#353: Intrapreneurship with Greg Kihlström and Co-Host Adam Chen, CMO at The Amenity Collective

The Agile Brand with Greg Kihlström® | What CMOs Need to Know About Marketing Technology, AI & CX · Apr 12, 2023 · 31m

Welcome to a special episode of the The Agile Brand podcast that we call The Agile Brand Guide to Intrapreneurship.

While entrepreneurs are often lauded with creating new businesses and ideas, it is more often the case that change agents working within organizations—intrapreneurs—are responsible for innovation and seeing those new ideas through to completion. The Agile Brand Guide to Intrapreneurship shares stories and insights from leaders within organizations that had the courage to create new ways to move a business forward.

In this first episode, co-host Adam Chen and Greg Kihlström…