Max Maurier: Essential Marketing Adaptation Skills in the AI Age - Episode #43
How can marketers stay adaptable, leverage AI effectively, and earn a true seat at the table?
In this episode of Connect To Market, host Casey Cheshire welcomes Max Maurier, VP of Marketing at Absolute Security, to explore why adaptability is the most critical skill for modern marketing teams. Max shares how marketing is uniquely positioned to pivot faster than other functions, and why leaders must continuously evolve their strategy, channel mix, and team capabilities in response to shifting buyer behavior, company priorities, and emerging technology.
He dives into the importance of aligning…
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