And that's something which I'm sure we'll drop into later on as
- 4:28well, is it's not just to go and see the speakers.
- 4:31There is some amazing CPD, over 70 plus hours of amazing content.
- 4:35But I think one of the things we've talked about on the show a lot and we talked
- 4:39about last time was it's not just to go and see the speakers.
- 4:41There's huge benefit of just going mixing with your fellow colleagues
- 4:44yeah there's an awful lot
- 4:47of networking opportunities i think i mean
- 4:50i've definitely been encouraging the speakers that i'm invited to sort
- 4:53of get out on the show floor to speak to people to stick around
- 4:55after their sessions you know to interact with people and
- 4:58really follow up on those conversations that that can only
- 5:01be had face to face so i think there's that invaluable element
- 5:04there as well yeah no it's definitely not one to miss
- 5:07there we go that's gonna be the sound bite
- 5:10we'll edit that bit later on fantastic charlotte you
- 5:14weren't with us last time so thank you very much for joining us like we've
- 5:17kind of already alluded to no absolute pleasure so therapy expo
- 5:20is i mean it's safe to say no one can really disagree it's the uk's leading event
- 5:23for sports therapists sports rehab specialists massage therapists.
- 5:26Physios osteopathic chiropractors and all sorts of other msk
- 5:29healthcare professionals and you charlotte spear
- 5:32are the show manager which sounds a big
- 5:35job big job yeah yeah yeah I mean
- 5:38look I get I get paid to talk on the
- 5:41phone for a living you know I chat all day long to
- 5:44speakers delegates exhibitors our
- 5:48sponsors partners everyone involved in therapy expo is you know who I have the
- 5:54pleasure of speaking to I am essentially the person who interacts with not only
- 6:01the sales team but the content team the marketing team the operations team.
- 6:06And I'm basically in charge of making sure that it's good, that it's worthwhile,
- 6:11you know, that the offering is there for the delegates, that the program is the best program yet.
- 6:17And also that our exhibitors want to come back. You know, that's my job,
- 6:21to make sure that everyone has the best time.
- 6:24Fantastic. Anne Vernon, sitting there patiently and quietly.
- 6:29It's time to bring you into it. So thanks for coming back again.
- 6:32You were on the show last time.
- 6:34You, like Molly, you haven't been involved for the full like 11 episodes of
- 6:40Therapy Expo. I think we can call them episodes now.
- 6:42It is a massive, fantastic, the nation's favourite. So you're a business development
- 6:45manager, which I think, correct me if I'm wrong, but it's a role that's kind
- 6:49of become needed because of changes in Therapy Expo over the years?
- 6:53Changes within Therapy Expo, but also changes in the industry as well.
- 6:58So it's kind of with my background and obviously being within physio supplies
- 7:02and within the sort of further within sport and going back into it within a bit more depth.
- 7:06It's kind of now with the industry we've got
- 7:09the opportunity to create partnerships with new exhibitors
- 7:12and where the industry is going as a whole so
- 7:16it's kind of good when we're dealing with sort of 13 or different
- 7:19types of multi-profession to have what's going to be the latest tech what's
- 7:24the last innovation at the event is something that I look to bring to the event
- 7:28and that enables a bit of research obviously to take place liaising with Charlotte
- 7:33liaising with Molly on the types of content that's going to be coming into the event as well.
- 7:38And that's where it's really, really good to have that development side,
- 7:42because it keeps us at the forefront of what's going on within everything related
- 7:46to the therapy community.
- 7:47So that's where the sort of need is there.
- 7:51I'm quite everyone's kind of got a favorite thing which they're
- 7:54looking out for and I'm sure if anyone joining us live has
- 7:57got some speakers for example that you're really interested in seeing then make
- 7:59sure you put them down in the comments so you get an idea but for me personally
- 8:03something I've followed was particularly in the last kind of couple two or three
- 8:07I keep saying episodes what should we call them events conferences but is it's
- 8:12how the exhibitors have suddenly started.
- 8:15Kind of working together with the speakers more
- 8:18and and it's just it's just been a change before when
- 8:21we first started back in 2013 in
- 8:25manchester it was very much what therapy was at the time
- 8:27there was an awful lot of exhibitors who were selling big
- 8:30products making good profit it was a big business and a
- 8:33lot of therapists were going along there and thinking like this is
- 8:36my chance to make a great you know deal and coming back after spending
- 8:39loads and loads of money and sadly in a lot of cases because
- 8:42we had the feedback realizing that on monday morning they spent an awful lot
- 8:45of money and they had something which they weren't going to use that much or they didn't
- 8:48really need that much it was kind of like a spur-of-the-moment purchase but
- 8:50i get the impression i'm excited for you to expand on
- 8:53this that the relationship now the dynamic
- 8:56between the exhibitors and the speakers and the delegates is
- 8:59very much different now it's kind of the way
- 9:02i look at it it's almost a big community what you've got
- 9:05is it's it's the perfect opportunity now for
- 9:08a networking event and and that's where different
- 9:12types of speakers different types of clinicians everyone can help
- 9:15each other you know and what we should be doing now and
- 9:18I think it will lead to some of the topics that go on in the MSK
- 9:21conference is where you've got a
- 9:24lot of different types of clinicians working together whether it's in their
- 9:26own clinics whether it's in with the industry this is where that health inequalities
- 9:30is now starting to kick in and I think people are starting to understand the
- 9:34benefits of what other types of profession actually do and by working together
- 9:39they can actually make it a more of a community feel.
- 9:43It's very good. And it links in so nicely with what we've been saying on the
- 9:48STA podcast for a long time, in that for true patient-centered care,
- 9:54all disciplines, regardless of the certificate on your wall,
- 9:57should be working together.
- 9:58And as far as massage therapists and sports therapists, a lot of the time there
- 10:02is a fear, a worry, a kind of imposter syndrome that you're not part of the
- 10:07rest of them. And that can really hold you back.
- 10:09It can create unnecessary kind of conflict and anger and a loss of opportunities.
- 10:13But ultimately it doesn't really help the patient as well who could need
- 10:16the massage therapist more than the physio or something so
- 10:19i'm really kind of happy to
- 10:22be involved in the conference like i say everyone's got
- 10:25different reasons because it is now really providing cpd
- 10:29for the patient as opposed to absolutely yeah
- 10:32and i think that's the priority with everyone now who
- 10:35comes to this event i think it's all to do with getting the best results for
- 10:39those patient outcomes and by working together if that's what it you know can
- 10:42achieve then we should be doing it more and more and that's where the networking
- 10:46side of Therapy Expo is great because it puts people together that wouldn't
- 10:51half the time never normally meet. Yeah.
- 10:54And then you realize everyone's human and everyone's kind of might have different
- 10:57angles and ways of approaching things, but they're all kind of on the same page.
- 10:59Yeah. And that's not bad. You know,
- 11:01that, you know, part of CPD is asking questions and finding an answer.
- 11:05And it might be that somebody does have a change of mind from talking to another profession.
- 11:10So, you know, I kind of think that questions is never a bad thing.
- 11:14Very healthy. There's four weeks to go.
- 11:18So does that mean that it's over? if someone hasn't got a ticket should they
- 11:23just realize oh well i better start playing for next year if you listen to the
- 11:26podcast you can molly nearly just dislocated her neck i think.
- 11:33There's still hope is there listeners who haven't got a ticket yet there
- 11:36is so much hope and we obviously halloween is on thursday and that is actually
- 11:43our deadline for the final ticket price drop so the full price therapy expo
- 11:49ticket is £299 which actually for what you get included,
- 11:55isn't you know bust in the bank however if you
- 11:59book before I think it's 12 p.m midnight on Thursday on the full moon you can
- 12:05get your ticket for £189 which I mean you know if you consider everything that
- 12:11you get included that covers you across both days the content is different on each day.
- 12:15The workshops are different on each day. Obviously, there's over 150 exhibitors
- 12:20to see, products, services, anything you need for your clinic,
- 12:24your job, helping clients and patients, whoever you're working with.
- 12:28We really have covered all aspects at Therapy Expo.
- 12:32So that's £189 after, you know, from one minute past 12 on Friday morning, £299.
- 12:41So it's well worth 35% off.
- 12:44And I just want to reiterate that, and it's not, I love being able to do this.
- 12:48I love being able to actually be on the same side as advertising and marketing
- 12:53because normally I'm not.
- 12:56But in this case, it's me, Matt Phillips, host of the Sports Therapy Association podcast.
- 13:00Normally the most cynical ass around, but no, it is.
- 13:04I mean, it's like, I don't want to sound like a marketer myself,
- 13:08but I mean, if you think of it as even if you're doing 30 pounds an hour, okay.
- 13:11Even if it's that if that is six clients you know
- 13:15which is and and if you are in the position because the reason we talk about
- 13:18this is because every year myself and gary and jake we get emails to
- 13:21scott and we look through them oh no i wasn't able to it's
- 13:24too late and i didn't you know i couldn't afford to
- 13:26take time at a clinic and it's and basically without kind
- 13:30of rubbing it in if you haven't sorted out a ticket yet
- 13:33it is bad management gang it's bad management and
- 13:36if that is a sign of what you're doing then
- 13:38maybe your business is suffering from bad management because is
- 13:41it's classic budgeting and i don't want to start getting a
- 13:44pedestal because i'm the worst when it comes to budgeting really honestly but
- 13:47one thing i do realize is because i get so many emails about
- 13:49what cbd should i do and how can i improve my business as i've
- 13:53been saying for the last seven months this is how to improve your business there's
- 13:57no such thing as the perfect cbd for everyone but when you've got such a large
- 14:00quantity of different choices and such a large opportunity to network so many
- 14:05people talking about businesses and different aspects of healthcare This is
- 14:08the best CPD as long as you manage to plan your year and get there.
- 14:13So it's great to hear that there is still a chance to get there for less than £200.
- 14:17And also just to reiterate, if you are with a professional association like
- 14:23the STA, you've got the discount.
- 14:24Whoever you're with, they hopefully should be able to, they should be involved
- 14:29and may well have their own personal discount as well. So check with the associations you're with.
- 14:33All of our partners are on our website at the bottom. So any of the associations
- 14:37that you're working with assigned to a member of, all of them will have a special
- 14:44discount code that you can benefit from.
- 14:47And just to add, I mean, the reality is Therapy Expo wouldn't still be running
- 14:53if it didn't work, if people weren't coming back every year.
- 14:58You know, that's really an indication for me why the show is worthwhile,
- 15:03because we get such a huge audience every single year.
- 15:07New faces come every year. And I think if you just if you've never been before
- 15:12and you just come, if if just for this year, just to see what you've been missing
- 15:17out on, I guarantee you'll be signing up for next year.
- 15:20Guarantee it because I've seen it from the past couple of years I've worked on the show.
- 15:25We've seen the retention on delegates first time coming that's it they're coming every year.
- 15:31That's something it's nice as well you you can offer
- 15:34that guarantee is that an official guarantee i don't know but you
- 15:36can offer that guarantee because you guys
- 15:39are all there you all and you guys are such you're
- 15:42so immersed into it the emails come from you
- 15:45the point of contact to you on the day there's you there
- 15:48seeing it all over so i think that's something that shines through
- 15:51with the organization of therapy expo is the people who are running it
- 15:54are actually there on the day and living it and seeing it and talking and getting
- 15:57feedback and walking around and all the things so um
- 16:00so well done therapy expo great team we do
- 16:04our best so how about
- 16:08let me go down the sort of things i wanted to make sure you're asking
- 16:11i should mention i want to mention anna maria was
- 16:13supposed to be here tonight anna maria matsieri at the st school and
- 16:16the hands on hub the hands on hub started about three
- 16:19years ago and i wanted to
- 16:22kind of hear from any of
- 16:25you all of you about how that came into play because the sta theater just
- 16:28to make sure that people don't forget the sta has been involved with therapy
- 16:32expo since the very beginning since 2013 in manchester we've been involved in
- 16:35it from some in some capacity or another and i spoke there at 14 15 and 16 and
- 16:40and gary and the sta theater and everything well the sta has been there giving
- 16:45presentations of one form or another.
- 16:46And I think for the last, I don't know how many years we've had the STA update,
- 16:50therapy update theatre.
- 16:51And that's been great. And it is great. And I love it. And I recommend it.
- 16:54But it was really interesting to see, I think, two years ago,
- 16:58three years ago, the Hands On Hub evolve as well, because that was a sign of a changing market.
- 17:02So I think, Charlotte, you were involved quite personally, weren't you,
- 17:04with Anne-Marie and that? Yeah.
- 17:06So my first therapy expo was the first one out of COVID 2021.
- 17:12Obviously it wasn't the best in the world. First one out of COVID.
- 17:16It wasn't the busiest we've ever had, but we still ran, you know, a really good event.
- 17:20And that's where I first saw, you know, lock size with Anna Maria at the event.
- 17:26This wonderful, wonderful woman who was just a wealth of knowledge.
- 17:31Knew everyone, very warm welcoming so you
- 17:35know naturally I gravitated towards her and just kind
- 17:37of kept a contact with her and the
- 17:40more I spoke with Anna Maria and the more feedback that
- 17:43she gave me regarding Therapy Expo
- 17:47it just seemed to me that we we weren't
- 17:50doing enough hand-on demonstrations you
- 17:53know it's all well and good sitting in the theatre learning but there's
- 17:56so many different ways to learn as a physiotherapist
- 18:00chiropractor obviously you know you you guys are very
- 18:03hands-on and you want to get stuck in you want
- 18:06to feel how things work touch and feel things so that's
- 18:10essentially just through conversations how can.
- 18:13We get more hands-on at therapy expo
- 18:16hands-on hub was born and then from
- 18:19there we snowballed ideas around I think initially it was
- 18:21kind of more of a target towards the massage therapist
- 18:25and then obviously as therapy everyone
- 18:29knows it's not just for massage therapists
- 18:32it's not just the sports therapist Anna Maria has
- 18:35actually been able to integrate so many different
- 18:38what's the word I'm looking for techniques allowing
- 18:41so many different job titles to actually attend her
- 18:44hands-on hub and get hands-on with the
- 18:48workshops that she that she puts on does that
- 18:51answer your question is oh yeah wonderfully definitely I'll
- 18:54be I'll be taking this clip and sending it to her she'll be over the moon yeah love
- 18:58Anna Maria amazing but it's interesting you and you said it was the year after
- 19:02COVID which incidentally you guys did really well because because a lot of people
- 19:06were very worried it was it was not everyone but a lot of people were naturally
- 19:10worried about coming to a place with so many people and you know it's kind of
- 19:13the first conference after everything being banned and stopped but you guys managed it really well.
- 19:18I think the fact that it had, like you said, it has continued was testimony
- 19:21to some good organization, you know, on the, on the event after COVID. So, but it is, I think.
- 19:28We've always said it on the show covid in a way i
- 19:31mean horrible disastrous tragic for so many
- 19:34people so many businesses but as far as
- 19:37health care goes it's kind of sped up a really good
- 19:39conversation and really collaboration collaboration people started
- 19:43realizing that they needed each other for advice and support and
- 19:45this is where the podcast came from i think what we're
- 19:49seeing at therapy expo is to a certain extent because of
- 19:52covid it's because health care has become
- 19:55more patient-centered it's because all those
- 19:58times we were thinking actually we can help people by talking to
- 20:00them over a cam we realized that the hands-on
- 20:03is important but not maybe for the reasons we thought the hands
- 20:06is providing a lot of the time the same care and
- 20:09empathy and nurture as we do with what's
- 20:12coming out of our mouth and when we're looking after people so and that's
- 20:15what's reflected now and it's wonderful like you said there's
- 20:19lots of hands-on stuff going on but you've got people walking around
- 20:22you can tell the kind of the allied health professionals they
- 20:25normally walk around with the hands behind their back just kind of
- 20:28like hearing and stopping and you know and then walking on
- 20:31and nodding at each other and and it's great because it's an
- 20:33opportunity again for each of us to see each
- 20:37other's trade and realize they're just the same as me they
- 20:39want the same thing they're actually really looking after these people and
- 20:42i love what they're doing i wouldn't have thought that was the approach and and
- 20:45suddenly there's conversation so so yeah once
- 20:48again yeah bravo to Anna Maria the Hanson hub I.
- 20:50Think does kind of show how the
- 20:54conference has evolved I think it's great to have interaction
- 20:57and encourage interaction I think that
- 21:00that's always been with a lot of conferences that I've been
- 21:03to and shows in the past you know
- 21:06without having some sort of interaction sometimes they can
- 21:09be a little bit boring and sometimes a bit of excitement comes in when you get
- 21:13to actually have a go on something or try a new technique and be be encouraged
- 21:17to take part in a session you know that's never really been done before until
- 21:21the hands-on hub really sort of took up shape yeah good show well done maria.
- 21:28I uh it's funny we were talking off air i was do i go yeah okay then i should really,
- 21:34give people an idea of what's going on the sta theater it's weird
- 21:37isn't it because here we are the sta podcast i feel almost guilty showing telling
- 21:40people what's going on the sta theater but that's what it's all about and I
- 21:43think the STA theatre again it's my bias
- 21:46obviously because I host it and everything but I think
- 21:49I feel that I mean a lot of the initial people
- 21:52who we started off in the STA theatre are now on the main stage you
- 21:55know and it's kind of like we've brought people to the conference and now they're
- 21:59main stage speakers and keynote speakers and stuff which is beautiful as well
- 22:02and that's one reason why this year myself and Gary and and Scott and And Jake
- 22:09kind of like scratched our beards and chins. And we thought, what are we going to do?
- 22:13Because we don't want to compete with the stages. It's ridiculous now.
- 22:15Half the people we'd normally have are actually in the main stages.
- 22:18So one of the feedback we got was...
- 22:21The people who come along, they do like, as Verne, you were saying,
- 22:24they like that interaction.
- 22:25They like being in a situation where they're on the same level field as the
- 22:28speaker, asking questions.
- 22:30Because, you know, a lot of the time, until you go to Therapy Expert,
- 22:33these people are a little bit like kind of gurus. They're sitting on a pedestal
- 22:36really high up. You think they're untouchable.
- 22:38And then the beautiful thing is you come to one of the open air theatres,
- 22:41not open air as in in the rain, but outside of the theatres.
- 22:46And you realise that they're human and they're wonderful people.
- 22:50You know so that's one of the things which we're doing in the sda theater a
- 22:53lot of the sessions most of them in fact will be q a
- 22:56sessions which is what you ask for and what you're getting where you
- 22:59will be able to come along and the speakers will be there often
- 23:03coming straight from one of the main theaters earlier in the
- 23:05day to sit down in a more informal setting
- 23:08and just chew the fat with you and listen to you
- 23:11and and and reflect on what you ask them
- 23:14and give them what you need sort of thing so we're looking forward to that i'm going
- 23:18to share on the screen and just flick through them fairly quickly give you
- 23:21an idea of who we've got in the sta theater i'm trying
- 23:24to do this and involve you three as well maybe you could
- 23:27have some reflection oh if you notice some of
- 23:29the names i'm talking and you and you realize that they're going to be in the main theater as
- 23:32well as something and any any feedback you've heard
- 23:35of them then feel free to bring them up or to mention
- 23:38them but um i think you normally have a wealth of experience
- 23:41on there don't you i think that that's the good thing is when
- 23:44when people are asking questions and if anyone who's just
- 23:47starting out in the industry you know it's the perfect opportunity
- 23:50for people to ask questions to those people and
- 23:53they've got a wealth of knowledge and experience from from what I've
- 23:56seen we do and I shouldn't really say this out loud but I have a my my curse
- 24:01in my life is saying what's in my mind and um and just telling you but one of
- 24:04our goals at therapy expo is to cause bottlenecks and bring the whole circulation
- 24:09to a halt sorry but that's our goal and uh for example.
- 24:15In the photo that you can see here.
- 24:17I mean, this was Michelle Lyons, who sadly can't be here this year.
- 24:22She's had to pull out last minute because of circumstances.
- 24:25But I mean, this photo, you can't see it in the podcast, obviously.
- 24:27But one of the beautiful things about the STA Theatre, which we like,
- 24:31and we think as the conference is amazing,
- 24:33you fall upon interesting content by chance
- 24:36because you're walking around and then suddenly you'll hear
- 24:39someone talking and mentioning a few kind of like trigger words
- 24:42which you're interested in and then you'll notice there's other people standing there and
- 24:45you're free you can either stop and listen just on the
- 24:48periphery or you can walk past if you want to but suddenly you
- 24:51really are in control of whether you want to stay or
- 24:54go and you can sometimes most of the best things
- 24:57we learn in life are by accident and they're context based when you just
- 25:00happen to be in the right place at the right time so we do love that
- 25:02about the sda theater and again this year there will be plenty of
- 25:05opportunity for you to walk past and get swept away by
- 25:09what's coming up so allow me
- 25:11just to run through a few things and like i say molly and charlotte and verne
- 25:15i don't want to bore you to death with this because you've seen this program
- 25:18more times than midnight actually you probably haven't but you've seen it as
- 25:21many times as me and are aware of it but i'm just going to bring this up on
- 25:24the screen for people in the room it's exciting stuff it is exciting stuff but.
- 25:29I'm conscious that i'm more excited you've got the whole the rest of the conference
- 25:32and stuff to get excited by but this is our baby which we're interested in so
- 25:37just to run you through nice and quick people to give you an idea as you are
- 25:40listening to the sports w association podcast so i'll give you an idea there
- 25:43are plenty of other stuff going on in the con or huge amounts of other stuff
- 25:47going on in the conference but this is what we're offering this year to give you an idea.
- 25:50Obviously it's two days like i've said we've got the wednesday the 27th and
- 25:53thursday the 28th and we're trying to cater for that because you realize not
- 25:56everybody can go to both sessions both days not everyone has the luxury of doing
- 26:01that you should do if you can but again that takes some planning,
- 26:04So, sometimes if some of the speakers have been keynote speakers in the theatre,
- 26:09and one day we're trying to have them in the STA theatre on the other day,
- 26:11so you still get the chance to see the people you're really into.
- 26:14But on day one, we're starting off the morning with a focus due to feedback
- 26:20again on women's health.
- 26:22It's something which, fortunately, at last is becoming more talked about,
- 26:26lesser taboo topics. And also what's wonderful to see is male therapists as
- 26:30well are realising, hell, half of my clients are women.
- 26:33So I should really know about the sort of things which they're going through.
- 26:36Things which maybe they will gladly talk about if I ask the right questions.
- 26:40So we will be starting off the day.
- 26:42It was going to be Michelle Lyons. But unfortunately, like I said,
- 26:45Sally, she can't be with us.
- 26:46But she has recommended Christian Bird, who's the co-founder of Menopause Movement,
- 26:51who's going to be opening up the STA theatre with Power the Paws,
- 26:55the Pelvic Floor and more.
- 26:57Recommended by Michelle Lyons because again it's
- 27:00going to be a fantastic speaker an opportunity for you guys to ask questions about
- 27:03everything menopause related that will be followed by
- 27:06the women in sports therapy panel where we're going to have
- 27:09Sonia Fierro and Gemma Puzas and also Christian is
- 27:12going to join them as well again a nice Q&A session for
- 27:15everyone and last last time we did
- 27:18this it was lovely to see some male therapists there as well it really showed
- 27:21necessary evolving and healthcare just to
- 27:23fire some questions they'll be delivering some staff and raising some bombshells
- 27:26and stuff but be again a chance for you guys to ask questions and
- 27:29say in clinic i have this problem or this so what we do here there's
- 27:33going to be sponsored sessions as well as always and there's going
- 27:36to be a lot of business development and clinic owner for example
- 27:39from thrive andrew mccauley is one of my top
- 27:42speakers who i met through therapy expo myself for networking is going to be
- 27:46doing exercise dosage in clinical practice that's going to be at 11 40 and then
- 27:51later on we move through to kind of lunchtime after lunchtime and we're going
- 27:57to progress to and let me just bring this up on my.
- 28:01Screen here 12 20 uh sonia fierro
- 28:04fresh from the whist uh panel
- 28:07debate is going to be talking about empowering pregnant and postpartum athletes
- 28:10um sonia fierro for those of you don't know from recover stronger
- 28:13fantastic athlete herself an italian deadlift record and all sorts of working
- 28:18with all sorts of gb teams wealth of information and also host one of the co-hosts
- 28:22of the whist podcast women in sports podcast that's gonna be a fantastic 25
- 28:27minutes with sonia but we have got another sponsor session, HMDG,
- 28:32talking about the future of marketing for clinics.
- 28:35James Earls, another favourite from the STA theatre, is going to be talking
- 28:39about anatomy for soft tissue therapists, 145.
- 28:42What should I be learning? I mean, if you haven't heard James Earls,
- 28:44and he's been on the show about three or four times, such a wealth of information.
- 28:48He's also going to be in the hands of Hub, I'm sure.
- 28:49Amazing 20 minutes, 25 minutes for you.
- 28:53Alistair Beverley, who was on the show last week, the patient no one told you
- 28:56how to treat. Again, again, I could go on for ages. How am I going to speed this up?
- 29:00I mean, this is all about how we can learn through working with people with disabilities.
- 29:07Because as we talked last week, we all think we're great communicators.
- 29:10What do you do? How powerful is your communication with the person you expect to talk to?
- 29:14It's not talking the same language as you. It's not able maybe to communicate.
- 29:18So it's going to be a fantastic 25 minutes that I rarely say everyone should
- 29:22go to this, but I really think everybody should go to this.
- 29:24It'd be a real eye-opener. And again, just a wonderful demonstration of how
- 29:30healthcare is evolving by taking into consideration people who normally would
- 29:34shy away from or kind of smile at and refer on. So yeah, come along to that.
- 29:38Later in the afternoon, the amazing John Scriven is coming over once again,
- 29:42talking about integrating natural movement into clinical rehab.
- 29:45And there'll be a Q&A with John Scriven, who's just a wealth of information
- 29:48as well. Such a forward thinking, new practitioner.
- 29:51I say he's been around for a long time, but just the stuff he delivers is so
- 29:54contemporary and relevant to anybody who's working with people in pain.
- 29:59And then Tim Stevenson, who was nearly on the show a while ago,
- 30:01but it didn't record. Thank you, Sky Broadband. Goodbye. right?
- 30:04But will be, thanks to Vodafone, coming on the last week before Therapy Expo. He's going to be back.
- 30:12I persuaded him an absolute legend when it comes to shoulder injury.
- 30:15So I mean, I can't believe now, just look to day one.
- 30:19I'm not even going to go through day two, because day one has just blown me away.
- 30:23It's just such a lineup. And that is just one relatively small theatre amongst
- 30:29a whole continent of different CPD if you'd choose from.
- 30:33I need someone else to talk now because I'm just going to think about this.
- 30:37It's a fantastic programme.
- 30:39I'm really, really excited for it. And like you said before,
- 30:41there's some incredible speakers in there that will be coming from our main theatres.
- 30:45So it's the perfect opportunity for them to go into more depth,
- 30:48but also for them to get direct instantaneous feedback from people.
- 30:52What are people on the ground actually struggling with? What do they want to
- 30:54know more about? That sort of thing.
- 30:56So it's an incredible relationship that works both ways. And it's really nice
- 30:59to see from our perspective as the people putting the show together to see these
- 31:04relationships being nurtured and
- 31:06to see the community continuing to work together. It's really fantastic.
- 31:11That's good. I'm glad to see it. And it is.
- 31:14The fact that we've managed to evolve and now we're doing more of a Q&A format,
- 31:18that's only because the speakers in the periphery, we love them as well.
- 31:22Once upon a time, there'd be 50% of the speakers back in the early days.
- 31:26We can talk about the early days. I don't think any of you are involved now.
- 31:28But 50% of the speakers, we were like, oh God, here we go again, snake oil.
- 31:32It's just not their massive names and they're selling this and selling
- 31:35that but if they were doing the same speech in 1980 it's just
- 31:38not evolved it's it's not patient-centered and
- 31:41it's easy to criticize at the time but the people who were putting
- 31:44on the show then were doing what they thought was necessary and that you know
- 31:47it's bums and seats sort of stuff but when you're at
- 31:49a conference now where i'm thinking i would gladly leave
- 31:53my post at the sda theater and go and watch anybody in the
- 31:56other theater and i know i'd pick up so much information it just
- 31:59shows it's a great conference it's just so much quality there so can i just
- 32:04jump in and i'd love you to just to highlight that this year for the first time
- 32:11ever at therapy expo we have a headline speaker.
- 32:17Mitchell Hooper, who is 2023 World's Strongest Man, which is cool.
- 32:24You know, I'm a strong man fan. That is very cool for me. However,
- 32:27that is not the reason that we have Mitchell Hooper coming to Therapy Expo.
- 32:32So I just really want to kind of showcase why this is such an amazing opportunity
- 32:38and such a big deal for us at Therapy Expo and everyone involved.
- 32:43Because Mitchell Hooper, yes, he's a
- 32:46strongman but he kind of came into the scene so in
- 32:502022 actually was when he first kind of entered the
- 32:54the elite strongman competitions he won
- 32:57world's strongest man in 2023 and has since absolutely dominated the podiums
- 33:03I think he's won every event since he won world's strongest man apart from world's
- 33:09strongest man this year and he had a hand injury but aside from all of that
- 33:14He's got a background in powerlifting.
- 33:16He was a pro golfer, a marathon runner.
- 33:19He's done CrossFit, loads of CrossFit stuff. He's kind of a well-rounded athlete.
- 33:25He's a physiotherapist by trade. He runs his own physiotherapy clinic in Canada.
- 33:31He's got a master's in exercise physiology.
- 33:35He trains with a more scientific approach and
- 33:38he's got a real understanding around biomechanics and strength
- 33:41and conditioning which obviously has assisted him in
- 33:44how he recovers so quickly in my
- 33:48opinion i think he's the best strength athlete of our
- 33:51generation i think he's absolutely elite
- 33:54we've got him at therapy expo not only doing
- 33:57a keynote session around you know
- 34:00his journey being a strong man but he's also
- 34:03hosting a workshop on each day within
- 34:07one of our breakout rooms where he's actually
- 34:10getting hands on giving a demonstration on how
- 34:13to lift you know deadlift squat pull push safely he's going to be talking loads
- 34:22about recovery about how to train with injury and essentially offering biomechanics
- 34:28and education that he can offer people within their own clinic.
- 34:32So I just wanted to highlight that because it's so exciting.
- 34:36And we're obviously, we've got 10 tickets left for his intimate session,
- 34:42which is what we're charging for Mitchell Hooper session.
- 34:46I think it's £199 if you'd like to
- 34:49take a ticket and train intimately with Mitchell Hooper at his workshop.
- 34:54But like I said, his attention to recovery and conditioning.
- 34:58And the educational content that he has planned, not only are you going to get
- 35:03one to one with Mitchell Hooper and learn how to lift, but he's also going to
- 35:08be offering lots of educational content at Therapy Expo.
- 35:11So what I'm trying to say, long story short, he's not just the world's strongest
- 35:15man coming to Therapy Expo gimmick.
- 35:17He's really bringing a wealth of knowledge and something different that we've
- 35:21never had before at the show.
- 35:23So, yeah, really, really exciting opportunity that I cannot wait for.
- 35:28Cannot wait exciting very exciting amazing guest here
- 35:30like you say i mean it would be often with a lot
- 35:33of shows would be enough just him because of his accolade of
- 35:36successes as a strong man but the fact that he's working physio and
- 35:39his knowledge and his masters and everything yeah yeah amazing opportunity
- 35:42to hear from somebody who's who performs and
- 35:45teaches how to perform so i think with the sessions as
- 35:48well i think people sometimes have that in their mind if it's going to be you've
- 35:52got to be big lots of muscles to go to this session it's totally not that it's
- 35:57actually a session which is going to appeal to lots of different types of practitioners
- 36:00for lots of different reasons you know it's not it's not every day that you
- 36:05get someone that comes in with
- 36:06an injury you know and here we've got somebody that's not only
- 36:09used to dealing with injuries but he's also the man that's recovered quicker
- 36:12from most of injuries that he has got and his recovery rate is actually second
- 36:16to none so it's kind of actually you want to be taking that wealth of knowledge
- 36:21and kind of really take that back into whether you're a PT or whether you're a S&C coach.
- 36:26You know, there's so much information you can pick up from someone with that kind of knowledge.
- 36:31That's why it's worth attending one of those sessions.
- 36:34Without a doubt. And I guess, I don't know, are you setting yourself up for
- 36:37a regular kind of guest appearance now?
- 36:39You already cut it back in your brain thinking, oh my God, who do we get next year? I think so.
- 36:44I mean, based on the feedback and the response of having Mitchell Hooper,
- 36:50number one, just having Mitchell Hooper at the show, because he will be doing.
- 36:55Like I said, his keynote session in Theatre C on day two.
- 36:58He's going to be doing a meet and greet and he
- 37:01he will be on the show floor but now
- 37:04obviously the response that we've had to his workshop sessions
- 37:08which is is limited to only 25 people per
- 37:11day so one session on day one and then
- 37:14a session on day two we've got 10
- 37:17tickets left for his session
- 37:20so you know merely just the response and feedback we've
- 37:23had around that of course you know it'd be a no-brainer you
- 37:27know see who we've got next year pop your
- 37:29ideas in the comments if there's anyone you want definitely and
- 37:34like we say if you listen to the podcast then then the comments
- 37:37are also on youtube so you've got four well
- 37:40you've got forever just um go to youtube and pop
- 37:43down if someone particularly you'd like to see i mean i've still got frank
- 37:46bruno's number i'm not sure i relevant to you these days but but yeah
- 37:50but it's so entertaining there i've some stories of
- 37:53frank but anyway but yeah pop them in the comments at
- 37:56youtube because this team does actually listen believe
- 37:59it or not they do definitely listen we do it's
- 38:01an incredibly invaluable aspect to the content
- 38:05production and i mean we were talking about it before but the advisory board
- 38:08the help and support that they give us and it's such such a mix of varied perspectives
- 38:13that i think the way that they've all come together with different ideas you
- 38:17know we have regular meetings it's fantastic to see it then all come together
- 38:21in one program so yeah I'm really pleased with it.
- 38:25Excellent. Right, listener, I'm going to, if I can, quickly go through day two
- 38:31in the STA Therapy Update Theatre.
- 38:35Let's bring this onto the screen for those of you who like the image.
- 38:38I think that's day two. Yes. Okay. So day two. So we're talking now the Thursday,
- 38:44which is the 28th of November.
- 38:45Still forwards away, people. If you are interested in getting a ticket,
- 38:49then remember you've got the, that sounded so much like a commercial, didn't it?
- 38:53Oh god i have to edit that out no but there is a deal to
- 38:56before halloween midnight to knock 35 off
- 38:59so make sure you're following therapy expo somewhere
- 39:03on social media or the sda and you'll get details of that although if
- 39:06you are with the sda then obviously there's the sda discount and if
- 39:09you're not sure about that then just go to the members
- 39:12page or send an email i mean to tell you the truth and
- 39:14i've said this before if you're looking for a way.
- 39:17To get to therapy expo and you're strapped then join the sta i
- 39:20mean that's not just a marketing thing it's just talk send an email to
- 39:23gary at the sta.co.uk or matt at the sta.co.uk and
- 39:27you'll be amazed but anyway so day two let's
- 39:30have a little look so we start off with me rambling for five
- 39:33minutes and then we move into we've got another again
- 39:36another such important area people who
- 39:39listen to podcasts will know that one of the things that
- 39:41we try and do is just open your
- 39:45eyes to the multitude of people
- 39:48you can help you don't even realize you can help because you
- 39:51think it's out of your scope but a lot of people
- 39:54who come to you will come with symptoms that
- 39:57we often refer to as masqueraders because they've got a
- 40:00sore lower back and they're aching they're tired
- 40:03they're not sleeping well and and they think it's just a poor muscle when
- 40:06really if you ask the right questions then you could
- 40:08help with something that hasn't been diagnosed or has been misdiagnosed
- 40:12for years for decades sometimes so hypermobility is once something that we've
- 40:16talked about in the show quite a lot rightfully so because it is something that
- 40:20goes undiagnosed we had some wonderful speakers on the podcast just go to the
- 40:24go to youtube or go to the sta.co.uk and just do a search there for hypermobility
- 40:29and you'll see it's the perfect example of where.
- 40:32You ask the right question, like, have you got any party tricks?
- 40:35Are you famous for being able to do the splits to people after you're having very stretchy skin?
- 40:39And people go, yeah, yeah, I've got amazingly stretchy skin and I could do this
- 40:42trick. Look, they put the leg behind the neck.
- 40:44And actually, combined with other things,
- 40:47this could, if you ask the right questions and you know what the significance of that is,
- 40:50that could uncover something like hypermobility to the extent that that also
- 40:55explains why they are suffering from a host of different systemic diseases,
- 40:59including stomach problems and all sorts of issues that could develop
- 41:02and get worse if it's not diagnosed now when they maybe they're
- 41:05a teenager as opposed to waiting until they're 30 and
- 41:08having all sorts of problems later on down the line so i'm
- 41:11i'm absolutely thrilled to have another person who's a keynote speaker
- 41:14um steph dath who's going to be with us at 9 35
- 41:17on day two presenting recognizing and understanding hypermobility
- 41:20which is going to be again a q a session which will follow on nicely from my
- 41:23main stage and presentation and that's
- 41:26gonna be at 9 35 that's can be followed by another guest
- 41:29from the show dr claire boucher actually i think
- 41:31it's voucher i say boucher because it's a bit like bouquet isn't it but i think
- 41:34it's clear i have to check with that claire i've
- 41:37forgotten i'm sure she said no it's voucher yeah how do you feel about working
- 41:40with fascia again it's such i love this because i remember like nine years ago
- 41:45when i was at therapy expo probably in manchester the first one in birmingham
- 41:49i was slagging off people who work with fascia and i was getting on my pedestal
- 41:53and go oh don't you know about the chowdhury kind of.
- 41:56Research which shows that it takes 790 newtons
- 41:59just to change fascia by one percent and it was like it was relevant at the
- 42:03time because the fasciaists were going over the top and there was just too much
- 42:07going on about what we can do with fascia and all this but now it's coming around
- 42:11and now we realize that there's probably ways which we can affect fascia and
- 42:15we've always known it's important but we've always thought yeah you can't really.
- 42:18Change whether you're dealing with fascia or whether you're dealing with muscle
- 42:21or what but now thanks to researchers like dr
- 42:24claire boucher slash voucher we there
- 42:28it is again raising and it and it's lovely for old
- 42:31people like myself because it shows me how when i was younger and and criticizing
- 42:36and shouting out and as people still some people still do on twitter make a
- 42:39good living out of it you've got to hold back things come around again things
- 42:43change things evolve Very excited for people to come along and get some updated
- 42:47information about working with fashion.
- 42:49Again, in a Q&A session, which will be great at 10.15 on day two.
- 42:54Andy Hosgood is one of my, again, a guest on the show a couple of times.
- 42:57Such a wealth of information in terms of mentorship.
- 43:00He's going to be doing client retention, the superpower for business growth. Wonderful Q&A session.
- 43:05Such valuable CBD, which people, again, traditionally miss out on.
- 43:08They're trying to look for new ways to use their hands. when really you just
- 43:11need some solid foundation of information on how to run a business.
- 43:15So Andy Hoskett is my go-to person for that. So he's going to be with us at 11.40.
- 43:21Concussions is another area which is evolving and the information changes so much.
- 43:26And we've got a fantastic previous guest on the show, Nicola Hunt,
- 43:29who's going to be coming and talking about concussion causes,
- 43:31risks and treatments, myth busting at 12.20.
- 43:34Again, if you work particularly on pitch side and with people who can or have
- 43:40suffered from concussion then it's going to be valuable for you i love nicola's comment.
- 43:46That the word itself like oh yeah he's got concussion then he's to lie down
- 43:50for a bit doesn't he yeah it'll be all right just shake it off or the coach
- 43:52saying oh just a bit of concussion
- 43:54if you change the word concussion for what it actually is which is brain damage
- 43:58then your kind of approach would different oh yeah he's got brain damage just
- 44:02sleep it off you'll be all right.
- 44:04As Nicola will explain, concussion does result from damage to the brain.
- 44:09It may only be temporary, but it is an actual injury to the brain.
- 44:12Once you realize that, you realize the severity of it, the importance of it,
- 44:15and how you really need to know how to deal with it properly and recognize it.
- 44:18So I did enjoy that with Nicola. And it's great to be here in person.
- 44:22We have also got Steve Miller. Another guest, is your client ready to return to sport?
- 44:28Wealthy information with Sports Rehab. We're looking forward to seeing Steve again at 2.30.
- 44:31We've got martin christensen who's coming all
- 44:34the way from norway that's how therapy expo rolls these
- 44:37days he's coming from norway to be at therapy expo and
- 44:40to talk about what values truly make us professional therapists that's going
- 44:43to be at 3 10 the afternoon on day two again just
- 44:47a an amazing human being who's actually leaving physio
- 44:50now to go and work with struggling teenagers with learning disabilities and
- 44:54difficulties and things because his his passion is helping people and he grew
- 44:59a bit despondent with physiotherapy but now he's still working with health care
- 45:03in terms of how we should be working with people as opposed to just looking at injuries,
- 45:08and then finishing off the day on day two in the
- 45:10STA update theatre will be Tom Asley who I
- 45:13think I first met the first therapy expo I went to I think it was probably in
- 45:17Manchester it's lovely to have him back 10 years later and to do ankle rehab
- 45:21in sport that'll be a Q&A session again following Tom's main theatre presentations
- 45:27and a wonderful way to end the afternoon on day two, ladies and gentlemen.
- 45:32Right, let's get to that. There you go. Right.
- 45:36Yeah, amazing. But like I say, there's so much for people to choose from.
- 45:39Maybe Molly and Charlotte and Vern.
- 45:41Is there anybody in particular, you mentioned Big Mitch Hooper,
- 45:44who apparently I've got to have a fight with at some point.
- 45:46I don't know how that's going to work out, but we'll talk about that later.
- 45:50But anybody in particular who you think is going to wow people this year or
- 45:54who you'd like to highlight?
- 45:57Everyone's brilliant. I think there's quite a few. But I mean,
- 46:00one of the people actually you've just mentioned there about concussion management.
- 46:03We've got Dr. Cameron Marshall coming from Complete Concussions Management.
- 46:07So again, I mean, we're going to totally cover the area of concussion this year.
- 46:12And mainly because we've also got a lot of sports delegates coming to the event.
- 46:16So I think that that's going to be a real eye opener for a lot of people.
- 46:20Right. It's such an example of a topic that has evolved and new information needs to get out there.
- 46:26Yeah, very much so. And the great thing about therapy experts,
- 46:29I've seen it over the last two or three years since COVID again,
- 46:32because therapists talk now, which makes evidence informed therapy much easier
- 46:36because people are sharing and people aren't quite so scared of talking and changing and evolving.
- 46:41And they realised that not everything you were taught is the same as it was five years ago.
- 46:45So people are much more receptive now to learning new things as opposed to just
- 46:49the backing up what they want to learn. So great stuff.
- 46:52Charlotte and Molly, have you got anybody in particular who you'd like to highlight or?
- 46:57I'm really excited for, I think we've got Gary Rhodes coming along doing a session
- 47:01on basically bone health and just the energy he brings.
- 47:04I mean, I've had a number of Teams calls with him now.
- 47:07Incredibly excited to see that energy in a theatre
- 47:10so during a session so yeah I'm really really
- 47:13excited for that session I think it's going to be fantastic definitely one to
- 47:16look out for amazing and Charlotte anyone
- 47:19any name come you must have your head so full of names I
- 47:22mean where do I start I
- 47:25do really is obviously aside from
- 47:28the enclosed theatres amazing names if
- 47:31you look at the program that's that everything's on our website
- 47:34look at who's speaking but I do also want
- 47:37to highlight the demo zone which is actually where
- 47:40our exhibitors offer hands-on product
- 47:44demonstrations sessions again everyone
- 47:47who's participating in the open air not rain
- 47:50open air demo zone is
- 47:54all on the website and also on top of that the msk theater
- 47:57we've got an amazing program which is
- 48:01run by or supported by key associations we're
- 48:04working with versus arthritis we've got
- 48:07armor and we've got the uk partnership msk
- 48:10partnership group working with us for this year which
- 48:14i'm sure molly can can delve into so yeah not i'm not gonna point highlight
- 48:19a name but i just wanted to highlight some other theaters where you can find
- 48:24amazing speakers no it's fantastic so all therapy expo ticket holders also have
- 48:29access to the MSK keynote theatre,
- 48:30where their topics for this year, I think they called it bridging the gap.
- 48:35So a massive focus on the collaboration between different professionals across
- 48:39the sector, and how that contributes to reducing health inequalities.
- 48:42So some really, really interesting content, we want to get everyone as involved as possible.
- 48:46And like Matt was saying earlier, it's not about which profession you're from,
- 48:50which sort of angle of the therapy world, it's about coming together and sharing
- 48:55that practice for the patient outcomes, you know, ultimately that's the most important thing.
- 48:59So yeah, MSK, great topics in there.
- 49:02That's so amazing that I'm hearing those words coming from a Therapy Expo content producer.
- 49:07I'm using some ideas. It's just like, and our work is actually getting done.
- 49:12It's amazing. It's so cool to hear.
- 49:14And that's a really good point you raised with the MSK conference.
- 49:17For the first time this year, there is a clear passageway.
- 49:21I mean, traditionally, it's kind of been a little bit separate.
- 49:23But I think, again, that symbolizes how now we're all kind of coming together
- 49:27and realizing we need to work together for the benefit of the patient.
- 49:32Yeah, no, exactly. They've got, I mean, what they've got like pelvic health,
- 49:36digital health, rehab, physical and activity.
- 49:38And the underlying theme for the whole thing is bridging the gap.
- 49:42So, you know, really bringing together all those silos, those pockets of professionals
- 49:45that wouldn't necessarily talk to each other on a day to day.
- 49:48They're all going to be at the same show. So let's really make that a thing, you know.
- 49:53I would recommend sports therapists, massage
- 49:56therapists to wander in there there
- 49:59will be a force around it which you'll have to battle with and you'll
- 50:02get a bit of a baby sick in your throat and and
- 50:05you won't feel right but i would walk in
- 50:08there because it'll be it'll help your career it'll be really
- 50:11nice for you to see how things have changed a little bit
- 50:14i know i'll be going in there because generally the the
- 50:17the speakers sandwiches are nicer for some reason the
- 50:20msk conference they are outside i know
- 50:22that's going to change as well i mean small small steps obviously that's
- 50:25but um
- 50:28yeah i would i think it'd be really cool because guess what
- 50:31again our listeners massage therapists sport massage therapists
- 50:35sports rehabilitators they do it to
- 50:37us the amount of feedback we get where physios
- 50:41and chiropractors and osteopaths and and important
- 50:44high up people in allied professional healthcare
- 50:48have been walking around and they've stopped outside the hands-on harp or they've
- 50:52stopped outside the sda theater and they've watched intently and then they fed
- 50:55back to people who we talked to obviously going that was amazing that was so
- 51:00good we never realized that this is what they were talking about and how advanced
- 51:04they are and how they're actually on the same page so.
- 51:07So they come to us. So now this year, I want you guys to go and return their
- 51:10favor by going to see them and realize that they're not all,
- 51:13I mean, a couple of them are, but they're not all nasty ogres and dinosaurs
- 51:17and people who are going to kind of snap your head off and laugh at you.
- 51:21They're actually really cool people. And it will help your career because it
- 51:24will help you forge relationships with other people in the chain of healthcare.
- 51:29And it will help your business and all sorts of things and your confidence.
- 51:32So take advantage of that, people, is what I'm trying to say.
- 51:36Right then well i feel quite empowered now i'm really excited for everyone who's going along.
- 51:45Wonderful verne in terms of we haven't mentioned probably enough about
- 51:48exhibitors but is there anybody who you're excited who
- 51:51you know is there's loads i mean we'd like you were saying there about you've
- 51:53got a speaker coming from norway we we've got some of our exhibitors
- 51:56coming from norway and finland yeah so i think we've
- 51:59got we've got representation for pretty much every part of
- 52:02the globe yeah i kind of i kind of think
- 52:05yeah this year is going to be really excited and we've got a lot of new
- 52:08exhibitors as well yeah so i think there's probably around sort of 50 55 new
- 52:12exhibitors i would have thought this year so so exciting yeah it's going to
- 52:16be an interesting one i mean what i would say to people is check the website
- 52:19check the website check the conference program have a little think before you
- 52:23even attend what's what do you want to see and why
- 52:26you know i think it's always worth just checking that definitely and it is a
- 52:31great website i mean And even this year, I think, I don't know who looks after it,
- 52:34but you can see that it becomes more functional.
- 52:38Now you can filter so much better according to, if you want to see what's in
- 52:41the STA theatre, if you want to see what's on the Hands-On Hub,
- 52:42it's so much more practical.
- 52:44Every year it kind of gets better and better. So once again, we're just a great team.
- 52:48Right, people? Oh, and we've got an app as well. Oh, and the app,
- 52:51of course. Oh, you just reminded me. Game changer.
- 52:55Game changer. Yeah, yeah, yeah, yeah, yeah. I did comment.
- 52:59There's a question, which I'm just going to put on the podcast,
- 53:02because then it'll, I've done my job.
- 53:04But there was a question that came in from somebody who sadly can't join us tonight.
- 53:08They just want us to highlight, and I don't think any of you will be able to
- 53:11deal with it, but you can pass it on because I know you will pass it on.
- 53:14Apparently, there's a new add to calendar function on the program online, okay?
- 53:19But apparently, and this is what has been reported to me, it doesn't,
- 53:24when you click on it, it doesn't download the speaker details.
- 53:26You've got no idea what you filled your calendar with. Oh, okay.
- 53:30Now it might just be a one after them they might have to refresh but i just
- 53:33thought i'd say it because this is how it works isn't it i tell you stuff which
- 53:36someone tells me and then,
- 53:37so that was we'll jump straight on that they'll jump
- 53:40straight on that believe me i've just ruined their evening because there'll be
- 53:43a meeting now livisines will
- 53:47be sent out and people will be picked up someone's going
- 53:50in the meeting someone is living in their
- 53:53job yeah anyway right
- 53:57wonderful right so like i said before people definitely if
- 54:00you're going then make sure you're following therapy expo
- 54:03all the links obviously on the website but you can follow on instagram where it's
- 54:06a therapy underscore expo on twitter one word
- 54:09therapy expo facebook obviously therapy expo but yeah
- 54:12keep in contact because what another thing we do is a lot of sharing and talking
- 54:17and build up it is fun everyone's really emotive emotive about it so and even
- 54:22on the day now and again it's worth having a look on social media what people
- 54:25are saying because you'll find suddenly you speak on the other side that you're
- 54:28interested in. Someone will be raving about it.
- 54:30So, and also follow UK underscore STA and follow the ST school for hands on
- 54:36hub information and just become part of the family.
- 54:39Don't be by yourself. Don't wait until when you arrive to meet people and know what's going on.
- 54:44Come and join us now on the journey in the four weeks lead up to it.
- 54:47And if you haven't got a ticket yet,
- 54:48hopefully this wonderful episode with my wonderful, illustrious guests will
- 54:52inspire you to sort it out get the pre-Halloween discount
- 54:56if you can or otherwise talk to if you're
- 54:59part of the membership or something association then you may be able to get
- 55:02a discount that way as well may I offer one tip word of advice oh good if you're
- 55:08coming in a group or you know if there's two of you or if you just want to discuss
- 55:14if you've got a ticket and
- 55:16want to upgrade to the mcchuba ticket call casey
- 55:20or james from our delegate sales team
- 55:23you know if they've got an option to give you a discount a group booking discount
- 55:28if they can do anything for you on the price they will you know obviously go
- 55:34through the website if you've got a discount code brilliant but calling our
- 55:38team might just give you something a little extra,
- 55:41Casey or James and that number is just the general number which is available
- 55:46on the website is it I can read out the number if that if that helps and,
- 55:52I'll read it out and I'll also type it in the comments as well. Okay, amazing.
- 55:57So Casey's number is 0203 978 1670.
- 56:06That will get you through to Casey, an amazing guy, friendly as hell, and he will help you out.
- 56:12He can do the whole registration process for you.
- 56:14If Casey's busy, he'll put you through to James.
- 56:18There you go. That's how they roll, people. Just trying to save you money.
- 56:21Left, right, and center.
- 56:22Right. Wonderful. Thank you so much to everyone who did join us live.
- 56:26Cecily Hislop says I'm very, very late. It's Anna Maria's fault. I can believe that.
- 56:30Cecily, I know you're not being ironic or sarcastic at all. It's just true, isn't it? Yep.
- 56:36But I'm glad you managed to join us and obviously you'll be able to watch the recording.
- 56:39If you're listening to the podcast, then do please just once again,
- 56:43leave a rating, leave a review.
- 56:45It just helps the free information which we're putting out there arrive to more
- 56:50people's doorsteps. because if you leave a rating or review,
- 56:52particularly in Apple Podcasts, then it appears higher in Google when people
- 56:55do a search on conference or expo.
- 56:58If you leave a review, then Therapy Expo will appear near the top.
- 57:01And that's how we get the great information out there from our guests. So please do that.
- 57:05And if you're interested in coming along to ask questions to our guests directly,
- 57:10then, like I say, we go out live on Tuesdays.
- 57:13Next week is Bonfire Night. We might be doing a morning episode because in the
- 57:19evening, everyone's obviously going to be out.
- 57:21And and waiting until midnight in order to book their therapy expo ticket so we thought.
- 57:28We might do a morning session but it as always
- 57:31just follow us uk underscore sta and you'll find out who the guest is
- 57:34and what time it's going to be on i quite like
- 57:37the other morning it's again it's kind of inclusion not everyone can
- 57:39do an evening session so we might start doing now
- 57:42and again a morning one just that might allow more people to listen so so
- 57:46there we go thank you to Charlotte Spear and Molly
- 57:48Benson and Vern Smee for joining us on behalf of
- 57:51Therapy Extra thank you so much thank you for having me on thank you so much
- 57:55thank you absolute absolute pleasure you really do the you do the company proud
- 57:59and it's really great just to see your enthusiasm and how you are bending over
- 58:03backwards just to help not just the therapist but also the patient as well so
- 58:07really important part of healthcare you guys are forming so thank you so much,
- 58:10right that's it till we meet again yeah look after each other.
- 58:13Music.