Can a Pay-Per-Performance Pricing Model Work for Your Agency?

Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies · Aug 18, 2021 · 17m

Ever wondered if you could make money on performance-based pricing? Kyle Sulerud was a Google ads expert with many years of experience in the space. He even had a training program teaching others his Google ads methodology. That was until he was presented with the challenge of running YouTube ads. Today he runs AdLeg, an agency specialized in this niche. Kyle joins the podcast to talk about his experience with the pay-per-performance model, how it has worked for him, how he refined his criteria to work with clients that he could ensure success, and the hurdles he has found in his learning…