Latest / Content Marketing with Fexingo: Blogs, Videos, and Long-Form Content That Converts
How a Single Podcast Guesting Strategy Generates 2000 B2B Leads
In this episode of Content Marketing with Fexingo, Lucas and Luna dive into a specific B2B lead generation strategy that uses podcast guesting to drive measurable results. They break down how one company, a mid-market SaaS provider, identified the right podcasts, crafted a repeatable outreach process, and tracked each episode's contribution to a pipeline of 2000 leads per quarter. The hosts walk through the four-step framework: targeting shows with aligned audience demographics, customizing talking points around listener pain points, using a unique call-to-action tied to a content…
The skinny
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