Latest / Startup Stories with Fexingo: Conversations About Founders, Funding, and Building Companies from Zero
How Plaid Built the Financial Data Rails of the Internet
Episode 38 of Startup Stories with Fexingo unpacks the founding journey of Plaid, the API layer connecting tens of thousands of apps to users' bank accounts. Lucas and Luna walk through the specific insight co-founders Zach Perret and William Hockey had in 2013 while trying to build a personal finance app: connecting to bank data was so broken that the infrastructure itself was the bigger opportunity. They trace Plaid's early scrappy days — cold-calling banks, screen-scraping websites, and convincing developers to trust an unproven middleware. The conversation covers the…
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