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Cracker Barrel Sells Maple Street Biscuits | Durham News
Cracker Barrel is pulling the plug on its Maple Street Biscuit Company brand, selling 35 locations to Biscuit Belly and shuttering 16 permanently — a bold move to refocus on its core Southern dining identity after a rough year. The sale, paired with a $77M real estate deal, aims to slash debt and sharpen brand strategy. Over the next two years, Biscuit Belly will rebrand the acquired spots while keeping teams intact — proving Cracker Barrel’s willingness to cut ties with underperforming concepts to strengthen its legacy brand and hit financial goals. Listen in comfort:Get a discount on a Soli…
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