skinny.

Latest / The Action Catalyst

CLIP: The McDonald's Ball Pit of Fitness

Dave Mortensen, President and Co-Founder of Self-Esteem Brands / Purpose Brands, explains why the fitness industry is like the McDonald's ball pit, and what AI has taught his team about the behavior of it's gym members.

Hear Dave's full interview across Episodes 497 and 498 of The Action Catalyst.

The skinny

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