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Breaking out of your creative comfort zone - Marko Pfann
"A creative business cannot be structured like any other business. Why? Because wasting time is where the magic comes in. You cannot productise that." - Marko Pfann
Former broadcast design studio owner turned creative business mentor Marko Pfann shares insights from scaling a studio to €4 million in 18 months and its eventual dissolution. He discusses the challenges of creative business growth, the importance of authentic relationships over automated systems, and his approach to helping creative studios find sustainable success without sacrificing creativity.
Through his journey from running…
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