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EP036 | Rest Isn’t the Enemy of Revenue, with Marilla Akkermans: Building Flexibility Into the DNA

What if flexibility isn’t something women should have to earn, but something work should have been designed around all along?

When Marilla Akkermans returned to work in 2018, she could see that the only thing part-time about her role would be her pay. So she resigned, and built the agency she couldn’t find.

Eight years later, Equality Media + Marketing runs a four-day week at full pay, offers 19 additional days of inclusive leave, and recorded 447% year-on-year profit growth in 2025. Marilla is clear that none of this is altruism. It is commercial logic.

In this conversation, Kristy and…

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