Narrowing Down Your Audience and Making Them an Offer

Kanawha Valley Hustlers · Sep 27, 2023 · 14m

This is the second of three clips I’ve made from my Up Next Charlie West presentation, target market and offer. When you delve into the world of business and marketing, you’ll hear phrases like “There’s riches in niches” and “own your backyard.”

In this ever-evolving world of marketing, it’s crucial to pinpoint your target market. You might be wondering, what exactly does that mean? Well, it’s all about finding the people whose problems align with your solutions. And you want this group to be as narrow as possible.

Now, you might be tempted to…