skinny.

Latest / The Copywriting Podcast

How $100M Ecom Brands Scale Ad Spend

Get the resources here:

https://docs.google.com/document/d/1Nm7mGF5DJGd1H8IKpS3xjzG1vfz_ZQUGaPpOSnA19RQ/edit?usp=sharing

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In this conversation with Johnny Kam, a top creative strategist who has worked with 7, 8, 9, and even 10-figure consumer brands, we unpacked everything you have to “unlearn” and I will show you the rest.

You will learn things like:

- Why average copy is scaling in creative strategy (and what separates the good from the great)

- How to take a winning ad structure and adapt it to any niche or offer

- Ad examples…

The skinny

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