Latest / Your Local Real Estate Expert - The Schultz Realty Podcast / EP26: Why Photo Day Matters (And How to Get It Right)
Transcript
- Hi, I'm Sarah Schultz, and welcome to your local real estate expert, the Schultz Realty Podcast. As the award-winning number one agent and agency for Mount Warren Park Bar Scrub and Wind. Drew, I've been helping buyers find their dream homes and exceeding sellers expectations on price and service in our area for over 10 years known as The Property Matchmaker. I'm here to share stats, facts, and insights to make your real estate journey in the local area. Seamless and. Successful. Hi, I'm Sarah from Schutz Realty. Welcome back to my podcast. If you are selling in and around 4 2 0 7 4 2 0 8 corridor, or even within Queensland, today's episode is your no stress guide to photo day, because photo day can feel like chaos if nobody gives you a plan. Here's the truth. Buyers decide in seconds. Online photos and video don't just show the home, they sell the feeling. So we want your home looking calm, bright, spacious, and easy to imagine living in. Step one, understand what photo day is really for. Photo day is not about showcasing your furniture or your life, it's about showcasing the space and the lifestyle. That means we need to remove just a few things sometimes to make the home seem bigger, lighter, cleaner, the 48 hour plan. So two days before, I suggest you do a fast sweep of the top impact areas. This is what matters most in our market. Um, think about front entry and street appeal. The main living area, your kitchen, your master bedroom, your outdoor entertaining if you have one, and also bathrooms. So just peer pairing things back. If you nail those, you've nailed the campaign. Now, the big mistake people make, I feel, is trying to do the entire house perfectly. You don't need to be perfect. You just need the home to photograph really well. Feel homely but not lived in, if that makes sense. Like clean lines, less stuff, light. Also we understand time is so important to you, so you probably don't have much spare time as well, so you can only do what you can within reason. We attend photo shoots and assist in moving things on the day to make it as easy as possible. The packet don't sort it rule. This saves time. Photo day is not the day to organize your whole life or your home whole move. It's just the first step. So you can even grab a few packing tubs or backing boxes or laundry baskets, and you could do this. So if you're wanting to clear the bench top, for example, just put all of it in there, bathroom surfaces, just put it in there and have so that there's no bottles, no razors, no laundry piles. Um, and then you can just move 'em into the garage and then you bring 'em back out when you need it. Um, you know, clear the toys, the beds, the school bags, any fridge magnets, um, photos. If you've got photos, better to remove them if you can. And just put 'em all into those tubs. Like I said, store 'em in the garage and so that they're not photographed. And then if you want those things back, you can just put them back. If you find any of those things you don't need until you move, well, then there's your first packing box. So it's about starting the process slowly. Um, what we try to do to protect your time is on the photo day, one of my staff is there to assist the photographer and to help you. That means if something needs shifting or cushions need adjusting, or a dining chair needs to move, we can handle it quickly. You're not lifting furniture or running around stressed. We keep it moving. We keep it efficient, and we respect your time. We also do a quick walkthrough first. So the photographer has a clear plan, angles, light direction, and a simple order of rooms, and that will stop the day from dragging on. So one thing you can do the night before. The night before. Keep it simple. Just make sure all the beds are made. You can either have neutral bedding or something that's gonna be bright and look amazing if you've got plain colored walls. Um, if you do have plain colored walls, don't go for a plain colored bedspread. Does that make sense? And. Get some fresh towels, have them folded nicely. Make sure your mirrors and glasses wiped down, empty your bins. Uh, maybe out outside you might be putting your hose away and, you know, moving all the kids' toys away. Moving the pool equipment outta the pool. Um, clear out your driveway. Make sure that all the lights are working. That's a really good one. Replace all your globes. It does matter on camera. So if you can do that, it is really helpful. And then on the morning, so like that final 20 minutes, um, go around and open all the blinds, let as much light in, um, turn all the lights on, um, give a quick vacuum of any high traffic areas, do a final wipe. Of your kitchen and your bathroom benches and you know, just hide the everyday stuff like the remotes, the chargers, the pet bowls, the kid lits tissues, handbags, park your cars, um, just down the road or a little bit off the street if possible, just so we can get that front shot. Or in your garage if garage isn't full. Um, if you've got pets, um, we plan for that too. So pets are great. We love pets, but as for their beds, their bowls, their litter trays, we just need to move them out for the shoot so we can do that while you're there and then move them back. Um, so we won't make you do that before. Um, if you're busy, here's another short. Focus on like living kitchen master and front entry. 'cause they're the most committed areas that buyers will get emotionally invested. And um, look, we don't want, um, photo day to feel like personal judgment. It's just a short strategic movement to maximize buy interest and create competition. So if you are selling in winter room at Warren Bar, scrub Bean League, Eagleby, or surrounding area, message me Photo day and I'm happy to send you our photo checklist if you want. That's it for today. I'm just trying to help you get your photos ready for your beautiful homes. Keep it simple, keep it strategic. Let us do the heavy lifting on the day. And if you've enjoyed the episode, don't forget to subscribe so you never miss an update. Share it with another local who might find it helpful. Until next time, take care and remember, I'm here if you have any questions. I'm Sarah Schultz from Schultz Realty and thank you for listening to my podcast. Thank you for tuning in with me, your local real estate expert, the Schultz Realty podcast. I'm proud to serve Mount Warren Park Bar Scrub and Windoo as a knowledgeable, caring, and reliable resource for all your real estate needs. Whether you are buying, selling, or just exploring your options, I'm here to help you exceed expectations and make that perfect match. If you enjoyed this episode, don't forget to subscribe so you never miss an update and share it with another local who might find it helpful. Until next time, take care. And remember, the perfect property is just around the corner.