Keep Fish Wet Announces No Fish Dry July ‘25
From Keep Fish Wet:
AMHERST, MA — July 1, 2025 — Keep Fish Wet is pleased to announce the fifth annual No Fish Dry July in partnership with Phillip Clark Design. This campaign encourages anglers to ask themselves, “Do I really need a photo of my fish?” and challenges them not to take a single fish photo during July.
This month-long challenge was created to raise awareness about the impact of rising water temperatures on fish, especially cold water species. As water temperature rises, fish become physiologically stressed, and the time it takes for them to recover from capture and handling…
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