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The Biggest Marketing Mistake Photographers Make Every Summer (And How to Avoid It)
In this episode, I'm sharing some marketing strategies for photographers to keep bookings steady and avoid the common mistake of pausing efforts during busy months.
A quick overview of what's discussed:
The importance of consistent marketing efforts year-round, especially in summer
How to batch social media content in just two hours for the entire season
Using email marketing with just three scheduled emails over the summer months
Engaging locally through vendor events, partnerships, and community involvement
The mindset shifts needed to maintain momentum during busy or vacation-heavy seasons…
The skinny
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