Latest / Becoming / Rob Nelson: Different but Better
Transcript
- 0:00Speaker 1: Is there like a rule of thumb that most founder
- 0:02Speaker 1: CEOs follow in terms of coming home?
- 0:05Speaker 2: Having the supportive partner was number one in any success
- 0:10Speaker 2: that I've had. And I'd say the second thing that
- 0:12Speaker 2: was the most impactful for me is having a really
- 0:16Speaker 2: good tight-knit peer group that I could really open up
- 0:20Speaker 2: and share those concerns with or fears and doubts. Not
- 0:24Speaker 2: saying I wouldn't share them with my wife because I'm
- 0:27Speaker 2: trying to protect her and give her the security, it's
- 0:30Speaker 2: a lonely place. You need some outlet to share that with.
- 0:34Speaker 2: I've found really great peer groups of people that meet
- 0:38Speaker 2: once a month and share the highs and lows of
- 0:41Speaker 2: everything and what's really going on. So that's been really helpful.
- 0:47Speaker 1: Everybody, welcome back to the Fatherhood Movement Podcast. I'm your host,
- 0:51Speaker 1: Bubba Page. I have a quick update before I introduce
- 0:54Speaker 1: our guest. We are building a new application called Becoming. Becoming.app
- 1:01Speaker 1: is where you'll find it. We're just in the beginning phases,
- 1:04Speaker 1: so we would love to have alpha and beta users
- 1:06Speaker 1: test us out, help us to know what's the best
- 1:09Speaker 1: way to go about it. But this podcast will be
- 1:11Speaker 1: shifting from the Fatherhood Movement branding to Becoming. It's just
- 1:16Speaker 1: one of those things. We can become a better father,
- 1:18Speaker 1: become a better mother, become a better entrepreneur, become a
- 1:21Speaker 1: better investor. These are the elements of this movement that
- 1:25Speaker 1: I really wanted in the first place. And fatherhood, it
- 1:28Speaker 1: did narrow it down a little bit. We want to
- 1:30Speaker 1: include both mothers and fathers in this movement as we
- 1:33Speaker 1: go about. So becoming is now your place to come
- 1:39Speaker 1: and be here with me. So thank you for being here.
- 1:40Speaker 1: You guys, the guest we have today, Mr. Rob Nelson.
- 1:45Speaker 1: I think we've known each other for almost 15 years.
- 1:48Speaker 2: Holy smokes.
- 1:49Speaker 1: Rob is a phenomenal entrepreneur, an incredible investor. We've shared
- 1:53Speaker 1: deals back and forth a bunch. He is a wonderful dad.
- 1:57Speaker 1: And I have first chance in Puerto Rico, which is
- 2:00Speaker 1: where his family lives most of the time, seeing him
- 2:03Speaker 1: as a seminary teacher, which is fantastic.
- 2:05Speaker 2: I forgot about you and Hutch came.
- 2:07Speaker 1: That was so great. We came bright and early morning,
- 2:09Speaker 1: 6 or 6.30. 6 a.m., yeah. It was fantastic. Awesome.
- 2:13Speaker 1: So you guys, I'm just so excited to have you here.
- 2:15Speaker 2: Thank you for joining me.
- 2:16Speaker 1: Yeah. He's in Utah for a little bit this summer.
- 2:19Speaker 2: We spend summers here in Utah.
- 2:20Speaker 1: I love it.
- 2:21Speaker 2: Utah summers are hard to beat.
- 2:22Speaker 1: We love it here. That's so good.
- 2:24Speaker 2: You know, I grew up here, met my wife here
- 2:27Speaker 2: in college. Yeah. We've been here forever until we moved
- 2:31Speaker 2: to Puerto Rico five years ago.
- 2:33Speaker 1: Five years. And how many kids do you have again?
- 2:35Speaker 1: We have five kids. Yeah.
- 2:37Speaker 2: Our oldest is a boy, four daughters. And we moved
- 2:41Speaker 2: when our oldest was going into his senior year of
- 2:43Speaker 2: high school.
- 2:44Speaker 1: Wow. Talk about life change. Yeah.
- 2:46Speaker 2: Big life change.
- 2:47Speaker 1: And now you have how many that are married? Where
- 2:49Speaker 1: is everybody? So just so we get the land.
- 2:51Speaker 2: Oldest is married last year. My daughter, my next oldest
- 2:55Speaker 2: daughter just got married two weeks ago. And- We moved
- 2:58Speaker 2: my next daughter into college this summer. So it's like
- 3:02Speaker 2: big changes in our family.
- 3:03Speaker 1: That is so crazy. So we're down to two at home.
- 3:07Speaker 1: Now you only have two.
- 3:08Speaker 2: Yeah.
- 3:09Speaker 1: It's a little bit different than the eight I still
- 3:11Speaker 1: have at home, right? Six to 16. So I got lucky.
- 3:14Speaker 1: I got to bring my oldest. Thank you for even
- 3:16Speaker 1: like having us around. We came and visited Puerto Rico,
- 3:19Speaker 1: got to share in the amazing culture that is down there.
- 3:23Speaker 1: That was such a fun experience, honestly.
- 3:25Speaker 2: It was fun having you there.
- 3:27Speaker 1: Okay. So I've got to ask this question because a
- 3:29Speaker 1: lot of you who maybe have known or heard of
- 3:31Speaker 1: Rob's story before, you've built multiple companies and, you know, successes,
- 3:36Speaker 1: a couple, maybe, or things that didn't always pan out,
- 3:40Speaker 1: but you've had some amazing successes that prompted you to
- 3:43Speaker 1: move to Puerto Rico. There's some benefits to go down
- 3:46Speaker 1: to Puerto Rico, right? And I wanted to talk, you know,
- 3:50Speaker 1: you've been teaching seminary down there, you've been a leader
- 3:52Speaker 1: in the church, as you've helped down there. You've been
- 3:56Speaker 1: raising your family down there. So which of these experiences,
- 4:01Speaker 1: whether it's building the companies, raising the family, teaching the seminary,
- 4:04Speaker 1: moving to Puerto Rico, which of these has stretched you
- 4:08Speaker 1: the most? That's what I want to know.
- 4:11Speaker 2: I mean, I'd say for sure raising a family. That's
- 4:16Speaker 2: the hardest job, right?
- 4:19Speaker 1: Yeah, most fulfilling. And most fulfilling.
- 4:22Speaker 2: Oh, yeah, for sure. My greatest happiness has come from
- 4:25Speaker 2: my own family and kids and marriage. And I would
- 4:28Speaker 2: answer it my family. You know, I think the hardest
- 4:31Speaker 2: thing that I've done, you know, and maybe just put
- 4:36Speaker 2: it a little bit differently, the hardest thing I've done
- 4:37Speaker 2: is being an entrepreneur.
- 4:39Speaker 1: Yeah.
- 4:40Speaker 2: But we moved down when, you know, it was COVID
- 4:44Speaker 2: and I was working on kind of prepping my last
- 4:47Speaker 2: company to sell. And so anyway, that's how I would
- 4:52Speaker 2: answer that.
- 4:52Speaker 1: Yeah. So being an entrepreneur, one of the things, there's
- 4:55Speaker 1: a lot of entrepreneurs watching, whether they're doing it full
- 4:58Speaker 1: time or they're doing it on the side, they want
- 5:00Speaker 1: to be an entrepreneur. And so when I love having
- 5:03Speaker 1: entrepreneurs on the show like you, because you've not only
- 5:06Speaker 1: done that, but raised a family at the same time, you've,
- 5:10Speaker 1: you know, for the most part, from my understanding, you've
- 5:12Speaker 1: kept the faith, right? And you've done a good job.
- 5:15Speaker 1: You've been able to be an investor and build, you know,
- 5:19Speaker 1: more abundance for your family. You've, been very generous to
- 5:22Speaker 1: other people. Like you're an amazing example of what people
- 5:26Speaker 1: can be. And I know I'm tooting your horn right
- 5:29Speaker 1: now and just accept the compliment. Cause I know you
- 5:32Speaker 1: struggle with accepting those compliments, right? But if you were
- 5:35Speaker 1: to talk to an early entrepreneur right now, who's just
- 5:39Speaker 1: getting started, you're looking back at yourself. What are some
- 5:42Speaker 1: of the things that you wish you knew as an entrepreneur,
- 5:46Speaker 1: as an entrepreneur? Yeah.
- 5:47Speaker 2: You know, I think some of the best business advice
- 5:50Speaker 2: I ever received is was like, look, there's no experts.
- 5:54Speaker 2: It just comes down to common sense and just add value.
- 5:59Speaker 1: And that's it.
- 6:00Speaker 2: And so I come back to that. And there's a
- 6:03Speaker 2: great saying I was taught early on of the business
- 6:07Speaker 2: of doing business. And the business of doing business is
- 6:11Speaker 2: getting more and more customers, staying longer and longer, buying
- 6:15Speaker 2: more products and services from you at a higher margin,
- 6:19Speaker 2: relative to the competition and relative to the market. And
- 6:24Speaker 2: it's kind of really simply put, right? The business of
- 6:27Speaker 2: doing business. And that's what, you know, I love so much.
- 6:33Speaker 2: And in a way it's an act of service. I mean,
- 6:36Speaker 2: you're trying to provide value. And I'd say, and I
- 6:40Speaker 2: really sincerely mean this, like the best thing and second
- 6:45Speaker 2: best thing is, you know, Creating something and then having
- 6:52Speaker 2: somebody say, hey, this was really amazing and it really
- 6:56Speaker 2: helped me. Thank you. And they give you a check.
- 6:59Speaker 2: And you're like, are you kidding me? I got paid
- 7:01Speaker 2: for this? It's like, this is the best. Second best.
- 7:04Speaker 2: You know, and the first best for me is like,
- 7:08Speaker 2: you know, when you teach the gospel and the spirit
- 7:11Speaker 2: is there to testify.
- 7:12Speaker 1: Yeah.
- 7:13Speaker 2: And you're both feeling it. And that's why I think
- 7:17Speaker 2: being a seminary teacher is like the greatest calling in
- 7:19Speaker 2: the world.
- 7:19Speaker 1: That's awesome. I love that.
- 7:21Speaker 2: But, um, yeah, so I, I would say, you know,
- 7:26Speaker 2: as an entrepreneur, you just boil it down to common
- 7:29Speaker 2: sense and add value.
- 7:32Speaker 1: So now it feels like a lot of the younger
- 7:33Speaker 1: entrepreneurs are trying to find just the quick scheme. Now
- 7:36Speaker 1: it probably was the same as we were, you know,
- 7:39Speaker 1: entering entrepreneurship, but for some reason I didn't really know
- 7:42Speaker 1: or think that there even was a quick way. It just,
- 7:45Speaker 1: I knew it was going to be a grind because
- 7:46Speaker 1: that's how I saw the people before me go. It
- 7:49Speaker 1: was going to be a grind. That's the way they
- 7:50Speaker 1: talked about it was being an entrepreneur is a grind.
- 7:53Speaker 1: The hope is that you might work harder or differently
- 7:58Speaker 1: than people might for the first five or 10 years
- 8:00Speaker 1: of your career so that you can live like nobody
- 8:03Speaker 1: can after that. And that was true for me of
- 8:08Speaker 1: busting my butt for those first five to 10 years
- 8:12Speaker 1: and really having to grind it out. I think a
- 8:14Speaker 1: lot of times the younger generation is looking at how
- 8:16Speaker 1: did they do it super fast? Cause they see that
- 8:19Speaker 1: they hear the stories, you know, one year, two year exit, or,
- 8:22Speaker 1: you know, somebody gets acquired by somebody. I think they,
- 8:27Speaker 1: they don't realize the amount of time it took to
- 8:29Speaker 1: use for most of people out there to build something. Um,
- 8:33Speaker 1: and how long it took. So remind me your first business.
- 8:36Speaker 1: Cause you've done a few, you've raised a bunch of
- 8:39Speaker 1: money from investors. What was one of the very first ones?
- 8:44Speaker 2: The first one was I was in college and my
- 8:48Speaker 2: dad had come to me and said, hey, I invested
- 8:52Speaker 2: in this little startup and they don't have anyone selling it.
- 8:55Speaker 2: And the startup is losing money. Like, do you want
- 8:58Speaker 2: to just go figure out how to sell this thing?
- 9:01Speaker 2: And you can open up an office and treat it
- 9:05Speaker 2: like your own little thing. So there was this opportunity
- 9:08Speaker 2: there that, you know, was really great. And the alternative
- 9:13Speaker 2: for me was probably working at Olive Garden or something,
- 9:16Speaker 2: busing tables. I was like, all right, that beats the
- 9:18Speaker 2: Olive Garden. Let me try and do this. Like, you know,
- 9:21Speaker 2: I served a mission.
- 9:23Speaker 1: You can sell. I can sell.
- 9:24Speaker 2: I can grind on the, you know, and pound the
- 9:26Speaker 2: phones or whatever. And so I opened up a dumpy
- 9:29Speaker 2: little office in Provo and just went in and made
- 9:34Speaker 2: cold call after cold call and got a script and,
- 9:37Speaker 2: you know, cranked out a hundred calls a day and
- 9:40Speaker 2: could not sell anything. And I just thought I was like,
- 9:43Speaker 2: you know, like, Hey, I thought I could succeed at
- 9:46Speaker 2: this and I'm not. And it was like months of this.
- 9:50Speaker 1: Oh, shoot.
- 9:51Speaker 2: And I'd call the company and said, look, none of
- 9:54Speaker 2: this is like Japanese to me. Can I just come
- 9:56Speaker 2: in and see what you guys do so I can
- 9:59Speaker 2: simplify this? They're like, it's way too complex. You wouldn't
- 10:01Speaker 2: understand it. Just stick to the script. So I went
- 10:04Speaker 2: back to my dad a few months later. I'm like,
- 10:05Speaker 2: this thing is a dog. Like you need to dump
- 10:08Speaker 2: it or something. Like I can't, I can't do, I'm
- 10:12Speaker 2: not doing anything with it. And, and I went to him,
- 10:16Speaker 2: I said, what if I, took it over and ran
- 10:19Speaker 2: it as cheap as I could to get your money
- 10:21Speaker 2: out of it. Cause it's kind of distracting for you.
- 10:23Speaker 2: And there's a handful of people that are highly paid
- 10:27Speaker 2: that aren't doing, you.
- 10:28Speaker 1: Know, it's not working. Yeah.
- 10:30Speaker 2: And I don't think he had anything to lose. And
- 10:32Speaker 2: he's like, all right, you know, and so I hired
- 10:34Speaker 2: a gal and her and I took it over. And
- 10:38Speaker 2: just once I, once you talk to customers comes back
- 10:41Speaker 2: to common sense, right? You just talk to customers like, Hey,
- 10:44Speaker 2: we do all this stuff for you.
- 10:46Speaker 1: What do you like?
- 10:46Speaker 2: And what do you, not care about they're like oh
- 10:50Speaker 2: 90 of what you do we just throw it we
- 10:51Speaker 2: dump it we throw in the garbage i'm like wait
- 10:54Speaker 2: i'm printing all this stuff out i'm like we're spending
- 10:56Speaker 2: so much time and you just dump it in the
- 10:59Speaker 2: garbage like yeah but this 10 is super valuable to
- 11:02Speaker 2: us like don't change anything here wow i was like
- 11:06Speaker 2: oh okay so then i modified the pitch started to
- 11:09Speaker 2: get traction on that 10 yeah amazing yeah strip out
- 11:13Speaker 2: a bunch of the stuff and and then.
- 11:15Speaker 1: Uh There's so many lessons here. I have to pause
- 11:18Speaker 1: you for a second. There's so many lessons here. Okay,
- 11:20Speaker 1: so number one, one of the best skills you can
- 11:22Speaker 1: have as an entrepreneur is selling. So however you can
- 11:25Speaker 1: as a young entrepreneur, or if you're a stay-at-home mom,
- 11:27Speaker 1: or if you're a nine-to-fiver, but you want to be
- 11:30Speaker 1: an entrepreneur, learn how to sell.
- 11:32Speaker 2: 100%.
- 11:32Speaker 1: Because if you know how to sell, that generates revenue typically. Another,
- 11:38Speaker 1: I love the lesson here is talk to customers. Because
- 11:42Speaker 1: if you don't talk to enough customers, how are you
- 11:44Speaker 1: going to know what that 10% is that they really want?
- 11:47Speaker 1: because most products or ideas that you have as an entrepreneur,
- 11:50Speaker 1: most people aren't going to want. That's why businesses fail
- 11:53Speaker 1: all the time. But if you're talking to customers all
- 11:55Speaker 1: the time, then you'll know what they want. And hopefully
- 11:57Speaker 1: you can build that. So I love the sales skills,
- 12:00Speaker 1: the talking to the customers. And then you just, you
- 12:02Speaker 1: hustled a hundred calls a day. Oh, that's painful.
- 12:05Speaker 2: I mean, I got married at the time. I remember
- 12:07Speaker 2: coming home to my wife crying a few times. Like
- 12:11Speaker 2: I feel like a total failure.
- 12:12Speaker 1: Yeah.
- 12:13Speaker 2: I cannot sell anything. And I thought I would, succeed
- 12:17Speaker 2: at this and it's just not working and you just
- 12:20Speaker 2: keep grinding and, you know, eventually some door opens up,
- 12:24Speaker 2: you know, and I, I think that's the, you know, you,
- 12:27Speaker 2: you look, yeah, you look back on entrepreneurial journeys and
- 12:31Speaker 2: I'm sure you've got the same stories, right? Of like, man,
- 12:34Speaker 2: there was no light at the end of the tunnel
- 12:36Speaker 2: and you just kind of show up every day anyway.
- 12:38Speaker 1: Yeah.
- 12:39Speaker 2: And then certain doors open and certain opportunities and it
- 12:43Speaker 2: all kind of.
- 12:44Speaker 1: It compounds. I think that effort, that grind, that effort,
- 12:47Speaker 1: it compounds over time, right? And to be able to
- 12:51Speaker 1: help you. So you mentioned your wife early on, you
- 12:54Speaker 1: guys are trying to figure out this business. How do
- 12:57Speaker 1: we help spouses understand each other when they're building a business?
- 13:01Speaker 1: Because this is tough, being married to an entrepreneur or
- 13:04Speaker 1: being an entrepreneur and trying to convey what you're doing
- 13:08Speaker 1: and how important it is, but yet you have this family.
- 13:12Speaker 1: Help us. Help us entrepreneurs know like, how do I
- 13:16Speaker 1: create the best marital environment as an entrepreneur? Or if
- 13:21Speaker 1: the person's listening is a spouse of an entrepreneur. Yeah.
- 13:24Speaker 2: And I would say for sure, having a supportive spouse and,
- 13:30Speaker 2: you know, through the whole journey has made the biggest
- 13:34Speaker 2: difference for me. And she's just been a champion and
- 13:40Speaker 2: biggest cheerleader and, has given me confidence when I didn't
- 13:44Speaker 2: have confidence in myself at the time, you know, but
- 13:47Speaker 2: that's made the biggest impact for me.
- 13:50Speaker 1: How did you create enough trust for her to be
- 13:53Speaker 1: able to be, be okay with that? Because I think
- 13:56Speaker 1: some entrepreneurial spouses may have a harder time with the
- 14:00Speaker 1: risk at play because not all businesses pan out. Yeah.
- 14:05Speaker 1: So there is a significant risk.
- 14:07Speaker 2: You know, that is such a good question. And, fortunately
- 14:13Speaker 2: she's probably more entrepreneurial than i am and she's a
- 14:17Speaker 2: little more you know she her and i've always been
- 14:20Speaker 2: aligned on the risk side that's awesome so i don't
- 14:24Speaker 2: know what that's like to have a partner that's like
- 14:25Speaker 2: no no no you get the same job nine to
- 14:29Speaker 2: five you know as secure as you can and i
- 14:33Speaker 2: don't want to i'm not comfortable with any risk yeah
- 14:35Speaker 2: and that's not my wife yeah um And I just,
- 14:39Speaker 2: I don't know what that would be like.
- 14:41Speaker 1: I think it's fascinating. The topic is tough because obviously
- 14:45Speaker 1: if you're in the dating world, making sure that that's
- 14:49Speaker 1: very open in the dialogue that, hey, I'm an entrepreneur
- 14:51Speaker 1: and this is kind of the life I'm going to
- 14:53Speaker 1: be living is probably an important discussion to have. If
- 14:57Speaker 1: you're already married to someone and they're used to the
- 14:59Speaker 1: nine to five, but you're dying inside because you can't
- 15:03Speaker 1: stand the nine to five and you want to do
- 15:05Speaker 1: your own thing, The open communication of like, this is
- 15:10Speaker 1: going to put us at risk. And so, you know,
- 15:14Speaker 1: a lot of the guys or gals that come to
- 15:16Speaker 1: me with, hey, can I start something? I've got a
- 15:18Speaker 1: nine to five job, but I want to start. A
- 15:20Speaker 1: lot of them will say, I'm going to quit my
- 15:22Speaker 1: job and go all in on this idea. And I'm like, wait, wait,
- 15:26Speaker 1: hold on for a second. And just to help them
- 15:30Speaker 1: ideate first, come up with the idea and then validate
- 15:34Speaker 1: the idea first.
- 15:35Speaker 2: Validate it first.
- 15:36Speaker 1: Before you take off, you have the security blanket of
- 15:39Speaker 1: a nine to five, go do a good job at
- 15:41Speaker 1: your job. Don't, don't, you know, do a half a
- 15:45Speaker 1: job there. That's not honest work, right? Do a good
- 15:49Speaker 1: job at work, but then instead of watching Netflix, spend
- 15:52Speaker 1: two or three hours at night after the kids are
- 15:54Speaker 1: in bed or whatever, building that side hustle. Yeah. And
- 15:58Speaker 1: so talk about this kind of thing.
- 16:00Speaker 2: Yeah, 100%. I think, you know, a couple of thoughts
- 16:06Speaker 2: with all of that. One, you know, I eventually sold
- 16:10Speaker 2: that first company. Thought this would be really cool to
- 16:13Speaker 2: do what we do just at a higher, you know,
- 16:16Speaker 2: with more resources, bigger scale inside this bigger company that
- 16:20Speaker 2: bought us. And then I was really unhappy and would
- 16:25Speaker 2: complain and whine about it. About my job, you know,
- 16:28Speaker 2: and it was, I've never had a job at that point.
- 16:33Speaker 2: And I remember talking to my dad and he gave
- 16:34Speaker 2: me great advice. He said, look, don't quit and start
- 16:37Speaker 2: another company because you're miserable at your job. Only do
- 16:41Speaker 2: that and quit and go start another company when the
- 16:44Speaker 2: opportunity is passing you by and you can't sleep at night.
- 16:48Speaker 2: Because that's the fuel that you'll need and like fire
- 16:51Speaker 2: in the belly to like get through, you know, what
- 16:54Speaker 2: it takes to go build the next company. And so
- 16:57Speaker 2: I just had to like sit and stew for a
- 16:59Speaker 2: few months to say, look, like, okay, I've got to
- 17:03Speaker 2: be motivated by not a, you know, a job that
- 17:06Speaker 2: I'm unhappy at, but like an opportunity that is just
- 17:09Speaker 2: killing me that I'm not working on a full time.
- 17:11Speaker 2: And then a hundred percent, like, I think when you
- 17:14Speaker 2: look at the data, uh, you're better off financially just
- 17:19Speaker 2: staying at the job.
- 17:20Speaker 1: Yeah. Yeah.
- 17:21Speaker 2: Typically there has to be something in you that is
- 17:24Speaker 2: like stirring your saying, I got to go build.
- 17:27Speaker 1: I got to go create this.
- 17:28Speaker 2: I got to go solve this problem. I got to
- 17:30Speaker 2: go add value here because I know it can be done.
- 17:32Speaker 2: And then the last thought that I have with this
- 17:36Speaker 2: is when I was going through the process of selling
- 17:40Speaker 2: my company, that first company, and my wife was so
- 17:43Speaker 2: insightful and just had such good instincts through that whole process.
- 17:49Speaker 2: I thought, why haven't I relied on her more? And
- 17:52Speaker 2: so when I started and started working on the next company,
- 17:55Speaker 2: And going through the difficulties that we had with that company,
- 17:59Speaker 2: I wanted a partner to kind of like share and
- 18:01Speaker 2: open up. And I probably overshared and talked about my
- 18:08Speaker 2: fears and stresses and worries. And it created instability for her.
- 18:15Speaker 2: And she went through like some serious depression for like
- 18:18Speaker 2: two years. And I think that those two were related. Yeah.
- 18:22Speaker 2: And so on the flip side, it's like with having
- 18:24Speaker 2: that supportive partner, it's like part of what you need
- 18:29Speaker 2: to do is to make sure that they feel stable
- 18:34Speaker 2: depending on where they're at. And I wish I would
- 18:37Speaker 2: have gone back and just like, because she wasn't there
- 18:40Speaker 2: in the office. She didn't see the wins and the
- 18:41Speaker 2: progress that we were making and all of the little
- 18:44Speaker 2: things that counterbalance the stress and the negatives. Right. And so,
- 18:49Speaker 2: you know, now that I've got my oldest daughter just
- 18:52Speaker 2: got married and I'm like, man, I, I hope that,
- 18:55Speaker 2: you know, if her husband works full time and she's
- 18:59Speaker 2: a stay at home mom, I hope that her husband
- 19:02Speaker 2: doesn't come and dump the stresses of the job on her.
- 19:06Speaker 2: I hope he just makes her feel stable and secure
- 19:11Speaker 2: and like, I'll take that on. Yeah.
- 19:13Speaker 1: Well, and I think if we think about the father's
- 19:15Speaker 1: perspective of like, Providing for the family is a core characteristic.
- 19:20Speaker 1: Presiding over the family and protecting the family. The three Ps. Right,
- 19:26Speaker 1: the three Ps. So those are the most important elements, right?
- 19:29Speaker 1: The protection isn't just the physical protection. It's the emotional
- 19:32Speaker 1: protection too. And so for us to stay grounded, even
- 19:36Speaker 1: when the storm is raging outside, is something that I've
- 19:41Speaker 1: had to learn over time too. I know that I would,
- 19:45Speaker 1: you know, if I did share... Just like you, it
- 19:48Speaker 1: would cause, it would cause. some struggles for sure. And
- 19:52Speaker 1: so I wonder though, because we want to have these
- 19:54Speaker 1: open dialogue with our spouse. We want to be able
- 19:56Speaker 1: to have them involved in the wins and the losses
- 19:58Speaker 1: along for the ride. But this is an interesting, you know,
- 20:04Speaker 1: component that maybe not everyone will agree with of how
- 20:07Speaker 1: much do you share? with your spouse who doesn't see
- 20:11Speaker 1: everything and doesn't know, uh, you know, everyone in the
- 20:14Speaker 1: office and what's, they're not in every meeting. Um, and
- 20:20Speaker 1: so I think, I think about that concept and I
- 20:22Speaker 1: wonder if there is, I don't know the answer to this. I'm,
- 20:25Speaker 1: I'm asking, is there like a rule of thumb that
- 20:28Speaker 1: most founder CEOs follow when it, in terms of coming home?
- 20:33Speaker 1: Like I know I would try to put the phone away.
- 20:36Speaker 1: For the time when, you know, it was family time
- 20:38Speaker 1: and then I'd have to probably pick it back up
- 20:39Speaker 1: when the kids were in bed. But what's like a
- 20:43Speaker 1: protocol or what would you suggest that founders do when
- 20:47Speaker 1: they come home?
- 20:49Speaker 2: Well, having the supportive partner was number one in any
- 20:55Speaker 2: success that I've had. And I'd say the second thing
- 20:59Speaker 2: that was the most impactful for me is having a
- 21:02Speaker 2: really good tight-knit peer group that I could really open
- 21:07Speaker 2: up and share those concerns with.
- 21:10Speaker 1: I love it.
- 21:10Speaker 2: All of the fears and doubts and not saying I
- 21:13Speaker 2: wouldn't share them with my wife because I would. It's
- 21:16Speaker 2: just like trying to protect her and give her the security.
- 21:22Speaker 2: It's a lonely place. Yeah. And You need some outlet
- 21:26Speaker 2: to share that with. And so for me, I've found
- 21:29Speaker 2: really great peer groups of people that meet once a
- 21:34Speaker 2: month and share the highs and lows of everything and
- 21:38Speaker 2: what's really going on. So that's been really helpful.
- 21:40Speaker 1: I think both men and women need this.
- 21:42Speaker 2: 100%.
- 21:43Speaker 1: Because, you know, it's funny. In the fatherhood movement, the
- 21:48Speaker 1: concept of helping us all try to be the best
- 21:53Speaker 1: we can be. Um, I've created a men's group and
- 21:57Speaker 1: a women's group specifically for this purpose. There's a founder's
- 22:01Speaker 1: circle for the business folks, right? Um, because I, I
- 22:06Speaker 1: 100% agree. If you don't already have this tight knit
- 22:09Speaker 1: group that you can share the highs and the lows,
- 22:12Speaker 1: you gotta find one. Um, because there, uh, I think.
- 22:18Speaker 1: from a male man's perspective, we have to be able
- 22:21Speaker 1: to open up and be as vulnerable as we can
- 22:24Speaker 1: to allow some of the processing of those emotions. Um,
- 22:29Speaker 1: and although you, you need to have an open dialogue
- 22:32Speaker 1: and be vulnerable with your spouse, having that peer group,
- 22:35Speaker 1: I think is absolutely critical. Um, so that we can
- 22:38Speaker 1: show up at home as the grounded individual who is
- 22:42Speaker 1: protecting and presiding and providing for that, for that family.
- 22:46Speaker 2: And I've found that, a lot of those things of
- 22:51Speaker 2: just the emotions of dealing with the issues or challenges
- 22:56Speaker 2: or the setbacks at work. I mean, it's really best
- 23:01Speaker 2: in these peer networks of just like discovering the emotions
- 23:05Speaker 2: behind it. Right. I mean, you may have a scenario
- 23:08Speaker 2: of like, Oh, this CFO embezzled money.
- 23:11Speaker 1: Yeah.
- 23:11Speaker 2: I'm so upset. I'm so angry. I'm so mad. And
- 23:16Speaker 2: it's like, when you dig down, it's like, you know what?
- 23:18Speaker 2: I'm mad at myself for allowing that to happen. I'm allowing,
- 23:21Speaker 2: you know, I'm mad at myself that I didn't have
- 23:22Speaker 2: the controls in place or better processes or whatever that is.
- 23:26Speaker 2: And it's just like dealing with the emotions. And I
- 23:29Speaker 2: haven't had that, but that's just one example of like,
- 23:32Speaker 2: you know, you unpack some of these emotions that you
- 23:35Speaker 2: can do in these groups of like, okay, that's really
- 23:39Speaker 2: what's bothering me. And if you don't have that, it's
- 23:42Speaker 2: just like, you're angry, you're upset. You don't know, you know,
- 23:47Speaker 2: and it's like, it's all that person's fault. It's all
- 23:49Speaker 2: their fault or whatever.
- 23:50Speaker 1: But the other group members of the group can help
- 23:52Speaker 1: you with perspective and learn from those things. I love that. Uh,
- 23:56Speaker 1: that was definitely a motivation to create those men's groups,
- 23:59Speaker 1: the women's groups.
- 23:59Speaker 2: It's really cool to have it.
- 24:00Speaker 1: Okay. So here's the thing, you know, not everybody knows
- 24:03Speaker 1: the story of grow and, you know, from raising capital,
- 24:06Speaker 1: we were raising capital about the same time. Um, I
- 24:08Speaker 1: got lucky to even invest in the fund who funded
- 24:11Speaker 1: you guys, which is great. Um, And, but even though
- 24:16Speaker 1: you had, you know, raised capital, built a beautiful company,
- 24:19Speaker 1: had an exit, went to Puerto Rico, you know, all
- 24:23Speaker 1: this stuff, it's such a fun story. The question I
- 24:27Speaker 1: have though, is that what's a chapter of your life
- 24:30Speaker 1: that almost nobody knows that shaped who you became? So
- 24:35Speaker 1: they may know the entrepreneur journey. They may know that
- 24:38Speaker 1: that part of your story, but maybe what's another chapter
- 24:41Speaker 1: that shaped who you became?
- 24:43Speaker 2: Well, I think you know, and I've, you know, as
- 24:47Speaker 2: you kind of walk through like, Oh, you built this
- 24:49Speaker 2: beautiful company, you moved to Puerto Rico, you write off
- 24:52Speaker 2: in the sunset. I mean, it sounds great. And I
- 24:55Speaker 2: would say like, boy, it was hard. And we went through, um,
- 25:01Speaker 2: really challenging things. And that has shaped me more than anything. Yeah. Right.
- 25:09Speaker 2: It's just the difficulties of it. I mean, we, we,
- 25:13Speaker 2: Saw a need and an opportunity. And it's like, I
- 25:16Speaker 2: wish this existed because I needed this as a founder
- 25:21Speaker 2: and CEO running my last company. So looked at the market.
- 25:26Speaker 2: Nobody was like serving a specific use case that was
- 25:30Speaker 2: my use case. And I said, I'm going to go
- 25:32Speaker 2: create it for company number two. And then we launched it.
- 25:37Speaker 2: And after we launched, Microsoft launched a competing product. Google
- 25:42Speaker 2: launched a competing product. Amazon launched a product. And then
- 25:46Speaker 2: Domo raised another $ 750 million.
- 25:48Speaker 1: Oh my gosh.
- 25:49Speaker 2: So it's like, oh, sheesh. Okay, now what do we do?
- 25:53Speaker 2: And it's like, how do you, you know, we have
- 25:56Speaker 2: to find a spot we can win.
- 25:59Speaker 1: Wow.
- 26:00Speaker 2: And doing that, it just took time and it was
- 26:05Speaker 2: really hard. And, you know, we kind of figured it out,
- 26:09Speaker 2: but we went through a lot of difficulty things around
- 26:13Speaker 2: that right i mean like it was um that was
- 26:18Speaker 2: a wild time you know i i would say the
- 26:20Speaker 2: hardest hardest part of that or the hardest time was
- 26:25Speaker 2: like realizing i've got to do another way round of
- 26:29Speaker 2: layoffs i mean we had one maybe a few years
- 26:33Speaker 2: before but like i've got a i've got and this
- 26:36Speaker 2: one's going to be deep and i've got to cut
- 26:38Speaker 2: like a third of the company oh And I remember being,
- 26:42Speaker 2: I was so painful. Um, and I remember being in
- 26:46Speaker 2: my office just kind of stewing on this, like what,
- 26:50Speaker 2: what needed to be done.
- 26:53Speaker 1: Right.
- 26:53Speaker 2: And I, I think all of this is so hard.
- 26:56Speaker 2: It makes it a little easier to do really, really
- 27:00Speaker 2: hard things when you're really committed to the mission of
- 27:05Speaker 2: what you're doing.
- 27:06Speaker 1: Cause it's like.
- 27:06Speaker 2: That comes first. Um, and, It's easier to have hard
- 27:12Speaker 2: conversations when the mission comes first at all times.
- 27:17Speaker 1: Right. So, but I.
- 27:18Speaker 2: Remember being in my office thinking like just going through
- 27:22Speaker 2: the weight of what needed to be done. And a
- 27:26Speaker 2: series of questions came to me that helped create this
- 27:30Speaker 2: framework of dealing with this really hard thing. And the
- 27:34Speaker 2: first question was like, you still believe in what you're doing.
- 27:38Speaker 2: You still believe in this mission. And I was like, yes,
- 27:42Speaker 2: I still believe in what we're doing, 100%. And the
- 27:45Speaker 2: next question was, do you still want to be doing
- 27:50Speaker 2: this as the CEO? And I was like, sometimes. And
- 27:58Speaker 2: then the next question is, are you still the best
- 28:01Speaker 2: one to be doing this?
- 28:03Speaker 1: Oh, interesting.
- 28:03Speaker 2: Like, is there anyone else that could do this job
- 28:08Speaker 2: better than you right now?
- 28:09Speaker 1: Fascinating.
- 28:10Speaker 2: And I was like, no, I still think that I
- 28:13Speaker 2: am the best person to lead this right now and
- 28:15Speaker 2: go through this hard, hard thing. And then the last
- 28:18Speaker 2: question was, do others still think you're the right one?
- 28:23Speaker 2: And so right then I started calling all of our investors,
- 28:29Speaker 2: our main investors and like, Hey, here's the situation. I've
- 28:35Speaker 2: gone through, you know, this, a lot of thinking and like,
- 28:38Speaker 2: I'm about to do this. I need to know, like,
- 28:42Speaker 2: are you committed to me or do you think somebody
- 28:44Speaker 2: else should be in here running? I don't want to
- 28:45Speaker 2: be surprised in a board meeting. And everybody had, you know,
- 28:51Speaker 2: was really supportive.
- 28:51Speaker 1: That was gutsy to go to them and ask that question.
- 28:54Speaker 1: Because what if they said the opposite? What if they
- 28:58Speaker 1: were to come and say. And they could have. They
- 29:00Speaker 1: could have. Yeah. And they could have. Because they do
- 29:02Speaker 1: it all the time.
- 29:02Speaker 2: And I honestly didn't know the answer. When I called him.
- 29:06Speaker 1: But that was gutsy. You felt the prompting. I mean,
- 29:11Speaker 1: I'm just gonna say it was a prompting, right?
- 29:13Speaker 2: I'm not smart enough to think through this and create
- 29:17Speaker 2: this kind of construct that came to me. It was
- 29:20Speaker 2: 100% a prompting.
- 29:21Speaker 1: I love it.
- 29:23Speaker 2: How to think about this and the right questions to
- 29:27Speaker 2: ask myself to come to this conclusion, which is what
- 29:30Speaker 2: I needed to say, okay, I've gone through this kind
- 29:34Speaker 2: of laddering approach to arrive at this, and so, as
- 29:40Speaker 2: hard as this is, and I don't want to do it,
- 29:42Speaker 2: I don't want to go through it. I'm the guy
- 29:46Speaker 2: and I need to.
- 29:48Speaker 1: I think sometimes a lot of us entrepreneurs, especially Christian entrepreneurs,
- 29:51Speaker 1: we forget that God wants us to be successful. He
- 29:54Speaker 1: wants us to have abundance and to be able to
- 29:56Speaker 1: help other people. And so including God in your process,
- 30:02Speaker 1: you know, I felt inspired to build a business. We
- 30:05Speaker 1: were raising similar timeframes. Mine didn't pan out, right? Two
- 30:09Speaker 1: and a half years later, had to shut it down.
- 30:11Speaker 1: And I didn't know for another two years that I
- 30:14Speaker 1: realized I had to go through that process. That was
- 30:16Speaker 1: God's plan all along. I didn't know that. I was
- 30:20Speaker 1: fairly frustrated when that was shut down, even though I
- 30:22Speaker 1: felt inspired to start the business. But the lessons and
- 30:28Speaker 1: the learning that I gained from having to go through
- 30:31Speaker 1: that process was what I needed to secure my faith
- 30:34Speaker 1: in Him. So from a personal standpoint, it was exactly
- 30:38Speaker 1: the path God needed me to go down. I didn't
- 30:41Speaker 1: know that, so I was frustrated. How did you.
- 30:44Speaker 2: I mean, you had to have been thinking... I felt
- 30:50Speaker 2: prompted to do this and it didn't work.
- 30:52Speaker 1: I was mad. Why? Oh, I was frustrated. How did you?
- 30:55Speaker 1: I didn't like curse God, right? But I definitely had
- 30:58Speaker 1: many a prayer where I wrestled with God because I
- 31:01Speaker 1: went through depths of depression and anxiety for the first
- 31:03Speaker 1: time in my entire life in 2016. And I had
- 31:07Speaker 1: never felt this stuff before. And having shut down something
- 31:10Speaker 1: that I felt very clearly prompted to do and to
- 31:15Speaker 1: make the sacrifice, right? The time, the opportunity costs, the
- 31:18Speaker 1: family sacrifices. Um, I, we were blessed that we had
- 31:23Speaker 1: another company that I had started in 2009 that took
- 31:26Speaker 1: care of all of our financial needs throughout that, all
- 31:28Speaker 1: that time. And that's the one that I sold in 2020, uh,
- 31:33Speaker 1: because I had hired a CEO and all that stuff.
- 31:36Speaker 1: That was a huge blessing, but, but the pain of
- 31:39Speaker 1: going through building up and working so hard for two
- 31:42Speaker 1: and a half, almost three years, and then shutting it down. Um,
- 31:45Speaker 1: my prayers were different because it was like, what the heck?
- 31:49Speaker 1: What happened? You told me to do this. I listened.
- 31:52Speaker 1: I did it. I brought in the right people. I've
- 31:54Speaker 1: been with you this whole time, you know, walking through
- 31:57Speaker 1: this process. And yet it didn't pan out like I
- 32:00Speaker 1: thought it would. And, you know, talk about being, the
- 32:04Speaker 1: scriptures talk about being, you can either humble yourself or
- 32:07Speaker 1: you can be compelled to be humbled. And unfortunately, I
- 32:10Speaker 1: hate to admit this, I needed to be compelled. And
- 32:14Speaker 1: that was a humbling experience for me. because I had
- 32:18Speaker 1: another successful business. I was on top of the world.
- 32:20Speaker 1: I was winning awards and on magazines and whatever. And
- 32:25Speaker 1: that wasn't what God needed me to be or to know.
- 32:30Speaker 1: He needed me to be humbled and turn my heart
- 32:33Speaker 1: to Him. And when I had to shut it down,
- 32:36Speaker 1: I turned my heart to Him. And that's when I
- 32:39Speaker 1: started going to the temple and worshiping on a weekly basis.
- 32:41Speaker 1: That's when I doubled down on my scripture study because
- 32:45Speaker 1: I was, I was, I've always been a faithful Christian,
- 32:48Speaker 1: but it wasn't until then where I feel like I
- 32:50Speaker 1: was fully converted. Like, you know, I served a mission
- 32:52Speaker 1: in Brazil and loved it and I had a blast
- 32:55Speaker 1: doing it, but it was a deeper level of conversion.
- 32:58Speaker 1: I didn't know existed that I felt started in, in
- 33:03Speaker 1: the 2016, 17 timeframe. And so it wasn't until a
- 33:07Speaker 1: year or two later where I was like, Oh my, it,
- 33:09Speaker 1: sitting in the temple and having that revelation come to
- 33:12Speaker 1: me and say, this is why this is why I
- 33:15Speaker 1: get it now. And I felt horrible for the people
- 33:18Speaker 1: who had to, you know, ride that wave with me,
- 33:21Speaker 1: but I, I totally understood why I had to go
- 33:24Speaker 1: through that. And, uh, and I'm incredibly grateful for it
- 33:29Speaker 1: now because it shifted my entire focus in life to,
- 33:34Speaker 1: to wanting to have the billion dollar company, to wanting
- 33:36Speaker 1: to have a thousand employees and grow this, uh, shifted
- 33:39Speaker 1: my total priorities in life. And that's where I wanted
- 33:43Speaker 1: to now focus on what mattered most. And this is
- 33:47Speaker 1: actually the next question I wanted to ask you, because
- 33:49Speaker 1: it's something where, you know, in one of your other
- 33:54Speaker 1: podcasts you had done, you talked about measuring what matters.
- 33:59Speaker 1: How do you decide what actually matters in your, in
- 34:02Speaker 1: your family or in your life? Do you have maybe
- 34:06Speaker 1: family KPIs? I mean, in business, we have key performance indicators, right?
- 34:11Speaker 1: Are there family KPIs? Are there personal KPIs to measure
- 34:15Speaker 1: what truly matters most? Yeah. Great, great question.
- 34:19Speaker 2: I mean, how I think about it is, you know,
- 34:22Speaker 2: in a business, you kind of start with what's, you know, vision, mission, values, right?
- 34:28Speaker 2: What's the vision? What's the purpose? Why do we exist?
- 34:32Speaker 2: You know, how do we deliver on that vision is
- 34:36Speaker 2: the mission and then values are our behaviors and then
- 34:41Speaker 2: you say okay below that it's what are our kind
- 34:44Speaker 2: of key objectives that we need to get done yeah
- 34:47Speaker 2: and then below that you've got the kpis or the
- 34:49Speaker 2: key performance indicators what are we measuring to determine like
- 34:53Speaker 2: are we on the right course that are all you
- 34:55Speaker 2: know pointed in that direction that's the mountain we want
- 34:57Speaker 2: to go climb and and i guess i've thought about
- 35:01Speaker 2: it with my family in terms of not necessarily KPIs,
- 35:05Speaker 2: but values.
- 35:07Speaker 1: What are the behaviors?
- 35:08Speaker 2: What makes us Nelsons? Or what makes our family our family?
- 35:16Speaker 1: How do we behave?
- 35:17Speaker 2: How do we treat each other?
- 35:19Speaker 1: How do we.
- 35:22Speaker 2: View our relationship with God? And so we, when the
- 35:26Speaker 2: kids were little, we had this big leather mat that
- 35:29Speaker 2: we had like engraven with our family values and, you know,
- 35:33Speaker 2: all the kids put their, you know, trace their handprint.
- 35:36Speaker 2: We all signed it as kind of our own family flag. And,
- 35:40Speaker 2: and so I think the values and the behaviors are
- 35:45Speaker 2: what's most important to us. Not necessarily like, you know,
- 35:49Speaker 2: a specific KPI or measurement of, you know, number of
- 35:54Speaker 2: times we did the dishes or whatever jobs or, you know, arguing.
- 35:58Speaker 2: you know, mom to do jobs or the, you know,
- 36:01Speaker 2: tracking that it's just like, Hey, um, you know, are
- 36:05Speaker 2: we kind to each other? Do we support each other?
- 36:08Speaker 2: We say our prayers and are we committed to the
- 36:12Speaker 2: savior and heavenly father?
- 36:14Speaker 1: I wonder, um, thank you for sharing that because, um,
- 36:19Speaker 1: as I, as I felt compelled to do this fatherhood
- 36:22Speaker 1: movement thing, um, there were all these thoughts, these thoughts
- 36:26Speaker 1: going through my head of a book. a resource, a
- 36:30Speaker 1: guide for not just dads, but since I'm a dad,
- 36:34Speaker 1: I felt like I could write it better towards dads,
- 36:37Speaker 1: but where we took these entrepreneurship skills that we've learned
- 36:42Speaker 1: in our career and how could we apply them into
- 36:47Speaker 1: our families? Could a family have a vision mission, you know,
- 36:52Speaker 1: and values could a family have potentially if we are
- 36:56Speaker 1: counting KPIs or whatever it is that, Are we doing
- 37:00Speaker 1: service to other people? Are we worshiping in our churches?
- 37:04Speaker 1: Or are we studying a scripture or two here and there?
- 37:08Speaker 1: And if we had this construct of how to grow
- 37:12Speaker 1: a business and how to build a business, and we
- 37:14Speaker 1: spend so much of our time and energy creating this structure,
- 37:19Speaker 1: what if we did that in our own home? And
- 37:22Speaker 1: I met with a guy named Mike Allen who runs
- 37:25Speaker 1: Here Brotherhood. And I was on his podcast last year.
- 37:28Speaker 1: He's such a good dude. He also runs like breathwork sessions. Anyway,
- 37:31Speaker 1: shout out to Mike. He had done this family crest activity,
- 37:37Speaker 1: just like you guys did a flag kind of a
- 37:39Speaker 1: thing where he, so I went to one of his
- 37:42Speaker 1: retreats and they had us create a family crest and
- 37:46Speaker 1: it was pick out the keywords that are the most
- 37:48Speaker 1: important thing for your family. So, you know, love, adventure, kindness, service,
- 37:54Speaker 1: you know, things that like, what is it that make
- 37:57Speaker 1: you and your family, you, And as you pick out
- 38:00Speaker 1: those pieces, then pick out the images that would be
- 38:03Speaker 1: displayed on that, you know, that crest, that shield looking,
- 38:06Speaker 1: you know, thing. And, uh, and it was just fascinating, right?
- 38:10Speaker 1: Isn't this cool?
- 38:11Speaker 2: So good.
- 38:12Speaker 1: So he, he has actually allowed me to put this
- 38:14Speaker 1: into my book. And so I'm giving him all the
- 38:17Speaker 1: credit cause it's his thing. It's not my thing. Um,
- 38:19Speaker 1: and there'll be a chapter that's all about building your
- 38:21Speaker 1: own family crest. And the idea behind it is that
- 38:25Speaker 1: you will have family mission. and a family values and
- 38:28Speaker 1: family vision. Because if you can be all in it
- 38:32Speaker 1: together and know where you're headed, it's like Stephen Covey's,
- 38:35Speaker 1: start with the end in mind. If you know where
- 38:38Speaker 1: you're going, then you can plan behind and then you
- 38:42Speaker 1: can have step-by-step. It can be an annual, a monthly, quarterly, whatever,
- 38:45Speaker 1: daily plan. If we want to be a God-fearing family,
- 38:49Speaker 1: then we better say our prayers, like you mentioned. We
- 38:52Speaker 1: probably should go worship in his church or in the
- 38:56Speaker 1: temple or serve other people and love other people, no
- 39:00Speaker 1: matter their background or their beliefs or whatever it is.
- 39:03Speaker 2: Well, about intentionality, right?
- 39:05Speaker 1: Yes.
- 39:06Speaker 2: Intentional with all of this.
- 39:08Speaker 1: I have loved this. So, so let's talk about this
- 39:10Speaker 1: intention that you've put in your family. Cause there's no
- 39:14Speaker 1: way that you've gotten to where you are today with
- 39:17Speaker 1: the incredible kids. Cause I've met your kids and they're
- 39:19Speaker 1: fantastic children. Somehow I'm going to try and set up
- 39:22Speaker 1: my kids with one of your kids. Like somehow. I
- 39:25Speaker 1: know I tried when we were there. I know. Distance
- 39:28Speaker 1: makes it harder. Hutch needs to be two years older.
- 39:33Speaker 1: Just a little bit young. Maybe one day I'll figure
- 39:36Speaker 1: that out for my kids. Right. You've had this intentionality.
- 39:40Speaker 1: So help the people who are listening. How can they
- 39:45Speaker 1: create more intentionality in their life? Whether it's as an
- 39:48Speaker 1: entrepreneur and an individual, as a husband or a wife,
- 39:52Speaker 1: can you give some kind of instruction, guidance, help to
- 39:56Speaker 1: be more intentional?
- 40:02Speaker 2: First off, let me share this. This is a little
- 40:07Speaker 2: bit of a confession. When you and I first met,
- 40:10Speaker 2: I was thinking, this guy is like, is this guy
- 40:14Speaker 2: for real? Like, he's just so... optimistic and bubbly. Like,
- 40:19Speaker 2: is he, is this like authentic? You know, and then
- 40:23Speaker 2: you and I had this conversation and we started talking
- 40:25Speaker 2: about our faith and you were just really open. And
- 40:29Speaker 2: I could tell that like, it was deeply meaningful to
- 40:32Speaker 2: you and it's deeply meaningful to me. And I just
- 40:34Speaker 2: felt like you and I connected. And that's when I
- 40:37Speaker 2: was like, man, I really liked this guy. I just,
- 40:40Speaker 2: total respect. And I think it was that vulnerability and just,
- 40:44Speaker 2: and so I think in an effort to be a
- 40:47Speaker 2: little more vulnerable. You know, I'll share, you know, and
- 40:52Speaker 2: I'll kind of lead this up to things, you know,
- 40:55Speaker 2: answering your question about intentionality. But our son, our oldest,
- 40:59Speaker 2: was just struggling.
- 41:01Speaker 1: You know, I remember, I.
- 41:03Speaker 2: Remember he was in high school. He was failing every class.
- 41:06Speaker 1: Oh, shoot.
- 41:07Speaker 2: And it was, you know, multiple talks, trying to motivate,
- 41:12Speaker 2: doing everything we could as parents. And, I'm sitting down
- 41:17Speaker 2: on a couch across from him and my wife's sitting
- 41:20Speaker 2: next to him and I'm getting nothing out of him.
- 41:23Speaker 2: He's just like, I don't know. I don't know.
- 41:26Speaker 1: You know?
- 41:27Speaker 2: And I got so frustrated and mad. I like stood
- 41:30Speaker 2: up and I grabbed him by the shirt and I
- 41:33Speaker 2: pulled him up and I'm like right in his face.
- 41:35Speaker 1: I'm like, come on.
- 41:36Speaker 2: And he just had this like look of defeat in
- 41:40Speaker 2: his eyes.
- 41:41Speaker 1: Yeah.
- 41:41Speaker 2: And I knew in that moment, like instantly, oh my gosh.
- 41:45Speaker 2: he's dealing with depression and I had no idea. And
- 41:49Speaker 2: he just struggled. And he chose to self-medicate with drugs.
- 41:57Speaker 2: And that's his way of like, he wasn't out partying,
- 42:01Speaker 2: doing this stuff. He was just self-medicating and trying to
- 42:05Speaker 2: feel different. And so, maybe taking that experience and like, okay.
- 42:13Speaker 2: And then at the same time seeing you know, some
- 42:21Speaker 2: of my daughter's close friends, like, you know, maybe just
- 42:24Speaker 2: start to make different decisions.
- 42:28Speaker 1: Right.
- 42:28Speaker 2: And just kind of worry like, and it's like, okay,
- 42:32Speaker 2: we need to do something different, you know, and the
- 42:36Speaker 2: kids need to be shaken up a little bit. I
- 42:38Speaker 2: think one of the beautiful things about Utah, and this
- 42:41Speaker 2: goes for a lot of places, but yeah, you know,
- 42:44Speaker 2: the talent here is so incredible. You got the best
- 42:47Speaker 2: violin teachers, the best dance, the best piano.
- 42:50Speaker 1: The best.
- 42:52Speaker 2: Sports. And so our kids were just like really over-programmed.
- 42:56Speaker 2: And then we'd get home and we were kind of
- 42:59Speaker 2: scattered in a 10,000 square foot home and like don't
- 43:02Speaker 2: ever see each other. And I'm dealing with the stress
- 43:05Speaker 2: of my son and worried about him like every moment
- 43:08Speaker 2: of every day. And it's like, how do we, do
- 43:13Speaker 2: something different. And, and, um, very few people can do this.
- 43:20Speaker 2: We just said we need to change it and mix
- 43:23Speaker 2: it up. Like we have to change the environment. We
- 43:26Speaker 2: have to get them out. We've got to do something different.
- 43:28Speaker 1: Yeah.
- 43:29Speaker 2: And that's when we went and explored Puerto Rico and
- 43:31Speaker 2: fell in love with it. But, um, and, and realize
- 43:35Speaker 2: that like not a lot of people are in that position,
- 43:37Speaker 2: but it's like, you know, when you, you asked me
- 43:39Speaker 2: about how we're intentional, it's like, you know, That was
- 43:42Speaker 2: an intense move. You know, we're trying to do our best.
- 43:47Speaker 2: And kids are struggling with different things and got different
- 43:51Speaker 2: activities going on and frustrations. And it's like, man, I
- 43:55Speaker 2: don't feel like I'm seeing my kids. You know, so
- 44:01Speaker 2: for us, it was trying to be prayerful of what
- 44:03Speaker 2: do we do here? And how do we mix this up?
- 44:05Speaker 2: And how do we change their environment? Because that's what
- 44:08Speaker 2: I like. We tried so many things and it's like,
- 44:12Speaker 2: just feel like we've got to change the environment in
- 44:14Speaker 2: order to make the change that we want yeah and
- 44:18Speaker 2: that's that's what led to.
- 44:20Speaker 1: To the move to the move interesting to be able
- 44:24Speaker 1: i mean that's a big move that's a it was
- 44:26Speaker 1: a big move did the kids throw a fit at
- 44:28Speaker 1: first oh yeah.
- 44:30Speaker 2: My son like he was going into his senior year
- 44:34Speaker 2: he threw a huge fit yeah and he's like i'm
- 44:36Speaker 2: i'm not not doing this this is stupid and.
- 44:40Speaker 1: I'm staying back with a friend or whatever.
- 44:41Speaker 2: Oh yeah. And it got to a point where it's like, okay,
- 44:44Speaker 2: if you refuse to go, it's okay. We just won't
- 44:47Speaker 2: do this.
- 44:48Speaker 1: Like it's okay.
- 44:50Speaker 2: We, we won't do it, but I feel like you
- 44:53Speaker 2: would regret it down the road. You have this opportunity
- 44:57Speaker 2: to do something very different, live in a unique place,
- 45:01Speaker 2: have a different lifestyle, but you make the call. And
- 45:06Speaker 2: I took him down there and, you know, so he
- 45:10Speaker 2: could experience it. And he and I were at a
- 45:12Speaker 2: restaurant and he's got his head down the whole time.
- 45:15Speaker 2: And he's like, and he finally like unleashes and he
- 45:18Speaker 2: unloads everything, right?
- 45:19Speaker 1: Like this is dumb.
- 45:20Speaker 2: I don't know how you say you feel good about it.
- 45:23Speaker 2: There's no feelings involved in this.
- 45:24Speaker 1: This is stupid.
- 45:25Speaker 2: And then it leads to like, you know, moves towards
- 45:29Speaker 2: his faith and he's sharing doubts and fears and everything.
- 45:33Speaker 2: And I don't know if God exists and he just
- 45:36Speaker 2: let everything out. Wow. And I, you know, had a
- 45:42Speaker 2: feeling of just listen to him and love him.
- 45:44Speaker 1: Yeah.
- 45:45Speaker 2: Don't try and correct anything or like just listen to him.
- 45:50Speaker 1: He was being super vulnerable at that moment, right? Yeah.
- 45:52Speaker 2: And he's crying and, you know, I'm getting emotional. And
- 45:57Speaker 2: then I share, you know, my feelings and, you know,
- 46:03Speaker 2: things that I felt like I should share with him.
- 46:05Speaker 2: And then there was this, we had this turning moment.
- 46:08Speaker 2: And he's like, okay, you know, after a long pause,
- 46:12Speaker 2: puts his head up.
- 46:13Speaker 1: Okay, I'm ready to do this. Wow.
- 46:16Speaker 2: And that was his turning point of like going to
- 46:18Speaker 2: Puerto Rico. But, you know, he pushed back up to
- 46:22Speaker 2: that point. And then it took like a week being
- 46:26Speaker 2: down there. And he's like, dad, this is the greatest
- 46:27Speaker 2: place in the world.
- 46:31Speaker 1: It changed him, huh?
- 46:33Speaker 2: And for other kids, it was harder.
- 46:35Speaker 1: I mean, it's hard.
- 46:36Speaker 2: Moving's hard.
- 46:37Speaker 1: It is hard. New schools, new times. We just had
- 46:40Speaker 1: to do that, moving from Orem back to Draper. And
- 46:43Speaker 1: even though we had lived there for 10 years prior
- 46:46Speaker 1: to moving, the kids were little. And so I was
- 46:48Speaker 1: going back into it. And I know it's, especially with
- 46:52Speaker 1: these teenagers, a lot of parents are listening. Making friends
- 46:57Speaker 1: is a lot harder than it was, I think, when
- 46:59Speaker 1: we grew up. I just feel like Maybe not. Depends
- 47:02Speaker 1: on the personality, I'm sure. I just felt like I
- 47:04Speaker 1: could make friends with anybody. You can. Like, you just
- 47:07Speaker 1: want to go play? Like, let's go play. You know,
- 47:09Speaker 1: you'd ask them questions. They'd ask you questions. You were friends.
- 47:12Speaker 1: And now, you know, I'm talking to my daughter and
- 47:15Speaker 1: she made it to the varsity cheer team. She's a freshman.
- 47:18Speaker 1: This is amazing. But all the girls are older. And
- 47:21Speaker 1: so she's, you know, looking at how does she make friends?
- 47:25Speaker 1: When these older girls, they have different things going on.
- 47:28Speaker 1: They're probably driving. She's not. They're probably dating. She's not.
- 47:30Speaker 1: They're probably, you know, doing all these things. And we
- 47:34Speaker 1: had a discussion about just start asking them questions. You know,
- 47:38Speaker 1: here are three key tips. Ask them where they're from
- 47:41Speaker 1: and then go deeper. Oh, you're from here? Great. How
- 47:44Speaker 1: was it like growing up here? You know, whatever it
- 47:46Speaker 1: is about how you're from. Tell me about your family. Oh,
- 47:49Speaker 1: I'm the only child or I'm the youngest or I'm
- 47:51Speaker 1: the oldest. Oh, I've got eight kids in my family.
- 47:54Speaker 1: This is and talk about how different and unique those
- 47:57Speaker 1: circumstances are. And then asking them, uh, you know, what
- 48:00Speaker 1: do you like to do? You know, I know we're
- 48:01Speaker 1: here at cheer, but what else do you like to do?
- 48:04Speaker 1: And my hope is if anybody's listening, these three little topics,
- 48:08Speaker 1: you can talk to just about anybody for as long
- 48:10Speaker 1: as you want. Even if they give you one word answers,
- 48:12Speaker 1: you can keep asking them deeper and deeper questions. Um,
- 48:16Speaker 1: and I think making friends has gotten harder with the
- 48:19Speaker 1: advent of the phone. And when you're even in line
- 48:22Speaker 1: and everybody's just, you know, staring at their phone, um,
- 48:26Speaker 1: But these friendships, not just for kids, but you talked
- 48:29Speaker 1: about the men's group and the women's group, having these friends,
- 48:32Speaker 1: I think are a lot more important than we understand.
- 48:35Speaker 1: I feel like a lot of times adults, as we
- 48:38Speaker 1: marry and we cleave to our spouse, which we should,
- 48:42Speaker 1: we don't necessarily keep in contact with our old friends
- 48:45Speaker 1: as much. But I think the value of keeping those relationships,
- 48:50Speaker 1: even if you're not seeing them every week or month even,
- 48:52Speaker 1: keeping those relationships is a healthy thing. positive thing. I
- 48:56Speaker 1: don't know. Maybe our kids can see that. Yeah.
- 48:58Speaker 2: A hundred percent. I like those prompts kind of coach
- 49:01Speaker 2: your kid around different prompts to ask.
- 49:04Speaker 1: And that's, I've been trying.
- 49:05Speaker 2: Yeah.
- 49:05Speaker 1: I would try it. It's right. You know, it's funny.
- 49:07Speaker 1: The different, but she's a lot more shy and timid. Um,
- 49:11Speaker 1: even though people on the outside don't see her that way,
- 49:14Speaker 1: they see her as a super confident and talented and
- 49:16Speaker 1: all this stuff, but she's shy inside. And I'm like, Oh,
- 49:19Speaker 1: I hope people know that, you know, she's just a
- 49:23Speaker 1: little bit more timid. All right. So we got to
- 49:26Speaker 1: wrap things up here. But I wanted to ask, so
- 49:29Speaker 1: what's one belief that you held at 30, age 30,
- 49:33Speaker 1: that you've completely changed your mind about? Let me read
- 49:39Speaker 1: that one more time. What's one belief you held at 30,
- 49:43Speaker 1: age 30, that you've completely changed your mind about?
- 49:48Speaker 2: Just how my life would turn out. I have a plan, right?
- 49:53Speaker 2: And I, okay, I'm going to do this, this, and this.
- 49:56Speaker 2: This is what it's going to look like. And you
- 49:58Speaker 2: spend all this time kind of crafting that. And it
- 50:02Speaker 2: ends up being so different. You know, a business doesn't
- 50:06Speaker 2: work out or, you know, you end up, moving to
- 50:09Speaker 2: a weird place like Puerto Rico or whatever. It's just different,
- 50:14Speaker 2: but better.
- 50:14Speaker 1: Yeah.
- 50:16Speaker 2: You know, and I think it's like, be open to that.
- 50:20Speaker 2: You know, have the plan, do the work, have the vision,
- 50:25Speaker 2: but like, know that it's going to be wildly different,
- 50:29Speaker 2: but better.
- 50:29Speaker 1: And that's okay.
- 50:30Speaker 2: And that's okay.
- 50:31Speaker 1: Yeah. I love it. So making sure to still make
- 50:34Speaker 1: the plans, but be open to the difference.
- 50:37Speaker 2: Yeah.
- 50:37Speaker 1: Be open to the change. I love it. All right,
- 50:39Speaker 1: now imagine your grandchildren. This is always something I love.
- 50:43Speaker 1: Imagine your grandchildren are listening to this episode 20, 30
- 50:48Speaker 1: years from now. What's the one lesson you hope to
- 50:54Speaker 1: hear from grandpa?
- 50:56Speaker 2: You know, it's, there's so much pressure in that.
- 51:00Speaker 1: And I think it's just. What's just one of the
- 51:05Speaker 1: many things.
- 51:05Speaker 2: Grandpa loved people.
- 51:08Speaker 1: Yeah.
- 51:09Speaker 2: And I think that's it. Like they knew that, that
- 51:14Speaker 2: I love them, that, you know, I feel like I'm
- 51:18Speaker 2: my best version and best self when I just love
- 51:22Speaker 2: people around me and people I don't know. And that's
- 51:25Speaker 2: something I pray for, something I try and work on
- 51:28Speaker 2: to have those feelings of just, you know, love for people.
- 51:35Speaker 1: I love it. I mean, to me, that is the
- 51:37Speaker 1: definition of charity. the pure love of Christ, is when
- 51:41Speaker 1: we can see people the way Jesus sees people. And
- 51:46Speaker 1: I felt like I've been tasked, you know, as part
- 51:51Speaker 1: of my duties to learn that skill. Going through divorce
- 51:55Speaker 1: and going through life changes, that has been one of
- 51:58Speaker 1: the clear directives that I have felt I needed to learn.
- 52:03Speaker 1: And I think it's a lifelong process, but I have
- 52:06Speaker 1: had some glimpses where I've seen people with different set
- 52:10Speaker 1: of eyes than I've ever seen before. And it was
- 52:13Speaker 1: such a blessing for me. And I knew that it
- 52:16Speaker 1: was possible. So now if, you know, something is hard
- 52:20Speaker 1: or someone is hard, I'm able to look with a different,
- 52:25Speaker 1: try to look with a different set of eyes and
- 52:28Speaker 1: it puts me in a more calm, peaceful state.
- 52:31Speaker 2: Yeah.
- 52:31Speaker 1: I love that. Cause I can just see with a
- 52:33Speaker 1: different set and I hope someday I can see everybody
- 52:35Speaker 1: all the time that way. But, um, I love that.
- 52:38Speaker 1: Thank you for sharing. I think it's so fascinating. As
- 52:41Speaker 1: I asked that question multiple times on this podcast, it
- 52:44Speaker 1: always comes down to love when it truly matters and
- 52:48Speaker 1: what we really want people to know and hear. That's
- 52:51Speaker 1: what people are sharing. And we can have whatever success,
- 52:55Speaker 1: you know, financially or physically or whatever in life, but
- 52:59Speaker 1: it really just comes down to core principles. We want
- 53:03Speaker 1: to love each other. We want to feel loved and
- 53:05Speaker 1: share that love. So, Thank you so much for being
- 53:08Speaker 1: on here. If people were to come and reach out
- 53:10Speaker 1: to you, where can they find you? Can they find
- 53:12Speaker 1: you on LinkedIn, maybe? Yeah, Rob Nelson, LinkedIn.
- 53:17Speaker 2: I'm not active.
- 53:20Speaker 1: On social media, but I'm on it. LinkedIn's the right place.
- 53:24Speaker 1: All right. They'll come and find you. Rob, thank you
- 53:26Speaker 1: for taking the time. You guys, thank you for coming.
- 53:28Speaker 1: The Fatherhood Movement Podcast, that has a new upcoming name, Becoming.
- 53:34Speaker 1: Hopefully we can all share. If this made an impact
- 53:37Speaker 1: on your life, please share it with others. We'll have
- 53:40Speaker 1: clips going on in social media and we'll make sure
- 53:42Speaker 1: those go around about. But thank you again for being here. Thanks, Bubba.
- 53:47Speaker 1: Call it quits.