Latest / OneLegUpAlex Media / One Leg Up With CEO Jocelyne Morin-Nurse 11-16-23
Transcript
- 0:00Well, two very busy people that have found a moment to talk. I
- 0:03am so glad to have Jocelyn morin nurse and oh my gosh, I find
- 0:09you on pod match. I love your story and I love that you are
- 0:12a CEO, and I love telling the CEOs on my podcast One leg Up.
- 0:17And so thanks for joining my show. Of course, thank you so
- 0:20much for inviting me. I'm really excited to be talking with you. Your
- 0:23story stuck out to me because you've really risen through the ranks and whatnot.
- 0:27But tell us about lux Just tell us about your story. Yeah, well,
- 0:31it's kind of interesting. I don't have one of those linear stories.
- 0:35You know. Some people they know exactly what they're going to do. They
- 0:38study business, they end up working for a company and then rising through the
- 0:43ranks, and that's how they end up where they end up. I was
- 0:47not that at all. So I actually have a agreen translation. And then
- 0:52I studied screenwriting, and for a while I was an actor and I was
- 0:56doing all these things. But I always had a passion for leadership. I
- 1:00just didn't recognize it as such. And what I also didn't understand that I
- 1:07understand today is through everything that I was doing. I was seeking to have
- 1:12impact. I wanted to somehow positively impact the lives of others. And it's
- 1:21only when I joined the software company. I was actually growing my writing business
- 1:26and I joined them essentially and as an executive assistant. But then I discovered
- 1:33just how much I could impact and just how much I understood about business.
- 1:38I had been a manager before, I had been in various positions before,
- 1:42so it's not like I was brand new to business. But this was not
- 1:47what I was intending to do. And then eventually I became director of Accounts
- 1:51and content, and then they asked me to be their COO, and eventually
- 1:55they asked me to become their CEO. And it was in working with various
- 2:00professionals like CFOs and senior accountants that I really found this love and said,
- 2:07yes, this is my place. And then I was like, I need
- 2:10to expand. And then I created my own business, which is now WB
- 2:15certified so Women Business Enterprise Certified. Very proud of that. And it was
- 2:22in founding my own company and saying, you know what, I want to
- 2:24teach leaders how to be more positively impactful, and that's my true passion and
- 2:30that's how I ended up where I ended up. Well, obviously you are
- 2:35called the architect of success, and I'm kind of wondering how. I mean,
- 2:38how are you able to oh, how do you build success within your
- 2:42company and others as well? I think it comes with being true to your
- 2:49own values, and I'm going to say there are various ways of doing it,
- 2:53and success is relative, right, for one person's success is owning three
- 3:00houses and ten cars and all these things. For me, success and why
- 3:08I was given that, who I was called that it was to make a
- 3:14business profitable, helping it grow while still being respectful of individuals. So it's
- 3:24building a business that is all about profits and people because if we focus too
- 3:32much in my opinion, and again you know that's that's it varies from one
- 3:37person to the other. But just for me, it's about how do we
- 3:43ensure that we have a business that is financially successful so that we can create
- 3:50an environment that is going to empower individuals and lead them to be like the
- 3:57next generation of leaders, positive leaders. I know you're very excited to be
- 4:02women business owned service fight as well, but what's it mean to be a
- 4:04CEO? I mean, is there is there a special feeling that comes with
- 4:09the tilight. I get to ask that. It's interesting because some people,
- 4:15really, I'm gonna say, build their identity around those three letters. For
- 4:21me, it's a sense of accomplishment. For sure, I've worked very very
- 4:27hard. I've given a lot of myself and it reflects the level of responsibility
- 4:32that I have, and that does come with a lot of stressors, and
- 4:38it does come with a lot of sleepless nights, And at the same time,
- 4:43it's the level of impact that I'm able to have. So I'm very,
- 4:46very proud, of course, of everything that I've achieved and how I
- 4:50got myself there. But I'm particularly proud that I didn't get myself there by
- 4:56stepping on other people. I didn't get myself there by backstabbing or manipulating or
- 5:01doing all these things. No, I got there by being true to my
- 5:05own values, which is be myself, so be authentic, genuinely care about
- 5:12people, and find that balance between the organizational needs and the people needs,
- 5:19because there are people who focus too much on the people needs and then the
- 5:25business just falls apart. So if you don't have a revenue generating business that
- 5:31you are sustaining, then you can't do anything for the people. So it's
- 5:39really understanding that it's not about greed. Well that's the and you sound like
- 5:44you're a people person in your everyday life and it shows. And then you
- 5:47have this other whole thing with the coaching. So how do you combine the
- 5:51software with the coaching? Is there a combination? Do you keep them separate
- 5:55or what? I keep them separate? Got I have to, But it's
- 6:00really breaking out the calendar and saying, Okay, these are my core CEO
- 6:06hours at the software company, and this is when I do the coaching and
- 6:11leadership and team training and all those things. But they do feed into each
- 6:16other in the sense that the experience that I gain bleed into what I teach.
- 6:24And I have a podcast and so on YouTube. I put out videos
- 6:29every other week and we're on leadership and training. And I'm gonna say,
- 6:32I was gonna say sometimes, okay, no, a lot of the times
- 6:36it's inspired by my own frustrations, you know, things that I'm like,
- 6:41I don't even know what to do right now. You know what, this
- 6:44would be a good episode because I'm struggling with this right now. So let's
- 6:47do an episode on what could I do to deal with these things. You
- 6:50know. I love about that is I sort of use this as the same
- 6:53tool. It's like, if I have things on my mind, I just
- 6:55dumped on the podcast. I call it emptying the cranial because this helps you
- 6:59know what I mean exactly. Well, let me ask you this because with
- 7:04the coaching group, I feel like and as a leader yourself, I feel
- 7:09like you can impart a lot of that wisdom in your coaching world. So
- 7:13when we switch to the coaching side of things, right, tell me about
- 7:16that part and giving your expertise as a CEO to those you coach. Over
- 7:24time, it evolved and I think it has to do a lot with the
- 7:29I'm going to say recent ish events, right, the last few years and
- 7:32everything that's happened in terms of recession. Well, first of all, let's
- 7:36start with the great resignation, and then the quiet quitting, and then recession
- 7:42like conditions and then what's been happening in the markets. So navigating all that
- 7:46has made me realize that as leaders, a lot of us are were burning
- 7:53out. And so I was like, Okay, how do we prevent that?
- 7:57And so I kind of shifted a little bit my coach Originally was more
- 8:01about how do you build a business and how do you understand your financials?
- 8:03And now I'm doing a lot more coaching on resilience, and it's resilience and
- 8:07agility in the sense that how can you, as a leader become more resilient
- 8:15yourself so that you can navigate all these challenges with a lot more ease.
- 8:20It's never easy. I mean if you have to lay someone off, and
- 8:24I know I've read on LinkedIn or wherever people posting like, oh, CEOs
- 8:31don't care. Maybe if it's a mega giant, enterprise size company maybe,
- 8:35but at our size, I definitely care. And when I have to lay
- 8:39someone off, it is painful, and it's like, how do I teach
- 8:45others to do that with more consideration, with more heart I'm going to say,
- 8:50because some will want to protect themselves and kind of build this thing and
- 8:54make it seem to the person that's being laid off that oh, you don't
- 8:58care, but no, we do. But how do you find again that
- 9:01middle ground? How do you support them afterwards? So there's just a lot
- 9:05there, and just in part of what I do now with the resiliency coaching,
- 9:09it's also building agility in the business itself, and how do you do
- 9:13that as well? So that's the more what I do Now. I got
- 9:18to ask you about the patience of a CEO because I feel like this,
- 9:22this moment of working from home has totally tried to overrun the actual be in
- 9:26the office space. And so how do you, as a CEO, not
- 9:30only in your own world, deal with this, but tell others, Hey,
- 9:33if an employee wants to work from home, is there a gentle way
- 9:37to say come back to the office, or is that a necessary thing in
- 9:41the people you deal with, or how does that fare well for myself?
- 9:46I've been working fully remotely for what twelve years now, so the in person
- 9:52thing I find is less necessary. What I do understand that there are some
- 9:56positions that absolutely if you're offering a service directly to the public, then yeah,
- 10:01you need somebody there to welcome that person. So for sure there will
- 10:05be times when it is necessary. I just want to I would caution a
- 10:11leader to really examine why they want someone in the workplace because, like I
- 10:18said, like the example I just gave, if you're actually physically providing a
- 10:22service to the public, you need someone there physically so that's non negotiable.
- 10:30But if you offer, let's say you have I'm going to say, a
- 10:33writer, project coordinator on the team. Okay, why is it that you
- 10:37want that person always in the office. Is it because as a leader you
- 10:43haven't quite figured out how to lead a remote team, or is it that
- 10:48you don't trust your team member. If you don't trust them, then that's
- 10:52another issue because if you're like, well, if I can't see them work,
- 10:56then I'm worried that they're not working. Then you've got a different kind
- 11:01of problem there that you need to investigate. That very very interesting thought process
- 11:07on that. I just see in the headlines today, like everybody's saying,
- 11:09well, so and so is being laid off, laying off these workers because
- 11:13they're not coming back. But it sounds like in what you're dealing with,
- 11:16that's not that layoff. There's not a we're worry about layoff in that kind
- 11:20of way. I guess no, not really that I haven't. I haven't
- 11:24experienced that. I haven't needed to speak to anyone about that late, but
- 11:30yeah, I recognize that it's there, and for those who are dealing with
- 11:35that situation, that would be the advice that I would give to really examine
- 11:37why they're asking for people to be in person and if there is like a
- 11:43significant amount of collaboration, I mean, there are online collaboration tools, and
- 11:50again it comes back to the leader and how are you training individuals to work
- 11:56in this new environment and if and again, if there is really a necessity
- 12:01for an in person okay, can you reduce the frequency of it. So
- 12:05I think there are so many options to explore in your journey to become CEO.
- 12:11Have you noticed a change in leadership style over the years and have you
- 12:16adapted from each leadership style that sort of was your boss or your CEO if
- 12:20you will, that was directing you. That's interesting. I'm going to say
- 12:26that I don't believe that there necessarily has been a big shift in leadership.
- 12:33There has been a big shift in expectations. So I'm going to go,
- 12:41like way back, I think employees were much more willing to put up and
- 12:48it's literally put up with negative let's say negative leadership leaders who were more controlling,
- 12:56leaders who have had more difficult with managing their emotions, maybe they yelled
- 13:03more and so people were more willing to put up with that. So it's
- 13:07not that they agreed with it or oh it was fine. It's like almost
- 13:11like, oh, well, I guess this's the way it is. But
- 13:16this idea of leadership, I've always had a people centric leadership. I just
- 13:20didn't have a word for it. And it's not until I came across Robert
- 13:24Greenleaf's Servant Leadership book that it just came to him. I'm like, whoa,
- 13:30this is my type of leadership. I didn't know that there was a
- 13:33word for it, and so for me, it was My style of leadership
- 13:37has always been leaning into my own personal values of balancing again organization and people
- 13:45and the necessity to elevate individuals so that they can do their best work.
- 13:50And I'm just going to give you an example. Sure, So, I
- 13:56remember being coming on board a new team and the outgoing manager started telling me
- 14:05about all the various individuals on the team that would be on my team.
- 14:11This person came to a very specific individual and said, Ugh, this person,
- 14:16you know, just just get them on the fast track to firing.
- 14:18They're terrible, they're useless, just don't even bother. I was like,
- 14:24okay, interesting, But I was always of the mindset, look, I'm
- 14:28going to make up my own mind. I got to know the individual.
- 14:31I could see, yeah, productivity wise, there were some issues. I
- 14:35was like, okay, what could be what could be at the root cause
- 14:39of this? So started talking to the person. But at the beginning that
- 14:43person was very closed off, I think just from the previous manager behaving in
- 14:48a way that you need to change, you need to do this, you
- 14:50need to do that. I was like, hey, talk to me,
- 14:54like what's going on? So I built some trust. The person opened up
- 14:58to me, and it turns out this individual was dealing with something personal that
- 15:03was over a number of months. It was so significant that I don't even
- 15:09know how this person was able to function at work. And I went and
- 15:15I said, okay, you like I can't. Of course, recognizing the
- 15:18limits of what I am capable of doing, is you need to speak with
- 15:20a professional, like a licensed therapist of a psychiatrist, somebody can who has
- 15:26the ability to help you navigate through this incredibly difficult time in your life.
- 15:33And in doing so, that person's productivity changed because now it wasn't like you
- 15:43can't bring this insanely difficult thing that you're dealing with, you have to shut
- 15:48it off. When you get to work, It's like, you can't do
- 15:52that. You're a human being dealing with this. I don't even know how
- 15:56you're doing this. And the whole thing changed, the person changed, the
- 16:00relationship change, and she became an amazing individual. I was working through my
- 16:06father's passing actually in April, and that was not easy. But because I
- 16:10was trying to balance work and keep the traditions of my dad and I had
- 16:14for many years, it was it was quite a more deal. But I
- 16:17on that vein. I feel like, and I talk about this in the
- 16:19message I sent you to book you for this, that's when you knew you
- 16:22were a leader in your own right right, because I know that statements stood
- 16:26out to you. But I feel like that's a moment where you knew,
- 16:29hey, I could be a leader, I could do this at the CEO
- 16:32level. Yeah. Yeah, absolutely, And first of all, my condolenstance.
- 16:37Sorry that you had to go through that. And and I'm assuming that
- 16:41you got the support that you needed at the time as well. I'm hoping.
- 16:45Yeah, they were. They were supportive of it. I mean,
- 16:48we were, just it felt like I had a few days to agree.
- 16:52Even then I had to go back to work, but I worked through it
- 16:55as much as I could, and you know, he was very involved with
- 16:56the radio place at work at so it's just it was just a whole big
- 17:00loss for everybody. Actually, yeah, oh wow, But yeah, I've
- 17:06been I've been working through it. Even today. They're just every day,
- 17:11I guess you'd say, so I keep pushing through. And I see where
- 17:14you're coming from, too, is because how do we function is as employees
- 17:18while going through this really catastrophic moment outside of work. Absolutely, and that's
- 17:22exactly it. And that's why I think, in coming back to the original
- 17:26question about the evolution of leadership, I think that this whole pandemic thing really
- 17:34got individuals to revaluate their lives, revaluate what matters, and coming back into
- 17:41the work world, it was like, you know what, I want to
- 17:45show up as my authentic self. I don't want to have to hide who
- 17:48I am or how I'm feeling and how things are going. And it pushed
- 17:53leaders to have to reevaluate their own leadership styles and so like for me,
- 18:00because it's always been in my philosophy, it fit right in. But do
- 18:06you ever go through leadership burnout or do you coach people through that. That
- 18:11is very real. Leadership burnout is an absolute fact. And I actually frequently
- 18:17talk about the emotional journey of the leader, because if you want to be
- 18:22a true leader, you have to give a lot of energy, a lot
- 18:27of support, a lot of understanding self reflection. So you have to be
- 18:33able to manage the people's side and also the organizational side, which requires a
- 18:37lot of strategic thinking. And there are a lot of different stressors, like
- 18:41with the recession right now, impacting revenue, impacting clients, impacting all those
- 18:48other things. So how do you manage those two things? And depending on
- 18:52what you're dealing with, if you have let's say, a board that's pushing
- 18:56for more profits and then team members who are like, hey, everybody else
- 19:00is getting more flexibility, we need more flexibility too, and you can feel
- 19:03genuinely feel the squeeze. And so as leaders we need absolutely need to be
- 19:08able to resource ourselves. And so either that comes in the form of taking
- 19:15some time off, truly off, and that is really hard to do.
- 19:18I'm going to admit as CEO, things are always on my mind and it's
- 19:22one of the hardest things to turn off. Like the three am wake ups
- 19:26going Okay, okay, I need to look at this situation with this client
- 19:32because that's going to impact everyone. Okay, I need to look at the
- 19:34numbers from the last quarter and figure out what are we're going to do here?
- 19:37Okay, I need to and those things like for some reason, three
- 19:41m's the time for me anyway where my brain goes, now's the time you
- 19:45need to think about these things. So I and so I know that I
- 19:48work a lot on doing meditation and all that stuff to try to calm the
- 19:52mind. And so it's important for leaders to find first of all, how
- 19:57do you turn off that brain? How do you relax your body? Because
- 20:03we carry the stress in our bodies, and I know that for myself it's
- 20:07frequently like the jar or something gets really tight. So it's how do you
- 20:11care it in your body and release that? And the emotional support. Leaders
- 20:18need to have someone to talk to, even if it's a best friend that
- 20:21they can vent you, but hopefully another group of leaders that they can just
- 20:26say, hey, I'm dealing with this thing and this is what's going going
- 20:30on, and just even hearing oh wow, that sounds really tough or I
- 20:37know I'm going through the same thing, but the thing about the group,
- 20:41or try to find maybe some trusted friends that are at the same level or
- 20:45something like that, because what happens in a lot of groups, like a
- 20:48lot on social everything's fine, everything is rosy. Oh you're dealing with problems,
- 20:53not me. Everything's perfect in my world. So try to find some
- 20:57people that you really trust, that you can open up to so that they
- 21:00can truly honestly support you, because leaders need that support. You know,
- 21:07what about the for the employee, because sometimes the employees, you say,
- 21:11view the CEO is sort of like hone depth and everything like that. So
- 21:15how do you connect with your employees? What do you do? You have
- 21:18a one on one sit down with them weekly? And what is your advice
- 21:21to other CEOs to sit down with their employees and actually get to know them
- 21:23more. It depends on the size. If it's small, I would say
- 21:30up to maybe fourteen employees, then I would say, yeah, do the
- 21:36one on ones. I'm not big on weekly one on ones. I'm more
- 21:41of a quarterly one on one. The reason being I don't feel that we
- 21:44can accomplish enough from week tweak, but it is important to have some kind
- 21:48of touch point, whether it's a team meeting, whether it's conversation in a
- 21:53slack channel, but some kind of touch point, and keep an eye on
- 22:00unusual behaviors, like if you see someone who normally is very chatty, who
- 22:06all of a sudden isn't hey, okay, let's go and check in on
- 22:11that person. If you have larger teams, then at that point you start
- 22:15delegating a lot of those things. Then you have supervisors, managers, directors,
- 22:23vps, and then use if there's a lot your direct sphere is going
- 22:29of influence is going to be smaller. But at the same time, I
- 22:33would say the same principles apply. So that quarterly one on one where I'd
- 22:37like to review, Hey, we had these goals over the last quarter,
- 22:41and I always make sure to have professional goals and personal goals. And so
- 22:47people are like, why personal goals. It's like, well, because if
- 22:51the person is healthier physically mentally, they're going to be better at work,
- 22:56They're going to be more involved, more engaged, So it matters. Great
- 23:02point. Great point, Tolan. Justlyn Moore nurse of Luxander's Coaching, and
- 23:07she's a great CEO. We just met today. I feel like I've known
- 23:10you for a little while now actually because we're we've been chatting up with it.
- 23:12Now. Let me ask you this, because I feel like the podcast
- 23:18base could be doing more for CEOs. This is why I created the podcast,
- 23:21and I want to bring more on, more CEOs on because I feel
- 23:25like there are there is good coming out of the top of any business,
- 23:29and we got to highlight that because it could inspire others that want to be
- 23:33CEOs as well and follow that kind of track. I mean, could could
- 23:37the podcast base be doing better for the CEOs out there? That's such a
- 23:41good point that you just brought up. Because I was not chasing this because
- 23:48I thought that this was not for me in terms of personality. I'm a
- 23:52very authentic person. I have never chased titles. It was like, I
- 23:59don't define myself on that basis, and so I thought that, no,
- 24:06what's the point. That's not me. I'm going to do other things.
- 24:08But I think that, yes, what you just said, what podcasts could
- 24:12do by highlighting individuals in leadership executive positions who genuinely are caring and responsible,
- 24:25because like I said, it's easy to just be like I only care about
- 24:29people. And then the whole business side just falls apart. But someone who
- 24:33understands both and I know others that also do the same thing their CEOs as
- 24:41well, and they create a group ownership type of environment. And so that
- 24:52also helps change lives because some CEOs have implemented things like profit sharing or equity
- 25:03in the business or things like that that help people who may have let's say,
- 25:11less of an education or earn less. Then how can we support them
- 25:15with Hey, if they get a little bit of extra money through profit sharing
- 25:19or they own a part of the company, then maybe that can be part
- 25:22of their retirement plan. So it helps elevate people's situation as well. And
- 25:29there are a lot of individuals out there, and I think it'd be great
- 25:32if, like you just said, podcasts could feature those types of individuals,
- 25:37and that way we can hopefully create a bit of noise and counter the CEOs
- 25:42who are all about look at me in my private jet and my new car
- 25:45and all those things. I don't I feel like, would you consider YOURLF
- 25:51a small business owner only purpose? The next question with that, would you
- 25:52consider yourself a small business owner or is the midsize what kind of business exactly?
- 25:59Small business? Small business? So another reason why I started this pro
- 26:03the podcast because I'm tired of Small Business Saturday being the end of the support
- 26:07of small businesses. I mean, it's got to continue past that last Saturday
- 26:11in November, wouldn't you agree? Yes, I agree, yes, absolutely,
- 26:15and actually I know I'm going to talk about it again. But the
- 26:18Women Owned Business Program is so it's not a program certification, but what's so
- 26:22great about it is that it encourages just that, and it encourages working with
- 26:27other small businesses. And I would say, yeah, let's expand it to
- 26:33all small businesses. Like if you're a small business and you see an opportunity
- 26:37to collaborate with another small business, do that. And I know that government
- 26:41agencies frequently will encourage let's say two or three small businesses getting together to be
- 26:48able to provide a service so they want to succeed, they offer all kinds
- 26:52of support as well. I know that Small Business Association has like free training
- 26:59and all kinds of of things like that to help small businesses as well.
- 27:03So yes, that's all together. No, I agree with you, and
- 27:07I just this is why I have you on and so would love to keep
- 27:10this connection going. And do you talk about this on your podcast as well,
- 27:12the whole necessity to keep the small business community sticking together through it all.
- 27:19I haven't done an episode on that yet, but maybe that's going to
- 27:22be my next one. I like it. So what what what can we
- 27:26listen when we listen to your podcast? What's the focus? Like, tell
- 27:29us what we can look forward to? Yeah, it's leadership and entrepreneurship tips.
- 27:34So I will talk about how to gain more trust with team members.
- 27:38I'm going to talk about how to understand your financials. I talk about how
- 27:47to I'm trying to remember what are my last ephisodes. I have a bunch
- 27:51of them, but basically that's the kind of thing I talk about. And
- 27:53I'll drop the YouTube link on my description here in the podcast to you.
- 27:57But I gotta to say this. You mentioned a little while ago you don't
- 28:00do it for greed. And I had a guy on yesterday, Andre Night.
- 28:03He flips businesses, he buys and sells, quite a fascinating thing he
- 28:07does, but he's an entrepreneur as well. And how do you, guys,
- 28:11how are you able to personally nothing about the money more than the person
- 28:18Like, how do's that? Is there a temptation for that or what I'm
- 28:22gonna say, it might come down to need. I mean maybe maybe beyond
- 28:27that, like what what is your purpose in life and what you feel you're
- 28:33here for? And maybe some individuals feel that, hey, if I make
- 28:40all this money, I'll be able to create a charity and give back.
- 28:48So everybody has their own level of impact. I originally was all about the
- 28:53one on one impact, and now I'm growing into give trying to have more
- 28:59of a single magnificant impact impact at scale. But I would say it really
- 29:04is personality. It's I meet some people who who, yeah, even though
- 29:10they don't have big titles or big jobs, they like to have a lot
- 29:14of things. In my life, it never was particularly appointed. I like,
- 29:18of course, I like comfort, but it wasn't something that I needed.
- 29:23My self worth or my value is not attached to what I own.
- 29:27And I'm not saying that they are. That's not what I'm saying. I'm
- 29:30just saying for me that that's what it is. So I would say it's
- 29:33just about personality. Well, you are a very down to earth CEO,
- 29:37and I think that's a very rare comment to say, because everything's the CEO's
- 29:40in there I retire or whatnot. But you are talking me on this podcast,
- 29:44and I feel like you're a very down to earth person and CEO as
- 29:47well. And do you find when people approach you because you are a CEO,
- 29:52do they approach you as a person or a CEO or do you try
- 29:56and do you do you urge people when they talk to you to separ both
- 30:00of them and say, I'm a person. You know, I'm not just
- 30:02the title. I'm a person. That depends on the context. And if
- 30:08it's somebody who is part of the organization, I think they're even if I
- 30:15want them actually talked about that in one of my latest latest episodes. If
- 30:21they need to talk to you, you can be the best, most compassionate,
- 30:23most understanding, most human being ever. If there is that positional power,
- 30:33it will impact the relationship and there will always be some filter there because
- 30:41at the back of their minds, well for most people, the back of
- 30:45their minds, they recognize that I could get fired so there, or they
- 30:51could give me all the projects that suck, or they could turn down you
- 30:53know, And it's not it's not a reflection on the leaderness necessarily. Again,
- 31:00even the best, best, best leader who does everything right will still
- 31:04see that. And this is just a function, I'm going to say,
- 31:07of survival. I mean, you're not going to go up to your boss
- 31:12and be like you are ridiculous right now? You know you know that normally
- 31:18you're not going to do that. And so depending on how what the situation
- 31:23is, the person's going to approach me differently. So I recognize if it's
- 31:27business wise, there's always going to be that little bit of filter. But
- 31:33if it's just like friends, then yeah, we're just chatting. Well,
- 31:37and I feel like this has been a great, great chat. But I
- 31:40got to ask you one last thing because what took out to me was the
- 31:44fact that you are the chair of the Forbes Business Councils, excelling as a
- 31:48leader group. And I sort of back into that because you want to talk
- 31:52about your own story, but I'm like, well, let's talk about Forbes
- 31:53for real, real quick, because that's not a small title. That is
- 31:56a big deal. So tell us about being the chair of the Forum's Business
- 32:00councils, excelling as a leader group. Yeah, well, the Forest Business
- 32:06Council has groups, and well has the Council for Various Business Leaders, where
- 32:10we can talk and meet other business leaders who are doing various things, and
- 32:19so it allows us to discuss at a certain level about a number of challenges
- 32:24and how they're dealing with it. And so it's a really great opportunity to
- 32:28meet people. And it's also given me the opportunity to do some training because
- 32:37I also host these events through that as part of the group and invite some
- 32:44incredible people. And even I learn from inviting these amazing individuals who compliment my
- 32:52knowledge and teach these very accomplished leaders how to elevate their own skill. Do
- 33:01you ever do the states in the city? Do you ever do things in
- 33:04New York City as well? Or mainly where are they located? Well,
- 33:07right now, they're all remotely. I know that the Council is looking at
- 33:12doing is experimenting with going back to some in person events, but at this
- 33:16time everything I do is remote. Well, thanks for joining me today.
- 33:21And I know you wear a lot of hats, but I think your baby
- 33:24is this coaching program, and so where can people find out about the coaching
- 33:29and just to get to talk to you, Maybe not as much as the
- 33:31CEO, but as a coach, I mean in any level. Really,
- 33:34where can people find it? I think the easiest way would be my website,
- 33:39which is lucentis l o x e n t us dot com. But
- 33:44also I'm on LinkedIn Jocen Moriners and my YouTube channel. I would say,
- 33:49get to know me a little bit, so watch my videos see if it
- 33:52speaks to you. And then if it does and you're finding yourself going,
- 33:55you know what, I really could use that support, then reach out and
- 33:59let's chat. Because I'm not I'm not one of those people who's like I
- 34:04must close the deal in the call. It's like, no, it's like,
- 34:07let's talk. Let's see if we I believe in my heart of hearts
- 34:10that I can actually support you and help you. And if I can,
- 34:15then let's talk. But you know, if not, then I'm just gonna
- 34:19be like, hey, you know what, let's let's see. If I
- 34:22don't know someone else who could help you, well, I'd love to have
- 34:24be back on certainly maybe after small business scattery, see how that fared for
- 34:30you, and continue this conversation. That's awesome. Thank you so much for
- 34:34having me. This was a really great conversation. I appreciate it so much.
- 34:37That was Jocelyn More and nurse of Loocentis Coaching on the Alex Garrett podcast
- 34:42Network. Thanks so much, Thank you so much. This was really great
- 34:47and actually because you just mentioned