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Startup Funding Espresso – Customize the Fundraise for the Investor

Customize the Fundraise for the Investor Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In raising funding, the founder will find that investors vary in their approach to the startup's fundraise. Some will want a valuation set while others just want to be in the deal. Some will invest because of the team, others because of the product or sector. Founders should customize the fundraise for the investor. For those who want to be in the deal, the founder should use a convertible note to capture them in the round. For those who…

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