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The Antidote to Brute Force Selling
Brute force selling usually comes about when someone feels like they have to sell their product or service, regardless of the needs, wants, or desires of their prospect. The antidote comes from better understanding, relationship building, and effective qualification. David: Hi, and welcome to the podcast. In today's episode, cohost Jay McFarland, and I will be discussing the idea of brute force selling. Welcome, Jay. Jay: Hey, thank you so much, David. I know we've talked about a lot of different issues, you know, generating leads and those types of things. I'm very anxious to talk about this…
The skinny
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