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083: Haley Nelson — When Great Work Still Doesn't Work

What happens when you've spent years building something you know can change lives… but it never seems to gain traction?In this Diagnostic Day conversation, Sophie reconnects with Haley Nelson to unpack why a six-year mission-driven project quietly flatlined—despite years of research, proven results, and unwavering commitment.Together, they explore a surprising distinction many practitioners never learn: sometimes the problem isn't your work. It's the business model carrying your work into the world.In this episode, we discuss:→ Why great solutions can still fail to gain traction→ The hidden…

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