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Troy Perkins on Gold, Gems, and the Truth No One in the Jewelry Industry Wants to Say Out Loud

We spend more on jewelry than almost anything else in our lives, and yet most of us walk into that transaction knowing almost nothing. The terminology is designed to impress, not inform. The pricing is subjective. And the emotional weight of what we're buying, an engagement ring, an inherited heirloom, a piece of gold passed down through generations, makes it even harder to ask the questions that matter.

Troy Perkins, estate jewelry expert and founder of Platinum 1911, has spent over two decades inside this industry, and he is unusually willing to say what most in his field would prefer to…

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