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S3 Episode 5|036: The Misread - Why Structural Friction Gets Read As Individual Resistance

The Misread: Why Structural Friction Gets Read As Individual Resistance, with Jenny Vazquez-Newsum

Somewhere in your organization right now, there is an initiative that is not landing. Adoption is thinner than the plan said it would be. The middle of the building has gone quiet. The people you were counting on are asking a lot of procedural questions and almost no enthusiastic ones. So a meeting gets called, and in that meeting somebody says the word: resistance. Or they say it more gently. Change fatigue. A communication problem. Not everyone is bought in yet. With one word, the problem…

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