Latest / Pricing Power Podcast with Fexingo: How Businesses Set Prices, Raise Margins, and Win Customers
How Luxury Hotels Price the Same Room Differently
In this milestone 150th episode of Pricing Power, Lucas and Luna dig into the quiet, data-driven world of hotel revenue management — how the same room at the same hotel can sell for two very different prices on the same night. They trace the shift from the old 'rack rate' to real-time, demand-based pricing, using the example of a typical Marriott or Hilton property. You'll learn about the role of the revenue manager, the 'competitive set' that anchors every pricing decision, and how opaque booking sites like Priceline's 'Name Your Own Price' once…
The skinny
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