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He Started with $400… And Became an NBA Brand | Christian Resiak, Howl + Hide

On today's show I sat down with Christian Resiak, founder of Indianapolis leather goods brand Howl + Hide, launched in 2014 after he taught himself leatherwork.

Resiak grew up near Michigan City's Lake Michigan shoreline, moved to Noblesville, and left Purdue after six months to pursue retail management roles in Peoria, Illinois and Sioux Falls, South Dakota, where he learned branding, merchandising, and store operations.

After returning to Indianapolis in 2012, he worked briefly at Verizon and Angie's List before discovering leatherwork in 2014, starting with hand-sewn wallets and bags, and…

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